Lee Myung-han

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Lee Myung-han
이명한
Born (1970-06-17) June 17, 1970 (age 53)
Chungcheongbuk-do, Seoul, South Korea
Other namesM.H. Rhee
Rhee Myung-han
Alma materDepartemen of Business Administration Kyung Hee University
OccupationProducer
Years active1995–present
Employers
  • KBS (1995–2011)
  • CJENM (2011–2022)
  • CJ Studio—Egg is Coming (2023–present)
Korean name
Hangul
이명한
Revised RomanizationI Myeonghan
McCune–ReischauerI Myŏnghan

Lee Myung-han (Korean이명한; born June 17, 1970, Cheongju, North Chungcheong Province), is a South Korean producer. He used to be known by his nickname Lee PD, the term "PD" is commonly used in Korean television to denote a "producer-director" or "production director." Lee worked as director for shows such as Star Golden Bell, Happy Sunday: Heroine 5, Happy Sunday: Heroine 6, Happy Sunday: High-Five.[1] However he is best known for directing and producing the popular KBS variety-reality shows 2 Days & 1 Night, and as creative producer for popular tvN variety-reality shows Grandpas Over Flowers and their spin-offs.

Early years and education[edit]

Lee Myung-han was born June 17, 1970, in Cheongju, North Chungcheong Province.[2] He graduated from Unho High School. In 1989 he enrolled in Departement of Business Administration of Kyung Hee University. In college, he was a member of an amateur rock band. His love of music made him aspired to become a show producer.[3][4]

Career[edit]

Career in KBS as director and producer[edit]

After graduating in 1995 with Bachelor of Business Administration, Lee joined KBS as a director through the 22nd KBS open recruitment. He began his career as an assistant director in the network's variety department, working on shows like Open Concert and Celebrity Relay.[3][5]

In 2002, he took on his first official directing role with the show Declaration of Freedom Today is Saturday – The War Of Roses. This program involved male entertainers and female college students meeting and searching for a partner at a mountain lodge. It was during this program that Lee crossed paths with writer Lee Woo-jung, who served as the main writer, as well as two assistant directors, Na Young-seok and Shin Won-ho.[6][7][8]

In the same year, Lee was in charge of directing Super TV Sunday is Fun. His juniors took charge of directing each segment of the show, with Na Young-seok directing Let's Go! Dream Team - Season 1 and Shin Won-ho directing Kung Kung Ta.[1]

Lee, collaborated once again on Star Golden Bell in 2004. Lee temporarily separated from both when he directed the music show Yoon Do-hyun's Love Letter.[5]

Lee and Na Young-seok reunited with writer Lee Woo-jung when both were in charge of directing Heroine 5.[1] Heroine 5 was one of the segments of Sunday 101%, which was renamed Happy Sunday since November 2004, and it was broadcast from April 4, 2004, to May 1, 2005, on KBS 2. It was followed by the sequel, Heroine 6, which aired from May 8, 2005, to April 29, 2007, on KBS 2. When Lee and Na Young-seok developed another segments, Shin Won-hoo took over as the director.[9]

Lee and Na Young-seok collaborated to create two new segments for Happy Sunday: High Five and Are You Ready? High Five aired on KBS 2TV from May 6, 2007, to May 18, 2008. Hosted by Jee Seok-jin, the show focused on five female stars as they embarked on different job experiences. From flight attendants to farmers, stuntwomen to police officers, the stars took on various roles. Given their diverse backgrounds, comedic twists and events were often incorporated into their training. The initial lineup of High Five stars included comedian Jo Hye-ryun, entertainer Hyun Young, singer Chae Yeon, MC Park Kyung-lim, and actress Kim Min-sun.[10]

Happy Sunday: Are You Ready? aired from May 6, 2007, to July 29, 2007. Hosted by Kang Ho-dong, the cast included Lee Soo-geun, Eun Ji-won, Kim Jong-min, Noh Hong-chul, and Ji Sang-ryeol. The show revolved around the cast and special guests engaging in a variety of games. The initial episodes focused on games related to the Chinese language, while subsequent episodes featured physical and logic-based games. Unfortunately, due to poor ratings, Are You Ready? was discontinued after airing 12 episodes.[10]

Following the discontinuation of Are You Ready? Lee, Na Young-seok and Lee Woo-jung created a replacement segment titled 1 Night 2 Days. The initial cast included most of the members from Are You Ready? such as Kang Ho-dong, Lee Soo-geun, Eun Ji-won, Kim Jong-min, Noh Hong-chul, and Ji Sang-ryeol. Later, Kim C, Lee Seung-gi, MC Mong, and Uhm Tae-woong joined the cast. 1 Night 2 Days revolutionized Korean reality programming by introducing the road trip format. The show featured a regular cast who embarked on trips to different towns across South Korea, spending one night and two days there. During these trips, they engaged in various activities such as games, camping, and sightseeing.[10]

Lee and Na Young-seok achieved a breakthrough with 1 Night 2 Days. The show became a massive success, gaining immense popularity and becoming the highest-rated variety program on KBS. It captivated audiences nationwide, achieving a peak viewership rating of 40%.[11] The show not only had a positive impact on the featured locations by boosting tourism but also garnered a massive fan base for its cast members and production crew. Na Young-seok, in particular, gained significant recognition as he frequently appeared onscreen during interactions with the cast, earning the affectionate nickname "Na PD" from Korean audiences.[12]

In December 2008, Lee stepped down from his role in the production of 1 Night 2 Days. He then took on the position of Happy Sunday Team Leader (Producer) within the KBS Entertainment Production Department.[3][13] In 2009, Lee and Writer Lee Woo-jung collaborated on a new segment for Happy Sunday titled Qualifications of Men, with Shin Won-ho served as director.[14] This variety show aired on KBS2 from March 29, 2009, to April 7, 2013. Subtitled as "101 Things a Man Must Do Before He Dies", the show featured a group of male celebrities with diverse ages and personalities. They undertook missions aimed at helping them become "real men". These missions encompassed a wide range of challenges, both physical and emotional. Throughout the show, the participants met various mentors from different fields, learning valuable skills along the way.[15][16]

In February 2011, Lee made headlines for his plan to study musicals for a year at Goldsmiths College, University of London, England. However, he actually withdrew from his programs due to conflicts with KBS's superiors. As a result, he was compelled to study abroad.[17] Subsequently, on April 27, 2011, several media reports emerged stating that Lee would be transitioning to CJ E&M.[18]

Career in CJ ENM[edit]

In July 2011, Lee Myung-han joined CJ E&M as the chief producer in the Entertainment Department. CJ E&M is the owner of various cable channels, including tvN.[19] During the 'tvN Foundation 5th Anniversary Conference', Director Song Chang-eui of tvN and Broadcasting Planning Director Lee Deok-jae unveiled the program lineup and content production investment plan for 2012. One of the highlights of the lineup was a new concept reality program created by Lee Myung-han andnwriter Lee Woo-jung, who is known for her work on 2 Days & 1 Night. The program was scheduled to air in the first half of the following year on tvN.[20]

In early 2012, Lee debuted on the cable channel tvN with the reality program called "The Romantic". To create "The Romantic", Lee sought the assistance of former crew members from the popular show 2 Days & 1 Night, including director Yoo Hak-chan, writer Lee Woo-jung, and junior writer Kim Dae-joo. The show, which comprised 12 episodes, introduced a unique concept of a comprehensive real love variety show. In this program, 10 ordinary young men and women embarked on a journey to unfamiliar locations, gradually getting to know each other and seeking true love. The filming took place in Dubrovnik, Croatia, spanning over a period of 9 nights and 10 days from late December to early January. Dubrovnik, renowned as the pearl of the Adriatic Sea for its breathtaking location in the Balkans, is a popular honeymoon destination for Europeans. It has also gained recognition as a filming location for a domestic coffee commercial featuring actress Go Hyun-jung. "The Romantic" premiered on tvN at 11:00 pm on a Saturday in February 2012.[21][22][23]

There were also high expectations for a collaboration between Lee and his junior, Shin Won-ho, on a new reality program, as reported in a news coverage in November 2011.[24] However, in April 2012, tvN announced that Shin Won-ho was actually directing a drama titled Reply 1997, scheduled to air in June. Lee Myung-han served as executive producers, with Lee Woo-jung as the scriptwriter.[25][26] The drama starred Seo In-guk, Eun Ji-won, Jung Eun-ji, Hoya, Lee Si-eon, Lee Il-hwa, and Seong Dong-il. This project held significance for Shin Won-ho as it marked his first work at CJ E&M after transferring from KBS in July of the previous year.[27]

After a month-long delay, the first self-produced drama by tvN, Reply 1997, was finally broadcast on July 24, 2012.[28] The series revolves around the lives of six friends from Busan. The storyline jumps back and forth between their teenage years as high school students in 1997 and their present lives as 32-year-olds attending their high school reunion dinner in 2012, where a couple announces their engagement. It also highlights the emergence of extreme fan culture in the 1990s, with the rise of the first generation of idol groups like H.O.T. and Sechs Kies, as well as the beginnings of the flourishing K-pop industry.[29][30][31]

The show garnered high ratings and received critical acclaim, establishing itself as one of the highest-rated Korean dramas in cable television history.[32] Its authenticity, humor, and heartfelt storytelling have been praised by both viewers and critics, who also appreciate its well-researched and refreshing approach to the genre.[33] Following its broadcast, the show was credited with starting the "retro" trend in South Korea, and media and cultural commentators have observed a growing fascination with 1990s pop culture.[34][35][36] Specifically, the show reignited interest in the "first generation" of K-pop idol groups who achieved fame in the 1990s before the Korean Wave, and were not as widely known to international audiences as the younger generations of idols.[37]

In the same year, Lee once again collaborated with director Yoo Hak-chan, writer Lee Woo-jung, and junior writer Kim Dae-joo for his second second reality programming pilot Three Idiots. Jeon Hyun-moo took on the role of the host, and the cast included Lee Soo-geun, Kim Jong-min, and Eun Ji-won. All cast members, except Jeon Hyun-moo, were original members 1 Night 2 Days Season 1.[38]

The show premiered on tvN on October 7, 2012, marking the first time a weekend entertainment program in Korea was broadcast live.[38] Starting from November 11, 2012, Three Idiots became a segment of 'Sunday N tvN,' a 135-minute program that featured two segments within a framed composition. During the live broadcasts of Three Idiots, a pre-recorded program titled "The Romantic and Idol" was also aired.[39][40][41][unreliable source?]

In March 2013, Lee delivered a lecture during the CJ E&M New Production PD Recruitment Information Session, which aimed to recruit new talents.[41] Prior to that, in January 2013, Lee played a role in recruiting his junior, the infamous Na PD, to CJ E&M. The company reportedly enticed Na with not only a higher compensation but also the promise of creative control.[42]

Under Lee's leadership as CP, Na PD reunited with writer Lee Woo-jung and together they created Grandpas Over Flowers, a travel-reality show that featured four veteran actors in their seventies: Lee Soon-jae, Shin Goo, Park Geun-hyung and Baek Il-seob.[43] Alongside them, actor Lee Seo-jin in his forties joined as their porter for their backpacking tours to various international destination.[44][45][46][47][48][49] The show's title is a word play/parody of the popular Japanese manga of Boys Over Flowers (花より男子, Hana Yori Dango), and also references the 2009 South Korea drama adaptation of the manga.[50] The first season of Grandpas Over Flowers aired from July 5 to August 16, 2013, on tvN, consisting of seven episodes. It was filmed in Paris, Strasbourg, Bern, and Lucerne.[50] The success of the first season led to the immediate airing of the second season from August 23 to September 20, 2013, comprising five episodes that were filmed in Taiwan.[51][52][53]

In April 2013, tvN announced the second installment of the Reply series. Despite having the same writer, director and producer, also the inclusion of Sung Dong-il and Lee Il-hwa in the cast, Reply 1994 is not a prequel to Reply 1997. While it maintains the concept of a coming-of-age drama combined with 1990s nostalgia, it introduces a completely new plot and characters.[54][55] Initially, director Shin Won-ho and writer Lee Woo-jung intended to set their first Reply series in 1994, the year they were college freshmen. However, after casting Sechs Kies member Eun Ji-won, they decided to change the year to 1997. This decision was influenced by the fact that the fandoms of H.O.T. and Sechs Kies were at their peak in 1997, which created an interesting contrast to the struggling Korean economy during the IMF crisis.[56] Feeling that they had enough material for another series, Shin and Lee returned to their original plan and created Reply 1994.[57][58]

In September 2013, Lee produced the pilot episodes of tvN Island Teacher.[59] After receiving favorable reviews during its pilot debut, it was organized as a regular show. The show was directed by Kim Jong-hoon and featured a cast of four foreigners: Sam Hammington (Australia), Brad (USA), Abigail (Paraguay), and Sam Okyere (Ghana). These four members became native english teachers for elementary school students at the branch school in the island village.[60]

Lee then worked with Yoo Hak-chan in Ha Jung-woo Brothers, a reality road talk show that follows actor Ha Jung-woo and his close friends, including actors Jung Kyung-ho, Kang Shin-cheol, and Ko Sung-hee, on a two-day impromptu trip. The premise of the show involves escaping the city and traveling with a limited budget of 200,000 won. The production team uses a candid camera and minimally intervenes, allowing the natural interactions and experiences of the cast to unfold. It was broadcast in tvN on October 11, 2013.[61]

Lee with Na PD also produced the first spin-off of Grandpas Over Flowers, titled Sisters Over Flowers. It was set to air in between the second and third seasons of Grandpas Over Flowers. The spin-off showcased the adventures of four middle-aged actresses, namely Youn Yuh-jung, Kim Ja-ok, Kim Hee-ae, and Lee Mi-yeon, whose ages ranged from their forties to sixties. Accompanying them on their journey to Croatia was the 27-year-old singer-actor Lee Seung-gi. It was broadcast on tvN from November 29, 2013, to January 17, 2014. to .[62][63][64][65][66]

On November 5, 2013, an official from CJ E&M announced the appointment of Lee as the Chief of Production Planning at tvN.[19][67] Subsequently, in January 2014, Lee was invited as one of the speakers at the 1st CJ Creative Forum Culture Talk.[68] His contributions and achievements led to his promotion in October 2014 to the esteemed position of Director, overseeing both cable channel tvN and StoryOn.[69] It is noteworthy that within a span of just three years since joining CJ E&M, Lee swiftly advanced from the role of Chief to Director.[70][71]

In early 2014, Lee and Na Yeong-seok participated in the 2nd CJ Creative Forum Culture Talk, which took place at Yonsei University Auditorium in Sinchon, Seoul.[72][73] In the same year, Lee also recruited his former KBS juniors, Shin Hyo-jeong who directed 'Hwasin' on SBS and Go Min-goo director of 'Immortal Song' on KBS.[74] Lee also mentioned as leader who lead golden era in cable channel.[75]

During his time as the Director of tvN, Lee not only oversaw the production of various shows but also took on the role of producer for some of them. One notable production was Grandpas Over Flowers Season 3 which was filmed in Spain.[76][77] Following that, its second spin-off called Youth Over Flowers was created. Having younger casts, Na PD pushed the backpacking concept to the extreme by informing the cast about the trip only few hours before their flight, resulting in them traveling without any luggages. The first and second seasons featured a cast composed of three singer-songwriters in their forties (Yoon Sang, You Hee-yeol and Lee Juck) and three actors in their twenties and thirties (three actors from Reply 1994, Yoo Yeon-seok, Son Ho-jun and Baro), who went to Peru and Laos, respectively.

Grandpas Over Flowers Season 4 was back with seven episodes. It was filmed in Dubai and Greece, with Choi Ji-woo joining as Lee Seo-jin's assistant. It was aired in tvN from March 27 to May 8, 2015. It was followed by another "spin-off". During the filming Grandpas Over Flowers, Lee Seo-jin's lack of cooking skills became a recurring joke, leading to a fake cooking show titled "Cooking King Seo-jinnie", which parodied the popular drama series King of Baking, Kim Takgu. This concept eventually materialized into a real show called Three Meals a Day: Jeongseon Village, where Lee starred alongside his former co-star from Wonderful Days Ok Taecyeon.[78][79]

In 2015 Na PD won Grand Prize at 51st Baeksang Arts Awards. It's the first time in history that an entertainment director won the award.[71]

Lee proceeds with production even if there is a possibility that the project may not generate high viewership ratings in the domestic market, relying on the potential success in the overseas market. This was evident in the case of the program called Let's Go Time Expedition, directed by Kim Hyeong-oh, which did not achieve high viewership ratings in South Korea but was anticipated to be well-received in China. Despite the low ratings, it was produced based on those predictions. Lee stated, "The predictions were right."[70]

In September 2015, Lee unveiled OtvN, a fresh entertainment broadcasting channel. What's interesting is that OtvN was, in fact, a rebranding of StoryOn, a cable channel under the ownership of CJ E&M. Alongside this rebranding, Lee resumed the role of Director at OtvN, overseeing its operations and strategic direction.[80]

In October 2015, Lee unveiled an impressive drama lineup to commemorate tvN's 10th anniversary. It kicked off in November with the highly anticipated third installment of the Reply series, Reply 1988. Another notable drama in the lineup was Cheese in The Trap, starring Park Hae-jin and Kim Go-eun, was slated for a January release. Additionally, Signal, written by renowned writer Kim Eun-hee and featuring acclaimed actors Kim Hye-soo, Lee Je-hoon, and Cho Jin-woong. Directed by Kim Won-seok of Misaeng, this drama was also scheduled for release in January. In March, viewers had something to anticipate with new work of Lee Sung-min thriller drama Memory, which was directed by Park Chan-hong, known for his previous masterpieces like 'The Demon King' and 'Resurrection,' and written by Kim Ji-woo, the recipient of the 26th Korean Broadcasting Writers Award. Finally, in May, the highly anticipated drama Dear My Friends was planned. It was directed by Hong Jong-chan and written by the esteemed Noh Hee-kyung, featuring a star-studded casts such as Kim Young-ok, Kim Ji-young, Kim Hye-ja, Na Moon-hee, Joo-hyeon, Park Won-sook, Go Doo-sim, Go Hyun-jung, Shin Sung-woo, Zo In-sung, Sung Dong-il, and Lee Kwang-soo. There was also a possibility of Yoon Yuh-jung's involvement, making the drama's lineup comparable to that of an Avengers ensemble.[81][82]

Reply 1988, the third installment of the Reply series, aired from November 6, 2015, to January 16, 2016.[83]

In 2015, Lee was invited to The 'International Contents Conference (DICON) 2015' held at COEX in Samseong-dong, Seoul on November 17 and 18. The theme of the event, hosted by the Korea Creative Content Agency, was 'Contents, Connection, and Expansion'. As the head of tvN headquarters at CJ E&M, Lee emphasized the importance of content creators becoming brands.[84]

In December 2015, based on the personnel information disclosed by CJ Group, Lee Myung-han, who served as the Head of tvN headquarters, was promoted to the position of Managing Director.[85][86]

Early 2016. YoF Africa.[87]

Under Lee's leadership at tvN, the network achieved several significant milestones. One notable accomplishment was the expansion of tvN Asia. In April 2016, tvN announced the rebranding of Channel M to tvN Asia, starting from June 3. Channel M had been providing content to about 7.8 million households through 40 platforms in 10 Southeast Asian countries, including Hong Kong, Singapore, Malaysia, Indonesia, Taiwan, and the Philippines. The aim of this move was to enhance the network's brand competitiveness in Korea and provide a more diverse and enjoyable content experience to viewers in Southeast Asia.[88]

In October 2016, tvN celebrated its 10th anniversary by organizing a special two-day event on October 8 and 9 to engage with its viewers. The 'tvN10 Festival' took place at KINTEX in Ilsan, Gyeonggi-do, and offered recreated program booths, fun games, and delicious tastings. Additionally, there was an exclusive live session featuring popular stars.[89][90]

As part of the anniversary celebrations, tvN hosted its first awards ceremony, known as the tvN10 Awards. The event started with a glamorous red carpet on the 9th at 6:30 pm, followed by two parts. Kang Ho-dong and Shin Dong-yeop served as the hosts for the ceremony, and an impressive lineup of stars from various tvN productions was expected. To emphasize its connection with loyal viewers, the selection of award nominees incorporated subjective recommendations and voting from the audience. The awards ceremony aimed to establish a unique 'tvN-like' atmosphere, departing from the traditional award formats.[89][91]

Prior to these celebrations, a press conference was held on September 28 at the Stanford Hotel Seoul in Sangam-dong, Mapo-gu, Seoul, to commemorate tvN's 10th anniversary. Attendees at the conference included Lee Deok-jae, CEO of CJ E&M's Media Contents Division, Lee Myung-han, General Manager, Kim Seok-hyeon, CP in charge of planning and production, and Producer Yoo Seong-mo.[92][93][94][95]

In 2017, Lee organized a special event for tvN called the 'tvN Joy Exhibition 2017'. The event took place on November 11 and 12 at Blue Square NEMO in Hannam-dong. It had a talk session and an exhibition that focused on the theme of 'joy'. The exhibition displayed popular tvN content from that year that was well-loved by audiences. The talk session featured appearances by famous creators and cast members from tvN's dramas and variety shows. The first talk session, which happened on the 11th, centered around the theme of 'Three Meals a Day & Daily Romantic Talk at Yoon's Kitchen'. It included producers Na Young-seok and Lee Jin-joo, along with some surprise guests. The second talk session, titled 'tvN Scene Stealer Drama Talk', showcased Park Hee-von from Argon, Um Hyo-seop from Mysterious War and Secret Forest, and Lee Kyu-hyung from Secret Forest and Prison Playbook.[96][97]

In 2018, Lee introduced a new entertainment broadcasting channel called XtvN. It was actually a rebranding of the cable channel XTM, which was owned by CJ ENM. The cable channel targeted millennials born between the 1980s and the early 2000s. As part of the launch, several shows were organized for late-night airing on Fridays, Saturdays, and Sundays. These included Super Junior's variety show Super TV, the rapper's travel variety show 'Today's Swag', and BoA's debut reality show 'Keyword #Boa'. Additionally, in February, a foreign variety show titled 'Can Love Be Translated?' was also scheduled to be aired.

In January 2019, Lee reached new heights in his career by taking on the dual role as Head of CJ ENM's Media Contents Division and Head of Media Production Business.[98] In August, according to CJ ENM's semi-annual report, Executive Director Myung-han Lee received a total compensation of 1.215 billion won, which included a salary of 152 million won and a bonus of 1.063 billion won. The company explained that the bonus received by Lee consisted of various components such as special contribution money, long-term incentives, holiday bonuses, and other support funds. The special contribution amount was given in recognition of his contribution to the company's growth and profitability, in accordance with the executive rules and compensation committee resolution. The long-term incentives were based on business performance compared to targets, organizational payment ratio, and KPI evaluation.[99]

Career in TVING[edit]

On March 12, 2021, TVING announced the appointment of Lee Myung-han as co-CEO of TVING, alongside the then-current CEO Yang Ji-eul. CEO Yang Ji-eul took on the responsibility of leading business and overseeing overseas expansion, while CEO Lee Myung-han was entrusted with managing investments and overseeing the production of original content. Both individuals shared their respective roles in the company.[100]

During his tenure, Lee played a pivotal role in the growth of TVING. He successfully introduced popular trends like the entertainment series Transit Love and High School Mystery Club, as well as hit content like the drama series Work Later, Drink Now. Transit Love, a dating reality program, received widespread acclaim and even earned a nomination for the Best Entertainment award at the Baeksang Arts Awards, making it the first TVING original production to receive such recognition.[101]

Under Lee's leadership, the number of paid subscribers more than tripled in the first year since TVING's launch, reaching a remarkable growth rate of 206% as of October 2021. Notably, there was significant expansion in the subscriber base among middle-aged viewers who were previously unfamiliar with the platform, with a growth rate of 176% among those in their 50s and 246% among those in their 60s. Additionally, male subscribers with relatively low interest showed a substantial increase of 231%.[101] Lee also forged a significant partnership by signing a memorandum of understanding (MoU) with Hyundai Motor.[102]

TVING reported on May 2, 2022, that Lee had recently announced his intention to resign from his position. At that time, Lee had not yet submitted his resignation letter and was engaged in discussions about potentially taking on a new role within CJ ENM. As a result, the precise timing of his resignation as the company's representative had not been established.[103] However, it was later reported that he eventually resigned during the first half of the year.[104]

Regroup in Egg is Coming[edit]

In March 2023, Lee Myung-han, Na Young-seok, and Shin Won-ho moved to Eggs is Coming. Eggs is Coming is a content production company originally founded by writer Lee Woo-jung, but it also operates as a label under CJ Studio, with CJ ENM as the majority shareholder. Essentially, Eggs is Coming can be described as a company focused on content production within the CJ umbrella. Since January 2023, Lee is serving as CEO at Eggs is Coming.[105]

Producing style[edit]

During their time at KBS, Lee established partnership with writer Lee Woo-jung, as well as Shin Won-ho and Na Young-seok. This collaborative team produced a string of highly successful shows, earning them the endearing nickname of "Yeouido Research Institute," named after the KBS office's location in Yeouido. After transferring to CJ E&M, they became known as Lee Myung-han's Division.[106][107][108][109] This notable migration of esteemed directors to cable channels was widely referred to as the "Great Migration 2011" by the press.[110][111]

Lee produced successive hit dramas such as Reply Series, with Lee Woo-jung as writer and Shin Won-ho as director, which sparked a retro craze.[25][26] Lee explained the success of two installments of Reply series with black swan theory. The production team, consisting of individuals from the entertainment industry rather than traditional drama production, lacked knowledge of the established rules in the drama world. This resulted in the incorporation of various entertainment methods and a departure from traditional norms. The unique and unverified approach employed by the production team seemed to resonate with the audience, generating a fresh and appealing output. Lee emphasized the importance of breaking free from stereotypes and embracing challenges through convergence strategies. By leveraging expertise in a specific field while venturing into unfamiliar territory, one can create something new and transformative. This approach, known as genre destruction, crossover, and convergence, has the potential to bring about significant changes in society. Lee views the Reply series as a manifestation of this convergence attempt.[112]

Additionally, in collaboration with Lee Woo-jung and Lee Woo-jung as the writer, Lee produced entertainment programs Three Meals a Day and Grandpas Over Flowers.[25] Lee emphasized the significance of content creators transforming into recognized brands, as the success of their work relies on establishing trust and recognition among the audience.[25] Lee said, "If you look at popular broadcasting contents, they have one thing in common: they are not programs belonging to one broadcasting station, but have become 'brands' that independently influence the public. For broadcast producers, it is difficult to be completely free from the quantitative indicator of viewership. However, in the future, the popularity of the program and the influence it has on the public will be the criteria for judging whether the content is successful or not."[25]

Filmography[edit]

Television shows[edit]

Year Title Network Credited as Ref.
English Korean Director Producer
1995 Entertainment Weekly 연예가 중계 KBS2 Yes No Assistant[5]
1996–1999 Open Concert 열린 음악회 Yes No Assistant[5]
1999 Animal Quiz Show 퀴즈탐험 신비의 세계 Yes No [113]
2001 Declaration of Freedom Today is Saturday – Star Search Lookalike 자유선언 토요대작전 - 스타서치 닮은 그대 Yes No [113]
2001 Declaration of Freedom Today is Saturday – My Love My Bride 자유선언 토요대작전 - 나의 사랑 나의 신부 Yes No [113]
2001–2003 Declaration of Freedom Today is Saturday – Sanjang Meeting: The War Of Roses 자유선언 토요대작전 - 산장미팅 장미의 전쟁 Yes No [8]
2003 Challenge! Housewife Popstar 도전! 주부가요스타 Yes No
2004 Star Golden Bell 스타골든벨 Yes No [113]
2004–2007 Yoon Do-Hyun's Love Letter 윤도현의 러브 레터 Yes No [5]
2007 Happy Sunday: Are You Ready?[note 1] 해피선데이 — 준비했어요 Yes Yes
2007-2012 Happy Sunday: 2 Days 1 Night Season 1[note 2] 1박 2일 Yes Yes [107]
2012 Sunday N tvN - The Romantic 일요일N tvN - 더로맨틱 tvN Yes Yes [114][115][116]
Three Idiots Season 1 세 얼간이 No Yes [117]
2012–2013 Sunday N tvN - The Romantic & Idol 일요일N tvN - 더로맨틱&아이돌 No Yes [39]
2013 Ha Jung-woo's Brothers 하정우 부라더스 No Yes [118]
2013-2018 Grandpas Over Flowers (Season 1 - 5) 꽃보다 할배 No Yes [119]
2013-2014 Sisters Over Flowers 꽃보다 누나 No Yes [120][121]
2014-2021 Three Meals a Day (Season 1 - 10) 삼시세끼 No Yes
2014-2018 Youth Over Flowers (Season 1 - 5) 꽃보다 청춘 No Yes [122]
2016 Let's Go to the Time Expedition 렛츠고 시간탐험대 No Yes [70]

Television series[edit]

Year Title Network Credited as Director Production House Ref.
English Korean Producer Creator
2012 Reply 1997 응답하라 1997 tvN Yes No Shin Won-ho tvN [123]
2013 Reply 1994 응답하라 1994 Yes No [124]
[125]
[126]
2015–2016 Reply 1988 응답하라 1988 Yes No [127]
2017 Circle 써클: 이어진 두 세계 No Yes Min Jin-ki
2018–2019 Memories of the Alhambra 알함브라 궁전의 추억 No Yes Ahn Gil-ho
2020 Hospital Playlist 슬기로운 의사생활 1 Yes No Shin Won-ho Egg is Coming [128]
[129]
2022 Hospital Playlist 2 슬기로운 의사생활 2 Yes No [130]
2021–2022 Yumi's Cells 유미의 세포들 TVING No Yes Lee Sang-yeob
  • Studio Dragon
  • Merrycow Creative
  • Studio N
  • Locus Corporation (Animation)
[131]
[132]

Accolades[edit]

Awards and nominations[edit]

Year Ceremony Category Work Result Ref.
2007 KBS Entertainment Awards Best Corner Award in Entertainment Show 2 Days & 1 Night Won [133]
2008 Korea Broadcasting Awards Best Program Award in Entertainment & Entertainment Happy Sunday Won
KBS Entertainment Awards Best Program Award chosen by viewers Won
15th Korea Entertainment Arts Awards Best Program Award Won
2009 21st Korean PD Awards Best Production, TV Entertainment category Won [134]
10th Broadcasting Award Broadcast Production Division Won

Listicles[edit]

Name of publisher, year listed, name of listicle, and placement
Publisher Year Listicle Placement Ref.
Movie Week 2008 Movie Week's 50 Creative Entertainers Top 50 [135]
The Herald Economy 2012 Pop Culture Power Leader Big 30 26th [136]
2013 15th [137]
2014 19th [138]
2015 26th[note 3] [139]

See also[edit]

Notes[edit]

  1. ^ The program originally aired on May 6, 2007 and ended on July 29, 2007
  2. ^ Season 1 premiered on August 5, 2007 and ended on February 26, 2012
  3. ^ with Baek Jong-won

References[edit]

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