Punjab Nahi Jaungi
|Punjab Nahi Jaungi|
|Urdu||پنجاب نہیں جاؤں گی|
|Directed by||Nadeem Baig|
|Written by||Khalil-ur-Rehman Qamar|
|Edited by||Rizwan AQ|
Six Sigma Plus, Salman Iqbal films
|Distributed by||ARY Films|
|Box office||est. ₨ 51 crore+|
Punjab Nahi Jaungi (Urdu: پنجاب نہِیں جاؤں گی) is a 2017 Pakistani romantic comedy film, written by Khalil-ur-Rehman Qamar and directed by Nadeem Baig. It stars Humayun Saeed, Mehwish Hayat and Urwa Hocane in lead roles. The story is about a love triangle, between the lead characters, and the film also exhibits the Punjabi culture of Pakistan.
The film released worldwide on Eid al-Adha, 1 September, under the production banners of Humayun Saeed and Shahzad Nasib's Six Sigma Plus, and was distributed by Salman Iqbal and Jerjees Seja's ARY Films. With more than ₨ 51 crore, it remained the highest grossing Pakistani film until beaten by Jawani Phir Nahi Ani 2.
The story revolves around Fawad Khagga, who dreams of finding a girl to love. His cousin, Durdana Butt loves him, but Fawad does not. He goes to a Pir and asks him to help find the girl. Meanwhile, Amal Dastoor arrives from London after completing her masters in Economics. Firdous Khagga really likes Amal and wants her to marry her son Fawad. She sends a picture of Amal to Fawad, and he instantly falls in love with her. She talks to Mahtaab Khagga to get Amal to marry Fawad. Mahtaab talks to Amal but she rejects immediately; as she likes her friend Vasay, who is coming to Pakistan to marry her. Vasay, whose parents are divorced, works his way himself to buy an apartment. Fawad and Amal finally meet and he tries to propose her. He does not take rejection nicely and is headstrong so he comes back to karachi and messes with her love life, offering her cows and land. She agrees and thinks her friend Vasay doesn't love her because he can't give her his only property before marriage.
- Humayun Saeed as Fawad Khagga
- Sohail Ahmed as Mahtaab Khagga
- Mehwish Hayat as Amal Dastoor
- Saba Hameed as Firdous Khagga
- Naveed Shehzad as Bebo Ji
- Urwa Hocane as Durdana Butt
- Ahmad Ali Butt as Shafique Ahmed
- Waseem Abbas as Jawad Khagga
- Azfar Rehman as Vasay
- Behroze Sabzwari as Dastoor Ahmed
- Safina Sheikh as Mrs. Dastoor Ahmed
- Bashar Amir Shafi as Farhan (Dastoor's son) (child artist)
- Adnan Shah Tipu as Shaukat Ali (cameo appearance)
- Syed Mohammad Ahmed as a lawyer (special appearance)
- Marina Khan (as a lady in the restaurant) (special appearance)
- Ushna Shah (special appearance in song "Raat Ka Nasha") 
Development and casting
The film was a joint production between ARY Films and Humayun Saeed's production house Six Sigma Plus. The film also has renowned Pakistani television actors, such as Urwa Hocane, Ahmed Ali Butt, Saba Hameed, Sohail Ahmed, Azfar Rehman, Naveed Shehzad, Behroze Sabzwari, Safeena Sheikh, Samina Peerzada and Waseem Abbas.
Iman Ali was first chosen as the female lead but was replaced by Mehwish Hayat. However, Saeed later clarified that Iman Ali was never officially a part of the film and that they were just in talks, and that he and Iman Ali mutually agreed that she would not be cast in this film. Sohai Ali Abro was initially approached for Durdana's role which she refused to do. Talking about this, Saeed asserted, "We did approach Sohai for Urwa's role but she wasn't comfortable doing it. Maybe she expected a bigger role and this just wasn't delivering it."
The filming took place in the city of Bahawalpur, where architectural masterpieces like Darbar Mahal and Gulzar Mahal were used in some of the scenes. Most of the filming took place in the cities of Faisalabad, Lahore and Karachi.
The film's trailer was released online on 6 July 2017. Within 48 hours, it had over 1 million views and trended at number 1 on YouTube Pakistan for several days. The film released worldwide on the festival of Eid al-Adha, 1 September 2017.
The film crossed the ₨ 15 crore gross mark right after its opening extended weekend; on Tuesday, 5 September. It collected ₨ 21.5 crore within a week of its release. It became the first Pakistani film to cross ₨ 30 crore within ten days. An official report on 26 December said that it became the first Pakistani film to cross the ₨ 50 crore mark. It made a total gross of more than ₨ 51 crore worldwide.
On 25 April 2018, BOD reported that the film became the highest grosser at the local box office, after collecting more than ₨ 34 crore in its thirty-four week run. This record was then broken by 2018 Indian film Sanju within its fourth weekend in Pakistan.
The film had a premiere event at Nuplex Cinema, Karachi, on 29 August. Rahul Aijaz of The Express Tribune rated the film 4 out of 5 stars and said, "a fine line (in terms of story) between turning ridiculous and falling over, yet it somehow manages to keep its balance and not trip often". Hamna Zubair of DAWN Images commented that the film's "comedy works", but when a "slap made an appearance... this act of violence... almost ruined" the film. Shahjehan Saleem of Something Haute rated the film 4 out of 5 stars and said that "the film soars high" because of "the stellar job" and "the script", and it "is so much more than just another glitzy show of emotions".
Omair Alavi of Samaa TV rated the film 4 out of 5 stars, saying that it "has a message as well as entertainment value". However, he noted that the roles of Humayun Saeed and Ahmed Ali Butt were hard to accept. Mahwash Ajaz of Dunya News rated it 3.5 out of 5 stars and noted that the film may has "some fairly strong progressive storylines" but with some problems, while "The film's feel, the inside jokes, the heavily accented English, breathtaking cinematography,... tawdry finery, danceable songs, relatable comedy and the visual treat" all are "paisa vusool". Rabiya Maqbool writing for the website Bolo Jawan praised the film, stating that the director "has succeeded once again in piecing together a film which is satisfyingly refreshing and a very welcome addition" to cinema.
|17th Lux Style Awards
|Pakistan International Film Festival||
|4th Galaxy Lollywood Awards||
- Jury Special Award; first Shanghai Cooperation Organization (SCO) Film Festival in Qingdao, China
|Punjab Nahi Jaungi|
|Soundtrack album by various artists|
|Producer||Six Sigma Plus|
|Singles from Punjab Nahi Jaungi|
The film soundtrack album was released by ARY Films in August 2017. It consists of seven songs composed by various artists. There is a single music video from film soundtrack directed by Parmesh Adiwal, titled "Rab Rakha", and featuring Farhan Saeed.
|1.||"Rab Rakha"||Farhan Saeed||Farhan Saeed||5:02|
|2.||"Ae Dil"||Shakeel Sohail||Shiraz Uppal||Shiraz Uppal, Jonita Gandhi||4:39|
|3.||"Ranjha"||Shakeel Sohail||Shiraz Uppal||Shiraz Uppal, Asrar||5:55|
|4.||"Raunaq e Ashiqui"||Shakeel Sohail||Shiraz Uppal||Nirmal Roy||4:58|
|5.||"Raat Ka Nasha"||Ahmad Ali Butt, Hasil Kurashi||Damia, Rizwan, Ahmad||Ahmad Ali Butt||4:24|
|6.||"24/7 Lak Hilna"||Shakeel Sohail, Sahir Ali Bagga||Sahir Ali Bagga||Meesha Shafi, Sahir Ali Bagga||5:36|
|7.||"Tere Naal"||Sabir Zafar||Shani Arshad||Shafqat Amanat Ali||5:38|
- "BOX OFFICE COLLECTIONS : PUNJAB NAHI JAUNGI". Lollywood Film Industry. 4 September 2017. Retrieved 28 October 2017.
- Zeeshan Mahmood (6 July 2017). "'Punjab Nahi Jaungi' is the romantic film we were waiting for since forever!". Galaxy Lollywood. Retrieved 21 August 2017.
- "'Main Punjab Nahi Jaungi': Humayun Saeed's highly-anticipated movie project commences". Daily Times. 10 May 2016. Retrieved 21 August 2017.
- "New trailer of 'Punjab Nahi Jaungi' is out and it's just okay". Pakistan Today. 6 July 2017. Retrieved 21 August 2017.
- "The 'Punjab Nahi Jaungi' teaser is out and emotions are all over the place". DAWN Images. 8 April 2017. Retrieved 21 August 2017.
- "Punjab Nahi Jaungi's trailer is out and the love triangle has us hooked". DAWN Images. 5 July 2017. Retrieved 31 August 2017.
- "Punjab Nahi Jaungi's latest song features a cameo by Ushna Shah". DAWN Images. 15 August 2017. Retrieved 9 September 2017.
- "Punjab Nahi Jaungi trailer released". The Nation. 6 July 2017. Retrieved 31 August 2017.
- Zeeshan Mahmood (3 October 2016). "Shoot for Humayun Saeed & Mehwish Hayat's 'Punjab Nahi Jaungi' begins". Galaxy Lollywood. Retrieved 31 August 2017.
- Momin Ali Munshi (21 September 2016). "Iman out and Mehwish in, for Humayun Saeed's 'Main Punjab Nahin Jaoongi'!". Galaxy Lollywood. Retrieved 31 August 2017.
- "Would love to work with Kareena Kapoor Khan: Humayun Saeed". The Express Tribune. 5 September 2017. Retrieved 9 September 2017.
- Usman Ghafoor (28 August 2017). "'Punjab Nahi Jaungi': A lighter side of Punjab". Gulf News. Retrieved 14 October 2017.
- "Punjab Nahi Jaungi Trailer is Breaking Records!". VeryFilmi. 7 July 2017. Retrieved 31 August 2017.
- Tooba Hameed (5 July 2017). "Punjab Nahi Jaungi Trailer is Out & its a Must-Watch!". VeryFilmi. Retrieved 31 August 2017.
- Rahul Aijaz (7 September 2017). "'Na Maloom Afraad 2' vs 'Punjab Nahi Jaungi': Who stole the show at the box office?". The Express Tribune. Retrieved 8 September 2017.
- Momin Ali Munshi (11 September 2017). "Here's a list of all box office records that Punjab Nahi Jaungi has broken in the first 10 days!". GalaxyLollywood.com. Retrieved 14 September 2017.
- Usman Ghafoor (11 September 2017). "'Punjab Nahi Jaungi' is a winner". Gulf News. Retrieved 12 September 2017.
- Baseer Ahmed (26 December 2017). "Pakistan's entertainment industry: Here's what went viral in 2017". ARY News. Retrieved 4 January 2018.
- "PUNJAB NAHI JAUNGI BECOMES ALL TIME HIGHEST GROSSER IN PAKISTAN". BoxOfficeDetail.com. 25 April 2018. Retrieved 26 April 2018.
- "SANJU BECOMES ALL TIME HIGHEST GROSSER IN PAKISTAN :: BEATS PUNJAB NAHI JAUNGI". boxofficedetail.com. 23 July 2018. Retrieved 23 July 2018.
- "Star-studded premiere of Punjab Nahi Jaungi in Karachi". ARY News. Retrieved 31 August 2017.
- Rahul Aijaz (30 August 2017). "'Punjab Nahi Jaungi' review: Simply put, it is a Mehwish Hayat film". The Express Tribune. Retrieved 31 August 2017.
- Hamna Zubair (30 August 2017). "In Punjab Nahi Jaungi a wadera tries his luck at modern love and wins us over". DAWN Images. Retrieved 31 August 2017.
- Shahjehan Saleem (30 August 2017). "Haute Review: Punjab Nahi Jaungi". Something Haute. Retrieved 4 September 2017.
- Omair Alavi (30 August 2017). "An out and out entertainment package". Samaa TV. Retrieved 31 August 2017.
- Mahwash Ajaz (9 September 2017). "Punjab Nahi Jaungi Review: 'Paisa vusool' despite storyline glitches". Dunya News. Retrieved 12 September 2017.
- Rabiya Maqbool (8 September 2017). "A Late Review of Punjab Nahi Jaungi". Bolo Jawan. Retrieved 8 September 2017.
- "LSA 2018 entertainment nominations are out now". DAWN Images. 13 January 2018. Retrieved 13 January 2018.
- "'Baaghi' and 'Punjab Nahi Jaungi' stole the show at Lux Style Awards 2018". The Express Tribune. 21 February 2018. Retrieved 21 February 2018.
- "PIFF concludes with a star-studded awards night". Pakistan Today. 2 April 2018. Retrieved 2 April 2018.
- "Winners of Luxus Grand 4th Galaxy Lollywood Awards 2018". GalaxyLollywood.com. 15 May 2018. Retrieved 18 May 2018.
- "Punjab Nahi Jaungi bags Jury Special Award at the SOC Film Festival in China". Dawn Inages. 18 June 2018. Retrieved 2 July 2018.
- "Punjab Nahi Jaungi Songs". ARY Digital. Retrieved 31 August 2017.