Peugeot 308

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Peugeot 308
Peugeot 308 82 VTi Active (II) – Frontansicht, 4. Januar 2014, Düsseldorf.jpg
2014 Peugeot 308 Hatchback
Manufacturer Peugeot
Production 2007–present
Assembly Sochaux, France (Sochaux Plant)
Mulhouse, France (Mulhouse Plant)
Kaluga, Russia (PCMA Rus)[1]
Wuhan, China (Dongfeng)
Jakarta, Indonesia (Gaya Motor)
Villa Bosch, Argentina
Designer Stéphan Peureux
Body and chassis
Class Small family car
Body style 3-door hatchback
4-door sedan
5-door hatchback
5-door station wagon/estate
2-door coupé cabriolet
Layout Front-engine, front-wheel-drive
Platform PSA PF2 platform
Related Peugeot 307
Peugeot 408
Peugeot 3008
Peugeot 5008
Peugeot RCZ
Peugeot Partner
Citroën C4
Citroën C4 Picasso
Citroën Berlingo
Engine 1.4 L Prince I4 (petrol)
1.6 L Prince I4 (petrol)
1.6 L Prince Turbo I4 (petrol)
1.6 L DV6ATED4 I4 (diesel)
1.6 L DV6TED4 I4 (diesel)
2.0 L DW10B I4 (diesel)
Transmission 5-speed manual
6-speed manual
6-speed automatic
6-speed semi-automatic
Wheelbase 2,610 mm (102.8 in)[2]
Length 4,276 mm (168.3 in)
Width 1,815 mm (71.5 in)
Height 1,498 mm (59.0 in)
Predecessor Peugeot 307

The Peugeot 308 is a small family car produced by the French car manufacturer Peugeot. It was unveiled on 5 June 2007 and launched in September 2007.[3] Its development code was "Project T7",[4] and is the first car of the X08 generation of Peugeot models. The 308 features a range of petrol and diesel engine options. In March 2011, the 308 received a facelift and it premiered at the Geneva Motor Show. A second generation was unveiled in 2013 and it was awarded 2014 Car of the year in Europe.

First generation (T7, 2008–2013)[edit]


Peugeot 308 interior

Launched as the replacement for the Peugeot 307 in most international markets, the new vehicle was based upon the old 307’s chassis, but has new bodywork and is slightly longer and wider. Its coefficient of drag is 0.29, and it has a five-star Euro NCAP rating. Following the 2011 facelift, the drag-factor was reduced to 0.28.[5]

The 308 HDi holds the Guinness world record of the most fuel-efficient mainstream car currently in production, having averaged 3.13 litres per 100 kilometres (90 mpg-imp; 75 mpg-US) over a distance of 14,580 km (9,060 mi), but Peugeot ran foul of British advertising rules by claiming 126 mpg-imp (2.24 L/100 km; 105 mpg-US) in an advert for the car.[6]

The 308 is manufactured in France at the Mulhouse and Sochaux factories.[7] It is also manufactured in Kaluga, Russia, for the local market, since 2010, and El Palomar, Argentina, for the South American market since 2012.[8] The 307 remains in production for several countries, especially those that prefer saloon bodies, such as China.

Body styles[edit]


The 308 is available as a 5-door hatchback, with a 3-door limited to a few markets. In 2010, Peugeot announced the return of a GTI model (known as the GT in the UK), featuring a turbocharged 1.6 L engine with 200 bhp (149 kW; 203 PS).[9]


A station wagon concept version of the 308, the Peugeot 308 SW Prologue, was also unveiled at the 2007 Frankfurt Motor Show.The production version was shown at the 78th International Geneva Motor Show in March 2008 and went on sale that summer. The 308 SW (or 308 Touring in Australia) is available in a 5 or 7 seat versions.

A further variation of the X08 chassis used by the 308 is an SUV or an MPV named 3008.[10]


A cabriolet with a retractable hardtop known as the 308 CC replaced the Peugeot 307 CC in the spring of 2009.[11] The roof folds into the boot in 20 seconds, and at up to speeds of 7.5 mph (12.1 km/h). With the roof up the boot space capacity is 465 litres but this reduces to 266-litres with the roof down.

Dongfeng-Peugeot 308 Sedan in China


In September 2011 Peugeot has presented for the Chinese market a four-door sedan version of the 308.[12] This version produced for the Chinese market by Dongfeng is based on 308 facelift but differs from the European Model, with large front grille, more chrome on the hips and different shape of the LED tail lights. The interior is identical to the European model. The engine range includes two petrol 1.6 16V 110 hp and 143 hp 2.0 16V. The trunk has a volume of 502 liters. The Peugeot 308 sedan, sold at 160.000 units in 3 years, joins the Peugeot 408 in China, a D-segment car with by a slightly higher price.

2011 facelift[edit]

Peugeot 308 (2011–2012)

A facelifted 308 was released in May 2011 following the public launch at the 2011 Geneva Motor Show with a new front end and minor changes to the rear of the vehicle. Peugeot also launched the 308 e-HDI micro-hybrid model with stop-start technology, a system to recover energy during deceleration and a hybrid battery that delivers additional energy on start-up. A full hybrid 3008 was also announced at the same time. The version produced in South America is assembled with this facelift.

The facelift was also given to 308 SW and 308 CC.


308 Hybrid[edit]

Bosch announced in 2007 that it is supplying hybrid diesel-electric technology to Peugeot for the 308.[13] A prototype 308 equipped with this technology was displayed in the Frankfurt car show '07 and a further 'Prologue' concept car was shown at the 2008 Paris Motor Show featuring a 1.6-litre HDi engine to turn the front wheels and an electric motor to turn the rears.[14]

308 RCZ Coupe[edit]

Main article: Peugeot RCZ

Peugeot presented a 2+2 coupé concept car development of the 308, the 308 RCZ,[15] at the 2007 Frankfurt Motor Show. This coupé concept is 18 mm lower than the standard car. It has similar proportions to the Audi TT. The final production model was unveiled at the 2009 Frankfurt Motor Show as the RCZ without the 308 name, and went on sale in the spring of 2010.


In 2007 the 308 was awarded the Goldene Lenkrad (Golden Steering Wheel) in Germany. A panel of automotive professionals chose the 308 as the best compact family car after it finished first in nine of the 15 criteria.[16]

Second generation (T9, 2014-present)[edit]

Peugeot 308 (2014– )
Peugeot 308 SW

A second generation 308 was unveiled in Autumn 2013. It features the new Peugeot style unveiled with the 508 and the 208. It does also inaugurate the new Peugeot numbering system where the final digits are fixed: 8 for the mainstream range, and 1 for the models aimed at emerging countries, such as the Peugeot 301.[citation needed]


In 2014 the 308 was awarded Car of the year in Europe beating the BMW i3 and Tesla Model S.[17]

Sales and production[edit]

Year Worldwide Production Worldwide sales Notes
2007 TBA 82,500[18]
2008 TBA 290,100[18]
2009 233,700[19] 252,100[18]
2010 226,600[19] 226,200[19]
2011 201,929[3] 203,998[3] Total production reaches 1,072,551 units.[3]
2012 179,200[20] 184,300[20] Total production reaches 1,251,700 units.[20]


First generation (T7, 2008–2013)

Peugeot 308 3-door 
Peugeot 308 5-door 
Peugeot 308 Touring 
Peugeot 308 CC (back) 

Second Generation (T9, 2013-Present)

Peugeot 308 5-door 
Peugeot 308 SW 


  1. ^ "Peugeot-Citroën-Mitsubishi: parte la produzione nella nuova fabbrica in Russia". (in Italian). Retrieved 2010-11-11. 
  2. ^ "Peugeot 308". Retrieved 2007-11-17. 
  3. ^ a b c d "PSA Annual Report 2012". Car manufacturers. PSA. Retrieved 4 April 2013. 
  4. ^ "308: dynamic, stylish contours and materials". Peugeot. Retrieved 2011-05-05. 
  5. ^ "Peugeot press release March 2011" (PDF). Retrieved 2011-03-13. 
  6. ^ Mark Sweney (2009-10-07). "The Guardian 7 October 2009". London: Guardian. Retrieved 2011-03-13. 
  7. ^ "PSA Press Release". Retrieved 2011-03-13. 
  8. ^ "RIA Novosti 26 March 2010". 2010-03-26. Retrieved 2011-03-13. 
  9. ^ "Top Gear 24 May 2010". 2010-05-24. Retrieved 2011-03-13. 
  10. ^ June 11, 2010 at 12:29pm (2010-06-11). "Independent Online (South Africa) 11 March 2011". Retrieved 2011-03-13. 
  11. ^ "Auto Express February 2009". 2009-02-18. Retrieved 2011-03-13. 
  12. ^ por Enrique GarcĂ­a de 16 de Sep del 2011 (2011-09-16). "Peugeot 308 sedan". Retrieved 2011-11-08. 
  13. ^ "Bosch says it has contract for diesel-hybrid parts". Retrieved 2010-11-11. 
  14. ^ "Auto Express February 2009". 2009-04-20. Retrieved 2011-03-13. 
  15. ^ The Times 27 January 2008[dead link]
  16. ^ "The 308 awarded the Golden Steering Wheel". Car news and reviews. Retrieved 4 April 2013. 
  17. ^ Mann, Richard. "New Peugeot 308 wins European Car of the Year 2014". Charters. Retrieved 2014-03-03. 
  18. ^ a b c "PSA". 2010-06-30. Retrieved 2010-11-11. 
  19. ^ a b c "Engine specs from PSA Peugeot Citroën". Creator and designer. PSA Peugeot Citroën. Retrieved 22 November 2012. 
  20. ^ a b c "Memento Mars 2013" (in French). PSA Peugeot Citroën. 21 February 2013. p. 50. Retrieved 31 July 2013. 

External links[edit]