Ruffles (potato chips)
| File:Reducedfatrufflesbag.jpg Reduced Fat Ruffles packaging, 2011 | |
| Product type | Chips |
|---|---|
| Owner | PepsiCo (via Frito-Lay) |
| Country | United States |
| Introduced | 1948 |
| Markets | Worldwide |
| Previous owners | Bernhardt Stahmer |
| Tagline | RRRuffles have Ridges. |
| Website | Ruffles' Website |
Ruffles is a brand of ruffled (crinkle-cut) potato chips. The Frito Company acquired the rights to Ruffles brand potato chips in 1958 from its creator, Bernhardt Stahmer, who had adopted the trademark in or around 1948.[1] and later merged with H.W. Lay & Co. in 1961.[2]
The product is named as an analogy to the ruffle, a strip of fabric sometimes gathered, creating folds.[citation needed]
In Indonesia, it is marketed under the Chitato brand.[citation needed]
See also
- McCoy's (similar UK product)
- Seabrook (similar UK product)
- Chitato (similar product)
- List of brand name snack foods
References
- "Why Ruffles is Bringing Canadian Chips to America for good"
- "We Try the New Ruffles..."
- "Brand New:New logo and Packaging for Ruffles"
- “Canadian Cult-Favorite ‘All Dressed’ Chips Hit U.S. For Limited Time.”
- "Ruffles Brand Rolls Out..."
- ^ "Frito-Lay, Inc. v. Bachman Co". Justia. Retrieved 2017-09-24.
- ^ "History of Frito-Lay Company – FundingUniverse". Fundinguniverse.com. Retrieved 2012-10-22.
External links
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