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HBO Europe

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HBO Europe
CountryHungary, Poland, Czech Republic, Slovakia, Romania, Bulgaria, Croatia, Slovenia, Serbia, Montenegro, Bosnia and Herzegovina, Macedonia, Moldova, Portugal, Spain, Finland, Sweden, Denmark, Norway
HeadquartersBudapest, Hungary (Central Europe & Portugal)
Stockholm, Sweden (Nordic & Spain)
Prague, Czech Republic (original programming)
Ownership
OwnerHome Box Office, Inc. (WarnerMedia Entertainment)

HBO Europe is a premium television group of channels by HBO. It is available as a group of film channels and streaming television services in Hungary, Poland, Czech Republic, Slovakia, Romania, Bulgaria, Croatia, Slovenia, Serbia, Montenegro, Bosnia and Herzegovina, North Macedonia, Moldova while VOD-only services with original programming is available in Spain, Sweden, Norway, Denmark, Finland and Portugal.

The administration of Central European countries and Portugal is headquartered in Budapest, Hungary; meanwhile the Nordic and Spain services operate from Stockholm, Sweden. HBO Europe has offices also in Prague, Bratislava, Bucharest, Zagreb, Lisbon, Madrid, Copenhagen, Helsinki, Sofia and Warsaw.

History

The first channel was launched in Hungary on September 28, 1991.[1] This was followed by the launch in Czech Republic, founding HBO Europe's predecessor under the name HBO Central Europe. In 1995 Walt Disney entered in joint-venture, and in 1996 it was launched in Poland (1996), Slovakia (1997), Romania (1998), Moldova (1999), Bulgaria (2002), Croatia, Slovenia (2004),[2] Serbia, Bosnia and Herzegovina, Montenegro (2006) and North Macedonia (2009).

In September, 2003 a new premium channel HBO2 was launched as the sister channel of HBO. In November, 2005, Cinemax and Cinemax2 stated to broadcast, while in September, 2007 a third channel named HBO Comedy was introduced as well.

Upon the launch of HBO in the Netherlands, HBO Central Europe was renamed HBO Europe in 2012. In 2011 HBO entered the market of streaming services with launching HBO Go's localized Central European version. Following HBO Go's launch, in 2012 HBO Nordic was launched in Sweden, Norway, Denmark and Finland, the first countries where HBO introduced only streaming services without any linear television channels. It was followed by the launch of HBO España in 2016 (the Dutched version was closed in the same year) and HBO Portugal in 2019, both of them being VOD-only services.

Brands

Television channels

HBO Europe owns premium film channels in its Central European operating area under the names HBO, HBO2, HBO3, Cinemax and Cinemax2. HBO serves as the flagship channel of the portfolio, while HBO2's programming consists of mainly family-friendly content. Former comedy channel HBO Comedy was rebranded in 2016 as HBO3, a premium channel focusing on television series. Cinemax serves as a mainstream cinema channel, while Cinemax2 offers art films.

Currently operating channels

Cinemax

Streaming services

HBO Europe owns streaming services throughout Europe. It has been operating services branded as HBO Go in Central European countries since 2011. Localized subtitles are available in Hungarian, Czech, Romanian, Bulgarian, Croatian, Polish, Slovenian and Macedonian. Localized dubbing and voiceover feeds are available in Hungarian, Czech and Polish usually a week after an original series' episode premieres. HBO Go is the leading streaming service in all of the countries in which it operates - as of August, 2019, it has 5.5 million subscribers throughout Central Europe. Its platform is developed in Budapest.

HBO was launched as a VOD-only brand in Sweden, Denmark, Norway and Finland as HBO Nordic and in Spain as HBO España. Meanwhile, HBO Go is developed in Budapest, Nordic and Espana services are headquartered in Stockholm.

In 2019, HBO's streaming service was introduced in Portugal as well, as HBO Portugal. Despite it is not branded as HBO Go, it uses the Central European platform.

Current programming

Foreign series

Original series

Acquired series

Movie Library

HBO premiere movies after 8 months from theatrical release of the following studios:

Studio Note
Walt Disney Studios
20th Century Fox
Columbia Pictures
Paramount Pictures

Original programming

HBO Europe is also one of the largest producer companies for television in Central and Eastern Europe, operating HBO Europe Original Programming Ltd., headquartered in London, producing several local original scripted programming and series based on licensed formats.

Licensed formats include BeTipul (Bez tajemnic, Terapie, Terápia), Small Time Gangster (Umbre), Mammon (Mamon, The Pact) and When Shall We Kiss? (Társas játék, Rămâi cu mine, Až po uši).

Croatia

Czech Republic

Hungary

Poland

Romania

Spain

Sweden

Norway

References

  1. ^ "HBO Europe - History section".
  2. ^ "HBO launch in Slovenia and Croatia" (Press release). HBO Central Europe. September 7, 2004.
  3. ^ "HBO to Show (CORRECTION)". theeurotvplace.com. Retrieved 22 February 2018.
  4. ^ "HBO Brings International Original Series to HBO Now, VOD in U.S." Variety. 16 October 2017. Retrieved 22 February 2018.
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