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KSBI (television station) logo.png
Oklahoma City, Oklahoma
United States
Branding (My)KSBI
Slogan My TV is MyKSBI
Channels Digital: 23 (UHF)
Virtual: 52 (PSIP)
Subchannels 52.1 MyNetworkTV
52.2 This TV
Translators K42IC Weatherford
K31JW Elk City
K50KE Altus
K15HQ Sayre
K27JO Strong City
Affiliations MyNetworkTV
Owner Family Broadcasting Group, Inc.
First air date September 19, 1988 (1988-09-19)
Sister station(s) KXOC-LP
Former channel number(s) Analog:
52 (UHF, 1988–2009)
51 (2010-2014)
Former affiliations Primary:
Independent (1988–2012)
DT2: America One (2004–2011)
Tuff TV (2011–2012)
Transmitter power 1,000 kW
Height 457.9 m
Facility ID 38214
Transmitter coordinates 35°35′52″N 97°29′22″W / 35.59778°N 97.48944°W / 35.59778; -97.48944
Licensing authority FCC
Public license information: Profile
Website www.ksbitv.com

KSBI, virtual channel 52 (UHF digital channel 23), is a MyNetworkTV-affiliated television station located in Oklahoma City, Oklahoma, United States. The station is owned by the locally-based Family Broadcasting Group, and is a sister station to Tuff TV affiliate KXOC-LP (channel 41). The two stations share studio facilities located on North Morgan Road (just west of the John Kilpatrick Turnpike) in Yukon (as such, it is the only Oklahoma City area station whose studios are located outside of the city proper); KSBI maintains transmitter facilities located near the Kilpatrick Turnpike/I-44 on the city's northwest side.

Its signal is relayed on five low-power translators: K42IC (channel 42) in Weatherford, K31JW (channel 31) in Elk City, K50KE (channel 50) in Altus, K15HQ (channel 15) in Sayre and K27JO (channel 27) in Strong City. On cable, KSBI is available on Cox Communications channel 7 and AT&T U-verse channel 52 in standard definition, and in high definition on Cox digital channel 707 and U-verse channel 1052.


Under Locke Supply ownership[edit]

The station first signed on the air on October 3, 1988; it was founded by Don J. Locke, owner of locally-based regional hardware store chain Locke Supply Company. KSBI's original studios were housed out of Locke Supply's corporate offices on 82nd Street and Pole Road in southeast Oklahoma City. For its first 16 years on the air, channel 52 was largely run as a religious independent station; during most of the 1990s and early 2000s, it also carried a limited amount of secular sitcoms, Westerns and movies, some of which were cherry-picked from INSP and FamilyNet. Beginning in the 1990s, KSBI gradually signed on translators throughout the state, eventually claiming the largest broadcast coverage area of any commercial television station in Oklahoma; at its peak, its signal was relayed over 12 translators serving areas within the Oklahoma City market and in markets adjacent to it such as Tulsa, Elk City, Ponca City and Ardmore. It also gained cable (and eventually, satellite) coverage in the Tulsa, Wichita, Wichita Falls and Ada-Sherman markets.[citation needed]

Sale to Family Broadcasting Group[edit]

Following Don Locke's death in February 2000, Locke Supply's board of directors were approached by various station owners beginning in April 2001 for offers to acquire KSBI and its regional translator network. The company ultimately decided to sell off the stations to focus on operating the Locke Supply chain that Don Locke founded more than three decades earlier. In October 2001, Locke sold KSBI and its translators to Family Broadcasting Group of Oklahoma, Inc., a newly formed locally-based company that was founded by former KWTV (channel 9) meteorologist Brady Brus; his wife, certified public accountant and treasurer Angie Brus; his sister and local media personality Brenda Bennett and Jon Bowie of Seekfirst Media LLC;[1][2] the sale was finalized 2½ years later in March 2004.[3]

Former KSBI logo, used from 2003 to 2009.

After Family Broadcasting assumed control of the station, KSBI was repositioned as a family-oriented general entertainment independent with syndicated secular programming that contained minimal to no sexual content, overt violence or strong profanity added to the schedule (programs that contained some degree of the aforementioned content were edited to fit the station's content standards). Most of the initial secular programs seen on KSBI under Brus' management were series from the 1960s to the early 1990s. The station eventually added state high school and Southeastern Conference college sporting events. It also heavily invested in its newly formed weather department, airing local weather updates throughout the broadcast day (including five-minute late afternoon and evening updates on weekdays presented by a two-person on-camera weather staff led by Brus, who also served as the station's chief meteorologist in addition to his duties as its owner and general manager), incorporating interactive touch screen technology for its weather presentation and installing a network of remote cameras throughout various cities across Oklahoma (branded as the "KSBI Statecam Network").

While its syndicated inventory was fairly limited early on, KSBI eventually expanded its programming slate; this began in the fall of 2008 with the additions of NurseTV, Lost and American Chopper, followed the next year by the acquisitions of Deadliest Catch, Cold Case Files, The Martha Stewart Show, Judge Hatchett, My Wife and Kids and then the addition of The King of Queens to the schedule in the spring of 2010.

Former KSBI logo, used from 2009 to 2011; this logo was introduced during the "Thunder TV" branding era alongside a secondary logo using that branding that accompanied the primary logo. It was also used alongside the "OK52" branding until May 23, 2011.

After reaching a deal with the NBA's Oklahoma City Thunder to telecast select regular season games from Oklahoma City's first long-term major professional sports franchise in 2008, KSBI began branding as "Thunder TV", with the "KSBI 52" brand being used secondarily. That year, the station also began construction on a new state-of-the-art studio facility in Yukon, which was completed in the spring of 2009; KSBI relocated its local programming production and various other operations to the new facility that September. That year, DirecTV began carrying KSBI's programming in the Tulsa area as an out-of-market station (the station was removed from the satellite provider in January 2012 following a carriage dispute between Family Broadcasting Group and DirecTV).[4]

On September 10, 2009, the Federal Communications Commission approved the transfer of a portion of Family Broadcasting Group's stock to now-former Chesapeake Energy chief executive officer and chairman Aubrey McClendon, and Chesapeake co-founder (and current SandRidge Energy chairman and CEO) Tom L. Ward, after Family Broadcasting restructured its equity to retire all long-term debt and accelerate growth.[5][6]

Management and programming changes[edit]

On November 1, 2010, Family Broadcasting Group appointed two former area newscasters as its top executives – Vince Orza as its president and CEO, and Jerry Hart as its vice president and operations manager[7] (Orza had earlier announced on October 21 that he would step down as dean of the Meinders School of Business at Oklahoma City University,[8] shortly before he accepted the position). That month, Orza began appearing in a promotional campaign for the station, seeking opinions from viewers on programming changes that KSBI should make. The station also divested some of its translators; six were converted into repeaters of sister station KXOC-LP (channel 41), while two others based in Enid and Stillwater continued to rebroadcast KSBI's signal.[citation needed] It also began a gradual rebrand under the moniker "OK52"; the "OK52" and "KSBI 52" brandings were both used by the station until May 23, 2011, when KSBI started using the "OK52" branding full-time, before reverting to simply "KSBI" in March 2012.

A further expansion of the station's programming came in January 2011 with the additions of shows such as The Daily Buzz, Judge Karen's Court, Emergency! and Cash Cab, effectively decreasing the number of infomercials on its weekday schedule. Following the management changes at Family Broadcasting Group, KSBI transitioned into a traditional general entertainment independent station featuring recent off-network and first-run syndicated programs as well as the few classic television shows that remained on the schedule; the station also began placing an emphasis on locally-produced lifestyle and entertainment programs.

MyNetworkTV affiliation[edit]

Alternate MyNetworkTV logo used in station promos, since September 17, 2012.

On June 14, 2012, KSBI announced (through a promo for its Fall 2012 programming slate which was uploaded to the station's official YouTube channel) that it would join the MyNetworkTV programming service that fall, bringing a primary network affiliation to the station's main channel for the first time.[9] The service's programming officially moved to KSBI on September 17;[10] the market's original MyNetworkTV affiliate KAUT-TV (channel 43) became an independent station with an informal secondary affiliation with Antenna TV (which continued to be carried full-time on sister station KFOR-TV's 4.2 subchannel).[11]

Differing from KAUT-TV (which refrained from using MyNetworkTV branding on-air throughout its six-year tenure with the service), KSBI brands as "MyKSBI" on-air (though it has used the "KSBI 52" brand more often since 2013), and uses a secondary visual brand overlaying the "circle" logo used by the station since March 2012 on a red and white version of MyNetworkTV's logo (to match the main station logo's color scheme). Upon receiving the MyNetworkTV affiliation, KSBI expanded its programming inventory by acquiring additional syndicated shows (mainly sitcoms and drama series), it also greatly reduced the amount of infomercials it aired in certain overnight timeslots, eventually limiting them to weekends. KSBI also counterprogrammed shows seen on the major networks and primetime newscasts on KOKH-TV (channel 25) and KAUT in the 9:00 p.m. hour on weeknights with a nightly lineup of varying programs (mainly drama series).

Digital television[edit]

Digital channels[edit]

The station's digital channel is multiplexed:

Channel Video Aspect PSIP Short Name Programming[12]
52.1 1080i 16:9 KSBI-HD Main KSBI-TV programming / MyNetworkTV
52.2 480i 4:3 KSBI-SD This TV

On February 28, 2011, it was announced that Tuff TV had signed an affiliation agreement with KSBI for its 52.2 digital subchannel and its low-power sister KXOC-LP. KXOC/KSBI 52.2 switched affiliations from America One to Tuff TV on March 7, 2011; during the first months of the affiliation, KSBI cherry-picked select Tuff TV programs to air Saturday afternoons on the primary 52.1 signal.[13] KSBI 52.2 affiliated with This TV on September 17, 2012, ending the KXOC-LP simulcast; the station assumed the This TV affiliation from ABC affiliate KOCO-TV (channel 5, whose second digital subchannel switched to This TV's then-sister network Me-TV on October 1, 2012, resulting in the two stations temporarily sharing This TV's programming for two weeks from September 17th to the 30th).[14]

Analog-to-digital conversion[edit]

KSBI chose to continue to simultaneously operate its analog and digital signals past the original February 17, 2009 digital television transition deadline; as KSBI operated a weather department at the time, this was done in order to enable viewers that were not prepared for the transition to continue receiving emergency weather information during the Spring 2009 severe weather season. KSBI discontinued regular programming on its analog signal, over UHF channel 52, on June 1, 2009. The station's digital signal remained on its pre-transition UHF channel 51;[15][16][17] using PSIP to display the station's virtual channel as its former UHF analog channel 52, which was among the high band UHF channels (52-69) that were removed from broadcasting use as a result of the transition. On July 18, 2014, the FCC issued the station a license to relocate to channel 23.


Syndicated programs broadcast by KSBI include Access Hollywood Live, The Better Show, The Daily Buzz, Let's Ask America, Access Hollywood, Designing Women, Mad About You, Just Shoot Me!, Married...with Children, King of Queens, That '70s Show, Roseanne, The Game Plane, Leverage, Forensic Files and Storm Stories. KSBI also carries feature films that are pre-recorded from the This TV national feed on Saturdays in primetime; the station did not run films on weekends until the This TV features were moved to Saturdays in September 2013 (these films previously ran on weekdays during the late morning hours from May to September 2013, before syndicated series were added to the timeslot). Besides films, its weekend schedule consists mainly of Saturday morning children's programs, local programs, reality series and scripted programs on weekend evenings, along with infomercials and religious programming.

The station preempts some programming from This TV on its 52.2 subchannel (on weekdays from 4:00 to 6:30 (or 7:00) a.m. and weekends from 5:00 to 7:00 a.m., or as late as 8:00 a.m. on either day, when This TV runs classic television series or movies), replacing them with syndicated religious, lifestyle and comedy programs that KSBI holds the local rights to and infomercials (KSBI-DT2 also preempted This TV programs airing weekdays from 9:00 to 11:00 a.m. from May to September 2013).

Local programming[edit]

Locally-produced programs featured on KSBI currently consist of talk, lifestyle and entertainment programs, which include daytime interview show Oklahoma Live!, country music showcase Oklahoma Centennial Rodeo Opry (which is taped at the Oklahoma Opry in Oklahoma City's Capitol Hill district), trivia game show Wild Card, Dog Talk (a program aimed at dog owners) and College Bowl-style quiz show Mind Games (which has two versions: the original program – which was retitled Mind Games: College Edition in 2012 – featuring teams from colleges and universities across the state; a spinoff that debuted in 2012 called Mind Games: High School Edition features contestants from Oklahoma high schools). The latter two programs are designed to count towards the station's educational programming quotas. Family Broadcasting Group president and CEO Vince Orza also provides a commentary segment that airs during certain commercial breaks titled Common Sense, in which Orza gives his opinion on a particular national or local news story.

Of the locally-produced non-news programs that KSBI has added to the schedule since Vince Orza and Jerry Hart were appointed to oversee Family Broadcasting Group, the lifestyle-oriented talk program All About You, local cooking show Oklahoma Cooks, movie review program Hollywood Spotlight (a revival of the program of the same name that originally aired on KOCO-TV until 1997, both incarnations were hosted by Dino Lalli), sports discussion program OK Sports Wrap and music series Night Music have since been dropped from the schedule, having been cancelled in June 2012, August 2012, December 2012, May 2013 and February 2014, respectively.


Immediately following the sale to Family Broadcasting Group, KSBI began airing occasional local breaking news stories. In 2004, KSBI launched a weekday morning news and talk program called Hello Oklahoma, which was canceled in 2006. Subsequently thereafter, KSBI launched an hour-long early evening newscast called Oklahoma News Tonight (later renamed KSBI-TV News), which competed against the 5:30 p.m. national evening newscasts and the locally-produced 6:00 p.m. newscasts on KFOR-TV (channel 4), KOCO-TV and KWTV (channel 9). In addition, KSBI aired primetime Presidential press conferences and State of the Union addresses, as well as national breaking news stories, using wire news video supplied by CNN NewsSource.

In September 2009, KSBI suspended Oklahoma News Tonight as the station began relocating its operations to the newly built Yukon studios; the suspension was intended to be temporary until the move was completed. News programming was then limited to five-minute updates that aired each half-hour from 5:00 to 6:30 p.m., which continued even after KSBI began operating out of the Yukon studios. In August 2010, station management unveiled plans to produce a late evening newscast that would have competed with the existing in-house 9:00 p.m. newscast on KOKH-TV and a KFOR-produced primetime newscast on KAUT-TV.[18]

On November 12, 2010, Family Broadcasting Group announced that KSBI would cease all news and weather content, and laid off the remainder of its news staff, as well as some employees in the station's production and sales departments. Brian Birchell and Kealey McIntire (who respectively served as sports and news anchors for Oklahoma News Tonight) were retained, with Birchell becoming host of OK Sports Wrap and McIntire as host of the lifestyle program All About You, both of which premiered in 2011 (Birchell departed in early 2012, while McIntire left after the June 2012 cancellation of All About You). The set at the Yukon studio that was initially used for the news segments (and was to be used for the aborted primetime newscast) is now used for the station's locally-produced entertainment and talk programs. In January 2011, KSBI began airing the syndicated news and entertainment show The Daily Buzz on weekday mornings (the station currently airs only the first hour of the program, running on a half-hour delay from 5:30 to 6:30 a.m.; the program previously aired on KAUT-TV from June 2004 to September 2010).

In February 2014, KSBI began airing weather updates during the station's daytime and evening programming, with forecast segments produced by WeatherVision airing daily at 12:59, 6:59 and 10:59 p.m., along with a static graphic that is shown hourly featuring the current temperature and a four-day extended forecast.

Sports programming[edit]

Under Family Broadcasting Group's management by Brady Brus, KSBI aired sporting events (mainly football and basketball games) from Oklahoma high schools, through a broadcast agreement signed in October 2005 with the Oklahoma Secondary School Activities Association in which KSBI gained the exclusive rights to televise post-season high school sports tournaments.[19] The station also added Southeastern Conference college football and basketball games supplied by Raycom Sports and Lincoln Financial Sports. In April 2008, KSBI televised select regular season games from the now-defunct Oklahoma City Yard Dawgz Arena Football League team, which ended after the team's Spring 2008 season.[20]

On October 2, 2008, KSBI signed a two-year agreement with the Oklahoma City Thunder NBA franchise (formerly the Seattle SuperSonics until it relocated that year, after the team was unable to obtain government funding for renovations to KeyArena) to broadcast select games starting with the 2008-09 inaugural season in Oklahoma City; it shared the television rights with Fox Sports Oklahoma (which launched in September 2008 as a subfeed of regional sports network Fox Sports Southwest).[21] The station's broadcast relationship with the Thunder ended on August 3, 2010, after the team signed an exclusive multi-year agreement with Fox Sports Oklahoma starting with the 2010–11 season.[22] On May 10, 2012, KSBI began broadcasting Texas Rangers Major League Baseball games on Friday evenings, produced by KTXA-TV in Dallas-Fort Worth;[23] these games moved to KSBI's 52.2 subchannel in 2013.

News/station presentation[edit]

Newscast titles[edit]

  • Hello Oklahoma (morning newscast; 2004–2005)
  • Oklahoma News Tonight (evening newscast; 2006–2009)
  • KSBI-TV News (2009–2010)

Station slogans[edit]

  • "Family Television for Oklahoma" (2003–2010)
  • "Your Family's Weather Source" (weather slogan; 2003–2010)
  • "OK 52 and You!" (2010–2012)
  • "My TV is MyKSBI" (2012–present)

On-air staff[edit]

Local program hosts[edit]

Oklahoma Live! (weekdays at 4pm)
  • Abby Broyles - co-host
  • Drew Schroder - co-host; also radio host evenings on KYIS-FM (98.9)
  • JaNiece Cranmer - substitute co-host; also producer
Other local programs
  • Ed Murray - host of Mind Games: High School Edition (Sundays at 6:00pm) and Wild Card (weeknights at 6:30pm)
  • Pat Becker - host of Dog Talk (Saturday mornings at 10:00am)
  • Vince Orza - host of "Common Sense"; also Family Broadcasting Group president and CEO
  • Owen Pickard - host of Oklahoma Rodeo Opry (Sundays at 8:00pm)
  • Jenifer Reynolds - host of Mind Games: College Edition (Sundays at 6:30pm)


  1. ^ Group headed by Brus buying TV station, The Journal Record (via HighBeam Research), October 9, 2001.
  2. ^ Locke Supply sells KSBI to Family Broadcasting, The Journal Record (via HighBeam Research), July 18, 2003.
  3. ^ Family Broadcasting completes KSBI deal, The Journal Record (via HighBeam Research), March 18, 2004.
  4. ^ "DIRECTV Local Line Up Complaints". Forums.lounge0101.com. 2006-01-08. Retrieved 2012-11-16. 
  5. ^ FCC Internet Services Staff. "Application Search Details". Fjallfoss.fcc.gov. Retrieved 2012-11-16. 
  6. ^ Two Oklahoma businessmen invest in KSBI-TV, The Journal Record (via HighBeam Research), January 9, 2007.
  7. ^ The Journal Record Business Briefs: November 1, 2010, The Journal Record (via HighBeam Research), November 1, 2010.
  8. ^ Business school dean to step down, MediaOCU, October 21, 2010.
  9. ^ KSBI Fall Premiere 2012, KSBI YouTube channel, Uploaded June 14, 2012.
  10. ^ KSBI-52 joining MyNetworkTV, The Oklahoman, August 21, 2012.
  11. ^ KAUT Freedom 43 TV to air classics, The Oklahoman, September 12, 2012.
  12. ^ RabbitEars TV Query for KSBI
  13. ^ TUFF TV Rides Into Oklahoma City, TVNewsCheck, February 28, 2011.
  14. ^ Where to Watch Me-TV: KOCO
  15. ^ "DTV Tentative Channel Designations for the First and Second Rounds" (PDF). Retrieved 2012-03-24. 
  17. ^ CDBS Print
  18. ^ KSBI-DT, Family Television for Oklahoma, to start airing additional news and sports programming, NewsOK.com, August 5, 2010. Accessed October 19, 2010.
  19. ^ KSBI-TV 52 signs deal with OK Secondary Schools Activity Assn. for school sports broadcasts, The Journal Record (via HighBeam Research), October 3, 2005.
  20. ^ Oklahoma City Yard Dawgz arena football game to hit the small screen this season, The Journal Record (via HighBeam Research), February 19, 2008.
  21. ^ KSBI-TV to broadcast Oklahoma City Thunder basketball games, The Journal Record (via HighBeam Research), October 3, 2008.
  22. ^ Thunder Signs Exclusive Television Agreement with FOX Sports Southwest, NBA.com/Thunder, August 3, 2010.
  23. ^ Fox Sports Oklahoma to air specials on OU, OSU football teams, The Oklahoman, May 10, 2012.

External links[edit]