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| creator = [[Keith Chapman]]
| creator = [[Keith Chapman]]
| developer = [[Scott Kraft]]
| developer = [[Scott Kraft]]
| executive_producer = Jennifer Dodge<br>Ronnen Harary<br>[[Keith Chapman]]<br>[[Scott Kraft]]
| executive_producer = Jennifer Dodge<br/>Ronnen Harary<br/>Keith Chapman<br/>[[Scott Kraft]]
| voices = Elijha Hammill<br>Drew Davis<br>Devan Cohen<br>Max Calinescu<br>Samuel Faraci<br>Alex Thorne<br>Kallan Holley<br>[[Ron Pardo]]
| voices = Elijha Hammill<br/>Drew Davis<br/>Devan Cohen<br/>Max Calinescu<br/>Samuel Faraci<br/>Alex Thorne<br/>Kallan Holley<br/>[[Ron Pardo]]
| theme_music_composer = Michael Smidi Smith<br>Scott Krippayne
| theme_music_composer = Michael Smidi Smith<br/>[[Scott Krippayne]]
| opentheme = "PAW Patrol!" performed by Scott Simons
| opentheme = "PAW Patrol" performed by Scott Simons
| endtheme = "PAW Patrol!" (instrumental)
| endtheme = "PAW Patrol" (instrumental)
| country = [[Canada]]
| country = [[Canada]]
| language = English
| language = English
| producer = Patricia Burns
| producer = Patricia Burns
| director = Jamie Whitney
| director = Jamie Whitney<br/>Charles Bastien
| company = [[Guru Studio]]<br>[[Spin Master|Spin Master Entertainment]]
| company = [[Guru Studio]]<br/>[[Spin Master|Spin Master Entertainment]]
| network = [[TVOKids]] (Canada)<br />[[Nickelodeon]] (U.S.)
| network = [[TVOKids]] (Canada)<br/>[[Nickelodeon]] (U.S.)
| picture_format = [[HDTV]] [[1080i]]
| picture_format = [[HDTV]] [[1080i]]
| audio_format = [[Surround]]
| audio_format = [[Surround]]
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| website = http://www.nickjr.com/paw-patrol/
| website = http://www.nickjr.com/paw-patrol/
}}
}}
'''''PAW Patrol''''' is a [[Canada|Canadian]] animated television series created by [[Keith Chapman]]. It first aired on [[Nickelodeon]] in the United States on August 12, 2013 and on [[TVOKids]] in Canada on August 27, 2013. The series is produced by [[Spin Master|Spin Master Entertainment]] in association with TVOKids and Nickelodeon, with animation provided by [[Guru Studio]]. On June 21, 2016, Nickelodeon announced that ''PAW Patrol'' had been renewed for a fourth season.<ref>http://kidscreen.com/2016/06/21/more-blaze-paws-shimmer-for-nickelodeon/</ref> On August 16 2016, ''PAW Patrol'' was renewed for a fifth season.<ref>https://www.spinmaster.com/download/Spin-Master-Corp-2016-Q1-Financial-Results-Conference-Call-May-12-2016.pdf#page=32</ref>
'''''PAW Patrol''''' is a [[Canada|Canadian]] animated television series created by [[Keith Chapman]]. It is produced by [[Spin Master|Spin Master Entertainment]] with animation provided by [[Guru Studio]]. The series first aired on [[Nickelodeon]] in the United States on August 12, 2013. In Canada, [[TVOKids]] ran previews of the show throughout August, followed by its official debut on the 26th.

==Plot==
A boy named Ryder leads a pack of dogs known as the "PAW Patrol". They work together on rescue missions to protect the city of Adventure Bay.
The series focuses on a boy named Ryder, who leads a pack of [[search and rescue dog|rescue dogs]] known as the PAW Patrol. They work together on missions to protect the shoreside community of Adventure Bay. Each dog has a specific set of skills based on a real-life profession. For example, Marshall has the abilities of a [[firefighter]] and Chase's responsibilities are similar to those of a [[police officer]]. They all reside in [[doghouse]]s that can transform into customized vehicles when necessary. They are also equipped with [[backpack]]s called "pup packs" that contain tools.

Spin Master has developed the show into a [[media franchise]] and released an ongoing line of toys based on it. ''PAW Patrol'' toy sales have generated millions of dollars in revenue for the corporation and increased Spin Master's presence in the preschool toy market.<ref name="financialpost">{{cite web|url=http://business.financialpost.com/investing/market-moves/paw-patrol-has-spin-master-on-a-roll-as-earnings-exceed-analyst-expectations|title=PAW Patrol has Spin Master on a roll as earnings exceed analyst expectations|work=[[Financial Post]]|publisher=[[Sun Media]]|date=May 16, 2016|author=Damon van der Linde}}</ref> Despite the commercial success of the show, critical reception has been mixed. Several critics have called attention to the primarily male team of dogs and considered it unequal gender representation. The show and the associated products have received a variety of awards and nominations from associations such as the [[Academy of Canadian Cinema & Television]] and the [[Academy of Television Arts & Sciences]].

==Format==
''PAW Patrol'' follows a ritualistic pattern and features recurring themes. Episodes normally open with a scene depicting the dogs going about their everyday lives, often playing with [[dog toy]]s or engaging in activities at the local playground. Ryder will discover a problem, either by receiving a call for help or by witnessing it himself. His most frequent caller is an accident-prone [[marine biology|marine biologist]] named Cap'n Turbot, who is knowledgeable about the bay community. Ryder always alerts the dogs via their blinking [[pet tag]]s. The team members report to their base, the Lookout, and enter its elevator. Marshall typically arrives last and causes a humorous mishap that the other pups laugh about as the elevator rises. When they reach the top floor, they arrange themselves in a line. Chase announces that the team is ready for action as Ryder tells the pups what has happened. He chooses several members of the team, normally two first responders, to help solve whatever problem has emerged. They ride a slide down to their vehicles and complete their mission. When they have finished, Ryder uses his catchphrase, "Whenever you're in trouble, just yelp for help!" (which changes slightly depending on the episode). He congratulates the pups as the ending song plays.


==Episodes==
==Episodes==
{{main|List of PAW Patrol episodes}}
{{main|List of PAW Patrol episodes}}

===Series overview===
===Series overview===
{{:List of PAW Patrol episodes}}
<onlyinclude>{| class="wikitable plainrowheaders" style="text-align:center;"

==Production==
According to Spin Master, the concept for ''PAW Patrol'' stemmed from a prototype for a transforming truck toy.<ref>{{cite web|url=https://www.spinmaster.com/download/Spin-Master-Mgmt_Roadshow_Presentation.pdf#page=14|title=Spin Master Mgmt Roadshow Presentation 2015|work=[[Spin Master]]|date=2 July 2015|accessdate=June 16, 2016}}</ref> After developing a relationship with Nickelodeon, Spin Master approached British television producer Keith Chapman to "invent a franchise" based on their model.<ref name="financialpost">{{cite web|url=http://business.financialpost.com/investing/market-moves/paw-patrol-has-spin-master-on-a-roll-as-earnings-exceed-analyst-expectations|title=PAW Patrol has Spin Master on a roll as earnings exceed analyst expectations|work=[[Financial Post]]|publisher=[[Sun Media]]|date=May 16, 2016|author=Damon van der Linde}}</ref> The ''PAW Patrol'' plot was ultimately based on one of Chapman's ideas.<ref>{{cite web|url=http://www.gurustudio.com/projects/production-and-digital/paw-patrol|title=PAW Patrol - Production and Digital|work=[[Guru Studio]]|accessdate=June 16, 2016}}</ref> The company hired toy designers to further develop the format; after the concept was in place, they began designing merchandise.<ref>{{cite web|url=http://www.dailybreeze.com/business/20141126/hollywood-helps-make-southern-california-center-of-toy-universe|title=Hollywood helps make Southern California center of toy universe|work=[[Daily Breeze]]|publisher=[[Digital First Media]]|date=November 26, 2014|accessdate=August 8, 2016}}</ref>

Nickelodeon first announced that it had picked up ''PAW Patrol'' at the 2013 [[Licensing International Expo|Licensing Expo]] in [[Las Vegas]], [[Nevada]].<ref>{{cite web|url=http://www.prnewswire.com/news-releases-test/top-entertainment-brands-take-part-in-licensing-expo-204147541.html|title=Top Entertainment Brands Take Part in Licensing Expo|work=[[PR Newswire]]|date=April 22, 2013}}</ref> The series became Spin Master's first solely-owned [[intellectual property|IP]]<ref>{{cite web|url=https://www.highbeam.com/doc/1P3-3063230031.html|title=Spin Master Bows First Preschool IP|work=License! Global|date=August 1, 2013|subscription=yes|via=HighBeam}}</ref> once it was released in August 2013.<ref>{{cite web|url=http://www.licensemag.com/license-global/spin-master-plans-paw-patrol-tour|title=Spin Master Plans 'PAW Patrol' Tour|work=License! Global|date=July 23, 2015}}</ref>

Animation for the show has been provided by [[Guru Studio]] since it began production. In a 2016 interview with ''[[Maclean's|Maclean's Magazine]]'', Guru president Frank Falcone stated that his studio's animators were originally suspicious of the show's "[[toyetic]]" concept.<ref>{{cite web|url=http://www.macleans.ca/culture/television/whats-not-to-love-about-paw-patrol-if-youre-a-kid/|publisher=[[Rogers Media]]|title=What’s not to love about PAW Patrol—if you're a kid?|work=[[Maclean's]]|date=March 20, 2016|last=Weinman|first=Jaime}}</ref> The series' rock-inspired<ref name="about.com">{{cite web|url=http://kidstvmovies.about.com/od/Paw-Patrol/fl/Paw-Patrol-TV-Show-Review-for-Parents.htm|title=''PAW Patrol'' - TV Show Review for Parents|work=[[About.com]]|last=Bryson|first=Carey}}</ref> [[film score|original score]] was composed by the Ontario-based group [[Voodoo Highway Music & Post Inc.|Voodoo Highway Music & Post]]. The opening theme song and ending song include vocals performed by Scott Simons.

With each season of the series, new supporting characters and themes are introduced. In a May 2016 interview for the ''[[Toronto Star]]'', Spin Master president Ben Gadbois stated that his company would continue to introduce additional characters and concepts to increase the franchise's longevity and expand upon the success of tie-in merchandise.<ref>{{cite web|url=https://www.thestar.com/business/2016/05/12/paw-patrol-drives-toronto-toy-firms-profits.html|title=PAW Patrol drives Toronto toy firm's profits|work=[[Toronto Star]]|publisher=[[Star Media Group]]|date=May 12, 2016|last=Stevenson|first=Verity}}</ref> In August of the same year, Spin Master co-founder Ronnen Harary explained that these changes were intended to keep the show's content "fresh" and "relevant".<ref name="aug2016">{{cite web|url=https://www.spinmaster.com/download/Spin-Master-Corp-Fiscal-2016-Second-Quarter-Results-Conference%20Call-August-5-2016.pdf#page=32|title=Spin Master Corp. Fiscal 2016 Second Quarter Results Conference Call|work=[[Spin Master]]|date=August 5, 2016}}</ref>

The first season aired from August 12, 2013 to August 18, 2014 and the second season aired from August 13, 2014 to December 4, 2015. A third season premiered on November 20, 2015. Spin Master has confirmed that fourth and fifth seasons are in development, with the former set for a 2017 release.<ref name="aug2016" />

==Merchandise==
On May 18, 2014, Spin Master debuted a toy line based on the television series at [[Toys "R" Us]] locations across Canada.<ref>{{cite web|url=http://kidscreen.com/2014/05/15/paw-patrol-line-hits-toys-r-us/|title=''PAW Patrol'' toy line hits Toys 'R' Us|work=[[Playback (magazine)#Kidscreen|Kidscreen]]|date=May 15, 2014|last=Dickson|first=Jeremy}}</ref> The line was not distributed to international markets until June 22 of the same year.<ref>{{cite press release|url=http://www.spinmaster.com/app/website/files/download/?id=169|title=Spin Master to Launch Its Highly Anticipated ''PAW Patrol'' Toy Line at Toys "R" Us|work=[[Spin Master]]|date=May 14, 2014|last1=Griffin|first1=Rachel|last2=Brown|first2=Heather}}</ref> Dion Vlachos, a representative from Nickelodeon, was in charge of the U.S. product launch.<ref>{{cite web|url=http://www.animationmagazine.net/people/nickelodeon-ups-dion-vlachos-to-evp-retail/|title=Nickelodeon Ups Dion Vlachos to EVP Retail|work=[[Animation Magazine]]|date=August 8, 2016|last=Milligan|first=Mercedes}}</ref>

''PAW Patrol'' has since become one of Spin Master's most profitable brands. Analysts for the [[National Bank of Canada]] have reported that toys and games based on the show contributed to 25% (approximately $245 million in USD) of Spin Master's gross product sales for all of 2015.<ref name="financialpost" /> Spin Master chairman Anton Rabie noted that the "continuing strength" of ''PAW Patrol'' toys, in addition to new acquisitions and movie licenses, brought revenue up 40.5 per cent for the firm in August 2016.<ref>{{cite web|url=http://www.cbs8.com/story/32689338/spin-master-reports-strong-q2-2016-financial-results|title=Spin Master Reports Strong Q2 2016 Financial Results|work=[[KFMB-TV]]|date=August 8, 2016}}</ref> Marketing manager Emma Eden said that the toys were responsible for increasing the company's presence in the preschool market.<ref>{{cite web|url=http://www.licensing.biz/news/read/spin-master-sees-huge-momentum-for-paw-patrol-toy-line/043865|title=Spin Master sees 'huge momentum' for PAW Patrol toy line|work=[[Licensing.biz]]|publisher=[[NewBay Media]]|date=May 10, 2016|last=Burke|first=Jade}}</ref> Throughout 2016, Spin Master's revenue grew more in this market than in any other toy category; ''PAW Patrol'' has been cited as the sole reason for this.<ref>{{cite web|url=http://seekingalpha.com/article/3966009-spin-master-interesting-performance|title=Spin Master - An Interesting Performance|work=[[Seeking Alpha]]|last=Muller|first=Lutz|date=April 18, 2016}}</ref>

The [[NPD Group]] named ''PAW Patrol'' the top new toy brand of 2015 in the United Kingdom.<ref>{{cite web|last=Smithers|first=Rebecca|url=http://www.theguardian.com/lifeandstyle/2015/nov/04/top-christmas-toys-2015-paw-patrol-pie-face|title=The top Christmas toys for 2015: will you pick ''PAW Patrol'' or Pie Face?|work=[[The Guardian]]|date=November 4, 2015}}</ref> The group also reported that it was the best-selling preschool license in France for the first quarter of 2015.<ref name="lsa">{{cite news|url=http://www.lsa-conso.fr/licences-gare-a-la-pat-patrouille,210499|title=Licences : Gare à la Pat'Patrouille !|date=May 20, 2015|last=Yvernault|first=Véronique|work=[[:fr:Libre Service Actualités|Libre Service Actualités]]|language=French}}</ref> [[Dave Brandon]], the [[chief executive officer]] of Toys "R" Us, listed the PAW Patroller vehicle toy as one of the 2015 holiday season's "hottest" items.<ref>{{cite web|url=http://www.njbiz.com/article/20151123/NJBIZ01/151129983/jerseys-own-toy-story-new-ceo-dave-brandon-talks-shopping-shipping-and-how-he-aims-to-change-toys-r-us|title=Jersey's own toy story: New CEO Dave Brandon talks shopping, shipping and how he aims to change Toys R Us|work=NJ Biz|date=November 23, 2015|last=Bergeron|first=Tom}}</ref><ref>{{cite web|url=http://wbay.com/2015/09/09/toys-r-us-declares-hottest-15-toys-of-the-holiday-season/|title=Toys R Us declares hottest 15 toys of the holiday season|work=[[WBAY-TV]]|publisher=[[Media General]]|last=Miller|first=Ted|date=September 9, 2015}}</ref> [[Argos (retailer)|Argos]] included the Air Patroller vehicle on its list of bestselling toy predictions for December 2016.<ref>{{cite web|url=http://www.huffingtonpost.co.uk/entry/argos-top-toys-christmas-2016_uk_576157c0e4b03f24e3db077e|title=Top Argos Toys for Christmas 2016: Predictions of Bestselling Toys Released|work=[[The Huffington Post]]|publisher=[[Verizon Communications]]|date=June 16, 2016|last=Packham|first=Amy}}</ref>

==Live events==
In April 2016, a stage show titled "''PAW Patrol'': Race to the Rescue" was announced.<ref>{{cite press release|url=http://www.businesswire.com/news/home/20160412006063/en/Nickelodeon%E2%80%99s-PAW-Patrol-Roll-First-Ever-Live-Tour!|title=Nickelodeon's PAW Patrol Is On a Roll with First-Ever Live Tour|work=[[Business Wire]]|publisher=[[Berkshire Hathaway]]|date=April 12, 2016}}</ref> It will tour Canada, the United States, and Mexico. It is scheduled to debut on October 29, 2016, at the [[Old National Events Plaza]] in [[Evansville, Indiana]].<ref>{{cite web|title=Nickelodeon's PAW Patrol Live! Race to the Rescue|url=http://centre.evansvillegis.com/ShowEvent.aspx?event=paw_patrol_live_race_to_the_rescue|publisher=[[Old National Events Plaza]]|archiveurl=https://web.archive.org/web/20160809214020/http://centre.evansvillegis.com/ShowEvent.aspx?event=paw_patrol_live_race_to_the_rescue|archivedate=August 9, 2016}}</ref>

[[Costumed character|Mascot]]s based on the ''PAW Patrol'' characters have appeared at events across Canada, the United States, and the United Kingdom. They joined an "[[Etch A Sketch]] Day" celebration at Spin Master's office in [[Toronto]] on July 26, 2016.<ref>{{cite web|url=http://www.newswire.ca/news-releases/media-advisory-spin-master-attempts-a-guinness-world-records-title-in-celebration-of-etch-a-sketch-day-586444191.html|title=Spin Master attempts a Guinness World Records title in celebration of Etch A Sketch Day|work=[[CNW Group]]|publisher=[[Cision]]|date=July 12, 2016|last=Tucker|first=Tara}}</ref> The characters, along with replicas of the Lookout tower from the program, were included as part of the Nick Jr. Play Date Tour in autumn 2015.<ref>{{cite web|title=Nick Jr. Play Date Tour comes to Westfield Trumbull|url=http://www.trumbulltimes.com/2015/10/11/nick-jr-play-date-tour-comes-to-westfield-trumbull/|work=Trumbull Times|date=October 11, 2015}}</ref> Marshall and Chase made appearances at shopping malls throughout [[Nottingham]], [[Suffolk]] and [[Somerset]] in summer 2016.<ref>{{cite news|url=http://www.bridgwatermercury.co.uk/news/14621652.PAW_Patrol_is_coming_to_Bridgwater/|title=PAW Patrol is coming to Bridgwater|work=Bridgwater Mercury|date=July 15, 2016}}</ref> Multiple meet-and-greet events attracted far more attendees than expected, with some reaching over 5,000 visitors.<ref>{{cite news|url=http://www.nottinghampost.com/5-000-people-visit-white-post-farm-meet-paw/story-29038958-detail/story.html|title=5,000 people visit White Post Farm to meet PAW Patrol's Chase and Marshall|work=[[Nottingham Post]]|publisher=[[Local World]]|date=April 2, 2016}}</ref><ref>{{cite web|url=http://www.itv.com/news/anglia/update/2016-04-01/hundreds-queue-to-see-paw-patrol-stars/|title=Hundreds queue to see PAW Patrol stars|work=[[itv.com]]|publisher=[[ITV plc]]|date=April 1, 2016}}</ref> They appeared for the first time in Northern Ireland at [[Glenarm Castle]] on July 13, 2016.<ref>{{cite web|url=http://www.belfasttelegraph.co.uk/entertainment/news/paw-patrol-stars-set-to-rock-glenarm-castle-on-night-of-music-and-display-34878073.html|title=PAW Patrol stars set to rock Glenarm Castle on night of music and display|work=[[Belfast Telegraph]]|publisher=[[Independent News & Media]]|date=July 13, 2016|last=Stewart|first=Linda}}</ref> They are scheduled to appear regularly in a Nickelodeon-themed area of [[Thurrock]]'s [[Lakeside Shopping Centre]].<ref>{{cite web|url=http://www.blooloop.com/news/nickelodeon-viacom-lakeside-parques-reunidos/40671#.V63a25MrI_U|title=Nickelodeon Branded FEC Coming to UK’s intu Lakeside Shopping Centre|date=May 13, 2016|work=Blooloop}}</ref>

Unauthorized productions and events featuring the characters have attracted attention from [[Viacom]], which distributes the series internationally. In February 2016, several [[Greene King]] pubs scheduled breakfast events with costumed characters modelled after the pups. Viacom forced the chain to stop every event, threatening to sue.<ref>{{cite web|url=http://www.morningadvertiser.co.uk/Operators/Greene-King/Kids-meeting-Paw-Patrol-characters-cancelled-Nickelodeon|title=Greene King: Kids 'meeting with PAW Patrol characters' cancelled due to Nickelodeon legal threat|work=[[Morning Advertiser]]|publisher=[[William Reed Business Media]]|date=February 15, 2016|last=Sutherland|first=Emily}}</ref> Backlash from consumers followed, but the events were ultimately never held.<ref>{{cite web|url=http://www.liverpoolecho.co.uk/news/liverpool-news/parents-angry-after-nickelodeon-force-10888729|title=Parents angry after Nickelodeon 'force pub to cancel unofficial PAW Patrol event'|work=[[Liverpool Echo]]|publisher=[[Trinity Mirror]]|date=February 13, 2016|last=Parry|first=Josh}}</ref>

==Release==
The series has been sold to channels in over 160 countries.<ref>{{cite press release|url=http://www.prnewswire.com/news-releases/spin-master-announces-acquisition-of-swimways-corporation-and-establishment-of-outdoor-business-segment-588922481.html|title=Spin Master Announces Acquisition of Swimways Corporation and Establishment of Outdoor Business Segment|work=[[PR Newswire]]|date=August 2, 2016}}</ref> In Canada, the series is shown on [[TVOntario]], [[Knowledge Network]], [[Télé-Québec]] and [[City Saskatchewan]].

As required for Canadian programs aired on federally-funded networks, ''PAW Patrol'' has been dubbed in [[French language|French]]; this dub is used for Quebecer broadcasts and in France on [[TF1]].<ref>{{cite web|url=http://tvmag.lefigaro.fr/programme-tv/rentree-des-classes-2016-quels-dessins-animes-regarder-avant-de-partir-a-l-ecole_852542e8-5e1b-11e6-9d1e-45a5fbec8b5c/|title=Rentrée des classes 2016 : quels dessins animés regarder avant de partir à l’école|date=August 9, 2016|work=[[Le Figaro]]|publisher=[[Dassault Group]]|language=French}}</ref> [[Canal Panda]] airs a [[European Portuguese]] dub.<ref>{{cite web|title=Patrulha Pata Microsite|url=http://canalpanda.pt/microsites/patrulha-pata/|work=[[Canal Panda]]|archiveurl=https://web.archive.org/web/20150822140516/http://canalpanda.pt/microsites/patrulha-pata/|archivedate=August 22, 2015|language=Portuguese}}</ref> A [[British English]] dub, which uses the same scripts as the Canadian version with minor changes, is shown on [[Channel 5 (UK)|Channel 5]].<ref>{{cite web|url=http://www.channel5.com/episode/pups-save-the-penguins|title=Pups Save the Penguins - Channel 5|archiveurl=https://web.archive.org/web/20160817153433/http://www.channel5.com/episode/pups-save-the-penguins|archivedate=August 17, 2016|work=[[Channel 5 (UK)|Channel 5]]|publisher=[[Viacom International Media Networks Europe]]|date=December 22, 2015|accessdate=August 17, 2016}}</ref> [[:ko:애니원|Anione]], [[:ko:재능TV|JEI TV]], and [[Korean Broadcasting System|KBS]] have all broadcast the [[Korean language|Korean]]-dubbed version.<ref>{{cite web|url=http://pawpatrol.kr/tv/|archiveurl=https://web.archive.org/web/20160816001950/http://pawpatrol.kr/tv/|archivedate=August 16, 2016|title=퍼피 구조대 Puppy Patrol|work=[[Spin Master]]|language=Korean}}</ref> The show has been aired in the [[Icelandic language]] on Iceland's public broadcaster [[RÚV]] since 2015.<ref>{{cite web|url=http://ruv.is/sarpurinn/ruv/hvolpasveitin/20151228|title=Hvolpasveitin á RÚV|archiveurl=https://web.archive.org/web/20151230063350/http://ruv.is/sarpurinn/ruv/hvolpasveitin/20151228|archivedate=December 30, 2015|work=[[RÚV]]|publisher=Government of Iceland|language=Icelandic}}</ref> The first two seasons were shown in [[Finnish language|Finnish]] on [[Yle TV2]].<ref>{{cite web|title=Ryhmä Hau Maanantaisin, Yle TV2 - Yle Areena 14|url=http://areena.yle.fi/1-2213829|archiveurl=https://web.archive.org/web/20160816001045/http://areena.yle.fi/1-2213829|archivedate=August 16, 2016|work=[[Yle TV2]]|publisher=[[Yle]]|language=Finnish}}</ref> The [[video on demand]] platform [[LeEco]] obtained broadcast rights for a [[Mandarin Chinese]]-dubbed version of ''PAW Patrol'' in April 2016.<ref>{{cite web|url=http://www.animationmagazine.net/events/apos-news-round-up/|title=APOS News Round-Up|work=[[Animation Magazine]]|last=Milligan|first=Mercedes|date=April 29, 2016|language=Mandarin Chinese}}</ref>

In July 2016, film distribution company Notorious Pictures acquired the rights to an Italian theatrical release of the series.<ref>{{cite web|url=http://www.reuters.com/article/idUSFWN1AE14B|title=Brief - Notorious Pictures buys distribution rights for 6 new episodes of cartoon series ''PAW Patrol''|work=[[Reuters]]|date=July 28, 2016}}</ref> Six episodes of ''PAW Patrol'' are set to be screened as a [[anthology film|package film]] in select Italian cinemas from December 22, 2016 until January 8 of the following year.<ref>{{cite web|url=http://finanza.lastampa.it/Notizie/0,853268/Notorious_Pictures_acquista_i_diritti_per_la.aspx|title=Notorious Pictures acquista i diritti per la distribuzione cinematografica di 6 nuove avventure di "PAW Patrol"|work=[[La Stampa]]|date=July 28, 2016|language=Italian}}</ref> Sabahat Khan, of Spin Master partner [[RBC Capital Markets]], has stated that he "wouldn't be surprised by a [North American] feature film down the line."<ref name="financialpost" />

===DVD releases===
{| class="wikitable"
|- "
! Title
! [[Region 1]]
|-
|-
|PAW Patrol
! scope="col" style="padding:0 8px;" rowspan="2" colspan="2"| Season
|May 13, 2014
! scope="col" style="padding:0 8px;" rowspan="2"| Episodes
! scope="col" style="padding:0 80px;" colspan="2"| Originally aired (U.S. dates)
|-
|-
|Winter Rescues
! scope="col" | First aired
|October 2014<ref>{{cite web|title=Tom Cruise Nabs Top Spot on Home Video Sales Charts with 'Edge of Tomorrow'|url=http://variety.com/2014/film/news/tom-cruise-nabs-top-spot-on-home-video-sales-charts-with-edge-of-tomorrow-1201331419/|date=October 15, 2014|work=[[Variety (magazine)|Variety]]|publisher=[[Penske Media Corporation]]|last=Arnold|first=Thomas}}</ref>
! scope="col" | Last aired
|-
|-
|Marshall and Chase On the Case!
| scope="row" style="background:#F94848; color:#fff; text-align:center;"|
|March 2015<ref>{{cite web|title='Hunger Games' Leads Banner Week for Home Video Sales|url=http://variety.com/2015/film/news/hunger-games-dvd-sales-big-hero-6-1201451074/|date=March 11, 2015|work=[[Variety (magazine)|Variety]]|publisher=[[Penske Media Corporation]]|last=Arnold|first=Thomas}}</ref>
| '''[[List of PAW Patrol episodes#Season 1 (2013/14)|1]]'''
| 26
| {{Start date |2013|8|12}}
| {{End date|2014|8|18}}
|-
|-
|Meet Everest!
| scope="row" style="background:#0047AB; color:#fff; text-align:center;"|
|September 1, 2015<ref>{{cite web|title=PAW Patrol: Meet Everest comes to DVD this Fall|url=http://www.therockfather.com/news-and-reviews/movie-and-tv/item/3744-paw-patrol-meet-everest-comes-to-dvd-this-fall|date=August 9, 2015|work=The Rock Father|last=Zahn|first=James}}</ref>
| '''[[List of PAW Patrol episodes#Season 2 (2014/15)|2]]'''
| 26<ref>{{cite press release |url=http://tvbythenumbers.zap2it.com/2013/11/14/paw-patrol-renewed-for-season-two-by-nickelodeon/215697/ |title= ‘PAW Patrol’ Renewed for Season Two by Nickelodeon|work=TV By the Numbers |author=<!--Staff writer(s); no by-line.--> |date=November 14, 2013 |accessdate=December 16, 2013}}</ref>
| {{Start date|2014|8|13}}
| {{End date|2015|12|4}}<ref>{{cite web|title=Shows A-Z – PAW Patrol on Nickelodeon|url=http://thefutoncritic.com/showatch/paw-patrol/listings/|website=The Futon Critic}}</ref>
|-
|-
|Brave Heroes, Big Rescues
| scope="row" style="background:#00FF00; color:#fff; text-align:center;"|
|March 1, 2016<ref>{{cite web|title='Legend,' 'Room' & 'Creed' top new DVD releases on March 1|url=http://www.fresnobee.com/entertainment/article62218482.html|date=February 25, 2016|work=[[The Fresno Bee]]|publisher=[[The McClatchy Company]]|last=Bentley|first=Rick}}</ref>
| '''[[List of PAW Patrol episodes#Season 3 (2015/16)|3]]'''<ref name="renewed3">{{cite press release|title='PAW Patrol' Renewed for Season 3 by Nickelodeon|date=June 9, 2015|url=http://tvbythenumbers.zap2it.com/2015/06/09/paw-patrol-renewed-for-season-3-by-nickelodeon/414804/|work=TV By the Numbers|author=<!--Staff writer(s); no by-line.-->|accessdate=June 10, 2015}}</ref>
| 26
| {{Start date|2015|11|20}}<ref>{{cite web|url=http://tvschedule.zap2it.com/tv/paw-patrol/episode-guide/EP01764916?aid=tvschedule|title=PAW Patrol Episode Guide|website=Zap2It}}</ref>
| {{N/a|TBA}}
|-
|-
|Sports Day!
|}</onlyinclude>
|August 2, 2016<ref>{{cite web|title="''PAW Patrol'': Sports Day!" Available on DVD August 2!|url=http://www.bsckids.com/2016/07/paw-patrol-sports-day-available-dvd-august-2/|date=July 1, 2016|work=BSC Kids}}</ref>

|}
==Broadcast==
The first two seasons have been sold to [[Nickelodeon]] channels in over 126 countries, including [[TVOKids]], [[Knowledge Network|Knowledge Kids]] and [[City Saskatchewan|City Kids]] in Canada.
It is also broadcast in the Icelandic language on Iceland's public broadcaster [[RÚV]].


==Reception==
==Reception==

[[Common Sense Media]] reviewer Emily Ashby gave the show a four-star rating, stating that "perhaps the show's best attribute is how it demonstrates the value of thoughtful problem-solving."<ref>{{cite web |url=https://www.commonsensemedia.org/tv-reviews/paw-patrol|title=PAW Patrol Review|work=commonsensemedia.org}}</ref> [[Stuff.co.nz]] reviewer Pattie Pegler also wrote favourably of the series, but stated that some of the characters "seem rather arbitrary, like Rocky the Recycling Pup."<ref>{{cite web|last=Pegler|first=Pattie|url=http://www.stuff.co.nz/entertainment/tv-radio/79588355/TV-Review-Jake-and-the-Neverland-Pirates-Paw-Patrol|title=TV Review: ''Jake and the Neverland Pirates'', ''PAW Patrol''|work=[[Stuff.co.nz]]|date=4 May 2016}}</ref>
===Ratings===
''PAW Patrol'' has received consistently high ratings on Nickelodeon. Viacom CEO [[Philippe Dauman]] cited the series as a source of Nickelodeon's 2014 ratings growth.<ref>{{cite web|url=http://www.nytimes.com/2014/01/31/business/media/viacom-profit-rises-16-percent-as-cable-thrives-and-film-unit-cuts-costs.html|title=Viacom Quarterly Profit Rises 16%, Lifted by Cable Fees and Lower Costs|work=[[The New York Times]]|last=Barnes|first=Brooks|date=January 30, 2014}}</ref> It ranked as the highest-rated preschool TV program in the United States in November 2013<ref>{{cite web|url=http://tvbythenumbers.zap2it.com/2013/11/14/paw-patrol-renewed-for-season-two-by-nickelodeon/|title='PAW Patrol' Renewed for Season Two by Nickelodeon|work=[[TV by the Numbers]]|date=November 14, 2013}}</ref> and held the position throughout the spring 2014 season.<ref>{{cite news|url=http://kidscreen.com/content/pdf/51601.pdf#page=24|title=Kidscreen: Smart TV, building momentum|date=May 1, 2014|work=[[Playback (magazine)|Kidscreen]]|publisher=Brunico Communications}}</ref> The spot was briefly overtaken by ''[[Team Umizoomi]]'' reruns in July 2016, but ''PAW Patrol'' reclaimed the title later in the same month.<ref>{{cite press release|url=http://www.businesswire.com/news/home/20160802007057/en/Nickelodeon-Scores-52-Straight-Weeks-Number-Wins|title=Nickelodeon Scores 52 Straight Weeks at Number One and Wins the Month of July with Kids 2-11, Kids 2-5|work=[[PR Newswire]]|date=August 2, 2016}}</ref> [[Bloomberg L.P.]] described ''PAW Patrol'' as part of a "creative resurgence" that increased the Nick Jr. channel's viewership in 2016.<ref>{{cite web|url=http://www.bloomberg.com/news/articles/2016-02-05/dauman-s-done-the-easy-part-now-he-has-to-find-viacom-some-hits|title=Dauman's Done the Easy Part. Now He Has to Find Viacom Some Hits|work=[[Bloomberg L.P.]]|last1=Palmeri|first1=Christopher|last2=Shaw|first2=Lucas|date=February 4, 2016}}</ref> At Nickelodeon's 2016 upfront, [[Cyma Zarghami]] named ''PAW Patrol'' one of two preschool shows to have significantly helped boost ratings for the network (the other being ''[[Blaze and the Monster Machines]]'').<ref>{{cite news|url=http://variety.com/2016/tv/news/nickelodeon-legends-of-the-hidden-temple-hey-arnold-2016-tv-upfront-1201719422/|title=Nickelodeon to Revive 'Legends of the Hidden Temple' as TV Movie|date=March 1, 2016|last=Steinberg|first=Brian|work=[[Variety (magazine)|Variety]]|publisher=[[Penske Media Corporation]]}}</ref>

In March 2015, two back-to-back premieres of the show ranked among the top twenty weekday showings (among total viewers) in Australia.<ref>{{cite web|url=http://www.tvtonight.com.au/2015/03/tuesday-17-march-2015.html|title=Tuesday 17 March 2015 Ratings|last=Knox|first=David|work=[[TV Tonight]]}}</ref> In May 2015, it was reported that ''PAW Patrol'' broadcasts on TF1 had been viewed by 45% of households in France with preschool-aged children.<ref name="lsa" />

===Critical reception===
[[Common Sense Media]] reviewer Emily Ashby gave the show a four-star rating, stating that "perhaps the show's best attribute is how it demonstrates the value of thoughtful problem-solving."<ref>{{cite web|url=https://www.commonsensemedia.org/tv-reviews/paw-patrol/|title=PAW Patrol TV Review|last=Ashby|first=Emily|work=[[Common Sense Media]]}}</ref> Randy Miller of ''[[DVD Talk]]'' recommended the show, calling it "packed with all the harmless action and cornball jokes that kids...can't help but snicker at."<ref>{{cite web|last=Miller|first=Randy|url=http://www.dvdtalk.com/reviews/70723/paw-patrol-brave-heroes-big-rescues/|title=PAW Patrol: Brave Heroes, Big Rescues|work=[[DVD Talk]]|date=March 1, 2016}}</ref> [[Stuff.co.nz]] reviewer Pattie Pegler also wrote favourably of the series, but felt that some of the characters "seem rather arbitrary, like Rocky the Recycling Pup."<ref>{{cite web|last=Pegler|first=Pattie|url=http://www.stuff.co.nz/entertainment/tv-radio/79588355/TV-Review-Jake-and-the-Neverland-Pirates-Paw-Patrol|title=TV Review: ''Jake and the Neverland Pirates'', ''PAW Patrol''|work=[[Stuff.co.nz]]|date=May 4, 2016}}</ref> [[About.com|The About Group]]'s Carey Bryson gave the series a mixed review, criticizing its "formulaic" nature but affirming that the "show is not without funny moments".<ref name="about.com" />


A research study, commissioned by [[Sky plc]] in March 2016, reported that 16% of surveyed British and Irish children named ''PAW Patrol'' as their favourite program.<ref>{{cite web|url=https://corporate.sky.com/media-centre/news-page/2016/scooby-doo-voted-the-nations-all-time-favourite-kids-tv-show|title=''Scooby-Doo'' voted the nation's all time favourite kids TV show|work=[[Sky plc]]|date=29 April 2016}}</ref>
A research study, commissioned by [[Sky plc]] in March 2016, reported that 16% of surveyed British and Irish children named ''PAW Patrol'' as their favourite program.<ref>{{cite web|url=https://corporate.sky.com/media-centre/news-page/2016/scooby-doo-voted-the-nations-all-time-favourite-kids-tv-show|title=''Scooby-Doo'' voted the nation's all time favourite kids TV show|work=[[Sky plc]]|date=29 April 2016}}</ref>

Criticism has been directed toward the show's primarily male team of dogs, which only includes one main female. Cat Conway of [[Dan Abrams]]' ''The Mary Sue'' rhetorically asked, "the police pup, firefighting pup, builder pup, sea-rescue pup, and whatever the hell Rocky does are all coded male, because of course you couldn't have a female police dog, could you?"<ref>{{cite web|url=http://www.themarysue.com/gendered-toys/|title=Quit Pushing Your Gendered Crap on My Son|work=The Mary Sue|publisher=[[Dan Abrams]]|date=July 29, 2015|last=Conway|first=Cat}}</ref> Brandy King of the [[Center on Media and Child Health]] "found the gender imbalance immediately noticeable" while watching the program.<ref>{{cite web|url=http://cmch.tv/media-moment-patrolling-childrens-media/|title=Media Moment: What I Learned from (Paw)-Patrolling My Kids' TV Show|work=[[Center on Media and Child Health]]|date=January 8, 2015|last=King|first=Brandy}}</ref> ''[[Today's Parent]]'' noted in April 2015 that ''PAW Patrol'' images appeared frequently on [[Twitter]] with the [[hashtag]] "#IncludeTheGirls".<ref>{{cite web|url=http://www.todaysparent.com/blogs/on-our-minds/its-ridiculous-that-in-2015-we-need-includethegirls/|title=It's ridiculous that in 2015 we need #IncludeTheGirls!|work=[[Today's Parent]]|publisher=[[Rogers Media]]|date=April 16, 2015|last=Waverman|first=Emma}}</ref>


===Accolades===
===Accolades===
In 2014, the series' theme song was nominated for "Outstanding Original Song – Main Title and Promo" in the [[41st Daytime Creative Arts Emmy Awards]].<ref>{{cite web|url=http://www.latimes.com/entertainment/envelope/tv/la-et-st-daytime-emmy-awards-2014-complete-list-winners-nominees-story.html|title=Daytime Emmy Awards 2014: Complete list of winners and nominees|work=[[Los Angeles Times|The LA Times]]}}</ref> In 2016, the season two episode "[[List of PAW Patrol episodes#ep 39|Pups Save a Mer-Pup]]" was nominated for "Best Animated Television/Broadcast Production for Preschool Children" in the [[43rd Annie Awards]].<ref name="annieawards.org">{{cite web|url=http://annieawards.org/nominees/#5 |title="PAW Patrol: Pups Save a Mer-Pup" - 43rd Annual Annie Awards |work=AnnieAwards.org |accessdate=3 December 2015 |deadurl=yes |archiveurl=https://web.archive.org/web/20151203205228/http://annieawards.org/nominees/#5 |archivedate=December 3, 2015}}</ref> Later the same year, ''PAW Patrol'' received two nominations at the [[4th Canadian Screen Awards]],<ref>{{cite web|url=http://tvo.org/article/about/tvo-receives-28-nominations-for-2016-canadian-screen-awards|title=TVO Receives 28 Nominations for the 2016 Canadian Screen Awards|work=TVO.org|accessdate=31 January 2016}}</ref> winning one of them.<ref>{{cite web|url=http://www.tribute.ca/news/index.php/second-night-of-2016-canadian-screen-awards-recognizes-more-talent/2016/03/10/|title=Second night of 2016 Canadian Screen Awards recognizes more talent|work=Tribute.ca}}</ref>
In 2014, the series' theme song was nominated for "Outstanding Original Song – Main Title and Promo" in the [[41st Daytime Creative Arts Emmy Awards]].<ref>{{cite web|url=http://www.latimes.com/entertainment/envelope/tv/la-et-st-daytime-emmy-awards-2014-complete-list-winners-nominees-story.html|title=Daytime Emmy Awards 2014: Complete list of winners and nominees|work=[[Los Angeles Times|The LA Times]]}}</ref> In 2016, the season two episode "[[List of PAW Patrol episodes#ep 39|Pups Save a Mer-Pup]]" was nominated for "Best Animated Television/Broadcast Production for Preschool Children" in the [[43rd Annie Awards]].<ref name="annieawards.org">{{cite web|url=http://annieawards.org/nominees/#5 |title="PAW Patrol: Pups Save a Mer-Pup" - 43rd Annual Annie Awards |work=AnnieAwards.org |accessdate=3 December 2015 |deadurl=yes |archiveurl=https://web.archive.org/web/20151203205228/http://annieawards.org/nominees/#5 |archivedate=December 3, 2015}}</ref> Later the same year, ''PAW Patrol'' received two nominations at the [[4th Canadian Screen Awards]],<ref>{{cite web|url=http://tvo.org/article/about/tvo-receives-28-nominations-for-2016-canadian-screen-awards|title=TVO Receives 28 Nominations for the 2016 Canadian Screen Awards|work=TVO.org|accessdate=January 31, 2016}}</ref> winning one of them.<ref>{{cite web|url=http://www.tribute.ca/news/index.php/second-night-of-2016-canadian-screen-awards-recognizes-more-talent/2016/03/10/|title=Second night of 2016 Canadian Screen Awards recognizes more talent|work=Tribute.ca}}</ref>

{| class="wikitable sortable"
{| class="wikitable" style="width:99%"
|-
|-
! Year !! Presenter !! Award/Category !! Nominee !! Status !! Ref.
! style="width:3.5%;"| Year
! style="width:30%;"| Award
! style="width:30%;"| Category
! class="unsortable" | Nominees
! style="width:18%;"| Episode
! style="width:3.5%;"| Result
|-
|-
| 2014
| rowspan="3" | 2014
| [[41st Daytime Creative Arts Emmy Awards]]
| [[41st Daytime Creative Arts Emmy Awards]]
| Outstanding Original Song – Main Title and Promo
| Outstanding Original Song – Main Title and Promo<ref>{{cite web|url=http://deadline.com/2014/05/daytime-emmy-awards-2014-nominations-full-list-722199/|title=Daytime Emmy Nominations: 'Young and the Restless' Leads with 26 Nominations|work=[[Deadline.com|Deadline]]}}</ref>
| [[Scott Krippayne]] and Smidi Smith
| [[Scott Krippayne]]<br>Smidi Smith
| N/A
| {{nominated}}
| {{nominated}}
| <ref>{{cite web|url=http://deadline.com/2014/05/daytime-emmy-awards-2014-nominations-full-list-722199/|title=Daytime Emmy Nominations: 'Young and the Restless' Leads with 26 Nominations|work=[[Deadline.com|Deadline]]}}</ref>
|-
| [[Parents' Choice Award|Parents' Choice Foundation]]
| "Fun Stuff" Award
| rowspan="7" | [[Spin Master]]
| {{won}}
| <ref>{{cite web|url=http://www.parents-choice.org/product.cfm?product_id=32285&StepNum=1&award=aw|title=PAW Patrol - Spring 2014 Television|work=[[Parents' Choice Award|Parents' Choice Foundation]]|last= Catanzarite|first=Gina}}</ref>
|-
| [[Environmental Media Awards]]
| Environmental Media Award in Children's Television
| {{won}}
| <ref>{{cite web|url=http://www.eonline.com/news/589787/2014-environmental-media-awards-the-complete-list-of-winners|title=2014 Environmental Media Awards—The Complete List of Winners|work=[[E! News]]|date=October 19, 2014|last=Vulpo|first=Mike}}</ref>
|-
| rowspan="2" | 2015
| rowspan="3" | [[Toy Industry Association#Other activities|Toy of the Year Awards]]
| Property of the Year, 2015
| {{nominated}}
| <ref name="tia2015">{{cite web|url=http://www.licensemag.com/license-global/tia-names-toy-year-nominees|title=TIA Names Toy of the Year Nominees|work=License! Global|date=November 25, 2014}}</ref>
|-
| Preschool Toy of the Year, 2015
| {{nominated}}
| <ref name="tia2015"/>
|-
| rowspan="8" | 2016
| Property of the Year, 2016
| {{nominated}}
| <ref>{{cite web|url=http://kidscreen.com/2015/11/17/2016-toy-of-the-year-finalists-revealed/|title=2016 Toy of the Year finalists revealed|work=[[Playback (magazine)#Kidscreen|Kidscreen]]|date=November 17, 2015|last=Callan|first=Patrick}}</ref>
|-
|-
| 2016
| [[43rd Annie Awards]]
| [[43rd Annie Awards]]
| Best Animated Television/Broadcast Production for Preschool Children<ref name="annieawards.org"/>
| Best Animated Television/Broadcast Production for Preschool Children
| Spin Master
| "Pups Save a Mer-Pup"
| {{nominated}}
| {{nominated}}
| <ref name="annieawards.org"/>
|-
|-
| rowspan="2" | 2016
| rowspan="2" | [[4th Canadian Screen Awards]]
| rowspan="2" | [[4th Canadian Screen Awards]]
| Best Pre-School Program or Series
| Best Pre-School Program or Series<ref name="etcanada.com">{{cite web|url=http://www.etcanada.com/blogs/etc_175992/2016-canadian-screen-awards-nominees-announced/awards|title=2016 Canadian Screen Awards Nominees Announced|work=ETCanada.com|accessdate=31 January 2016}}</ref>
| Spin Master
| N/A
| {{nominated}}
| {{nominated}}
| <ref name="etcanada.com">{{cite web|url=http://www.etcanada.com/blogs/etc_175992/2016-canadian-screen-awards-nominees-announced/awards|title=2016 Canadian Screen Awards Nominees Announced|work=ETCanada.com|accessdate=31 January 2016}}</ref>
|-
|-
| Best Direction in an Animated Program or Series<ref name="etcanada.com"/>
| Best Direction in an Animated Program or Series
| Jamie Whitney
| Jamie Whitney
| "Pups Save a Talent Show"
| {{won}}
| {{won}}
| <ref name="etcanada.com"/>
|-
|-
| [[Licensing.biz#Licensing.biz People Awards|Licensing.biz People Awards]]
| rowspan="2" | 2016
| Licensee Team of the Year
| rowspan="2" | [[Licensing.biz#Licensing.biz People Awards|Licensing.biz People Awards]]<ref name="licensing">{{cite web|url=http://www.prnewswire.com/news-releases/a-winning-week-for-paw-patrol-program-director-takes-home-prize-at-canadian-screen-awards-named-licensee-team-of-the-year-from-uks-licensingbiz-571981211.html|title=A Winning Week for PAW Patrol|work=PR Newswire}}</ref>
| rowspan="2" | [[Spin Master]]
| Licensee Team of the Year<ref name="licensing" />
| Spin Master
| N/A
| {{won}}
| {{won}}
| <ref name="licensing">{{cite web|url=http://www.prnewswire.com/news-releases/a-winning-week-for-paw-patrol-program-director-takes-home-prize-at-canadian-screen-awards-named-licensee-team-of-the-year-from-uks-licensingbiz-571981211.html|title=A Winning Week for PAW Patrol: Program Director Takes Home Prize at Canadian Screen Awards|work=[[PR Newswire]]|date=March 14, 2016}}</ref>
|-
| Australian Toy Association
| Preschool License of the Year
| {{won}}
| <ref>{{cite web|url=http://kidscreen.com/2016/04/28/spin-master-opens-australian-office/|title=Spin Master opens Australian office|work=[[Playback (magazine)#Kidscreen|Kidscreen]]|date=April 28, 2016|last=Dickson|first=Jeremy}}</ref>
|-
| [[Canadian Cinema Editors|Canadian Cinema Editors Awards]]
| Best Editing in Animation
| Tom Berger
| {{nominated}}
| <ref>{{cite web|url=http://playbackonline.ca/2016/04/12/canadian-cinema-editors-reveals-2016-award-nominees/|title=Canadian Cinema Editors reveals 2016 award nominees|work=[[Playback (magazine)|Playback]]|last=Pinto|first=Jordan|date=April 12, 2016}}</ref>
|-
| [[Society of Composers, Authors and Music Publishers of Canada|SOCAN Awards]]
| International TV Series Music Award
| [[Voodoo Highway Music & Post Inc.|Voodoo Highway Music & Post]]
| {{won}}
| <ref>{{cite web|url=http://www.ccsrightsmanagement.com/news/2016/tv-socan.htm|title=''PAW Patrol'' Wins the International TV Series Music Award at 2016 SOCAN Awards Ceremony|work=CCS Rights Management|date=June 23, 2016}}</ref>
|}
|}


==References==
==References==
{{Reflist}}
{{Reflist|30em|refs=
<ref name=futon>{{cite web|title=Shows A-Z – ''PAW Patrol'' on Nickelodeon|url=http://thefutoncritic.com/showatch/paw-patrol/listings/|website=The Futon Critic}}</ref>}}


==External links==
==External links==
Line 125: Line 199:
*{{IMDb title|3121722}}
*{{IMDb title|3121722}}
*{{TV.com show|paw-patrol}}
*{{TV.com show|paw-patrol}}
{{Nick Jr.}}



[[Category:Television shows about dogs]]
[[Category:Television shows about dogs]]

Revision as of 20:42, 17 August 2016

PAW Patrol
File:PAWPatrolLogo.png
GenreAnimated television series
Created byKeith Chapman
Developed byScott Kraft
Directed byJamie Whitney
Charles Bastien
Voices ofElijha Hammill
Drew Davis
Devan Cohen
Max Calinescu
Samuel Faraci
Alex Thorne
Kallan Holley
Ron Pardo
Theme music composerMichael Smidi Smith
Scott Krippayne
Opening theme"PAW Patrol" performed by Scott Simons
Ending theme"PAW Patrol" (instrumental)
Country of originCanada
Original languageEnglish
No. of seasons3
No. of episodes78 (list of episodes)
Production
Executive producersJennifer Dodge
Ronnen Harary
Keith Chapman
Scott Kraft
ProducerPatricia Burns
Running time22–23 minutes
Production companiesGuru Studio
Spin Master Entertainment
Original release
NetworkTVOKids (Canada)
Nickelodeon (U.S.)
ReleaseAugust 12, 2013 (2013-08-12) –
present

PAW Patrol is a Canadian animated television series created by Keith Chapman. It is produced by Spin Master Entertainment with animation provided by Guru Studio. The series first aired on Nickelodeon in the United States on August 12, 2013. In Canada, TVOKids ran previews of the show throughout August, followed by its official debut on the 26th.

The series focuses on a boy named Ryder, who leads a pack of rescue dogs known as the PAW Patrol. They work together on missions to protect the shoreside community of Adventure Bay. Each dog has a specific set of skills based on a real-life profession. For example, Marshall has the abilities of a firefighter and Chase's responsibilities are similar to those of a police officer. They all reside in doghouses that can transform into customized vehicles when necessary. They are also equipped with backpacks called "pup packs" that contain tools.

Spin Master has developed the show into a media franchise and released an ongoing line of toys based on it. PAW Patrol toy sales have generated millions of dollars in revenue for the corporation and increased Spin Master's presence in the preschool toy market.[1] Despite the commercial success of the show, critical reception has been mixed. Several critics have called attention to the primarily male team of dogs and considered it unequal gender representation. The show and the associated products have received a variety of awards and nominations from associations such as the Academy of Canadian Cinema & Television and the Academy of Television Arts & Sciences.

Format

PAW Patrol follows a ritualistic pattern and features recurring themes. Episodes normally open with a scene depicting the dogs going about their everyday lives, often playing with dog toys or engaging in activities at the local playground. Ryder will discover a problem, either by receiving a call for help or by witnessing it himself. His most frequent caller is an accident-prone marine biologist named Cap'n Turbot, who is knowledgeable about the bay community. Ryder always alerts the dogs via their blinking pet tags. The team members report to their base, the Lookout, and enter its elevator. Marshall typically arrives last and causes a humorous mishap that the other pups laugh about as the elevator rises. When they reach the top floor, they arrange themselves in a line. Chase announces that the team is ready for action as Ryder tells the pups what has happened. He chooses several members of the team, normally two first responders, to help solve whatever problem has emerged. They ride a slide down to their vehicles and complete their mission. When they have finished, Ryder uses his catchphrase, "Whenever you're in trouble, just yelp for help!" (which changes slightly depending on the episode). He congratulates the pups as the ending song plays.

Episodes

Series overview

SeasonSegmentsEpisodesOriginally aired
First airedLast aired
14826August 12, 2013 (2013-08-12)August 18, 2014 (2014-08-18)
24826August 13, 2014 (2014-08-13)December 4, 2015 (2015-12-04)
34826November 20, 2015 (2015-11-20)January 26, 2017 (2017-01-26)
44726February 6, 2017 (2017-02-06)March 8, 2018 (2018-03-08)
54726February 6, 2018 (2018-02-06)January 25, 2019 (2019-01-25)
64926February 22, 2019 (2019-02-22)July 23, 2021 (2021-07-23)
74526March 27, 2020 (2020-03-27)May 7, 2021 (2021-05-07)
85326April 2, 2021 (2021-04-02)April 21, 2023 (2023-04-21)
PAW Patrol: The MovieAugust 20, 2021 (2021-08-20)
94626March 25, 2022 (2022-03-25)July 31, 2023 (2023-07-31)
104726July 10, 2023 (2023-07-10)TBA
PAW Patrol: The Mighty MovieSeptember 29, 2023 (2023-09-29)

Production

According to Spin Master, the concept for PAW Patrol stemmed from a prototype for a transforming truck toy.[2] After developing a relationship with Nickelodeon, Spin Master approached British television producer Keith Chapman to "invent a franchise" based on their model.[1] The PAW Patrol plot was ultimately based on one of Chapman's ideas.[3] The company hired toy designers to further develop the format; after the concept was in place, they began designing merchandise.[4]

Nickelodeon first announced that it had picked up PAW Patrol at the 2013 Licensing Expo in Las Vegas, Nevada.[5] The series became Spin Master's first solely-owned IP[6] once it was released in August 2013.[7]

Animation for the show has been provided by Guru Studio since it began production. In a 2016 interview with Maclean's Magazine, Guru president Frank Falcone stated that his studio's animators were originally suspicious of the show's "toyetic" concept.[8] The series' rock-inspired[9] original score was composed by the Ontario-based group Voodoo Highway Music & Post. The opening theme song and ending song include vocals performed by Scott Simons.

With each season of the series, new supporting characters and themes are introduced. In a May 2016 interview for the Toronto Star, Spin Master president Ben Gadbois stated that his company would continue to introduce additional characters and concepts to increase the franchise's longevity and expand upon the success of tie-in merchandise.[10] In August of the same year, Spin Master co-founder Ronnen Harary explained that these changes were intended to keep the show's content "fresh" and "relevant".[11]

The first season aired from August 12, 2013 to August 18, 2014 and the second season aired from August 13, 2014 to December 4, 2015. A third season premiered on November 20, 2015. Spin Master has confirmed that fourth and fifth seasons are in development, with the former set for a 2017 release.[11]

Merchandise

On May 18, 2014, Spin Master debuted a toy line based on the television series at Toys "R" Us locations across Canada.[12] The line was not distributed to international markets until June 22 of the same year.[13] Dion Vlachos, a representative from Nickelodeon, was in charge of the U.S. product launch.[14]

PAW Patrol has since become one of Spin Master's most profitable brands. Analysts for the National Bank of Canada have reported that toys and games based on the show contributed to 25% (approximately $245 million in USD) of Spin Master's gross product sales for all of 2015.[1] Spin Master chairman Anton Rabie noted that the "continuing strength" of PAW Patrol toys, in addition to new acquisitions and movie licenses, brought revenue up 40.5 per cent for the firm in August 2016.[15] Marketing manager Emma Eden said that the toys were responsible for increasing the company's presence in the preschool market.[16] Throughout 2016, Spin Master's revenue grew more in this market than in any other toy category; PAW Patrol has been cited as the sole reason for this.[17]

The NPD Group named PAW Patrol the top new toy brand of 2015 in the United Kingdom.[18] The group also reported that it was the best-selling preschool license in France for the first quarter of 2015.[19] Dave Brandon, the chief executive officer of Toys "R" Us, listed the PAW Patroller vehicle toy as one of the 2015 holiday season's "hottest" items.[20][21] Argos included the Air Patroller vehicle on its list of bestselling toy predictions for December 2016.[22]

Live events

In April 2016, a stage show titled "PAW Patrol: Race to the Rescue" was announced.[23] It will tour Canada, the United States, and Mexico. It is scheduled to debut on October 29, 2016, at the Old National Events Plaza in Evansville, Indiana.[24]

Mascots based on the PAW Patrol characters have appeared at events across Canada, the United States, and the United Kingdom. They joined an "Etch A Sketch Day" celebration at Spin Master's office in Toronto on July 26, 2016.[25] The characters, along with replicas of the Lookout tower from the program, were included as part of the Nick Jr. Play Date Tour in autumn 2015.[26] Marshall and Chase made appearances at shopping malls throughout Nottingham, Suffolk and Somerset in summer 2016.[27] Multiple meet-and-greet events attracted far more attendees than expected, with some reaching over 5,000 visitors.[28][29] They appeared for the first time in Northern Ireland at Glenarm Castle on July 13, 2016.[30] They are scheduled to appear regularly in a Nickelodeon-themed area of Thurrock's Lakeside Shopping Centre.[31]

Unauthorized productions and events featuring the characters have attracted attention from Viacom, which distributes the series internationally. In February 2016, several Greene King pubs scheduled breakfast events with costumed characters modelled after the pups. Viacom forced the chain to stop every event, threatening to sue.[32] Backlash from consumers followed, but the events were ultimately never held.[33]

Release

The series has been sold to channels in over 160 countries.[34] In Canada, the series is shown on TVOntario, Knowledge Network, Télé-Québec and City Saskatchewan.

As required for Canadian programs aired on federally-funded networks, PAW Patrol has been dubbed in French; this dub is used for Quebecer broadcasts and in France on TF1.[35] Canal Panda airs a European Portuguese dub.[36] A British English dub, which uses the same scripts as the Canadian version with minor changes, is shown on Channel 5.[37] Anione, JEI TV, and KBS have all broadcast the Korean-dubbed version.[38] The show has been aired in the Icelandic language on Iceland's public broadcaster RÚV since 2015.[39] The first two seasons were shown in Finnish on Yle TV2.[40] The video on demand platform LeEco obtained broadcast rights for a Mandarin Chinese-dubbed version of PAW Patrol in April 2016.[41]

In July 2016, film distribution company Notorious Pictures acquired the rights to an Italian theatrical release of the series.[42] Six episodes of PAW Patrol are set to be screened as a package film in select Italian cinemas from December 22, 2016 until January 8 of the following year.[43] Sabahat Khan, of Spin Master partner RBC Capital Markets, has stated that he "wouldn't be surprised by a [North American] feature film down the line."[1]

DVD releases

Title Region 1
PAW Patrol May 13, 2014
Winter Rescues October 2014[44]
Marshall and Chase On the Case! March 2015[45]
Meet Everest! September 1, 2015[46]
Brave Heroes, Big Rescues March 1, 2016[47]
Sports Day! August 2, 2016[48]

Reception

Ratings

PAW Patrol has received consistently high ratings on Nickelodeon. Viacom CEO Philippe Dauman cited the series as a source of Nickelodeon's 2014 ratings growth.[49] It ranked as the highest-rated preschool TV program in the United States in November 2013[50] and held the position throughout the spring 2014 season.[51] The spot was briefly overtaken by Team Umizoomi reruns in July 2016, but PAW Patrol reclaimed the title later in the same month.[52] Bloomberg L.P. described PAW Patrol as part of a "creative resurgence" that increased the Nick Jr. channel's viewership in 2016.[53] At Nickelodeon's 2016 upfront, Cyma Zarghami named PAW Patrol one of two preschool shows to have significantly helped boost ratings for the network (the other being Blaze and the Monster Machines).[54]

In March 2015, two back-to-back premieres of the show ranked among the top twenty weekday showings (among total viewers) in Australia.[55] In May 2015, it was reported that PAW Patrol broadcasts on TF1 had been viewed by 45% of households in France with preschool-aged children.[19]

Critical reception

Common Sense Media reviewer Emily Ashby gave the show a four-star rating, stating that "perhaps the show's best attribute is how it demonstrates the value of thoughtful problem-solving."[56] Randy Miller of DVD Talk recommended the show, calling it "packed with all the harmless action and cornball jokes that kids...can't help but snicker at."[57] Stuff.co.nz reviewer Pattie Pegler also wrote favourably of the series, but felt that some of the characters "seem rather arbitrary, like Rocky the Recycling Pup."[58] The About Group's Carey Bryson gave the series a mixed review, criticizing its "formulaic" nature but affirming that the "show is not without funny moments".[9]

A research study, commissioned by Sky plc in March 2016, reported that 16% of surveyed British and Irish children named PAW Patrol as their favourite program.[59]

Criticism has been directed toward the show's primarily male team of dogs, which only includes one main female. Cat Conway of Dan Abrams' The Mary Sue rhetorically asked, "the police pup, firefighting pup, builder pup, sea-rescue pup, and whatever the hell Rocky does are all coded male, because of course you couldn't have a female police dog, could you?"[60] Brandy King of the Center on Media and Child Health "found the gender imbalance immediately noticeable" while watching the program.[61] Today's Parent noted in April 2015 that PAW Patrol images appeared frequently on Twitter with the hashtag "#IncludeTheGirls".[62]

Accolades

In 2014, the series' theme song was nominated for "Outstanding Original Song – Main Title and Promo" in the 41st Daytime Creative Arts Emmy Awards.[63] In 2016, the season two episode "Pups Save a Mer-Pup" was nominated for "Best Animated Television/Broadcast Production for Preschool Children" in the 43rd Annie Awards.[64] Later the same year, PAW Patrol received two nominations at the 4th Canadian Screen Awards,[65] winning one of them.[66]

Year Presenter Award/Category Nominee Status Ref.
2014 41st Daytime Creative Arts Emmy Awards Outstanding Original Song – Main Title and Promo Scott Krippayne
Smidi Smith
Nominated [67]
Parents' Choice Foundation "Fun Stuff" Award Spin Master Won [68]
Environmental Media Awards Environmental Media Award in Children's Television Won [69]
2015 Toy of the Year Awards Property of the Year, 2015 Nominated [70]
Preschool Toy of the Year, 2015 Nominated [70]
2016 Property of the Year, 2016 Nominated [71]
43rd Annie Awards Best Animated Television/Broadcast Production for Preschool Children Nominated [64]
4th Canadian Screen Awards Best Pre-School Program or Series Nominated [72]
Best Direction in an Animated Program or Series Jamie Whitney Won [72]
Licensing.biz People Awards Licensee Team of the Year Spin Master Won [73]
Australian Toy Association Preschool License of the Year Won [74]
Canadian Cinema Editors Awards Best Editing in Animation Tom Berger Nominated [75]
SOCAN Awards International TV Series Music Award Voodoo Highway Music & Post Won [76]

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