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==History==
==History==
The station began operation on September 30, [[1953]] as WSJS-TV. The station at first was owned by a subsidiary of Piedmont Publishing, publishers of the ''[[Winston-Salem Journal]]'' and ''Twin City Sentinel'' along with [[WSJS | WSJS radio]], and Hollywood star [[Mary Pickford]] and her husband Buddy Rogers.<ref>''The Winston-Salem Journal, Magnolia Trees and Pulitzer Prizes'', by Frank V. Tursi, page 182</ref>
The station began operation on September 30, [[1953]] as WSJS-TV. The station at first was owned by a subsidiary of Piedmont Publishing, publishers of the ''[[Winston-Salem Journal]]'' and ''Twin City Sentinel'' along with [[WSJS | WSJS radio]], and Hollywood star [[Mary Pickford]] and her husband [[Charles Rogers (actor) | Buddy Rogers]].<ref>''The Winston-Salem Journal, Magnolia Trees and Pulitzer Prizes'', by Frank V. Tursi, page 182</ref>


The station has always been affiliated with [[NBC]]. [[American Broadcasting Company|ABC]] was shared with [[WFMY-TV]] until [[WGHP]] signed on in 1963. The station first broadcast from the basement of the radio building of WSJS-radio on Spruce Street in Winston-Salem. The first broadcast was of the first game of the [[1953 World Series | World Series]] between the [[New York Yankees]] and the [[Brooklyn Dodgers]].
The station has always been affiliated with [[NBC]]. [[American Broadcasting Company|ABC]] was shared with [[WFMY-TV]] until [[WGHP]] signed on in 1963. The station first broadcast from the basement of the radio building of WSJS-radio on Spruce Street in Winston-Salem. The first broadcast was of the first game of the [[1953 World Series | World Series]] between the [[New York Yankees]] and the [[Brooklyn Dodgers]].

Revision as of 23:36, 23 April 2007

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{{Template disambiguation}} should never be transcluded in the main namespace.

WXII, channel 12(Analog)/31(Digital), is the NBC television station licensed for the GreensboroHigh PointWinston-Salem, North Carolina (Piedmont Triad) designated market area. It is licensed to Winston-Salem and is currently owned by Hearst-Argyle Television, a unit of the Hearst Corporation. Its transmitter is located on Sauratown Mountain in Stokes County, North Carolina.

History

The station began operation on September 30, 1953 as WSJS-TV. The station at first was owned by a subsidiary of Piedmont Publishing, publishers of the Winston-Salem Journal and Twin City Sentinel along with WSJS radio, and Hollywood star Mary Pickford and her husband Buddy Rogers.[1]

The station has always been affiliated with NBC. ABC was shared with WFMY-TV until WGHP signed on in 1963. The station first broadcast from the basement of the radio building of WSJS-radio on Spruce Street in Winston-Salem. The first broadcast was of the first game of the World Series between the New York Yankees and the Brooklyn Dodgers.

The station originally broadcast from antenna near Kernersville. The tower was moved to Sauratown Mountain in 1955.

When Piedmont Publishing was sold to Media General in 1968, Gordon Gray, the longtime publisher of both papers, held onto WSJS-AM-FM-TV as Triangle Broadcasting. Gray also received the franchise for the city's cable system. However, the FCC ruled that TV stations could not also own the cable systems in their markets. Gray was thus forced to sell WSJS-TV in 1972 to Multimedia Inc., who renamed the station WXII-TV.

Pulitzer acquired the station in a swap deal in 1983. When Pulitzer bowed out of broadcasting in 1997, Hearst bought the entire group, including WXII.

Trivia

References

  1. ^ The Winston-Salem Journal, Magnolia Trees and Pulitzer Prizes, by Frank V. Tursi, page 182