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* The Dark Whopper - [[pepperjack cheese]], Black-Pepper Ketchup and Grill Sauce<br />Sold in the [[UK]] and [[Ireland]] in conjunction with the film [[Spider-Man 3]]. Another variant vailable in [[Australia]] in conjunction with the film [[The Dark Knight (film)|The Dark Knight]] had [[Barbecue sauce]] instead of ketchup, with no [[Pickled cucumber|pickles]].
* The Dark Whopper - [[pepperjack cheese]], Black-Pepper Ketchup and Grill Sauce<br />Sold in the [[UK]] and [[Ireland]] in conjunction with the film [[Spider-Man 3]]. Another variant vailable in [[Australia]] in conjunction with the film [[The Dark Knight (film)|The Dark Knight]] had [[Barbecue sauce]] instead of ketchup, with no [[Pickled cucumber|pickles]].
* The Indy Whopper - pepperjack cheese, blackened cajun mayo and bacon.<br />sold in the US<ref name=iht/> and Canada in conjunction with the film ''[[Indiana Jones and the Kingdom of the Crystal Skull]]''.
* The Indy Whopper - pepperjack cheese, blackened cajun mayo and bacon.<br />sold in the US<ref name=iht/> and Canada in conjunction with the film ''[[Indiana Jones and the Kingdom of the Crystal Skull]]''.
* The Poop Whopper - Two beef patties, two slices of American cheese, and [[poop]] replaces the lettuce and tomatoes.<br />Sold Worldwide.
* The Poop Whopper - Two beef patties, two slices of American cheese, and [[feces|poop]] replaces the lettuce and tomatoes.<br />Sold Worldwide.
* The Ultimate Double Whopper (f.k.a. The Extreme Whopper w/ Cheese, also as Homer Burger for The Simpsons Movie promotion.) - features a double order of [[American cheese]] and 8 half-pieces of [[bacon]]<br />Sold in the US, Canada, Australia; sold permanently in Argentina and Chile as the Whopper Extreme and the Ultra Whopper <!--- Not a spelling error!--->Doble<!--- this is Spanish for double, it is not a spelling error ---> with half the bacon and cheese.
* The Ultimate Double Whopper (f.k.a. The Extreme Whopper w/ Cheese, also as Homer Burger for The Simpsons Movie promotion.) - features a double order of [[American cheese]] and 8 half-pieces of [[bacon]]<br />Sold in the US, Canada, Australia; sold permanently in Argentina and Chile as the Whopper Extreme and the Ultra Whopper <!--- Not a spelling error!--->Doble<!--- this is Spanish for double, it is not a spelling error ---> with half the bacon and cheese.
* The Fiesta Whopper - spicy sauce replaces the ketchup, [[pepperjack cheese]] and no pickles<br />Sold in the US and Canada.
* The Fiesta Whopper - spicy sauce replaces the ketchup, [[pepperjack cheese]] and no pickles<br />Sold in the US and Canada.

Revision as of 13:43, 4 September 2010

Whopper
A Burger King Whopper sandwich
Nutritional value per 1 sandwich (290 g)
Energy670 kcal (2,800 kJ)
51 g
Sugars11 g
Dietary fiber3 g
39 g
Saturated11 g
Trans1.5 g
28 g
Vitamins and minerals
MineralsQuantity
%DV
Sodium
49%
1120 mg
Other constituentsQuantity
Energy from fat350 kcal (1,500 kJ)
Cholesterol115 mg
Percentages estimated using US recommendations for adults,[1] except for potassium, which is estimated based on expert recommendation from the National Academies.[2]
Source: www.BK.com (PDF)
Whopper Jr.
Nutritional value per 1 sandwich (158 g)
Energy370 kcal (1,500 kJ)
31 g
Sugars6 g
Dietary fiber2 g
21 g
Saturated6 g
Trans0.5 g
15 g
Vitamins and minerals
MineralsQuantity
%DV
Sodium
25%
570 mg
Other constituentsQuantity
Energy from fat190 kcal (790 kJ)
Cholesterol50 mg
Percentages estimated using US recommendations for adults,[1] except for potassium, which is estimated based on expert recommendation from the National Academies.[2]
Source: www.BK.com (PDF)

The Whopper sandwich is the signature hamburger product sold by the international fast-food restaurant chain Burger King, its subsidiary chain the BK Whopper Bar and at its Australian franchise Hungry Jacks. Introduced in 1957, it has undergone several reformulations including resizing and bread changes. The burger is one of the best known products in the fast food industry; it is so well known that Burger King bills itself as the Home of the Whopper in its advertising and signage.

The company markets several variants of the burger to cater to different customer wants as well as other variants that are specifically tailored to meet local taste preferences or customs of the various regions and countries in which it does business. To promote continuing interest in the product, Burger King will occasionally release limited-time variants on the Whopper, such as its Angry Whopper line, which change or add different ingredients.

Product description

The Original Whopper burger is a hamburger, consisting of a flame grilled quarter-pound (113.4 g) beef patty, sesame seed bun, mayonnaise, lettuce, tomato, pickles, ketchup, and sliced onion. Optional ingredients such as processed cheese, bacon, mustard or jalapeño peppers may be added upon request. Regional and international condiments include BBQ sauce, salsa and guacamole. Burger King will also add any condiment it sells, including tartar sauce, honey mustard, steak sauce and hot sauce.

Different promotional varieties have appeared throughout the years for a limited time.

Variants

The standard variants of the Whopper sandwich are:

  • The Double Whopper - two 4 oz (110 g) hamburger patties;
  • The Triple Whopper - three 4 oz (110 g) hamburger patties;
    In Europe the standard build for the Triple Whopper is without cheese, while in the Americas the Triple Whopper comes with cheese standard.[3]
  • The Whopper Junior - one 2 oz (57 g) hamburger patty
  • The Double Whopper Junior - two 2 oz (57 g) hamburger patty

Other variants available

  • The Bacon and Cheese Whopper - one 4 oz (110 g) hamburger patty, 4 ½ pieces of bacon and 2 slices of American cheese;
  • The Veggie Whopper - a Whopper without the meat patty; not to be confused with the BK Veggie
  • The Double Whopper Junior - two 2 oz (57 g) hamburger patties.

Promotional variants

  • The Alfresco Whopper - replaces mayo and ketchup with avocado (guacamole) and aoli sauce as well as 2 slices of American cheese and 3 half slices of bacon.
    Available in Australia (Hungry Jacks franchise)
  • The Angry Whopper - pepperjack cheese, jalapeños, Angry Sauce and "Angry Onions" are added
    Sold in Europe, Canada, Australia, Brazil and the U.S.[4]
  • The Bacon Swiss Whopper - Swiss Cheese and bacon are added
    Sold in the US and Canada
  • The Bourbon Whopper - Comes with BBQ Bourbon Sauce.[5]
  • The California Fresh Whopper - sour cream-onion dressing and cucumbers instead of pickles and mayo.
    Sold in the United States and Sweden
  • The Dark Whopper - pepperjack cheese, Black-Pepper Ketchup and Grill Sauce
    Sold in the UK and Ireland in conjunction with the film Spider-Man 3. Another variant vailable in Australia in conjunction with the film The Dark Knight had Barbecue sauce instead of ketchup, with no pickles.
  • The Indy Whopper - pepperjack cheese, blackened cajun mayo and bacon.
    sold in the US[4] and Canada in conjunction with the film Indiana Jones and the Kingdom of the Crystal Skull.
  • The Poop Whopper - Two beef patties, two slices of American cheese, and poop replaces the lettuce and tomatoes.
    Sold Worldwide.
  • The Ultimate Double Whopper (f.k.a. The Extreme Whopper w/ Cheese, also as Homer Burger for The Simpsons Movie promotion.) - features a double order of American cheese and 8 half-pieces of bacon
    Sold in the US, Canada, Australia; sold permanently in Argentina and Chile as the Whopper Extreme and the Ultra Whopper Doble with half the bacon and cheese.
  • The Fiesta Whopper - spicy sauce replaces the ketchup, pepperjack cheese and no pickles
    Sold in the US and Canada.
  • The Piñata Whopper - Jalapeños, tortilla chips and hot sauce are added
    Sold in Sweden and Denmark.
  • The Texas Double Whopper - Jalapeño peppers, bacon, mustard replacing the ketchup
    Sold in the US and Canada. Sold permanently in El Salvador and Chile as the Whopper Texano.
  • The Whopper Mexican/Mexican Whopper - hot sauce and hot peppers instead of the mayo and pickles.
    Sold in Sweden, Mexico and Australia
  • The Western Whopper - BBQ sauce, Cheddar or American cheese and bacon. It is also available as a double and triple.
    Sold in the US, Canada, and Australia and Argentina as Whopper Tejano, Hungary.
  • The Meat Beast Whopper - Bacon, American cheese and sliced pepperoni are added.
    Available in the United States, UK and Ireland.
  • The Mustard Whopper - original Whopper, substituting mustard for mayo.
  • Whiplash Whopper - Pepper jack cheese, a spicy mayonnaise and crispy red peppers.
  • Whopper Hawaii - BBQ sauce,ham, and a piece of pineapple added without onions. Currently only sold in Taiwan.
Windows 7 Whopper
Windows 7 Whopper

The Windows 7 Whopper is a Burger King Whopper sandwich distributed in Japan for the promotion of Microsoft's Windows 7 operating system. The hamburger contains seven stacked beef patties and measures 13 cm (5 inches) in height.[6] It was originally planned to be available for only 7 days starting on October 22, 2009.[6] Due to their success in selling 6,000 sandwiches within the first 4 days, Burger King decided to extend the promotion period to 16 days, ending on November 6.[7]

The campaign was met with unexpected popularity in Japan, sparking multiple YouTube videos and blog posts about the burger.[7] However, the promotional effort has received strong criticism from business and tech journalists. Computerworld blogger Preston Gralla claimed that it "could be one of Microsoft's worst promotional ideas ever."[8][6]

Regional variants

Whopper Teriyaki
  • The Garlic Whopper has chopped garlic added
    Available in Israel and in some restaurants in Sweden ('Whopper Garlic')
  • The Mustard Whopper replaces the mayonnaise with mustard
    Available in the US states of Arizona, New Mexico, Oklahoma and Texas
  • The Rodeo Whopper replaces the raw onion and ketchup with onion rings and barbecue sauce
    Available in Argentina and Israel
  • The Whopper Pepper has added Jalapeños and a tabasco kind of flavoured sauce instead of mayo, cheese is also standard on this one.
    Available in Sweden
  • The Whopper with roasted onions and mushrooms
    Available in Israel
  • The Whopper with egg - a fried egg is added to the sandwich
    Available in Australia (Hungry Jacks franchise)
  • The Whopper Teriyaki has teriyaki sauce instead of ketchup
    Available in Japan
  • The Italian Whopper has avocado instead of lettuce
    Available in Chile
  • The Bacon and Cheese Double Whopper - two ¼ lb (113.4 gram) hamburger patties, 4 pieces of bacon and 2 slices of American cheese
    Available in Japan and Hong Kong
  • Bulgogi Whopper uses Bulgogi sauce in it.
    Available in South Korea

Discontinued variants

  • The Chicken Whopper (mayonnaise, lettuce and tomato with a grilled chicken fillet)
  • The Chicken Whopper, Jr. (smaller chicken fillet and bun, smaller amount of toppings)
  • The Quarter pound cheeseburger - A copy of the Quarter Pounder with ketchup, onions, pickle and mustard.

The Chicken Whopper is still available in parts of Europe and the Middle East. In the US, Turkey and New Zealand it has been replaced by the TenderGrill Chicken Sandwich.

History

A meal including small french fries, a Whopper, Jr., Barq's Root Beer, and packets of Heinz ketchup.

The Whopper was created in 1957 by Burger King founder Ceater Landy and sold for 37 cents.[9]

For several years in the 1980s, the weight of the Whopper was increased to 1/3 lb. The bun was also replaced by a Kaiser roll. The Whopper reverted to the original formulation a few years later. The "Third Pound Whopper" made a return in the early 2000s, but has since been discontinued again.

The packaging has undergone many changes since its inception. Unlike McDonald's, the company never used the clamshell style box made of Styrofoam, so when the environmental concerns over Styrofoam came to a head in the late 1980s, the company was able to tout its use of paperboard boxes for its sandwiches.[10] To cut back on the amount of paper that the company used, the paperboard box was fully eliminated in 1991 and was replaced with waxed paper.[11] For a short time after BK began moving to a fresh made model (certain sandwiches are made only after being ordered instead of being pre-made ahead of time), BK used an aluminum foil wrapping similar to Wendy's sandwich packaging.

Advertising

One of the original slogans of the Whopper advertised by Burger King was There are 1024 ways to have a Whopper;[12] the claim is based on on an exponential function of whether the sandwich has the ingredient or not. Represented by a binary number of 0 or 1, raised to the power of number of possible ingredients at the time, ten, thus 210 =1,024. This claim was later expanded to There are 221,184 possible ways for a customer to order a Whopper sandwich.[13] Other slogans include It takes two hands to handle the Whopper and Burger King: Home of the Whopper.[14]

A 2007 advertising campaign celebrating the golden anniversary of the Whopper shows real customers in Las Vegas reacting to the false news the Whopper has been discontinued. While it was not permanently discontinued, the ad claims it was discontinued for one day. Later versions of the ads had customers receiving a Big Mac or Wendy's Single and their reactions to the sandwich. In-store ads, such as posters and tray-liners, attack the size and quality of the Big Mac.[15][16] The campaign won the 2009 Effie Award as one of the best restaurant advertising promotions for 2007–2008.[17]

The 2008 movie releases of Indiana Jones and the Kingdom of the Crystal Skull saw a promotional tie-in with the new Indy Whopper and the The Incredible Hulk with the Angry Whopper.[4]

In December 2008, Burger King purchased the rights to an advertising campaign that centered on a taste-test marketing campaign, dubbed "Whopper Virgins." The test claimed to target participants who were unaware of the existence of Burger King or McDonald's, and had never eaten a hamburger. Three remote areas of the world—Baan Khun Chang Kiean, Thailand; Kulusuk, Greenland; and Budesti, Romania—were targeted. In the test, the "virgins" were asked to try both the McDonald's Big Mac and the Burger King Whopper, and give their preference, if any. According to the advertisements and accompanying mini-documentary, the Whopper was the most popular sandwich among the test subjects.[18][19]

Naming and trademarks

The name Whopper is a registered trademark of Burger King Holdings and is displayed with the ®-symbol in all markets it is sold. The name Whopper Jr. is a registered trademark in the US, Canada and Europe.

Trademark examples:

  • Whopper®
  • Whopper Jr.®

Competitive products

Because of the wide knowledge of the Whopper in the public marketplace, competitors such as McDonald's and Wendy's have attempted to create a corresponding Whopper-style burger, often nicknamed a Whopper Stopper.[20] Wendy's created the Big Classic with similar toppings but served on a bulkie roll, while McDonald's has created at least six different versions, including the McDLT,[21] the McLean Deluxe and the Big N' Tasty.[22]

Nutritional comparison

The Whopper (670 kcal) has more calories than McDonald's Big Mac (540 kcal), and the Big Mac is smaller than the Whopper - 214 g vs. 290 g. Therefore, the Whopper contains fewer calories than the Big Mac by mass. The Whopper contains 231 kcal per 100 g and the Big Mac contains 252 kcal per 100 g.[23][24] Cheese comes standard on the Big Mac, but is optional on the Whopper.

See also

Template:Wikipedia-Books

Similar sandwiches by other fast food restaurant vendors

References

  1. ^ a b United States Food and Drug Administration (2024). "Daily Value on the Nutrition and Supplement Facts Labels". FDA. Archived from the original on 2024-03-27. Retrieved 2024-03-28.
  2. ^ a b National Academies of Sciences, Engineering, and Medicine; Health and Medicine Division; Food and Nutrition Board; Committee to Review the Dietary Reference Intakes for Sodium and Potassium (2019). Oria, Maria; Harrison, Meghan; Stallings, Virginia A. (eds.). Dietary Reference Intakes for Sodium and Potassium. The National Academies Collection: Reports funded by National Institutes of Health. Washington, DC: National Academies Press (US). ISBN 978-0-309-48834-1. PMID 30844154. Archived from the original on 2024-05-09. Retrieved 2024-06-21.
  3. ^ BKC publication. "Burger King UK menu". Burger King Holdings. Retrieved 2008-01-13.
  4. ^ a b c AP Wire (2008-02-27). "Burger King discusses new items for 2008, growth strategies". the International Herald Tribune. Retrieved 2008-03-01. The new items discussed Wednesday include an Angry Bacon and Cheese Whopper with spicy, crispy onions, and the Indy Whopper, which will have bacon and pepper jack cheese and will be promoted together with the new Indiana Jones movie this summer.
  5. ^ "Bourbon Whopper".
  6. ^ a b c "Big in Japan: Burger King Sells Windows 7 Whopper". Fox News. October 23, 2009. Retrieved November 3, 2009.
  7. ^ a b "Burger King Gives Japan a Seven-Patty Challenge". TIME. October 31, 2009. Retrieved November 3, 2009.
  8. ^ Gralla, Preston (October 22, 2009). "Microsoft's Windows 7 'Whopper' campaign: The worst promotion ever?". Computerworld.com blog. Retrieved November 3, 2009.
  9. ^ BKC (2002-02-08). "Burger King Celebrates As The WHOPPER Turns 45". BizJournals on Bison.com. Retrieved 2007-10-22.
  10. ^ Holusha, Joshua (1990-11-18). "A Setback for Polystyrene". New York Times. Retrieved 2009-10-21.
  11. ^ "BK replaces boxes with recyclables, rolls curly fries, barbecue sandwich". Nation's Restaurant News. 1991-09-09. Retrieved 2009-10-21.
  12. ^ BKC Canada (2004-04-05). "BURGER KING Canada introduces a WHOPPER of a Canadian burger (Press release)" (PDF). openface.ca. Retrieved 2007-10-24.
  13. ^ BKC. "BK Domestic and Global Facts". Burger King. Retrieved 2007-10-24.
  14. ^ BKC. "BK Marketing and Advertising History". Burger King. Retrieved 2007-10-24.
  15. ^ Theresa Howard (2007-12-09). "BK's telling a Whopper". USA Today. Retrieved 2008-01-12. Suppose you went to Burger King, (BKC) ordered a Whopper and were told it was discontinued.
  16. ^ BK Holdings web site. "Whopper Freakout". Crispin, Porter + Bogusky.
  17. ^ "2009 Grand Effie - Restaurants". Effie International. Retrieved 2009-10-23.
  18. ^ "WhopperVirgins.com". Burger King Brands. 2008. {{cite web}}: Unknown parameter |month= ignored (help)
  19. ^ "WhopperVirgins.com". Advertising Age.
  20. ^ Shannon, Stevens (1998). "McDonald's woos franchisees with $25k store-update funding promise". Brandweek. 1998-03-23: Findarticles.com. Retrieved 2009-10-02. The MBX must deliver on value, which it does right now," said Ball, referring to the big beef, lettuce and tomato sandwich now in test, dubbed the latest "Whopper Stopper.{{cite news}}: CS1 maint: location (link)
  21. ^ David Zuckerman (1985-11-18). "Burger giants launch new product assaults; McD speeds rollout of McDLT sandwich — McDonald's". Nation's Restaurant News. Retrieved 2007-10-23.
  22. ^ AP Newswire (1997-07-02). "McDonald's hoping new burger a Whopper stopper". The Augusta Chronicle. Retrieved 2007-10-23.
  23. ^ Burger King Nutrition Guide Whopper serving size 290 g, 670 kcal
  24. ^ McDonald's Nutrition Guide Big Mac serving size 214 g, 540 kcal