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Sun Chips

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Sun Chips (officially styled as SunChips) is a brand of sun baked, rippled, multigrain chips launched in 1991 and produced by Frito-Lay.

Permanent flavors include original, harvest cheddar, French onion, and Garden Salsa.[1] Current limited editions include honey graham and apple 'n caramel. A previous limited edition flavor was cinnamon crunch early in 2007 (the flavor is still produced as a seasonal item in the US, reappearing near the end of the year for the holidays), the first time sweet flavors were added since apple cinnamon and honey nut in 1999.[2] In 2008, peppercorn ranch and roasted sweet chili were added as new flavors. In 2009, spicy chipotle was introduced and in mid 2010, monterey jack and sundried tomato was introduced. Both flavors appeared exclusively at Subway restaurants for limited times. In 2011, jalapeno jack was released as a new permanent flavor. Sun Chips also introduced a new 6 Grain Medley line of chips that's exclusive to Target. The line comes in two flavors: Onion & Thyme and Parmesan & Herb.

Sun Chips has been an exclusive sponsor of the Susan G. Komen Race for the Cure Volunteer Recognition Program since 2006.

Sun Chips bags note that they carry 6 grams of fat per 1 ounce serving (as opposed to the normal 10 grams of fat per one ounce serving in regular potato chips), and have no cholesterol nor trans fat. Sun Chips also contain 75 mg of Potassium per serving. Sun Chips are also labeled as one of PepsiCo's "Smart Choices Made Easy," a list of their products marketed by the company as healthier alternatives to other snack foods.

A nearly identical product, SunBites, is marketed in Thailand by Pepsico International and the UK by Walkers. Utz and Snyder's of Hanover offer similar products as well.

SunChips are now being made using solar power at a manufacturing facility in Modesto, California, one of eight locations where SunChips snacks are made.

Pork enzymes

In the past, some Frito-Lay brand seasoned products, including some flavors of Sun Chips, contain pork enzymes in addition to herbs, cheese, and other seasonings. Frito-Lay's web site[3] states that they use enzymes from pigs (porcine enzymes) in some of their seasoned snack products to develop "unique flavors". The presence of pig-derived ingredients made them haraam (forbidden, not halal) for Muslims to eat, and treif (not kosher) for Jews (see kashrut) and not Vegan. As of April 5, 2011, Frito-Lay's online list: "U.S. Products Made Without Pig (Porcine) Enzymes" catalogue nine flavors of sunchips "made and distributed in the U.S." that do not contain Porcine[4].

Biodegradable bags

In April 2009, Frito Lay introduced compostable packaging for the SunChips product line.[5] It is the first 100% compostable chip bag.[citation needed] The bag is made of plant-based material. It will break down within 14 weeks in a hot, active compost pile.[6]

Noise complaints

In October 2010, Frito Lay stated that the compostable package will be pulled back in the United States. The bag created excessive noise, which prompted Facebook groups and complaints. In response to various complaints, Frito Lay announced that they will only use the compostable bag for original flavour chips from the SunChips US line moving forward. The other US flavors will use traditional SunChips packaging.[5]

Second attempt

On February 24, 2011, Frito Lay announced that they are releasing a new, quieter biodegradable bags starting with the Original Sun Chip brand.[7] Closely resembling traditional bags, the compostable packaging use adhesives sandwiched between the outer and inner layers of the bag to make the bags more flexible and substantially reducing the wrinkly sound[8].

References

  1. ^ Hooper, Michael (November 20, 2006). "Frito Lay to expand, add 50 jobs". The Topeka Capital-Journal. Retrieved August 4, 2009.
  2. ^ [1]
  3. ^ http://www.fritolay.com/your-health/us-products-made-without-porcine-enzymes.html
  4. ^ http://www.fritolay.com/your-health/us-products-made-without-porcine-enzymes.html
  5. ^ a b "Hush! Frito-Lay to Pull Most Noisy SunChips Bags". Yahoo News. October 5, 2010. Retrieved October 5, 2010.
  6. ^ "Why make a better bag?". Frito Lay North America Inc. Retrieved August 4, 2009.
  7. ^ "SunChips Silences Its Earsplitting Bio-Bag". fastcompany.com. 24 February 2011. Retrieved 24 February 2011.
  8. ^ http://www.youtube.com/sunchips
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