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Born This Way Ball

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The Born This Way Ball
Tour by Lady Gaga
Promotional poster for the tour
Associated albumBorn This Way
Start dateApril 27, 2012 (2012-04-27)
End dateDecember 3, 2012 (2012-12-03)
Legs4
No. of shows16 in Asia
17 in Oceania
29 in Europe
2 in Africa
64 total
Lady Gaga concert chronology

The Born This Way Ball is the third concert tour by American recording artist Lady Gaga, in support of her second studio album Born This Way (2011). The tour will consist of 110 shows in Asia, New Zealand, Australia, and later Europe in August 2012, followed by Latin America and South Africa towards the end of the year, and then North America beginning in January 2013.[1]

Background and development

File:Gagafashionohl.jpg
In "Fashion of His Love", Gaga sported a pink origami dress.

During the release of "Judas", the second single from Born This Way, Lady Gaga confirmed in an interview that she would embark on a concert tour in 2012, which would visit Latin American countries for the first time, like Brazil, and would return to Mexico.[2] In November 2011, producer DJ White Shadow asserted that Gaga was "doing [preparations] for the next round of touring", adding that the singer's main objective in the following year was to continue preparing for the Born This Way Ball, as well as create new songs for her next studio album.[3] Fernando Garibay, who began collaborating with Gaga in The Fame Monster (2009), felt that Born This Way was one of his most personal moments. He opined, "This album was the most personal [because of] the amount of detail that went into this record, the amount of passion [and] emotion from her and the team. Every song was a story towards the Born This Way theme. We're excited now, putting that into the tour and expressing that on a live performance level."[4] In contrast to her previous tour, Garibay affirmed that the shows of the Born This Way Ball would be more exaggerated.[4] A promotional poster of the tour was released on February 7, 2012, which was described by Billboard's Ray Waddell as a "bizarre poster that portrays the ball as a campy, medieval-meets-the-80's kingdom."[5] It features Gaga's face hovering over dark clouds looking down from the sky, and includes touches of neon purple and turquoise coloring. She is also fused into a keytar, standing near her dancers in front of a medieval castle.[5][6] The first and second legs for the Born This Way Ball were announced the following day, revealing that Gaga would perform concerts in countries such as South Korea, Hong Kong SAR, and Singapore.[5] Additional dates as part of the Oceania leg were added on February 15, 2012.[7] Live Nation Global Touring CEO Arthur Fogel and his team will steer around the tour, as they did the bulk of the Monster Ball tour of 2010–11.[5] Fogel explained that "The last tour established [Gaga] as a major act worldwide and I believe this tour will be an extension of that, particularly considering we're going to territories she's never been in, like Southeast Asia and Latin America."[5]

A European leg was announced in March 2012, which consisted of twenty-one dates over a period of two months, initiating in Bulgaria while concluding in Spain.[8][9] Subsequently, German electronic musician Zedd was declared as an opening act for the Asian leg of the tour,[10] while longtime collaborator Lady Starlight and British glam rock band The Darkness were approached as opening acts for the European portion of the Born This Way Ball.[9] In their website, the band stated that they were "honoured to announce their addition to the bill as main support for Lady Gaga's Born This Way Ball tour 2012."[11]

Gaga evaluated the tour as an "electro-metal pop-opera"; "the tale of the Beginning, the genesis of the Kingdom of Fame. How we were birthed and how we will die celebrating."[7] Dance rehearsals occurred for approximately one month.[9] In February 2012, she revealed that she would release stage designs for the Born This Way Ball via Twitter.[12] Gaga unveiled a sketch of the stage design, which was designed by the singer herself and her creative team Haus of Gaga.[13] Gaga tweeted: "I'm so excited. The Haus has been working so hard, we can't wait for you to see it!! Love you Little Monsters, have the time of your life."[13] The stage was completed over a period of a few months,[7] and was modeled after a medieval Gothic castle, featuring viewing towers, intricate carvings and a large catwalk to interact with the audience.[13] It took over fifteen trailers—which measured fifty-three feet in length—to move the castle onto the stage.[14][15] The area enclosed by the catwalk was described by Gaga as "The Monster Pit".[16][17] "The Monster Pit is General Admission only, and Little Monsters [...] unlock it when they arrive to the arena or stadium. Entry to The Monster Pit is relegated [...] to the fans who have arrived first, waited all night, [...] dressed to 'Ball.' Every night Haus of Gaga will choose fans from The Monster Pit to come back stage and meet me! These tickets are not more expensive. No dress code requirement. Born This Way means anything goes."[16]

As part of an advertising campaign in the weeks proceeding to the tour, sketches of four costumes designed by Giorgio Armani were released to the press. Armani previously contributed attires to Gaga at the 52nd Grammy Awards, and again during her endeavors on the Monster Ball Tour.[18]

Concert synopsis

Gaga performing "The Edge of Glory" in a black two-piece outfit.

The Born This Way Ball was divided into five acts, and is imbued with political and social themes such as discrimination and government control.[19] The show begins with "Highway Unicorn (Road to Love)" with an extended intro, which Gaga performed while atop of a mechanical horse out of the "electric chapel"—the three-story medieval castle prop.[20] The dancers and Gaga walk around the catwalk, or the "Monster Pit". Metaphorically, the scene alluded to the assertion that "everyone is entitled to love, no matter what their sexual orientation".[21] After this song is finished, the stage goes dark. Spotlights are shone across the stage with a helicopter sound being played. The audience then hears "Mother G.O.A.T." speak for the first time stating that "alien fugitive Lady Gaga has escaped", and that "Operation: Kill the Bitch", is in order. We then see Gaga dressed in an alien costume come out from the castle and sing "Government Hooker", in which she "seduces" a dancer who is dressed in a suit before she kills him and flees off the stage. Following the conclusion of "Government Hooker", Gaga's dancers reenacted the birth scene akin to that in "Born This Way" along with an extended intro of the song. Coinciding with the routine, Gaga moans and simulates giving birth.[22] The singer then performs the song after coming out of the zipper-like vagina of a large, inflatable body.[19][21] After "Black Jesus † Amen Fashion", Gaga sings "Bloody Mary" in a hovering Aliens-esque costume featuring a masked that obscured her face.[22]

The Mother G.O.A.T. Manifesto I, an interlude accentuating Gaga's alter ego Mother G.O.A.T, soon commences and recites the opening dialogue of the music video of "Born This Way".[23] For "Bad Romance", Gaga performed the song in a plastic white dress topped with a ram-horned headpiece.[22] Gaga then delivers a speech about her identity and her 'imprisonment' before being taken away, screaming, by guards, representing government restriction and 'betrayal'. After being taken to the top of the castle, Gaga performs "Judas", before escaping. Wearing a blue latex dress. She then performs "Fashion of His Love" in the castle, followed by "Just Dance". "LoveGame" is performed in a clear bathtub built into the stage on dates with the monster pit, it is performed on the runway in the crowd with a new remixed ending. "Telephone" is then performed, with the original choreography. An interlude follows describing "Gaga's take over of planet earth". "Heavy Metal Lover" is performed next, Gaga appears in an "Giorgio Armani" fringed sleeve top laying on across the body of a motor-"tricycle" with her arms in two slots, making her look as if she is a part of the vehicle. This is a recreation of the Born This Way album cover. After "Heavy Metal Lover", Gaga has a small chat before asking several of her dancers and the audience if they "give a f**k", before going into "Bad Kids", which feature some choreography. She then performs an acoustic version of "Princess Die", inspired by her deepest, darkest thoughts. She also perform a slowed down version of "Hair" and the studio album version of "Yoü and I". After "Yoü and I" she plays "Electric Chapel" on a guitar before leaving the stage. She returns in a recreation of the meat dress and performs "Americano" and "Poker Face", at the end she is lowered into a meat grinder. A moment later she emerges from the stage sitting on a meat couch and performs "Alejandro" with her gun bra. Then Mother G.O.A.T. flies around the castle lip-syncing the words to "Paparazzi" until Gaga returns and with her new disco stick and kills her. Gaga says she was the last to die and then she performs "Scheiße" and says "this is the last song." After the song the stage goes black. Moments later Gaga returns in a tower playing a acoustic version of "The Edge of Glory" and performing the album version. For the last number Lady Gaga performs "Marry the Night". Gaga will usually bring a fan on stage to walk the Monster Pit with her. When the song ends, she and her dancers are lowered off stage and the castle goes dark.

Fourteen different outfits are worn by Gaga throughout the show, all designed by Italian fashion houses Versace, Moschino and Armani. The show is set in and around a large medieval style castle, which rotates and manoeuvres throughout the show. A classical score accompanies the show's interludes, tying in with the show's dark, operatic theme.

Controversies

Further information: Controversy of the Born This Way Ball

Several conservative political commentators denounced The Born This Way Ball shortly after the conception of the tour. This early controversy was particularly notable in several locations of the tour's leg in Asia. Conservative National leaders and Religious groups protested her fashion, her lifestyle, and her support for gay rights. Her strongest opposition arose in Indonesia where groups linked to terrorism threatened her life and had taken steps to infiltrate the concert and assault her, her dancers, and her crew.

In May 2012, Gaga sparked an online uproar, particularly in the city of Bankgok when she tweeted: "I just landed in Bangkok baby! Ready for 50,000 screaming Thai monsters. I wanna get lost in a lady market and buy fake Rolex." Several of Gaga's fans felt that the tweet was racist and viewed it as a negative stereotype.[24] The following month, weeks after her concert in Thailand, several members of the country filed a public lawsuit against Gaga for misuse of the Thailand flag. The complaints came from when Gaga while wearing an accessorized and provocative bikini costume with and a traditional Thai headdress, rode a motorcycle across the stage with a Thai flag tied to it. Government officials in the country deemed the act as "not appropriate" and felt that it "hurt the feelings of Thai People".[25]

Gaga caused more controversy after her June 27 performance in Melbourne, where she debuted a new song called "Princess Die," a song about suicide and mental illness.[26] The song's lyrics, including lines such as "I wish that I was strong/I wish that I was wrong/I wish that I could cope/but I took pills and left a note" were slammed as "distasteful" by suicide charities, who feared the message about the suicide that the song portrayed. Chris Wagner of Lifeline, an international crisis support service, stated, "Lifeline is very concerned about the nature of the song, particularly as it clearly describes the method of suicide and talks in depth about suicide. It doesn’t actually have any message of hope, of help seeking, or anything of a positive nature whatsoever. We understand artistic licence and we get artistic expression, but celebrities need to recognise that they’re role models for young people in the community. Young people often live and breathe by the lyrics to the songs of their favourite stars. It's really important that young people who are feeling sad or thinking about suicide recognise there is help and there is light at the end of the tunnel, and there are people who care about them, that want to help them."[27] The song's references to Princess Diana and her death also caused offense and outrage, despite Gaga attempting to distance herself from such controversy by clearly spelling out the name of the song during her concert.[28]

Reception

Critical response

The Born This Way Ball has received positive reviews from critics. Commenting on Gaga's performance in South Korea, The Korea Herald journalist Cho Chung-un opined that she captivated the audience with what he described as an "innovative and breathtaking stage installations and ideas".[29] Writing for the same publication, Emma Kalka complemented Gaga's wardrobe, and cited several segments such as her "Americano" performance as highlights of the concert.[30] To Kwaak Je-yup of The Korea Times, the performance demonstrated Gaga's abilities as a performing artist. "Friday night was Lady Gaga at her best, fusing fashion and designs with great melodies and dance moves. Despite a few hiccups, it was a powerful lesson to the K-pop stars who dotted the arena."[31] Philippine Daily Inquirer stated that the singer "wowed tens of thousands of South Koreans at the opening show of her global tour Friday with signature flamboyant outfits and a provocative performance".[32] MTV noted the elaborate visuals of the show with its "Gothic castle backdrop and myriad costume changes" concluding that it is "clear that Gaga has outdone even her own Monster Ball in terms of spectacle."[33] Elizabeth Soh of Yahoo! Singapore gave a positve review of the Singapore concert describing it as "at times shocking, raunchy, mellow and just plain bizarre."[23] The New Zealand Herald felt that it was "obvious Gaga believes in her message, you can feel it in her voice. [That] Behind all the lights, glitz, meat, guns and exploding bras is a singer of exceptional talent".[34] Regarding her first show in Brisbane, the Brisbane Times gave the show five stars, writing that it was "pure pop theatre" and that "the crowd was simply lost in the Gaga experience.[35] Sean Sennet of The Australian commented that the show was "An extravaganza in every sense" and will be "remembered as a benchmark tour."[36] Bernard Zuel from The Sydney Morning Herald gave it a mixed review, saying that "she should shut up and Just Dance, but momentum and brevity were lacking in Sydney last night."[37]

Commercial performance

File:Tokyo, Lady Gaga Performing.jpg
Gaga performing "Fashion of His Love" in Saitama, Japan.

Tickets for the tour ignited tremendous commercial success in several Asian and Australian markets. Tickets for the Oceania leg of the Born This Way Ball became available on February 17, 2012 through Ticketek and Ticketmaster.[7] Shortly after availability, tickets for the initial two Auckland shows were sold out.[38] In response to positive ticket sales in New Zealand and Australia, nine additional concerts were scheduled as part of the Oceania leg.[39] In Hong Kong, an estimated 6,000 presale tickets became available on February 24. Tickets were sold out within three hours, prompting Live Nation to add three extra concerts in the city in five days.[40][41] Additional sellouts and positive commercial results were reported for the successive performances in Hong Kong,[42] as well as in Taipei,[43] Tokyo,[44] Bangkok,[45] Singapore,[46] Seoul,[47] and Jakarta, with the latter having sold out within two hours.[48][49]

Similar successes were echoed in European markets. Several British publications indicated that presale tickets in the United Kingdom were selling beyond the demand.[50][51] Industry analysts suggested that based on internet searches that an estimated two million people could attempt to purchase a ticket out of the 75,000 that were issued for the London and Manchester dates.[52] Tickets became available for general sale on April 13, 2012; the London event sold out in a record-breaking 60 seconds,[53][54] while the Manchester concert sold out under ten minutes.[55][56]

The high demand for tickets continued in Africa. When tickets went on sale for the two dates in South Africa, the ticket retailer Computicket's online ticketing servers crashed under the pressure from the high volume of fans trying to buy tickets to the concerts.[57] Before the crash, some fans experienced extremely long waiting times in online queues, up to two hours, and at one point it was reported that over 26,000 people were still waiting to purchase tickets online.[58] As a result, Computicket decided to cease online ticket sale until the following morning.[59]

Opening acts

Setlist

Encore

Notes
  • "Black Jesus † Amen Fashion" was originally performed after "Scheiße" but as of May 13, 2012, the song is performed after "Born This Way".
  • On June 27, 2012, Gaga debuted the song "Princess Die" and it temporarily replaced the song "Hair" on the set list during select Melbourne and Perth dates.

Tour dates

Date City Country Venue
Asia[60]
April 27, 2012 Seoul South Korea Seoul Olympic Stadium
May 2, 2012 Hong Kong Hong Kong AsiaWorld-Arena
May 3, 2012
May 5, 2012
May 7, 2012
May 10, 2012 Saitama Japan Saitama Super Arena
May 12, 2012
May 13, 2012
May 17, 2012 Taipei Taiwan TWTC Nangang Exhibition Hall
May 18, 2012
May 21, 2012 Manila Philippines Mall of Asia Arena
May 22, 2012
May 25, 2012 Bangkok Thailand Rajamangala National Stadium
May 28, 2012 Singapore Singapore Singapore Indoor Stadium
May 29, 2012
May 31, 2012
Oceania[61]
June 7, 2012 Auckland New Zealand Vector Arena
June 8, 2012
June 10, 2012
June 13, 2012 Brisbane Australia Brisbane Entertainment Centre
June 14, 2012
June 16, 2012
June 20, 2012 Sydney Allphones Arena
June 21, 2012
June 23, 2012
June 24, 2012
June 27, 2012 Melbourne Rod Laver Arena
June 28, 2012
June 30, 2012
July 1, 2012
July 3, 2012
July 7, 2012 Perth Burswood Dome
July 8, 2012
Europe[8]
August 14, 2012 Sofia Bulgaria Armeets Arena
August 16, 2012 Bucharest Romania Piaţa Constituţiei
August 18, 2012 Vienna Austria Wiener Stadthalle
August 21, 2012 Vilnius Lithuania Vingio Parko Estrada
August 23, 2012 Riga Latvia Mežaparka Lielajā Estrādē
August 25, 2012 Tallinn Estonia Tallinn Song Festival Grounds
August 27, 2012 Helsinki Finland Hartwall Areena
August 28, 2012
August 30, 2012 Stockholm Sweden Ericsson Globe
August 31, 2012
September 2, 2012 Copenhagen Denmark Parken Stadium
September 4, 2012 Cologne Germany Lanxess Arena
September 5, 2012
September 8, 2012 London England Twickenham Stadium
September 9, 2012
September 11, 2012 Manchester Manchester Arena
September 15, 2012 Dublin Ireland Aviva Stadium
September 17, 2012 Amsterdam Netherlands Ziggo Dome
September 18, 2012
September 20, 2012 Berlin Germany O2 World
September 22, 2012 Paris France Stade de France
September 24, 2012 Hanover Germany TUI Arena
September 26, 2012 Zurich Switzerland Hallenstadion
September 27, 2012
September 29, 2012 Antwerp Belgium Sportpaleis
September 30, 2012
October 2, 2012 Milan Italy Mediolanum Forum
October 4, 2012 Nice France Stade Charles-Ehrmann
October 6, 2012 Barcelona Spain Palau Sant Jordi
South America[62]
November 9, 2012 Rio de Janeiro Brazil Parque Olímpico Cidade do Rock
December 11, 2012 São Paulo Estádio do Morumbi
Africa[63]
November 30, 2012 Johannesburg South Africa FNB Stadium
December 3, 2012 Cape Town Cape Town Stadium
Cancellations and rescheduled shows
June 3, 2012 Jakarta, Indonesia Gelora Bung Karno Stadium Cancelled because of religious protests.[64]
August 14, 2012 Sofia, Bulgaria Vasil Levski National Stadium Moved to the Armeets Arena.
August 16, 2012 Bucharest, Romania Arena Națională Moved to the Piaţa Constituţiei.

Box office score data

Venue City No of shows / No of sold-outs Tickets sold / available Gross revenue
Olympic Stadium Seoul 1 / 1 51,684 / 51,684 (100%) $3,084,172[65]
AsiaWorld-Arena Hong Kong 4 / 4 51,613 / 51,613 (100%) $7,893,195[65]
Saitama Super Arena Saitama 3 / 3 96,550 / 96,550 (100%) $18,339,701[65]
TWTC Nangang Exhibition Hall Taipei 2 / 2 22,173 / 22,173 (100%) $4,274,243[66]
Mall of Asia Arena Manila 2 / 2 18,915 / 18,915 (100%) $1,275,387[66]
Rajamangala National Stadium Bangkok 1 / 1 41,478 / 41,478 (100%) $4,299,376[66]
Singapore Indoor Stadium Singapore 3 / 3 30,952 / 30,952 (100%) $4,744,331[66]
Vector Arena Auckland 3 / 3 34,367 / 34,367 (100%) $3,669,324[67]
Brisbane Entertainment Centre Brisbane 3 / 3 31,326 / 31,326 (100%) $4,289,453[67]
Allphones Arena Sydney 4 / 4 54,774 / 54,774 (100%) $7,563,088[67]
Rod Laver Arena Melbourne 5 / 5 60,031 / 60,031 (100%) $8,169,642[67]
Burswood Dome Perth 2 / 2 32,046 / 32,046 (100%) $3,696,277[68]
TOTAL 33 / 33 525,909 / 525,909 (100%) $71,298,189

References

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