Hero Factory
File:Lego Hero Factory Logo.png | |
Availability | 2010–present |
---|---|
Total sets | 15 |
Characters | Von Nebula, XPlode, Meltdown, Corroder, Thunder, Rotor, Vapor, Preston Stormer, Dunkan Bulk, Jimi Stringer, William Furno, Natalie Breez, Mark Surge |
Official website |
Hero Factory (stylised as HERO FACTORY) is a line of toys by the LEGO Group marketed primarily at 6- to 16-year-olds. It was created in response to the decision to discontinue the Bionicle theme in early 2010.[1].
Production
The concept of Hero Factory was proposed in early 2010, and was intentioned to replace Lego's Bionicle theme, due to the toyline not gaining any new profits. Hero Factory is completely compatible with Bionicle and Lego Technic.
Story
The current storyline focuses on two teams of heroes: the Alpha Team, consisting of Preston Stormer, Dunkan Bulk and Jimi Stringer, and the Rookie Team, which consists of William Furno, Natalie Breez and Mark Surge, all of who are newly built heroes and trying to prove themselves as worthy heroes to the Alpha team. The heroes must defend Makuhero City and the galaxy from the sinister Von Nebula and his five evil henchmen.
William Furno is the rookie leader, and Preston Stormer is the Alpha Team leader.
Promotion
Hero Factory has been promoted in many ways such as having a faux phone call center service[2], where people were able to phone in with their fake life-threatening problems, a promo video where people said they were saved by the heroes, a book released in the July-August Lego Brickmaster Magazine and a television series[3].
Set information
The first Hero Factory sets were released on July 3, 2010 in the United Kingdom with the remaining five sets being released on the fourth, twelfth and twenty fourth of July. All original fifteen sets were released in the United States on July 24, 2010.[4] Within the 15 sets released there are six hero characters, six villain characters, two vehicle, and a hero and villain limited edition set. The six hero sets are packaged in cylindrical canasters and contain around 17 to 19 pieces. The hero sets have an age rating of 6–16 and are around 15 cm (6") tall.[4][5] The villain sets are packaged in rectangular boxes and contain 40 to 50 pieces.[4] The exception is the Von Nebula and Rotor sets which have 156 and 145 pieces respectively and are packaged in a larger box.[6][7] All the villain sets have an age rating of 7–16 and are around 17 cm (7") tall besides Von Nebula who is around 22 cm (9") tall and has an age rating of 9–16 and Rotor who is around 20 cm (8") and has an age rating of 8–16.[4][6][7] The two vehicle sets are Furno Bike and Drop Ship. The Furno Bike set includes 165 pieces and has an age rating of 8–16. It contains a 30 cm (12") long motor bike and the hero character William Furno.[8] The Drop Ship contains 390 pieces and has an age rating of 9–16. It contains a 43 cm (17") drop ship and a hero factory pilot.[9] The Duncan Bulk and Vapour set contains 89 pieces and has an age rating of 8–16. It includes the hero Duncan Bulk and the villain Vapour with both figures being around 15 cm (6") tall.[10]
Set No. | Set | Release | Pieces | Type | Ref. |
---|---|---|---|---|---|
7145 | Von Nebula | July 12, 2010 | 156 | Villain | [6] |
7147 | XPlode | July 24, 2010 | 45 | Villain | [11] |
7148 | Meltdown | July 24, 2010 | 50 | Villain | [12] |
7156 | Corroder | July 3, 2010 | 40 | Villain | [13] |
7157 | Thunder | July 3, 2010 | 47 | Villain | [14] |
7158 | Furno Bike | July 12, 2010 | 165 | Vehicle | [8] |
7160 | Drop Ship | July 3, 2010 | 390 | Vehicle | [9] |
7162 | Rotor | July 3, 2010 | 145 | Villain | [7] |
7164 | Preston Stormer | July 3, 2010 | 17 | Hero | [15] |
7165 | Natalie Breez | July 3, 2010 | 19 | Hero | [16] |
7167 | William Furno | July 3, 2010 | 19 | Hero | [17] |
7168 | Dunkan Bulk | July 3, 2010 | 17 | Hero | [18] |
7169 | Mark Surge | July 3, 2010 | 19 | Hero | [19] |
7170 | Jimi Stringer | July 3, 2010 | 17 | Hero | [20] |
7179 | Dunkan Bulk and Vapor | July 4, 2010 | 89 | Hero & villain | [10] |
Adaptations
Comic series
In July 2010 Lego Group and DC Comics released the first Lego Hero Factory comic on the Hero Factory website only. Entitled The Trials of Furno, it was released for free download at Lego.com, and follows the story of the rookie hero William Furno on his first mission, to battle against Xplode and Rotor.[21][22] A second issue, entitled Core Crisis was released in September 2010.[23][24]
Television series
A Hero Factory television miniseries consisting of four half-hour episodes began airing in Denmark and Norway on August 29, 2010 on Cartoon Network.[25] It broadcasted in English language regions between September 20 and 23, 2010 on Nicktoons.[26][27] On November 22, 2010 the four episodes were released as a direct-to-DVD film entitled Hero Factory: Rise of the Rookies.[28][29]
Reception
Toybuzz stated that the simplicity of the Hero sets were great for people who like the actual play, but not so good for Lego fans who prefer the enjoyment of the build.[30] Toybuzz praised the sturdyness of the figures and wrote that "the best feature was that the weapons were actually one of their arms", as you don't have to spend time on putting the weapon back on. Toybuzz also praised the packaging that the Hero sets come with, stating that the plastic tubes are great for organisation and for keeping the sets tidy.[30]
References
- ^ "An Important Announcement Regarding Bionicle". Retrieved 28 December 2009.
- ^ http://herofactory.lego.com/en-us/callcenter/default.aspx
- ^ http://www.bzpower.com/story.php?ID=4745
- ^ a b c d "Hero Factory". Brickset. Retrieved 2010-06-29.
{{cite web}}
: Unknown parameter|deadurl=
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suggested) (help) - ^ "Hero Factory". Lego Group. Archived from the original on 2010-07-29. Retrieved 2010-07-29.
{{cite web}}
: Unknown parameter|deadurl=
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suggested) (help) - ^ a b c "7145-1: Von Nebula". Brickset. Retrieved 2010-07-29.
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suggested) (help) - ^ a b c "7162-1: Rotor". Brickset. Retrieved 2010-07-29.
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suggested) (help) - ^ a b "7158-1: Furno Bike". Brickset. Retrieved 2010-07-29.
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suggested) (help) - ^ a b "7160-1: Drop Ship". Brickset. Retrieved 2010-07-29.
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suggested) (help) - ^ a b "7179-1: Duncan Bulk and Vapor". Brickset. Retrieved 2010-07-29.
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suggested) (help) - ^ "7147-1: XPlode". Brickset. Retrieved 2010-07-29.
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suggested) (help) - ^ "7148-1: Meltdown". Brickset. Retrieved 2010-07-29.
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suggested) (help) - ^ "7156-1: Corroder". Brickset. Retrieved 2010-07-29.
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suggested) (help) - ^ "7157-1: Thunder". Brickset. Retrieved 2010-07-29.
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suggested) (help) - ^ "7164-1: Preston Stormer". Brickset. Retrieved 2010-07-29.
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suggested) (help) - ^ "7165-1: Natalie Breez". Brickset. Retrieved 2010-07-29.
{{cite web}}
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suggested) (help) - ^ "7167-1: William Furno". Brickset. Retrieved 2010-07-29.
{{cite web}}
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suggested) (help) - ^ "7168-1: Dunkan Bulk". Brickset. Retrieved 2010-07-29.
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suggested) (help) - ^ "7169-1: Mark Surge". Brickset. Retrieved 2010-07-29.
{{cite web}}
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suggested) (help) - ^ "7170-1: Jimi Stringer". Brickset. Retrieved 2010-07-29.
{{cite web}}
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ignored (|url-status=
suggested) (help) - ^ "LEGO Hero Factory Comic – Trials of Furno". Toys N Bricks. 2010-07-26. Archived from the original on 2010-08-02. Retrieved 2010-08-02.
{{cite web}}
: Unknown parameter|deadurl=
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suggested) (help) - ^ "Hero Factory Comic 1 Online". Lego Group. Archived from the original (PDF) on 2010-08-02. Retrieved 2010-08-02.
{{cite web}}
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suggested) (help) - ^ "Hero Factory Comics". Lego Group. Retrieved 2010-12-06.
{{cite web}}
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ignored (|url-status=
suggested) (help) - ^ "Hero Factory Issue Two". Lego Group. Archived from the original (PDF) on 2010-12-06. Retrieved 2010-12-06.
{{cite web}}
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suggested) (help) - ^ "TV-guide". GameSpot. Archived from the original on 2010-08-09. Retrieved 2010-04-23.
{{cite web}}
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ignored (|url-status=
suggested) (help) - ^ Bryan Alford (2010-09-20). ""Hero Factory" Mini-Series Event Starts Tonight on Nicktoons". Nick and More!. Retrieved 2010-09-21.
- ^ Daniel "monk" Pelfrey (2010-08-25). "LEGO Heroes Coming To DVD". Digital Entertainment News. Retrieved 2010-08-27.
- ^ "2856076-1: LEGO Hero Rise of the Rookies DVD". Brickset. Retrieved 2010-12-06.
{{cite web}}
: Unknown parameter|deadurl=
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suggested) (help) - ^ "LEGO Hero Rise of the Rookies DVD". Lego Group. Retrieved 2010-12-06.
{{cite web}}
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ignored (|url-status=
suggested) (help) - ^ a b "Lego Hero Factory – Review". Toybuzz. 2010-08-17. Archived from the original on 2010-08-27. Retrieved 2010-08-27.
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