Dollar General corporate headquarters in Goodlettsville, Tennessee
|J.L. Turner and Son|
|Traded as||NYSE: DG|
S&P 500 Component
|Founded||1939 (as J.L. Turner and Son)|
1968 (as Dollar General Corporation)
|Founders||James Luther Turner|
|Headquarters||100 Mission Ridge, |
Number of locations
|15,472 stores as of March 2019 |
|Contiguous United States (except for the Northwest)|
|Michael M. Calbert (Chairman)|
Todd Vasos (CEO)
John W. Garratt (CFO)
|Products||Clothing, cleaning supplies, home decor, health & beauty aids, pet supplies, toys, seasonal items, and grocery.|
|Revenue||$25.6 billion (2018)|
|$1.940 billion (2015)|
|$1.165 billion (2015)|
|Total assets||$11.258 billion (2015)|
Number of employees
|Divisions||Dollar General Market|
Dollar General Financial
Dollar General Global Sourcing
Dollar General Literacy Foundation
Dollar General Corporation is an American chain of variety stores headquartered in Goodlettsville, Tennessee. As of July 2018, Dollar General operates 15,000 stores in the continental United States.
The company began in 1939 as a family-owned business called J.L. Turner and Son in Scottsville, Kentucky, owned by James Luther Turner and Cal Turner. In 1968, the name changed to Dollar General Corporation and the company went public on the New York Stock Exchange. Fortune 500 recognized Dollar General in 1999 and in 2018 reached #123. Dollar General has grown to become one of the most profitable stores in the rural United States with revenue reaching around $21 billion in 2017.
- 1 History
- 2 Major sponsorships
- 3 Store brands
- 4 Corporate affairs
- 5 Operations
- 6 Subsidiaries
- 7 Controversies
- 8 See also
- 9 Further reading
- 10 References
- 11 External links
J.L. Turner and Son: 1939–1964
Dollar General has its origin in Scottsville, Kentucky, with James Luther "J.L." Turner and his son Cal Turner. James Turner's father died in an accident in 1902 when James was only 11. James had to quit school and never completed his education so he could work the family farm and help provide for his mother and siblings. After two unsuccessful attempts at retailing, James became a traveling dry goods salesman for a Nashville wholesale grocer. James left the sales job after 10 years and settled his family in Scottsville, Kentucky. During the Great Depression, he began buying and liquidating bankrupt general stores. James' only child Cal Turner accompanied his father to these closeouts at a young age, gaining valuable business knowledge and skills.
In October 1939, James and Cal opened J.L. Turner and Son with an initial investment of $5,000 each. The switch to retailing resulted in annual sales above $2 million by the early 1950s. By the mid-1950s Turner had 35 department stores in Kentucky and Tennessee. In 1955 Cal Turner developed his idea of a retail store selling goods for a dollar, based on the Dollar Days promotions held at other department stores, by converting Turner's Department Store in Springfield, Kentucky into the first Dollar General Store. In 1964 J.L. Turner died leaving his son Cal Turner to succeed him.
The company Cal Turner co-founded went public as Dollar General Corporation in 1968, posting annual sales of more than $40 million and net income in excess of $1.5 million. In 1977, Cal Turner, Jr., who joined the company in 1965 as the third generation Turner, succeeded his father as president of Dollar General. Cal Jr. led the company until his retirement in 2002. Under his leadership, the company grew to more than 6,000 stores and $6 billion in sales. In 1997 a distribution center was established in South Boston, Virginia.
In 2000 Dollar General opened a new corporate headquarters in Goodlettsville, Tennessee. By the end of 2000 sales at Dollar General exceeded $4 billion. The distribution center in Homerville, Georgia, was closed in April 2000 and operations were moved to a new distribution center in Alachua, Florida.
Dollar General entered the grocery market with the establishment of Dollar General Market in 2003. In 2004 Dollar General expanded to low-cost Asian markets by opening a sourcing office in Hong Kong.
On June 21, 2007, CEO David Perdue announced his resignation leaving David Bere as interim CEO. One month later all shares of Dollar General stock were acquired by private equity investors for $22 per share. An investment group consisting of affiliates of Kohlberg Kravis Roberts (KKR), GS Capital Partners (an affiliate of Goldman Sachs), Citigroup Private Equity and other co-investors completed an acquisition of Dollar General Corporation for $6.9 billion.
As a part of the transition to a privately held company, Dollar General assessed each location at the end of its lease against a model known as "EZ Stores". This assessment included evaluating whether the location had a loading dock, garbage dumpsters, adequate parking, and acceptable profitability. Stores that did not pass this evaluation were relocated or closed. Over 400 stores were closed as part of this initiative.
Dollar General filed on August 20, 2009, for an initial public offering of up to $750 Million turning the company once again into a publicly traded corporation. In 2013 Dollar General started selling cigarettes in response to its competitor Family Dollar selling cigarettes in 2012. Dollar General's 12th distribution center opened on May 31, 2014, in Bethel, Pennsylvania, to serve the northeast and midwest stores. On August 18, 2014, Dollar General lodged a competing bid of $9.7 billion against Dollar Tree for Family Dollar. The bid was rejected on August 20, 2014, by the Family Dollar board, which said it would proceed with the deal with Dollar Tree.
On June 3, 2015, Chief Operating Officer Todd Vasos replaced Rick Dreiling as chief executive. Dreiling remained as senior advisor and chairman until his retirement in January 2016. Dollar General's 13th distribution center opened in San Antonio, Texas, on June 6, 2016, with a local investment of $100 million and the creation of over 500 jobs. In September 2015, the Janesville City Council, in Wisconsin, approved an agreement to bring a Dollar General distribution center to the town. The center created more than 500 jobs in the area and became the 14th Dollar General distribution center.
On September 15, 2016, Dollar General announced plans to hire 10,000 new employees and open 900 new stores in fiscal 2016 and 1,000 in fiscal 2017. Dollar General had operated 13,000 stores as of August 2016. Dollar Express and all of its 323 locations were acquired by Dollar General in April 2017. In January 2017 Dollar General opened a concept store in Nashville called DGX. The DGX store concept focuses on urban shoppers and is geared toward instant consumption items such as a coffee station and a soda fountain. The following month another DGX store opened in Raleigh, North Carolina, and in September a third DGX opened in Philadelphia.
In Jackson, Georgia, Dollar General opened its 15th distribution center in fall 2017 to serve stores in Georgia and the surrounding states. In 2017, Dollar General began construction for its 16th distribution center in Amsterdam, New York. The distribution center was to cost $91 million and was expected to create 400 low-skilled jobs in Montgomery County, New York. Dollar General planned to open 900 new stores in 2018. Also in 2017, Dollar General acquired Dollar Express, a spinoff from the Family Dollar-Dollar Tree deal, and converted the store.
A second distribution center will be established in Texas with a planned opening in 2019. The distribution center will be located in Longview, Texas, and will bring 400 low-skilled jobs to the area. Dollar General opened its 15,000th store in Wilmington, North Carolina in July 2018. Dollar General hosted a community celebration and donated $15,000 to five local schools to support literacy and education initiatives.
For several years, Dollar General has had a connection with motorsports, particularly in NASCAR. The company is has previously been a primary sponsor for Joe Gibbs Racing. Dollar General sponsored Brian Vickers in the Nationwide Series in 2013. Dollar General became a primary sponsor for Matt Kenseth in the Sprint Cup Series starting in 2013. Dollar General and Turner (formerly Braun Racing) have been partnered together since 2008, with the team previously sponsoring cars for Frank Cicci Racing and Kevin Harvick Incorporated. In 2010, Dollar General sponsored some races in the Camping World Truck Series for Kyle Busch Motorsports with Kyle Busch in the No. 18 Toyota Tundra and sponsored Kyle Busch's Motorsports No. 51 Toyota Tundra for four races in 2014 with Busch driving three and Erik Jones driving one. Dollar General was the title sponsor for Nationwide Series races held in Charlotte every fall, Chicagoland every summer, and Phoenix in the spring. On May 23, 2016, Dollar General announced they would withdraw its sponsorship from NASCAR at the end of the 2016 season.
Dollar General is also active in the IndyCar Series since 2008, serving as the primary sponsor for owner/driver Sarah Fisher's Sarah Fisher Racing team. In 2010, both Fisher and Graham Rahal drove part-time for the team finishing 9th at the Honda Grand Prix of St. Petersburg. Fisher also led the field at the Peak Antifreeze & Motor Oil Indy 300 at Chicagoland Speedway. In 2011, Dollar General continued to sponsor Sarah Fisher Racing, the team was still part-time but Ed Carpenter drove for nines races starting at the 2011 Indianapolis 500. Since 2012 Dollar General is no longer a sponsor for Sarah Fisher's Sarah Fisher Racing.
In 2010, Dollar General was able to outbid the famous Italian Fashion House Dolce and Gabbana that sells very expensive fashion products under another "DG" label in the acquisition of the "DG" symbol as the Internet address. The domain "DG.com" was purchased in a private sale from EMC Corporation, the successor to the defunct Data General computer manufacturer in June 2010, making Dollar General the 107th large company in the world to own their initials as a 2-letter Internet address. The DG symbol is used by the company for a variety of in-house products called DG Home, DG Baby, DG Health and DG Body.
Dollar General uses the Clover Valley store brand for grocery products and the Smart & Simple brand for low-end discount products. Other Dollar General brands specific to one department include Good & Smart (snack foods, formerly Heartland Harvest), Sweet Smiles (bulk candy), Nature's Menu, Forever Pals and Heartland Farms (pet food and products, formerly EverPet), Studio Selection (beauty, hair and skin care), TrueLiving (housewares), Comfort Bay (towels, blankets and pillows), Open Trails (men's apparel), Zone Pro (sportswear) and Bobbie Brooks (women's apparel).
The brand name Rexall was first established in 1903 by Louis K. Liggett and gradually became a powerhouse as a pharmaceutical drug store chain. In March 2010 Dollar General became the exclusive retailer for Rexall products. Rexall vitamins and supplements began appearing at Dollar General stores in March and by Fall 2010 a full line of Rexall products was available at Dollar General.
Board of Directors
Dollar General Board of Directors as of July 2017 are: Michael M. Calbert (Chairman of the Board), Todd Vasos (CEO), Warren Bryant, Sandra Cohen, Patricia Fili-Krushel, Paula Price, William Rhodes III, and David Rickard.
Dollar General has over 15,000 stores in 48 states, and approximately 129,000 employees. Dollar General also has 15 distribution centers in 14 states with 2 additional centers either under construction or planned.
|(As of 2017)||Stores||Distribution centers|
|New York||336||1 (Fall 2018)|
|Texas||1,296||1 (+1 Spring 2019)|
Dolgencorp is a wholly owned subsidiary of Dollar General Corporation. Dollar General brand products are manufactured under the Dolgencorp subsidiary.
Dollar General Global Sourcing
Dollar General Literacy Foundation
Since 1993, Dollar General has provided funding of literacy and education programs through its subsidiary Dollar General Literacy Foundation. Every year the Dollar General Literacy Foundation awards funds to nonprofit organizations, schools and libraries within a 20-mile radius of a Dollar General store or distribution center. It has awarded over $135 million in grants to nonprofit organizations as of July 2017. In 2018 the Dollar General Literacy Foundation had awarded $8.3 million to over 1,000 nonprofit organizations, schools and libraries. The Dollar General Literacy Foundation also celebrated its 25th anniversary in 2018.
Perpetuating economic distress
Dollar General, along with other dollar store chains, while "sometimes [filling] a need in cash-strapped communities" where supermarkets have closed, are regarded not "merely a byproduct of economic distress. They’re a cause of it.” Dollar store chains, in "capitalizing on a series of powerful economic and social forces—white flight, the recent recession, the so-called “retail apocalypse”—all of which have opened up gaping holes in food access...might not be causing these inequalities per se, they appear to be perpetuating them". The rapid growth in dollar stores across the USA have created a “dollar store belt”. Studies found that dollar stores lacked fresh produce and nutritious food, and were less affordable per unit than big box retailers Walmart or Costco. Originally opened with local tax incentives, a growing number of municipalities have been adding zoning bylaws to discourage dollar stores. Dollar stores tend to create fewer jobs and lower wage jobs than independent grocery stores.
On April 30, 2001, Dollar General Corp was liable for making false statements or failing to disclose adverse facts about the company's financial results, and paid $162 million for settlement. The company also announced to restate its earnings for the past three fiscal years, due to accounting irregularities including allegations of fraudulent behavior.
On March 3, 2005, Dollar General announced to restate its results for 2000 through 2003, due to a clarification of lease-accounting matters issued by the SEC.
OSHA 2014 and 2016 fines
In November 2014, Dollar General was fined $51,700 by the Occupational Safety and Health Administration (OSHA) following an inspection of a Brooklyn, Mississippi, branch of the store. The statement from OSHA notes that Dollar General has had repeated health and safety violations: "Since 2009, OSHA has conducted 72 inspections of Dollar General nationwide. Of those inspections, 39 have resulted in citations." In April 2016, OSHA reported that further citations had been given to the store for exposing employees to the risk of electrical hazards due to missing face plates on electrical outlets. The store was fined $107,620. In December 2016, OSHA has noted that some Dollar General stores continued to block fire exits with merchandise disregarding safety violations resulting in several fines.
Mississippi Band of Choctaw Indians
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