YouTube Music Awards
YouTube Music Awards | |
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File:YouTubeMusicAwardsLogo.jpg | |
Description | Best in music videos |
Country | United States |
Presented by | YouTube |
First awarded | 2013 |
Website | www |
The YouTube Music Awards (commonly abbreviated as a YTMA) is an awards show presented by YouTube to honor the best in the music video medium.
History
The 2013 edition of the YTMAs were held at New York City's Pier 36 and were broadcast live at Youtube.com/YTMA. Some notable artists, including Arcade Fire, Lindsey Stirling and Pentatonix, Tyler, The Creator, M.I.A. (band), Lady Gaga and Eminem, performed. The award show started at 6pm EST and was scheduled for 90 minutes.[1]
Fans could vote in each category by posting a specific links from Youtube.com/YTMA on either their Facebook, Google+ or Twitter. The video with the most posts in each category was the winner.[2]
The 2013 edition was directed by Spike Jonze. The show was mostly unscripted because Jonze wanted the show to "..feel like a Youtube video— the raw messiness of making stuff..."[3][4][5]
List of ceremonies
Year | Date | Venue | Host City | Host | Main Sponsor |
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2013 | November 3 | Pier 36 | New York City | Jason Schwartzman and Reggie Watts | Kia |
Awards
- Breakthrough of the Year: Macklemore & Ryan Lewis
- Response of the Year: Lindsey Stirling and Pentatonix – Radioactive
- Innovation of the Year: DeStorm – See Me Standing
- YouTube Phenomenon: I Knew You Were Trouble
- Video of the Year: Girls' Generation – I Got A Boy
- Artist of the Year: Eminem[6]
References
- ^ http://variety.com/2013/digital/news/youtube-music-awards-nominees-announced-1200749352/
- ^ Music Awards Reveals Nominees and Opens Social Voting
- ^ Music Awards Webcast: Watch Now! | Billboard
- ^ YouTube Music Awards: Streaming of consciousness?
- ^ YouTube Music Awards Director Warns Viewers: Show Will Be Messy
- ^ http://news.sky.com/story/1163514/youtube-music-awards-eminem-among-winners