List of Procter & Gamble brands

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Procter & Gamble (P&G) is a multi-national consumer goods corporation of American origin with many brands.

Contents

Brands with net sales of more than US$1 billion annually [edit]

According to the 2011 Annual Report and P&G Corporate Newsroom:

  • Ariel laundry detergent
  • Bounty paper towels, sold in the United States and Canada
  • Braun, a small-appliances manufacturer specializing in electric razors, coffeemakers, toasters, and blenders
  • Charmin bathroom tissue and moist towelettes
  • Crest toothpaste
  • Dawn dishwashing detergent
  • Downy fabric softener and dryer sheets
  • Duracell batteries and flashlights
  • Febreze Odor control/Freshener
  • Fusion five blade cartridge and razors.
  • Gain fresh smelling liquid and powder laundry detergents, liquid fabric softener,dryer sheets and dish washing liquid
  • Gillette, variety of razors for men and women, shaving cream for men, body wash for men, shampoo for men, deodorant and anti-perspirant for men
  • Head & Shoulders shampoo
  • Iams dog and cat foods
  • Innova Natural cat foods
  • Lenor fabric softener
  • Olay Personal and beauty products
  • Oral-B inter-dental products, such as Oral-B Glide
  • Pampers & Pampers Kandoo disposable diapers and moist towelettes
  • Pantene haircare products
  • SK-II beauty products
  • Tide variety of liquid and powder laundry detergents, stain remover for laundry and stain remover pen
  • Vicks cough and cold
  • Wella hair care products

Other current brand details [edit]

This list is incomplete; you can help by expanding it.

Divested brands [edit]

Brands owned by Procter & Gamble in the past, but since divested:

Vanished brands [edit]

Brands owned by Procter & Gamble in the past, but since phased out:

  • Agro Laundry Soap
  • Banner and White Cloud toilet tissues were merged with the company's best known bathroom tissue, Charmin. White Cloud is now sold exclusively in WalMart stores in the U.S.
  • Big Top, a brand of peanut butter before Jif made its debut.
  • Bonus, a brand of laundry detergent that had towels in every box.
  • Chipso, flaked and granulated soap, last made in the early-mid-1940s.
  • Citrus Hill, orange juice drink last made in 1992
  • Drene (a.k.a. Special Drene, Royal Drene), liquid shampoo. First shampoo made from synthetic detergent.
  • Duz, a powdered laundry soap and later, a powdered laundry detergent which had glassware and plates in each box; last made in 1978.
  • Encaprin, the first competitor to Tylenol in the ibuprofen-capsule pain-reliever market. In 1984, it beat Advil and Nuprin to the stores by a few months. Only two years later, it was forced off the market by a cyanide poisoning hoax.
  • Fling, a disposable dishcloth brand.
  • Fluffo, golden yellow shortening sold mid-1950s to early 1960s.
  • Fresco bath soap
  • Hidden Magic, an aerosol hair spray dubbed "the Titanic of the hair-spray business", sold in mid-1960s
  • High Point instant decaffeinated coffee
  • Ivory Flakes, P&G's first soap packaged in boxes, sold from 1910 to early 1970s.
  • Monchel beauty soap
  • OK, economy bar & packaged laundry soap.
  • P and G White Naphtha Soap, a white naphtha bar soap used for washing the laundry and dishes.
  • P and G White Laundry Soap, a white bar soap made during World War I and World War II temporarily replacing P and G White Naphtha Soap when naphtha was used for the war effort.
  • Pace & SELF "No-Lotion" home permanents[citation needed]
  • Physique hair care line (shampoos, conditioners, styling aids), phased out c. 2005
  • Pin-It, pin curl home permanent, sold mid-1950s.
  • Purico
  • Puritan liquid vegetable oil (the first brand to sell canola oil, later merged into the Crisco oil brand)
  • Rely, super-absorbent tampons in production from 1976 to 1980. It was pulled off the market during the TSS crisis of the early 1980s.
  • Salvo, the first concentrated tablet laundry detergent, which was discontinued in the 1970s; later a dish detergent (sold in the U.S. 2004-2005; it is still sold in Latin America)
  • Selox, puffed soap sold in 1920s and 1930s.
  • Shasta, a cream shampoo sold late 1940s-mid-1950s.
  • Solo, a liquid laundry detergent with fabric softener that was later merged into the Bold brand.
  • Star Soap & Star Naphtha Soap Chips
  • Stardust dry chlorine bleach (extensively test-marketed during the 1960s)
  • Sunshine Margarine
  • Teel, a liquid dentifrice sold late 1930s to late 1940s.
  • Thrill dishwashing liquid
  • Torengos, a stackable, triangular-shaped, corn-based snack chip sold 2001-2003
  • Venus Shortening
  • White Cloud
  • Wondra lotion for dry skin. There were many formulas. (The first major brand to use "silicones")[citation needed]

Brands by type of product [edit]

The 10 Pillars of P&G [edit]

Coconut-based cleaning and food products [edit]

Laundry and personal cleansing products [edit]

Health care [edit]

Hair care and laundry categories [edit]

Dishwashing and fabric care [edit]

Laundry, personal care and hair care [edit]

References [edit]

  1. ^ http://www.pg.com/fr_FR/news-views/press-release/2011/nov/realisation_de_la_cession_de_pringles.shtml.  Missing or empty |title= (help)
  2. ^ http://www.canadianbusiness.com/markets/cnw/article.jsp?content=20110104_134503_2_cnw_cnw
  3. ^ http://www.getthefive.com/articles/the-marketeer/pg-brand-bonux-tackles-the-biggest-laundry-adverti/
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