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Peugeot 308

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Peugeot 308
Overview
ManufacturerPeugeot
Production2007–present
Body and chassis
ClassSmall family car (C)
Body style3-door hatchback
5-door hatchback
5-door station wagon
Chronology
PredecessorPeugeot 307

The Peugeot 308 is a small family car produced by the French car manufacturer Peugeot. It was unveiled on 5 June 2007, and launched in September 2007.[1] Its development code was "Project T7",[2] and is the first car of the X08 generation of Peugeot models. The 308 features a range of petrol and diesel engine options. In March 2011, the 308 received a facelift, and it premiered at the Geneva Motor Show.

A second generation was unveiled in 2013, and it was awarded as the 2014 European Car of the Year.

First generation (T7, 2007–2013)

Peugeot 308 I (T7)
Overview
ManufacturerPeugeot
Production2007–2013
2011–2016 (China)
2012–present (Argentina)
AssemblyFrance: Mulhouse (Mulhouse Plant)
France: Sochaux (Sochaux Plant)
Argentina: El Palomar (PSA Argentina)
China: Wuhan (DPCA)
Malaysia: Gurun (NAM)
Russia: Kaluga (PCMA Rus)[3]
DesignerStéphan Peureux
Body and chassis
Body style3-door hatchback
4-door sedan
5-door hatchback
5-door station wagon/estate
2-door coupé cabriolet
LayoutFront-engine, front-wheel-drive
PlatformPSA PF2 platform
RelatedPeugeot 307
Peugeot 408
Peugeot 3008
Peugeot 5008
Peugeot RCZ
Peugeot Partner
Citroën C4
Citroën C4 Picasso
Citroën Berlingo
Powertrain
Engine1.4 L Prince I4 (petrol)
1.6 L Prince I4 (petrol)
1.6 L Prince Turbo I4 (petrol)
1.6 L DV6ATED4 I4 (diesel)
1.6 L DV6TED4 I4 (diesel)
2.0 L DW10B I4 (diesel)
Transmission5-speed manual
6-speed manual
6-speed automatic
6-speed automated manual
Dimensions
Wheelbase2,610 mm (102.8 in)[4]
Length4,276 mm (168.3 in)
Width1,815 mm (71.5 in)
Height1,498 mm (59.0 in)

Design

Interior

Launched as the replacement for the Peugeot 307 in most international markets, the new vehicle was based upon the old 307's chassis, but has new bodywork and is slightly longer and wider. Its coefficient of drag is 0.29, and it has a five-star rating on Euro NCAP. Following the facelift of March 2011, the drag factor was reduced to 0.28.[5]

The 308 HDi holds the Guinness world record of the most fuel efficient mainstream car currently in production, having averaged 3.13 litres per 100 kilometres (90 mpg‑imp; 75 mpg‑US) over a distance of 14,580 km (9,060 mi), but Peugeot ran foul of British advertising rules by claiming 126 mpg‑imp (2.24 L/100 km; 105 mpg‑US) in an advert for the car.[6]

The 308 is manufactured in France at the Mulhouse and Sochaux factories.[7] It is also manufactured in Kaluga, Russia, for the local market, since 2010, and El Palomar, Argentina, for the South American market since 2012.[8] The 308 remains in production for several countries, especially those that prefer saloon bodies, such as China.

Body styles

Dongfeng–Peugeot 308 Sedan in China

Hatchback

The 308 was available as a five door hatchback, with a three door limited to a few markets. In May 2010, Peugeot announced the return of a GTI model (known as the GT in the United Kingdom), featuring a turbocharged 1.6 L engine with 200 bhp (149 kW; 203 PS).[9]

Estate

A station wagon concept version of the 308, the Peugeot 308 SW Prologue, was also unveiled at the 2007 Frankfurt Motor Show. The production version was shown at the 78th International Geneva Motor Show in March 2008 and went on sale that summer. The 308 SW (or 308 Touring in Australia) was available in a five or seven-seat versions.

A further variation of the X08 chassis used by the 308 is an SUV or an MPV, named 3008.[10]

Cabriolet

A cabriolet with a retractable hardtop known as the 308 CC replaced the Peugeot 307 CC in February 2009.[11] The roof folds into the boot in twenty seconds, and at up to speeds of 7.5 mph (12.1 km/h). With the roof up the boot space capacity is 465 litres but this reduces to 266 litres with the roof down.

Sedan

In September 2011, Peugeot presented, for the market in China, a four-door sedan version of the 308.[12] This version produced for the market in China by Dongfeng is based on 308 facelift, but differs from the model in Europe, with large front grille, more chrome on the hips and different shape of the LED taillights. The interior is identical to the European model.

The engine range includes a petrol 1.6 16V 110 hp and 143 hp 2.0 16V. The trunk has a volume of 502 liters. The Peugeot 308 sedan, sold at 160.000 units in three years, joins the Peugeot 408 in China, a C segment car with a slightly higher price.

Facelift

Facelift of 2011
Peugeot CC (facelift)

A facelifted 308 was released in May 2011, following the public launch at the 2011 Geneva Motor Show, with a new front end and minor changes to the rear of the vehicle. Peugeot also launched the 308 e HDI micro-hybrid model with stop-start technology, a system to recover energy during deceleration and a hybrid battery that delivers additional energy on startup.

A full hybrid 3008 was also announced at the same time. The version produced in South America is assembled with this facelift. The facelift was also given to the 308 SW and 308 CC.

Second Facelift

As the EMP2 platform is not exported to South America, the first generation 308 is still marketed there and receives a second 308 II restyling in 2015. The front bumper is inspired by the 308 II (reduced front lights, Peugeot logo, and text, anti-fog lights, less contoured hood ...).

The interior undergoes some modifications to accommodate some elements of the 308 II. There is a touch screen perfectly integrated with the centre console, instead of the traditional CD / MP3 and empty pockets.

Concepts

308 Hybrid

Bosch announced in June 2007 that it was supplying hybrid diesel-electric technology to Peugeot for the 308.[13] A prototype 308 equipped with this technology was displayed in the Frankfurt Motor Show of 2007, and a further 'Prologue' concept car was shown at the 2008 Paris Motor Show, featuring a 1.6 litre HDi engine to turn the front wheels, and an electric motor to turn the rears.[14]

308 RCZ Coupé

Main article: Peugeot RCZ

Peugeot presented a 2+2 coupé concept car development of the 308, the 308 RCZ,[15] at the 2007 Frankfurt Motor Show. This coupé concept is 18 mm lower than the standard car. It has similar proportions to the Audi TT. The final production model was unveiled at the 2009 Frankfurt Motor Show as the RCZ without the 308 name, and went on sale in the spring of 2010.

Awards

In November 2007, the 308 was awarded the Goldene Lenkrad (Golden Steering Wheel) in Germany. A panel of automotive professionals chose the 308 as the best compact family car after it finished first in nine of the 15 criteria.[16]

First generation (T7, 2008–2013)

  • Peugeot 308 (three door)
    Peugeot 308 (three door)
  • Peugeot 308 (five door)
    Peugeot 308 (five door)
  • Peugeot 308 Touring
    Peugeot 308 Touring
  • Peugeot 308 CC
    Peugeot 308 CC

Second generation (T9, 2013–present)

Peugeot 308 II (T9)
Peugeot 308 Hatchback (pre facelift) front
Overview
ManufacturerPeugeot
ProductionSeptember 2013–present
Model years2014-2021
AssemblyFrance: Mulhouse (Mulhouse Plant)
France: Sochaux (Sochaux Plant)
China: Wuhan (DPCA)
Malaysia: Gurun (NAM)
Body and chassis
Body style5-door hatchback
5-door station wagon/estate
4-door sedan
LayoutFront-engine, front-wheel-drive
PlatformPSA EMP2 platform
RelatedPeugeot 408
Peugeot 3008
Peugeot 508
Peugeot 5008
Peugeot RCZ
Citroën C4 Picasso
Powertrain
Engine1.2L VTi 82 HP I3 (petrol)
1.2L e-THP 110/130 HP PureTech I3 (petrol)
1.6L THP 125/155/205/250/270 HP Prince Turbo I4 (petrol)
1.6L e-HDi/ DV6 C 8V 115 HP I4 (diesel)
1.6L HDi/ DV6 D 8V 92 HP I4 (diesel)
1.6L e-HDi/ DV6 FC 8V 120 HP I4(diesel)
1.5 BlueHDi/ DV5 RC 16V 130 HP I4(diesel)
2.0 L BlueHDi 150HP DW10 FD I4 (diesel)
2.0 L BlueHDi 180HP DW10 FC I4 (diesel)
Transmission5-speed manual
6-speed manual
6-speed EAT6 Aisin
8-speed EAT8 AISIN AWF8F35 automatic
Dimensions
Wheelbase2,620 mm (103.1 in)
2,730 mm for SW
Length4,253 mm (167.4 in)
4,585 mm (180.5 in) for SW
Width1,815 mm (71.5 in)
Height1,460 mm (57.5 in)
Curb weight1,060–1,320 kg (2,340–2,910 lb)

The second generation 308 was unveiled on 13th May 2013, with updated style along with the 508 and the 208. Peugeot changed its numbering system where the final digit is fixed: 8 for the mainstream range, and 1 for the models aimed at emerging countries, such as the Peugeot 301.[17] It is built on the PSA EMP2 platform, shared with Citroën C4 Picasso, resulting in 140kg weight loss compared to previous generation.[18]

The changes included daytime running lights/DRL at the bottom and the blinker (turn signal indicator) is on the daytime light, advising the pedestrian or other road user to which direction it is moving.

Emission Compliance

Groupe PSA announced that the following models; Peugeot 308 1.2L Puretech 82ps MT5, 1.2L PureTech 130 MT6, Peugeot 308 SW 1.5L BlueHDi 130 MT6 and two other Peugeot & Citroen models are compliant to WLTP Euro 6D Temp regulations up to 2020 RDE Conformity factory of 1.5 x regulated limited in real-world driving emissions for NOx and PN.[19] [20]

GTI by Peugeot Sport

The Peugeot 308 GTI by Peugeot Sport featured engines producing 250 hp (186 kW) and 270 hp (201 kW). The 250 hp version had full LED headlights, an electronic limited slip differential, 18" alloys, keyless entry, stop/start technology, 11 mm lowered ride height, a coloured reversing camera and twin exhausts.

Additionally, the 270 hp version gets 380 mm Alcon front brakes, massaging leather/Alcantara bucket seats, a torsen limited-slip differential and 19" lightweight alloy wheels.

Awards

In March 2014, the Peugeot 308 was awarded European Car of the Year, in competition with the BMW i3 and Tesla Model S.[21] The Peugeot 308 was also voted Car of the Year by Auto Europa in Italy, by the Italian automotive journalists association, Car of the Year in Switzerland by Schweizer Illustrierte, and four other magazines.[22][23]

2017 Update (T9)

The features include a new bonnet and front bumper design and indicators that scroll, and a newly designed grille that features the famous Peugeot Lion. All models, except Active and GTi, feature the Panoramic roof. New DRLs are matched at the back with the LED Claws lit permanently when the vehicle is running.

A new more powerful 1.5HDi engine with 130 bhp joined the line up from September 2017. All models have TomTom satellite navigation as standard in addition to the central touchscreen update.

2020 Update (T9)

In July 2020, a revised 308 was announced featuring a number of trim and colour changes, but most significantly, the introduction of the digital i-Cockpit which was first introduced on the Peugeot 3008.

  • Hatchback (pre facelift) rear
    Hatchback (pre facelift) rear
  • SW (pre facelift)
    SW (pre facelift)
  • Interior
    Interior
  • Hatchback (facelift) front
    Hatchback (facelift) front
  • Hatchback (facelift) rear
    Hatchback (facelift) rear
  • Sedan
    Sedan
  • SW (facelift)
    SW (facelift)
  • Peugeot 308 GTi (pre facelift) front
    Peugeot 308 GTi (pre facelift) front
  • Peugeot 308 GTi (pre facelift) rear
    Peugeot 308 GTi (pre facelift) rear
  • Peugeot 308 GTi (facelift) front
    Peugeot 308 GTi (facelift) front
  • Peugeot 308 GTi (facelift) rear
    Peugeot 308 GTi (facelift) rear

Third generation (2021–)

308 III
Overview
ManufacturerPeugeot
ProductionFall 2021 –
Model yearsUS: 2024 –[24]
Assembly France Mulhouse[25]
Body and chassis
ClassCompact car / Small family car (C)
Body style
LayoutTransverse front-engine, front-wheel drive
PlatformEMP2
Powertrain
EnginePetrol:
1.2 PureTech 100/130/155 hp
Diesel:
1.5 BlueHDi 100/130 hp
Hybrid:
1.2 PureTech + electric 150 hp
1.6 PureTech 180 + electric 225 hp
Transmission Manual 6 speed
Automatic 8 speed

The third generation of the 308 is a compact hatchback from the french manufacturer Peugeot. It could be presented in the spring of 2021 and marketed from fall 2021. It succeeds the second generation produced from 2013 until 2021.

Technical characteristics

The hatchback will grow a few centimeters compared to its predecessor to reach 4.30 m and get closer to its European competitors.

It will be offered as a hybrid for the first time and will unveil a 150 horsepower engine. The 225 horsepower version, taken from the Peugeot 508 and Peugeot 3008, will also be available on the GT version.[26]

As for a 100% electric version, the project was studied but PSA refused it, for lack of profitability.

The break (SW) version will also be renewed and presented at the end of the year 2021.

For the North American and Chinese market, a raised hatchback version, named project P54, will be launched in 2023.[27]

Sales and production

Year Worldwide Production Worldwide sales Notes
2007 106,056 82,500[28]
2008 304,131 290,100[28]
2009 233,700[29] 252,100[28]
2010 226,600[29] 226,200[29]
2011 201,929[1] 203,998[1] Total production reaches 1,072,551 units.[1]
2012 179,200[30] 184,300[30] Total production reaches 1,251,700 units.[30]

References

  1. ^ a b c d "PSA Annual Report 2012" (PDF). Car manufacturers. PSA. Retrieved 4 April 2013.[permanent dead link]
  2. ^ "308: dynamic, stylish contours and materials". Peugeot. Retrieved 2011-05-05.
  3. ^ "Peugeot-Citroën-Mitsubishi: parte la produzione nella nuova fabbrica in Russia". autoblog.it (in Italian). 2010-04-24. Retrieved 2010-11-11.
  4. ^ "Peugeot 308". autocar.co.uk. Retrieved 2007-11-17.
  5. ^ "Peugeot press release March 2011" (PDF). Retrieved 2011-03-13.
  6. ^ Mark Sweney (2009-10-07). "The Guardian 7 October 2009". Guardian. London. Retrieved 2011-03-13.
  7. ^ "PSA Press Release". Psa-peugeot-citroen.com. Archived from the original on 2011-06-28. Retrieved 2011-03-13.
  8. ^ "RIA Novosti 26 March 2010". En.rian.ru. 2010-03-26. Retrieved 2011-03-13.
  9. ^ "Top Gear 24 May 2010". Topgear.com. 2010-05-24. Retrieved 2011-03-13.
  10. ^ "Independent Online (South Africa) 11 March 2011". Iol.co.za. 2010-06-11. Retrieved 2011-03-13.
  11. ^ "Auto Express February 2009". Autoexpress.co.uk. 2009-02-18. Retrieved 2011-03-13.
  12. ^ por Enrique GarcĂa de 16 de Sep del 2011 (2011-09-16). "Peugeot 308 sedan". Es.autoblog.com. Archived from the original on 2012-03-27. Retrieved 2011-11-08.{{cite web}}: CS1 maint: numeric names: authors list (link)
  13. ^ "Bosch says it has contract for diesel-hybrid parts". autonews.com. 2007-06-12. Retrieved 2010-11-11.
  14. ^ "Auto Express February 2009". Autoexpress.co.uk. 2009-04-20. Retrieved 2011-03-13.
  15. ^ The Times 27 January 2008 [dead link]
  16. ^ "The 308 awarded the Golden Steering Wheel". Car news and reviews. Vcars.co.uk. 2008-03-26. Retrieved 4 April 2013.
  17. ^ Jim Holder (24 May 2012). "Peugeot revamps naming structure". Autocar. Retrieved 10 February 2018.
  18. ^ "The new Peugeot 308:A refined design and an innovative cockpit for unique driving sensations". Peugeot Media Center. 13 May 2013. Retrieved 10 February 2018.
  19. ^ "Following on from the real-world fuel economy measurements, the protocol developed by Groupe PSA, T&E, FNE, and Bureau Veritas has been adapted to measure NOx and particulate emissions in real driving conditions".
  20. ^ "Groupe PSA discloses vehicle emissions real driving". 2018-03-06.
  21. ^ Mann, Richard. "New Peugeot 308 wins European Car of the Year 2014". Charters. Archived from the original on 2014-03-04. Retrieved 2014-03-03.
  22. ^ "Peugeot 308, Car of the year 2015 in Italy". Union Italiana Giornalisti Automobile dell'Automotive. Archived from the original on 2014-11-09. Retrieved 2014-12-20.
  23. ^ "Peugeot 308 : Das "Schweizer Auto des Jahres"". Charters. 2013-12-06. Retrieved 2014-12-20.
  24. ^ "Peugeot Still Targeting 2023 For US Return Despite Coronavirus". Motor1.com.
  25. ^ https://www.largus.fr/actualite-automobile/nouvelle-peugeot-308-2021-elle-sera-produite-a-lusine-de-mulhouse-10192394.html
  26. ^ https://www.largus.fr/actualite-automobile/peugeot-308-2021-1eres-photos-et-infos-sur-la-nouvelle-compacte-10217405.html
  27. ^ Plus, Auto (July 15, 2019). "Peugeot : une 308 spéciale pour les Etats-Unis ? - Auto Plus". www.autoplus.fr.
  28. ^ a b c "PSA". Psa-peugeot-citroen.com. 2010-06-30. Archived from the original on 2010-12-06. Retrieved 2010-11-11.
  29. ^ a b c "Engine specs from PSA Peugeot Citroën" (PDF). Creator and designer. PSA Peugeot Citroën. Archived from the original (PDF) on 5 June 2017. Retrieved 22 November 2012.
  30. ^ a b c "Memento Mars 2013" (in French). PSA Peugeot Citroën. 21 February 2013: 50. Retrieved 31 July 2013. {{cite journal}}: Cite journal requires |journal= (help)[permanent dead link]
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