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'''Behance''' (stylized as '''Bēhance''') is an online platform owned by [[Adobe Systems|Adobe]] to showcase and discover [[Creative work|creative work]].<ref name="BehanceAdobeAcquisition">{{cite web|url=http://blog.softwareinsider.org/2013/02/11/news-analysis-adobe-behances-the-creative-class-with-150m-community-acquisition/|title=News Analysis Adobe Behances The Creative Class With 150M Community Acquisition |publisher=blog.softwareinsider.org|accessdate=February 21, 2013}}</ref><ref name="AdobeAcquisition">{{cite web|url=https://techcrunch.com/2012/12/20/adobe-acquires-social-media-platform-behance-to-power-its-creative-cloud-community-features/|title=Adobe Acquires Social Media Platform Behance to Power its Creative Cloud Community|publisher=techcrunch.com|accessdate=February 21, 2013}}</ref>
'''Behance''' (stylized as '''Bēhance''') is an social media platform owned by [[Adobe Systems|Adobe]] which aims "to showcase and discover [[Creative work|creative work]]".<ref name="BehanceAdobeAcquisition">{{cite web|url=http://blog.softwareinsider.org/2013/02/11/news-analysis-adobe-behances-the-creative-class-with-150m-community-acquisition/|title=News Analysis Adobe Behances The Creative Class With 150M Community Acquisition |publisher=blog.softwareinsider.org|accessdate=February 21, 2013}}</ref><ref name="AdobeAcquisition">{{cite web|url=https://techcrunch.com/2012/12/20/adobe-acquires-social-media-platform-behance-to-power-its-creative-cloud-community-features/|title=Adobe Acquires Social Media Platform Behance to Power its Creative Cloud Community|publisher=techcrunch.com|accessdate=February 21, 2013}}</ref>


Businesses like [[LinkedIn]], [[AIGA]], ''[[Adweek]]'', and [[Cooper-Hewitt, National Design Museum]], and schools such as [[Art Center College of Design]], [[Rhode Island School of Design]] (RISD), [[School of Visual Arts]] (SVA), [[Savannah College of Art and Design]] (SCAD), and the [[Maryland Institute College of Art]] (MICA) have used their services.<ref>[https://www.behance.net/galleries/schools School Galleries on Behance] {{Webarchive|url=https://web.archive.org/web/20150713173914/https://www.behance.net/galleries/schools |date=2015-07-13 }}, Behance.net</ref> In July 2018, Behance had over 10 million members.<ref>{{Cite web|url=http://www.odbms.org/blog/2018/07/on-using-graph-database-technology-at-behance-interview-with-david-fox/|title=On Using Graph Database technology at Behance. Interview with David Fox {{!}} ODBMS Industry Watch|language=en-US|access-date=2019-05-20}}</ref>
Businesses like [[LinkedIn]], [[AIGA]], ''[[Adweek]]'', and [[Cooper-Hewitt, National Design Museum]], and schools such as [[Art Center College of Design]], [[Rhode Island School of Design]] (RISD), [[School of Visual Arts]] (SVA), [[Savannah College of Art and Design]] (SCAD), and the [[Maryland Institute College of Art]] (MICA) have used their services.<ref>[https://www.behance.net/galleries/schools School Galleries on Behance] {{Webarchive|url=https://web.archive.org/web/20150713173914/https://www.behance.net/galleries/schools |date=2015-07-13 }}, Behance.net</ref> In July 2018, Behance had over 10 million members.<ref>{{Cite web|url=http://www.odbms.org/blog/2018/07/on-using-graph-database-technology-at-behance-interview-with-david-fox/|title=On Using Graph Database technology at Behance. Interview with David Fox {{!}} ODBMS Industry Watch|language=en-US|access-date=2019-05-20}}</ref>
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==Corporate affairs==
==Corporate affairs==
===Products===
===Products===
People join Behance and build profiles consisting of Projects. A Project is a grouping of images, videos, and other digital content with a particular theme or process. Every Project has a unique URL that can be shared. Each Project has a view and appreciation counter so you can track how many people have viewed your project and given you an appreciation, or kudos on a job well done.
Users can sign up to Behance and build profiles consisting of projects. Both registered and unregistered users can "appreciate" any particular project, as well as comment on them. Members of Behance can follow other users' profiles.

Members of Behance can follow your profile and you can, in turn, follow other members. When you Follow someone, their updates (Projects they’ve uploaded, Appreciated, or Added to a Collection) appear in your For You page.


==== Adobe Portfolio ====
==== Adobe Portfolio ====
Adobe Portfolio (formerly ProSite) is Behance's DIY web design application, similar to popular tools such as [[Weebly]] and [[Joomla]]. It is a personal portfolio side creation tool on the web and it syncs with a users Behance project.<ref>{{Cite web|url=https://zurb.com/blog/interview-with-founder-of-behance-challen|title=Interview with Founder of Behance: Challenges and Takeaways|website=zurb.com|language=en|access-date=2019-08-07}}</ref>
Adobe Portfolio (formerly ProSite) is Behance's DIY web design application, similar to popular tools such as [[Weebly]] and [[Joomla]]. It is a personal portfolio side creation tool on the web and it syncs with a users Behance project.<ref>{{Cite web|url=https://zurb.com/blog/interview-with-founder-of-behance-challen|title=Interview with Founder of Behance: Challenges and Takeaways|website=zurb.com|language=en|access-date=2019-08-07}}</ref> Adobe Portfolio can only be accessed by buying an Adobe Creative Cloud subscription


====Served sites====
====Served sites====
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====Action Method====
====Action Method====
Action Method is a productivity methodology targeting creative professionals. It includes a line of paper products (since 2014 sold by The Ghostly Store rather than Behance itself) and an online application called Action Method Online (discontinued 1 June 2014). Its purpose is to connect every event with a set of specific tasks which the user can perform, called ''action steps''.<ref>{{Cite web|url=https://productivityist.com/action-method-todoist/|title=How To Use The Action Method With Todoist|date=2014-06-03|website=Productivityist|language=en-US|access-date=2019-08-07}}</ref>
Action Method is a productivity methodology targeting creative professionals. It includes a line of paper products (since 2014 sold by The Ghostly Store rather than Behance itself) and an online application called Action Method Online (although this was discontinued 1 June 2014). Its purpose is to connect every event with a set of specific tasks which the user can perform, called ''action steps''.<ref>{{Cite web|url=https://productivityist.com/action-method-todoist/|title=How To Use The Action Method With Todoist|date=2014-06-03|website=Productivityist|language=en-US|access-date=2019-08-07}}</ref>


====99U====
====99U====
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* 2011 Webby Award Winner (The 99%) – Best Cultural Blog<ref>{{cite web|title=Home|url=http://www.webbyawards.com/webbys/current.php?season=15#webby_entry_blog_-_cultural|ref=Webby Award Winners|deadurl=yes|archiveurl=https://web.archive.org/web/20120126031720/http://www.webbyawards.com/webbys/current.php?season=15#webby_entry_blog_-_cultural|archivedate=2012-01-26|df=}}</ref>
* 2011 Webby Award Winner (The 99%) – Best Cultural Blog<ref>{{cite web|title=Home|url=http://www.webbyawards.com/webbys/current.php?season=15#webby_entry_blog_-_cultural|ref=Webby Award Winners|deadurl=yes|archiveurl=https://web.archive.org/web/20120126031720/http://www.webbyawards.com/webbys/current.php?season=15#webby_entry_blog_-_cultural|archivedate=2012-01-26|df=}}</ref>
*2017 Webby Award Winner (Behance) – Community<ref>{{Cite web|url=https://www.webbyawards.com/winners/2017/websites/general-website/community/behance/|title=Behance -- The Webby Awards|language=en-US|access-date=2019-04-14}}</ref>
*2017 Webby Award Winner (Behance) – Community<ref>{{Cite web|url=https://www.webbyawards.com/winners/2017/websites/general-website/community/behance/|title=Behance -- The Webby Awards|language=en-US|access-date=2019-04-14}}</ref>

== Criticism ==
When Adobe Systems bought Behance in 2012, some thought that the purchase was so the company could "track every designer's activity".<ref>{{Cite web|url=http://modesofcriticism.org/automated-graphic-design/|title=Automated Graphic Design|date=2016-12-22|website=Modes of Criticism|language=en-US|access-date=2019-09-18}}</ref>


==See also==
==See also==

Revision as of 16:00, 18 September 2019

Behance
Available inEnglish
OwnerAdobe Systems
URLwww.behance.net
CommercialYes
RegistrationOptional[a]
LaunchedNovember 6, 2005; 18 years ago (2005-11-06)[1]

Behance (stylized as Bēhance) is an social media platform owned by Adobe which aims "to showcase and discover creative work".[3][4]

Businesses like LinkedIn, AIGA, Adweek, and Cooper-Hewitt, National Design Museum, and schools such as Art Center College of Design, Rhode Island School of Design (RISD), School of Visual Arts (SVA), Savannah College of Art and Design (SCAD), and the Maryland Institute College of Art (MICA) have used their services.[5] In July 2018, Behance had over 10 million members.[6]

History

Behance was founded by Matias Corea and Scott Belsky in November 2005.[7] The company was acquired by Adobe Systems for $150 million in December 2012.[8]

Corporate affairs

Products

Users can sign up to Behance and build profiles consisting of projects. Both registered and unregistered users can "appreciate" any particular project, as well as comment on them. Members of Behance can follow other users' profiles.

Adobe Portfolio

Adobe Portfolio (formerly ProSite) is Behance's DIY web design application, similar to popular tools such as Weebly and Joomla. It is a personal portfolio side creation tool on the web and it syncs with a users Behance project.[9] Adobe Portfolio can only be accessed by buying an Adobe Creative Cloud subscription

Served sites

Content from the Behance Network gets fed into a network of sites called the Served sites, which display work in specific categories such as fashion, industrial design, and typography. In September 2010, more were added, including branding, digital art and toy design. In April 2012, advertising, art, architecture and more were added as categories.

Action Method

Action Method is a productivity methodology targeting creative professionals. It includes a line of paper products (since 2014 sold by The Ghostly Store rather than Behance itself) and an online application called Action Method Online (although this was discontinued 1 June 2014). Its purpose is to connect every event with a set of specific tasks which the user can perform, called action steps.[10]

99U

99U is a consulting service and annual conference in New York City that focuses on marketing. The name 99U comes from the Thomas Edison quote that "Genius is 1% inspiration, 99% perspiration." In 2011, 99U won a Webby Award for "Best Cultural Blog."[11]

Awards

  • 2009 Webby Award Finalist (The Behance Network) – Self-Promotion/Portfolio Category
  • 2009 Silicon Alley Insider Award Finalist – Most Loved Product or Service[12]
  • 2011 Webby Award Winner (The 99%) – Best Cultural Blog[13]
  • 2017 Webby Award Winner (Behance) – Community[14]

Criticism

When Adobe Systems bought Behance in 2012, some thought that the purchase was so the company could "track every designer's activity".[15]

See also

Notes

  1. ^ Registration is required for certain tasks.

References

  1. ^ "BeHance.net WHOIS, DNS, & Domain Info - DomainTools". WHOIS. Retrieved 2016-12-09.
  2. ^ "behance.net Site Overview". Alexa. Alexa Internet. Retrieved 17 October 2014.
  3. ^ "News Analysis Adobe Behances The Creative Class With 150M Community Acquisition". blog.softwareinsider.org. Retrieved February 21, 2013.
  4. ^ "Adobe Acquires Social Media Platform Behance to Power its Creative Cloud Community". techcrunch.com. Retrieved February 21, 2013.
  5. ^ School Galleries on Behance Archived 2015-07-13 at the Wayback Machine, Behance.net
  6. ^ "On Using Graph Database technology at Behance. Interview with David Fox | ODBMS Industry Watch". Retrieved 2019-05-20.
  7. ^ Staff, Inc (2019-02-27). "13 All-Star Founders Share the Single Best Piece of Advice They Ever Received". Inc.com. Retrieved 2019-07-24. {{cite web}}: |first= has generic name (help)
  8. ^ "Crunchbase Overview Behance". {{cite web}}: Cite has empty unknown parameter: |dead-url= (help)
  9. ^ "Interview with Founder of Behance: Challenges and Takeaways". zurb.com. Retrieved 2019-08-07.
  10. ^ "How To Use The Action Method With Todoist". Productivityist. 2014-06-03. Retrieved 2019-08-07.
  11. ^ "2011 Webby Award Winners". Webbyawards.com. October 28, 2011. Archived from the original on January 26, 2012. Retrieved January 16, 2012. {{cite web}}: Unknown parameter |deadurl= ignored (|url-status= suggested) (help)
  12. ^ "Congratulations To The Winners Of The 2009 Silicon Alley Awards!". Business Insider.
  13. ^ "Home". Archived from the original on 2012-01-26. {{cite web}}: Unknown parameter |deadurl= ignored (|url-status= suggested) (help)
  14. ^ "Behance -- The Webby Awards". Retrieved 2019-04-14.
  15. ^ "Automated Graphic Design". Modes of Criticism. 2016-12-22. Retrieved 2019-09-18.
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