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TVB Jade

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This article is about the television channel in Hong Kong. For other uses, see Jade.
TVB Jade
CountryHong Kong
Headquarters77 Chun Choi Street
Tseung Kwan O Industrial Estate;
New Territories, Hong Kong
Programming
Language(s)Cantonese
Ownership
OwnerTelevision Broadcasts Limited
TVB Jade
Traditional Chinese無綫電視翡翠臺
Simplified Chinese无线电视翡翠台
Transcriptions
Standard Mandarin
Hanyu Pinyinwúxiàn diànshì fěicuì tái
Yue: Cantonese
Yale Romanizationmòuhsin dihnsih féichuei tòih
Jyutpingmou4 sin3 din6 si6 fei2 coei3 toi4

TVB Jade (Chinese: 無綫電視翡翠台), or simply Jade, is a Hong Kong Cantonese-language free-to-air television channel owned and operated by Television Broadcasts Limited (TVB) as its flagship service, alongside its sister network, the English-language TVB Pearl. Broadcasting started on November 19, 1967. It is headquartered at TVB City at the Tseung Kwan O Industrial Estate in Tseung Kwan O, in the Sai Kung District. Primarily broadcasting entertainment programming, TVB Jade has historically been the most dominant television channel in the region in terms of viewership, with its closest competitor having been the now-defunct ATV Home.[2][3][4]

Jade primarily broadcasts in the Cantonese language; it has also offered programs with alternative audio tracks in Mandarin, English, and other foreign languages. Some shows also offer subtitles in multiple languages.

Audience

During the 21:30 to 22:30 weekday time-slot, TVB Jade consistently attains the highest television audience ratings in Hong Kong. With an average of a '32' ratings point in that time-slot, it is watched by more than 80% of the TV audience in Hong Kong.

Digital broadcasting

Jade was launched on digital terrestrial television on 31 December 2007, using virtual channel 81.[5]

Overseas broadcasting

United States of America

Main article: Jadeworld (USA)

Australia, Canada & Europe

Main article: TVB Anywhere

Southeast Asia

TVB Jade Southeast Asia
CountryHong Kong
HeadquartersTVB City 77 Chun Choi Street Tseung Kwan O Industrial Estate, Tseung Kwan O, Kowloon, Hong Kong, China
Programming
Language(s)Cantonese
Mandarin (selected only)
Ownership
OwnerTelevision Broadcasts Limited

TVB Jade Southeast Asia is a pay television channel owned by Television Broadcasts Limited. It was first launched on Astro on 1 May 2016.[6][7] As a main general news and entertainment television channel, it broadcasts in both Cantonese and Mandarin. It simulcasts Hong Kong TVB Jade primetime slot, including live events. TVB Jade SEA also features variety shows and newscasts (in simulcast from Hong Kong). Starting 1 April 2020, TVB Jade SEA will merge with some of Astro Wah Lai Toi content and due to Astro Wah Lai Toi will transition to be exclusively available on Astro GO.

See also

Notes and references

  1. ^ "2008 Interim Report" (PDF). tvb.com. Retrieved 2 November 2008.
  2. ^ Chow, Vivienne (29 March 2015). "Wong Ching, the leading man in ATV's sorry drama". South China Morning Post. Retrieved 3 April 2015.
  3. ^ "Farewell ATV as its survival fight ends". The Standard. Retrieved 11 April 2016.
  4. ^ "ATV, World's Oldest Chinese TV Channel, Closes Down". Variety. 2 April 2016. Retrieved 11 April 2016.
  5. ^ "Hong Kong enters new digital broadcasting era (with video)". Hong Kong Government. Retrieved 10 February 2008.
  6. ^ "404". {{cite web}}: Cite uses generic title (help)
  7. ^ [1]
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