SMARTY
 | |
 SIM card from SMARTY | |
| Company type | Subsidiary |
|---|---|
| Industry | Telecommunications |
| Founded | 31 August 2017[1] |
| Headquarters | , England |
Area served | United Kingdom |
Key people | Elin McLean, General Manager |
| Products | Mobile telecommunications products and services |
| Owner | Hutchison 3G |
| Parent | Three UK |
| Website | smarty |
SMARTY is a mobile telephone brand running as a Mobile Virtual Network Operator (MVNO) using the three network in the United Kingdom. Operating as a sub-brand of the Three network,[2] the operator aims to attract customers primary looking for cheaper deals than those available with three directly, by offering a monthly rolling SIM-only service, limited to online only support. Uniquely, the operator offers to buy back unused data by means of a bill discount.
Tariffs
Monthly plans are paid for in advance rather than via direct debit, with the retailer suggesting that customers with a poor credit rating will not be credit checked or declined their service.[3] The tariff structure comprises a £5 service charge with each gigabyte of data charged additionally at a flat £1.25 fee, yet customers with unused data allowance will receive a credit on their next month bill for unused data, charged at the standard per-gigabyte rate[4] and calculated per megabyte.[5] The concept of offering a discount off the next month's bill for unused data is unique amongst UK mobile operators as is the unified price of data add-ons. A GB is priced the same in and out of a plan. [6]
Upon launch, SMARTY offered hotspot and tethering facility,[7] although did not offer the facility to call foreign numbers, roam abroad or dial premium numbers, but promised to be working upon offering those facilities.[8]
In early 2018, SMARTY launched their refer-a-friend program and is again unique with UK mobile operators. If a customer refers a friend, both get a free month on SMARTY. There are also no limits to this so in theory if a customer refers one friend a month they will keep their mobile bill free [9]
References
- ^ "Three's Smarty network buys back your unused data each month". engadget. 31 August 2017. Retrieved 17 December 2017.
- ^ "Three brings Smarty to the low-cost mobile party". Financial Times. 10 August 2017. Retrieved 17 December 2017.
- ^ "How billing works with SMARTY". SMARTY. Retrieved 18 December 2017.
- ^ "Three's new mobile network SMARTY offers a refund on unused data". cable.co.uk. 5 September 2017. Retrieved 17 December 2017.
- ^ "How does the data discount work?". SMARTY. Retrieved 18 December 2017.
- ^ "A cheaper way to own an iPhone and Galaxy S8 - New SMARTY service refunds unused data". Sunday Express. 31 August 2017. Retrieved 17 December 2017.
- ^ "What is SMARTY? The new UK network explained". Recombu. 1 September 2017. Retrieved 18 December 2017.
- ^ "Learn about Three's Smarty and Vodafone's Voxi mobile networks". Hexus. 1 September 2017. Retrieved 18 December 2017.
- ^ "Get a free month". SMARTY. 1 January 2018. Retrieved 22 February 2018.
