.bar is an internet domain that is specifically geared for bars, pubs and nightclubs, including bar and restaurant guides, critics, delivery services, wine and liquor, and related industries. It is a new gTLD that is owned by Mexico City-based company PUNTO 2012. Domain .BAR was released on June 11, 2014 and its launch is considered to be part of a new phase of the Internet, where domain endings are more defined and better categorised. 
The .BAR launch was divided into three phases: Trademark Holder (Sunrise), Priority Pre-Registration (Landrush) and General Availability. Each phase has specific application requirements: 
Trademark Holders Registration - Sunrise
From April 9, 2014, at 18:00 UTC to June 8, 2014, at 18:00 UTC, trademark holders could submit an application to register a .BAR domain containing their owned mark, before it was available to the public.
Priority Pre-Registration - Landrush
From June 11, 2014, at 18:00 UTC to July 10, 2014, at 18:00 UTC, customers could purchase .Bar domain names at a premium price.
Beginning July 14, 2014, at 18:00 UTC, customers can register .BAR domain names on a first-come, first-served basis. Bulk .BAR registration is supported during General Availability. Multiple applications with different registrars are resolved on a first-come, first-served basis during this period.
.BAR domain names can have up to 63 characters. .BAR domains cannot be registered with special characters such as & and # in them.
The .BAR extension supports Latin IDN (Internationalized Domain Name) characters. 
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- "Restaurants and Bars from All Over the World Make “.REST” and “.BAR” Domains a Key Ingredient to Their Success". Yahoo Finance. 3 September 2014. Retrieved 16 March 2015.
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- "About .BAR Domain Names". godaddy.com. Archived from the original on 2015-03-25. Retrieved 16 March 2015.
- "Restaurants and bars now have their own domain names". Fox News. June 17, 2014. Retrieved May 5, 2015.
- "Joel Robuchon and Rick Bayless snatch up .rest and .bar domain names". NY Daily News. July 11, 2014. Retrieved 7 May 2015.
- "Applications for domain endings .rest and .bar open". Hospitality. Retrieved 7 May 2015.