|Commenced operations||November 2005|
|Company slogan||Fly Smart|
|Parent company||Wadia Group|
|Headquarters||Mumbai, Maharashtra, India|
|Key people||Jehangir Wadia (Founder and MD)
Wolfgang Prock-Schauer (CEO and MD)
|Profit||₹104 million (US$1.5 million) (2013)|
- Not to be confused with go!, the Hawaiian airline.
GoAir is a low-cost carrier based in Mumbai, India. It is owned by the Indian business conglomerate Wadia Group. As of February 2016, it is the fifth largest airline in India with an 8% passenger market share. It commenced operations in November 2005 and operates a fleet of Airbus A320 aircraft in all economy configuration. As of December 2016, the airline operates over 140 daily flights to 22 cities from its hubs at Mumbai and Delhi.
GoAir was founded in 2005 by Jehangir Wadia, son of Indian industrialist Nusli Wadia. The airline is a wholly owned subsidiary of the Wadia Group. GoAir commenced its operations using an Airbus A320 aircraft and operated its inaugural flight from Mumbai to Ahmedabad on 4 November 2005. The airline initially operated with a single aircraft to four destinations including Goa and Coimbatore with plans to induct 36 aircraft by 2008. In March 2008, the airline announced revised plans to operate 11 aircraft and service new destinations in North East and South India by the end of the year. But increasing fuel prices forced GoAir to cut down the existing number of flights in June 2008.
In January 2009, British Airways was interested in buying a stake in the airline. In November 2009, GoAir entered into talks with Indian airline SpiceJet over a possible merger which ended in a no deal. In April 2012, GoAir became the fifth largest airline in India in terms of market share following the demise of Kingfisher Airlines. In 2013, the airline appointed investment bank JP Morgan to scout for potential investors.
The airline's growth has been slow compared to other airlines established at the same time such as IndiGo and SpiceJet, which have larger market share, fleet size and destinations served as of 2016. According to the airline, it is a planned strategy due to the tough aviation environment in India and to focus on maintaining profitability rather than on capturing market share and increasing the destinations and fleet size. As of February 2016, it remains the fifth largest carrier in the country with an 8% market share. The airline is planning for an Initial Public Offering (IPO) in 2016. The airline took delivery of its 20th aircraft in June 2016, making it eligible to operate international flights.
The airline is headquartered in Mumbai, India. Jehangir Wadia has served as the Managing Director of the airline since its inception in November 2005. In April 2016, Wolfgang Prock-Schauer, the CEO of the airline, also became the joint Managing Director.
GoAir aircraft are painted in different colour schemes such as blue and pink with the logo on the tail. In 2011, the airline announced that all its aircraft will convert to a new grey colour scheme.
As of December 2016, GoAir operates to 22 destinations in India, with over 140 daily flights and 975 weekly flights. In June 2016, GoAir became eligible for international operations but does not yet operate any.
In June 2011, GoAir placed an order for 72 Airbus A320neo aircraft worth ₹32,400 crore (US$4.8 billion). Deliveries will begin from 2016, with an induction rate of 12–15 aircraft per year. In December 2015, Airbus intimated that the deliveries will be delayed by three months due to technical issues and the aircraft will be delivered by the second quarter of financial year 2015–16. GoAir received its first A320neo aircraft on 1 June 2016.
In July 2016, GoAir signed a memorandum of understanding with Airbus for 72 Airbus A320neo's aircraft valued at $7.7 billion, potentially taking the total number of orders to 144. This deal was announced at Farnborough Air Show 2016.
Being a low-cost airline, GoAir does not provide complimentary meals on its flights but offers options for buy on board in-flight meals. The airline publishes an in-flight magazine named Go-getter. GoAir offers a premium service known as Go Business at a higher fare which provides extra services including seats with greater legroom, free meals, increased baggage allowance and priority boarding. In 2011, the airline launched its frequent flyer programme called Go Club, which provided benefits such as lounge access and free upgrade to Go Business. New membership was discontinued in February 2014.
GoAir was rated as the "Best Domestic Airline For Excellence in Quality and Efficient Service" by Pacific Area Travel Writers Association in 2008. The airline was also awarded as the "Best Performing Airline" in Asia and Africa of all Airbus A320 operators by Airbus in 2011 based on fleet utilization and other performance metrics.
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