KROM

KROM
San Antonio, Texas;
Broadcast area	San Antonio area
Frequency	92.9 MHz
Branding	Que Buena 92.9
Programming
Format	Regional Mexican
Ownership
Owner	Univision Radio; (Tichenor License Corporation);
Sister stations	KMYO; KBBT; KXTN-FM; KCOR; KWEX-TV; KNIC-TV
History
First air date	1947 (as KITY)
Former call signs	KITY (1947-1990); KSRR-FM (1990-1993)
Technical information
Facility ID	67071
Class	C1
ERP	45,000 watts
HAAT	412 meters
Transmitter coordinates	29°16′29.00″N 98°15′52.00″W / 29.2747222°N 98.2644444°W
Links
Webcast	Listen Live
Website	Que Buena

KROM is a Regional Mexican radio station in San Antonio, Texas, broadcasting at 92.9 FM. It is owned by Univision Radio. Its studios are located in Northwest San Antonio, and the transmitter site is in Elmendorf, Texas.

Prior to the current format, the station was a Rhythmic Contemporary Hit Radio station known as KITY, or Power 93 until 1990.

From 1990 to 1995, this station went through a number of format changes. It was English-language adult contemporary KSRR, "Star 93." Owned by Booth American's West Coast division, Genesis Broadcasting, all of Booth's Texas stations were divested when Booth merged with Broadcast Alchemy to form Secret Communications. Tichenor Media bought KSRR for $3.8 million and flipped formats from an English-language adult contemporary format to a Spanish adult contemporary format known as KSRR, Exitos en Español 92.9FM, then La Romantica FM 93 before it began "Estereo Latino." in 1995. The current KROM calls comes from its days as La Romantica.

History of 92.9 FM

1947-1972 Signed on as KITY-FM 92.9 as KITY 92.9 FM Stereo service would soon follow the station would have a MOR Format. FM stations that first broadcast were often this type of format.

1973 KITY "Countryradio KITY FM 93" playing Modern Country

1974-1979 KITY would have an AC format as "KITY, The Music FM Stereo 93".

1979-1986 KITY Stereo 93 FM as a Top 40/CHR/UC a.k.a. CHUrban music format.

1986-8/26/1990 KITY would have the same format but add the name "The New Power 93 FM".

8/26/1990-3/27/1993 Power 93 KITY would change calls to KSRR as "Star 93" and go back to an Adult Contemporary format.

3/27/1993-08/1993 KSRR would become "Exitos in Espanol KSRR FM 92.9" the station's new format would be Spanish Adult Contemporary

08/1993-06/1995 KSRR would change call letters to KROM and the format would shift toward Spanish love songs as "La Romantica FM 93"

06/1995-03/2016 KROM would make the flip to "Estereo Latino" with a Regional Mexican format.

03/2016-Today KROM would rebrand as "Que Buena 92.9".

Previous Logo

File:KROM logo.jpg

References

^ "San Antonio Market Ratings". Radio and Records. {{cite news}}: Cite has empty unknown parameter: |coauthors= (help)

External links

KROM official website
Facility details for Facility ID KROM ({{{2}}}) in the FCC Licensing and Management System
{{{2}}} in Nielsen Audio's FM station database

This article about a radio station in Texas is a stub. You can help Wikipedia by expanding it.

[1] "San Antonio Market Ratings". Radio and Records. {{cite news}}: Cite has empty unknown parameter: |coauthors= (help)

v t e Spanish-language radio stations in the state of Texas
Stations	KABA – Louise KAIQ – Wolfforth KAJE - Ingleside KAMA – El Paso KAMA-FM – Deer Park KAMM - University Park KBDR – Mirando City KBEX - Dalhart KBIB – Marion KBIC – Raymondville KBNA-FM – El Paso KBNL – Laredo KBNR – Brownsville KBOC – Bridgeport KBRZ-FM – Victoria KBZO - Lubbock KCHX – Odessa KCOT – Cotulla KCZO – Carrizo Springs KDFM – Falfurrias KDFT – Ferris KDRN – Del Rio KDXX – Lewisville KEPI – Eagle Pass KEPX – Eagle Pass KESS-FM – Benbrook KEWP – Uvalde Estates KEYH – Houston KFLC – Fort Worth KFTG – Pasadena KFZO – Denton KGBT – Harlingen KGBT-FM – McAllen KGFZ - Burke KGSR - Cedar Park KGVL – Greenville KHFZ – Pittsburgh KHRO – El Paso KHVU – Houston KIBL – Beeville KINE – Kingsville KINT – El Paso KIRT – Mission KJOZ - Conroe KLAR – Laredo KLAT – Houston KLBD – Premont KLDS – Falfurrias KLEY-FM – Jourdanton KLFZ – Jacksonville KLIT – Ranchitos Las Lomas KLJA – Georgetown KLOL – Houston KLQB – Taylor KLTD - Temple KLTN – Houston KLVL – Pasadena KLZT – Bastrop KMFR – Pearsall KMVK – Fort Worth KMXO – Merkel KMYO - Comfort KNOR – Krum KNTE – Bay City KNVO-FM – Port Isabel KOIR – Edinburg KOKE-FM - Thorndale KOPY - Alice KOVE-FM – Galveston KOYE – Frankston KPCO-FM – Cooper KPMB – Plainview KQBO – Rio Grande City KQFX - Borger/Amarillo KQLM – Odessa KQQK – Beaumont KQUE – Houston KRCM – Shenandoah KRGE – Weslaco KRGX – Rio Grande City KRIO – McAllen KRIO-FM – Roma KROB – Robstown KROM – San Antonio KRVA – Cockrell Hill KSAH – Universal City KSAH-FM – Pearsall KSJT-FM – San Angelo KSML-FM – Huntington KSTV – Stephenville KSVE – El Paso KTAE - Elgin KTAM – Bryan KTJM – Port Arthur KTLH – Hallsville KTNO – Plano KTNZ – Amarillo KTXO - Goldsmith KTXX-FM - Bee Cave KTXZ – West Lake Hills KTYR – Trinity KUBR – San Juan KUNO – Corpus Christi KVER – El Paso KVFM – Beeville KVIV – El Paso KVJM – Hearne KVJY – Pharr KVOZ – Del Mar Hills KVUD – Bay City KVUJ – Lake Jackson KVVO-LP – Abilene KVVT – Sulphur Springs KWEL – Midland KWMF – Pleasanton KWOW – Clifton KWRA-LP – Waco KXBJ – El Campo KXOI – Crane KXTN – San Antonio KXVR-LP – Corpus Christi KXZX-LP – Juilliard KXZY-LP – Waco KYLP-LP – Greenville KYST – Texas City KZAM – Pleasant Valley KZDC – San Antonio KZEP-FM - San Antonio KZIP - Amarillo KZNX – Creedmoor KZZA – Muenster
Defunct	KERB-FM – Kermit KJNZ – Hereford KJOJ-FM – Freeport KMUL – Farwell KOZA – Odessa KPDB – Big Lake KXPL – El Paso
See also adult contemporary classic hits college country news/talk NPR oldies religious rock sports top 40 urban other radio stations in Texas See also Classical Jazz Religious Spanish Smooth Jazz Other