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Las Vegas, Nevada
United States
City of license Las Vegas
Branding Channel 3 (general)
News 3 (newscasts)
Slogan Southern Nevada's News Leader
Channels Digital: 22 (UHF)
Virtual: 3 (PSIP)
Subchannels 3.1 NBC
3.2 Estrella TV
3.3 GetTV
Affiliations NBC (secondary through 1956)
Owner Sinclair Broadcast Group
(KUPN Licensee, LLC)
First air date January 23, 1955; 60 years ago (1955-01-23)
Call letters' meaning Southern NeVada
Former callsigns KLRJ-TV (January–September 1955)
KORK-TV (1955–1979)
KVBC (1979–2009)
KVBC-DT (2009–2010)
KSNV-DT (2010–2014)
Former channel number(s) Analog:
2 (VHF, 1955–1967)
3 (VHF, 1967–2009)
2 (UHF, 2009–2014)
Former affiliations Secondary:
ABC (1955–1956)
Transmitter power 630 kW
Height 382.9 m
Class None
Facility ID 10179
Transmitter coordinates 36°0′28″N 115°0′24″W / 36.00778°N 115.00667°W / 36.00778; -115.00667
Licensing authority FCC
Public license information: Profile
Website www.news3lv.com

KSNV, virtual channel 3 and UHF digital channel 22, is the NBCaffiliated television station located in Las Vegas, Nevada, United States. The station's studios are located on Foremaster Lane in Las Vegas (making it the only major television station whose operations are based inside the city limits), and its transmitter is located on Black Mountain, near Henderson (southwest of I-515 / US 93 / US 95).

It was the flagship station of the Intermountain West Communications Company—which was founded by the late James E. Rogers—until the gradual sale of its remaining stations that began in 2013. The Sinclair Broadcast Group, who own Las Vegas's MyNetworkTV and The CW affiliates KVMY and KVCW, had acquired its Reno sister station KRNV-DT and satellite KENV-DT in late-2013, and announced its purchase of KSNV on September 3, 2014. Due to restrictions preventing Sinclair from owning all three stations, the company elected to swap KVMY's license to Intermountain West for that of KSNV. On November 4, 2014, the KSNV call letters and intellectual unit moved to the channel 21 license that was previously used for KVMY, effectively putting the station under Sinclair ownership. However, the station's virtual channel remains 3.


The station went on the air as KLRJ-TV on VHF channel 2 on January 23, 1955; it was originally licensed to Henderson and was owned by Southwestern Publishing Company which was later acquired by Donrey Media Group (now Stephens Media LLC), along with the Las Vegas Review-Journal and KORK radio (920 AM, now KBAD; and 97.1 FM, now KXPT). In September 1955, it changed its calls to KORK-TV to match its radio sisters, and soon after moved its city of license and studio facilities to Las Vegas. It has always been an NBC affiliate, but shared ABC with KLAS-TV (channel 8) until KSHO-TV (channel 13, now KTNV-TV) signed on in 1956. During the late 1950s, the station was also briefly affiliated with the NTA Film Network.[1]

In 1967, KORK-TV moved to channel 3 in order to operate from Potosi Mountain without being short-spaced to KCBS-TV in Los Angeles.[2] In 1971, a group of local residents led by Las Vegas attorney Jim Rogers began an effort to take control of channel 3. Rogers' group gained more support when Donrey began to heavily preempt NBC programming in order to sell more local advertising in the late 1970s. NBC was far less tolerant of programming preemptions than the other networks at the time. The most notable of these preemptions was the 1978 World Series, angering both NBC and several Las Vegas area viewers, some of whom filed complaints to the Federal Communications Commission (FCC). Facing pressure from both NBC and the FCC, Donrey was forced to sell the station to the Rogers group's holding company, Valley Broadcasting Company, in 1979. Donrey retained KORK radio and as a result on October 1, 1979, the station changed its callsign to KVBC, reflecting the new ownership. Since then, the station has more or less cleared the whole NBC lineup. For a few years, KVBC used a portion of Styx's 1978 hit "Come Sail Away" and Steve Winwood's "While You See a Chance" before going to a commercial break.[citation needed]

In the late 1980s, KVBC's sign-on to sign-off ratings climbed to an all-time high, thanks in part to a strong primetime lineup by NBC.[3]

Two major "events" aided KVBC's rise to the top. In May 1988, an explosion and fire rocked the Pacific Engineering and Production Company (Pepcon) in Henderson. KVBC was knocked off the air for a few minutes, because its transmitter facilities atop Black Mountain were positioned just above the blast site. Once KVBC was back on the air, it was the first local station to continuously broadcast its breaking news coverage of the explosion. Later that year, CBS produced 48 Hours in Las Vegas, a feature about Las Vegas that portrayed the city as full of gamblers and riddled by crime. In response, KVBC produced a one-hour documentary entitled Las Vegas, Beyond 48 Hours, which painted a more realistic picture of "Sin City" and its residents.

KVBC was first to document the Mirage volcano explosion during its initial test in front of an unsuspecting nighttime audience.

Channel 3 created and hosted a community "EarthFair" in the summer of 1990. The Arts and Environmental Science Expo featured science fair projects, pine tree giveaway and booths by up to 120 exhibitors. 15,000 people showed up for that first EarthFair at the Sunset Park. The Fair continued annually for several years. From October 25, 1996 to June 6, 2000, Valley Broadcasting operated a radio station alongside the KVBC television station, KVBC-FM (105.1 FM).[citation needed] With the digital transition completed, the station officially added the -DT suffix to its legal call sign on June 23, 2009.[4]

Former logo used from July 9, 2010 to April 18, 2015. The "3" had been used since 1986.

On June 18, 2010, KVBC filed an application with the FCC to change the station's call letters to KSNV-DT, reflecting the renaming of Valley Broadcasting Company (which by this time, was a subsidiary of Sunbelt Communications Company that held the station's license) to Southern Nevada Communications, as well as better reflecting the station's relationship with sister stations KRNV-DT in Reno and KENV-DT in Elko.[5] The change to KSNV-DT became official on July 9, 2010.[4][6]

Jim Rogers died of cancer on June 14, 2014, at the age of 75.[7]

Sale to Sinclair, signal swap[edit]

On September 3, 2014, Intermountain West Communications announced that it would sell KSNV-DT to Sinclair Broadcast Group for $120 million. As Sinclair already owns a duopoly in Las Vegas, KVMY (channel 21) and KVCW (channel 33), the company will sell the license assets (though not the programming) of one of the three stations to comply with FCC ownership restrictions, with the divested station's programming being moved to the other stations.[8] 80–85% of proceeds from the sale will go toward the formation of the Rogers Educational Foundation, which will support students and educators in Southern Nevada.[9]

On November 1, 2014, KSNV began the process of swapping signals with KVMY; KVMY moved its MyNetworkTV programming to a subchannel of KVCW, which was replaced by a simulcast of KSNV-DT's programming. Additionally, the two stations swapped virtual channel numbers, which moved KVMY to channel 3, and KSNV to channel 21. On November 4, 2014, the call letters on KVMY's license were changed to KSNV, and the existing KSNV license changed its call letters to KVMY. These moves effectively put KSNV under Sinclair ownership using its existing channel 21 license, although it is not yet known what will be done with the previous channel 3 license.[6] A similar swap occurred during Sinclair's acquisition of WCIV, in which its ABC programming and call sign were moved to another Sinclair-owned signal, and the previous WCIV channel 4 license (renamed WMMP) was sold to a minority-owned broadcaster that has a business relationship with Sinclair, though the PSIP channel number was not swapped.[10][11]

Digital television[edit]

Digital channels[edit]

Channel Video Aspect PSIP Short Name Programming[12]
3.1 1080i 16:9 KSNV-3 Main KSNV-DT programming / NBC
3.2 480i 4:3 ESTRELL Estrella TV
3.3 GET-TV GetTV

Analog-to-digital conversion[edit]

KSNV shut down its analog signal, over VHF channel 3, on June 12, 2009, the official date in which full-power television stations in the United States transitioned from analog to digital broadcasts under federal mandate. The station's digital signal remained on its pre-transition VHF channel 2.[13] Through the use of PSIP, digital television receivers display the station's virtual channel as its former VHF analog channel 3.

News operation[edit]

Former KSNV newscast title card used from July 9, 2010 to August 19, 2013.

KSNV presently broadcasts a total of 44 hours of locally produced newscasts each week (with 7½ hours on weekdays and three hours each on Saturdays and Sundays); in addition, the station produces one locally produced program: the sports highlight program (which airs on Sunday evenings after the 11:00 p.m. newscast at the 11:35 p.m. time slot.). A public affairs discussion program, which aired after the noon newscast each weekday was cancelled in November 2013 and replaced with What's Your Point? which was later cancelled.

Channel 3's newscasts were called Eyewitness News for many years. That name was changed to the current News 3 in 1982, and Eyewitness News was picked up shortly thereafter by CBS affiliate KLAS-TV (channel 8). It was the first station to report the deadly Las Vegas Hilton fire in February 1981, interrupting regularly scheduled programming to provide live coverage.[citation needed]

KVBC premiered its morning newscast News 3 at Sunrise in 1989. In June 1991, the station premiered a half-hour midday newscast at noon; It later expanded to one hour.[when?] On April 4, 2006, KVBC began producing a half-hour primetime newscast at 10 p.m. on WB affiliate KVWB (channel 21, now MyNetworkTV affiliate KVMY). The newscast moved to KVCW (channel 33) on December 18, 2006 and remained on that station until it was cancelled in September 2009, the program was revived on independent station KTUD-CD (channel 25) on October 26, 2009 until it was cancelled in August 2010.[citation needed]

On August 11, 2007, KVBC became the second television station in the Las Vegas market (after KLAS-TV) to begin broadcasting its local news programming in high definition.[citation needed]

KSNV debuted a 3 p.m. newscast, News 3 Live at 3, on August 19, 2013; to accommodate this newscast, the station dropped Days of Our Lives, which moved to KVCW.[14] On September 16, 2013, KSNV added an hour-long 7 p.m. newscast, which after its contracts to carry Jeopardy! and Wheel of Fortune expired which later moved to KLAS-TV. The station also dropped Dr. Phil in September 2014 which later moved to KLAS-TV; its two remaining syndicated programs, Rachael Ray and The Doctors, will be dropped in the fall of 2015 and were originally going to be replaced with newscasts as well, if both shows are not canceled before then. These changes were part of an increased emphasis on KSNV's news department; under this plan, the station's weekday lineup outside of NBC prime time programming were consist entirely of local newscasts.[15][16] Due to these changes, anchor lineups will also be shuffled.[17] With the sale to Sinclair, it is probable that these plans might not proceed further. Access Hollywood was added to the schedule at 7:30 p.m. weeknights in September 2014 after the sale to Sinclair was announced. The discussion program Ralston Reports (6:30–7:00 p.m.) ended on December 12, 2014 and was replaced with an hour-long extension of the 6:00 p.m. newscast along with KRNV-DT on December 15, 2014. On December 29, 2014, Days of our Lives was reinstated on the station at 1:00 p.m. weekdays. after NBC objected to the change made by Jim Rogers. The hour-long 11:00 a.m. newscast and the discussion program What's Your Point? (12:30–1:00 p.m.) hosted by Jeff Gillan ended on December 26, 2014 and was replaced by Rachael Ray and an hour-long extension of the noon newscast on December 29, 2014, leaving KTNV-TV as the only hour-long 11:00 a.m. newscast. The hour-long 4:00 p.m. newscast ended on January 2, 2015, leaving KLAS-TV as the only hour-long 4:00 p.m. newscast and was replaced by Family Feud on January 5, 2015. The hour-long 3:00 p.m. newscast is currently not affected by the change and still competes with KTNV-TV. It seems that Sinclair will not move the station to an all news daytime format, as originally intended by Jim Rogers but the station seems committed to large amounts of news still. Sinclair is considering bringing back the hour-long 11:00 a.m., 4:00 p.m. and 7:00 p.m. newscasts and What's Your Point? hosted by Jeff Gillan at 12:30 p.m.

The Refresh and Fresh Living will debut at 2:00 p.m. and 2:30 p.m. PST (which airs on MST) after The Doctors is dropped from the time slot in Fall 2015.

Notable current on-air staff[edit]

  • Reed Cowan – weekdays and weeknights; also general assignment reporter
  • Jeff Gillan – political reporter
  • Steve Handelsman – national political correspondent for NBC News' Washington D.C. Bureau
  • Mark Hyman – national political commentator for Sinclair Broadcast Group's Behind the Headlines
  • Jessica Moore – weeknights
  • Jim Snyder – weeknights

Notable former on-air staff[edit]


KSNV's signal is rebroadcast across southern Nevada and portions of Utah on the following translators:

City of license Callsign Channel
Caliente, Nevada K11CN-D 11
Laughlin, Nevada K40CQ 40
Overton, Nevada K14ND-D 14
Pahrump K17CL-D 17
K44AA 44
Panaca, Nevada K41MY-D 41
Pioche, Nevada K03CM-D 3
Santa Clara, Utah KVBT-LP 41
Ursine, Nevada K02EG-D 2

KSNV (as KVBC) also previously maintained two full-power satellite stations: KVNV (channel 3) in Ely served as a KVBC satellite from its sign-on in 2001 until it was sold to PMCM TV, LLC in 2008, while KMCC (channel 34) in Laughlin was a KVBC satellite from its sign-on in 2003 until it was sold to Cranston II, LLC in 2005. Additionally, the signal for KVBC was to have been relayed over KBMO-TV (channel 9) in Tonopah, Nevada, but construction of this station was not completed before the FCC construction permit expired in 2002.


KSNV Sky 3 Heliport – (FAA LID: NVH4)


  1. ^ "Require Prime Evening Time for NTA Films", Boxoffice, November 10, 1956: 13 [dead link]
  2. ^ "Rulemakings" (PDF). Broadcasting. Retrieved 30 August 2013. 
  3. ^ Las Vegas Review-Journal, Dec 1989
  4. ^ a b "Call Sign History". CDBS Public Access. Federal Communications Commission. Retrieved July 10, 2010. 
  5. ^ Bornfeld, Steve. "MEDIA: Channel 3 files request for change of call letters", Las Vegas Review-Journal, June 18, 2010.
  6. ^ a b "Call Sign History (facility ID 69677)". CDBS Public Access. FCC. Retrieved November 4, 2014. 
  7. ^ Koch, Ed (15 June 2014). "Media mogul remembered as ‘fearless advocate’ for education whose ‘charity was unmatched’". Las Vegas Sun. Retrieved 16 June 2014. 
  8. ^ "Sinclair Buying KSNV Las Vegas For $120M". TVNewsCheck. September 3, 2014. Retrieved September 3, 2014. 
  9. ^ "KSNV Vegas Proceeds To Fund Education Foundation". Broadcasting & Cable. September 3, 2014. Retrieved September 3, 2014. 
  10. ^ "DESCRIPTION OF TRANSACTION AND UNIQUE SERVICE TO BE PROVIDED". Howard Stirk Holdings. Retrieved 21 September 2014. 
  11. ^ "Time to rescan for ABC News 4's new channel". ABCNews4.com. Sinclair Broadcast Group. Retrieved 1 October 2014. 
  12. ^ "RabbitEars TV Query for KSNV". Rabbitears.info. Retrieved 2013-12-07. 
  13. ^ "DTV Tentative Channel Designations for the First and the Second Rounds" (PDF). Retrieved 2013-12-07. 
  14. ^ "KSNV To Debut One-Hour 3 P.M. News". TVNewsCheck. August 13, 2013. Retrieved August 14, 2013. 
  15. ^ Sieroty, Chris (January 13, 2013). "Las Vegas Valley TV stations focus on local content, new delivery". Las Vegas Review-Journal. Retrieved January 18, 2013. 
  16. ^ Marzsalek, Diana (January 22, 2013). "Jim Rogers Betting Big On News At KSNV". TVNewsCheck. Retrieved January 22, 2013. 
  17. ^ KSNV To Debut 7 P.M. News In September, TVNewsCheck, June 5, 2013.

External links[edit]