MediaCom

From Wikipedia, the free encyclopedia
Jump to: navigation, search
MediaCom
Subsidiary
Industry Advertising, Marketing
Founded 1986
Headquarters London, UK
Area served
Global
Key people
Stephen Allan (CEO)
Number of employees
7,000
Parent GroupM, WPP
Website mediacom.com

MediaCom is one of the world’s largest media agency networks. Led by Chairman & CEO Stephen Allan, the company has 7,000 employees in 125 offices in 100 countries. Its central coordination hubs are in London, New York, Miami and Singapore.

MediaCom is part of GroupM, and a member of WPP’s media investment management operation.

As the Content + Connections agency, MediaCom offers specialist services in digital, ROI and direct response, consumer insights and research, business science, sponsorship, and sports marketing. Its specialist divisions include MediaCom Interaction, the company’s in-house digital media agency, and MediaCom Business Science, its team of econometricians and market analysts.

Overview[edit]

MediaCom’s clients come from a wide variety of industries, including automotive, consumer goods, retail, pharmaceutical, telecommunications, entertainment and fashion. As of 2017, MediaCom was the world’s third-largest media agency network in terms of agency billings according to RECMA figures.

Awards and nominations[edit]

Year Association Category Nominee(s) Result
2015 M&M awards Agency of the Year MediaCom won
2016 M&M awards Agency of the Year MediaCom won
M&M awards Campaign of the Year MediaCom won
2017 M&M awards Agency of the Year MediaCom won
2017 M&M awards Global Agency network of the Year Mediacom won
2017 M&M awards Campaign of the Year MediaCom won
2017 Global festival of Media Campaign of the Year MediaCom won
2017 Global Festival of Media Agency Network of the Year MediaCom won

References[edit]

External links[edit]