7 November 1973 |
Bhimavaram, Andhra Pradesh, India
|Residence||Hyderabad, Telangana, India|
|Other names||Maatala Mantrikudu|
|Alma mater||Andhra University|
|Years active||1999 – present|
Trivikram Srinivas (born 7 November 1973) is an Indian screenwriter and film director who works in Telugu Cinema. Nuvve Nuvve was his critically acclaimed directorial debut for which he has also done playback singing. He has also directed Jalsa, Julai and the blockbuster Attarintiki Daredi. Srinivas has won the Andhra Pradesh State Nandi Award for Best Dialogue Writer five times for his dialogues and the Filmfare Award for Best Director – Telugu twice for Athadu and Attarintiki Daredi.
Trivikram(born Akella Naga Srinivas) was born in Bhimavaram, Andhra Pradesh. He did his schooling and Intermediate in Bhimavaram and graduated with a Bachelor of Science in Physics from DNR College, Bhimavaram. After that, he went on to complete M.Sc, in nuclear physics from Andhra University as a gold medalist. Trivikram and actor Sunil graduated from the same college. They are close friends, and stayed in a bachelor pad in the initial stage of their film careers. Sunil considers Trivikram as the most influential person in his life.
Trivikram had no plans to write film dialogues, but instead had an interest in directing. Sunil, has introduced gowtam raju initially and then gowtam raju in turn introduced Trivikram to T.D.V. Prasad, who asked Trivikram to write the dialogue for the climax scene of the movie he was working on. Prasad, impressed with the result, then asked Trivikram to work as an assistant to director K. Vijaya Bhaskar. It was during this project the Trivikram received an offer to write dialogue for the movie Swayamvaram. Swayamvaram was the first film for which he got a chance to write dialogues.
Although Swayamvaram was the first movie for which Trivikram wrote dialogue, but Nuvve Kavali, was released first. Trivikram went on to write dialogue for Chiru Navvutho, Nuvvu Naaku Nachav, Malliswari and Manmadhudu. He also worked as dialogue writer for the Telugu movie Vasu starring Venkatesh and Bhumika Chawla directed by A. Karunakaran
Though known as a dialogue writer, Trivikram also penned lyrics for a song in the movie Oka Raju Oka Rani, and sang a bit of the song Computersu Artsu Scienceu in his directorial debut Nuvve Nuvve.
Trivikram received critical acclaim for his directorial debut with the film Nuvve Nuvve, a movie dealing in depth with family sentiments along with high doses of comedy. This was followed by the critically acclaimed film Athadu, rated highly for its technical standards. Athadu collected a distributors' share of ₹340 million (US$5.3 million) in its total run, thus becoming the 2005 box office hit in Tollywood. Its satellite rights were sold for ₹45 million (US$700,000). Following upon its initial recognition, the film was dubbed into Tamil, Malayalam, and Hindi, as well as being dubbed into Polish for a release in Poland as a Poszukiwany, becoming the first Telugu film released in Poland. Trivikram's film Jalsa became the most anticipated film of the year 2008, with a release of 325 prints in 1000 theatres. The film's audio rights were sold to Aditya Music for ₹9 million, the highest for a Telugu film ever in the recent times. Jalsa became a major hit at box office by grossing ₹220 million (US$3.4 million) in 50 days. Jalsa was followed by Khaleja released on 7 October 2010, for which Trivikram directed Mahesh Babu in two Thums Up soft drink commercials to assist in promoting the film. Mahesh khaleja was his next flick with an average verdict khaleja collected ₹350 million (US$5.5 million) at global box office,Trivikram assisted in Teenmaar with dialogues and screen play.
Trivikram provided the dialogues and screenplay for the film, Theenmaar, starring Pawan Kalyan and Trisha Krishnan in a remake of Love Aaj Kal released in March 2011. His film Julayi.The audio of the film is released on 10 June 2012 and is released on 9 August 2012.Starring Allu Arjun and Illeana Which netted a share of ₹400 million (US$6.2 million)at AP in just a time span of 21 days(3 weeks),thus become a huge profit earner for the producer and major box-office hit in Telugu film industry. Listed in top 10 tollywood blockbusters of all time.
Though busy as film maker, he directed commercials occasionally.
1) Pepsi Commercial advertisement with Ram Charan Teja & Indian Cricket Team Captain Mahendra Singh Dhoni.
2) Celkon Mobile advertisement with Actress Tamanna and Indian Cricket Team Captain (For Tests) Virat Kohli
3) Navaratna Thailam commercial with Jr.NTR in 2012.
Of Trivikram's work on Nuvvu Naaku Nachav, Fullhyd.com wrote "The highlights of the film are all the original humour and the subtlety in approach so alien to Tollywood. The dialogue writer, Trivikram Srinivas, is perhaps the real hero in this one."
He is popularly known among Telugu audience as "Maatala Maantrikudu" meaning " Magician of words".He is known for his crisp dialogue writing and intelligent direction.
The Hindu compared Trivikram favourably with Shankar, noting that while Trivikram "started his career as a filmmaker with a light-hearted film Nuvve Nuvve", and has been known for "his light-hearted scripts and dialogues, his work on the action film Athadu is "said to be on par with Hollywood flicks."
Srinivas Kanchibotla of Idlebrain.com commented on his directorial debut Nuvve Nuvve as follows:"If what Trivikram has showed us in Swayamvaram, Nuvve Kaavali, Chirunavvuto and Nuvvu Naaku Naccav, were to be considered as just a tip of the proverbial iceberg of his insightful and observant nature of the characters, if what Trivikram made us feel, delving into the depths of the characters in Nuvve Nuvve, if what Trivikram has demonstrated in his dramatic prowess and comedic timing in all the aforementioned movies, were just initial forays decimating the dullness and the dreariness that is plaguing the current Telugu film character, assuring us that his best is yet to come, then we are in for some great treat for times to come."
As Director & Writer
|2002||Nuvve Nuvve||Tarun (actor), Shriya Saran|
|2005||Athadu||Mahesh Babu, Trisha||Filmfare Award for Best Director – Telugu|
|2008||Jalsa||Pawan Kalyan, Ileana D'Cruz|
|2010||Khaleja||Mahesh Babu, Anushka Shetty|
|2012||Julayi||Allu Arjun, Ileana D'Cruz|
|2013||Attarintiki Daredi||Pawan Kalyan, Samantha Ruth Prabhu, Pranitha Subhash||Filmfare Award for Best Director – Telugu|
|2015||S/O Satyamurthy||Allu Arjun, Upendra,Samantha Ruth Prabhu, Sneha, Nithya Menen, Adah Sharma||Released simultaneously in Telugu and Malayalam, Tamil dubbing scraped|
|2000||Chiru Navvutho||Story, Dialogue|
|2001||Nuvvu Naaku Nachav||Story, Dialogue|
|2003||Oka Raju Oka Rani||Lyrics|
|2005||Jai Chiranjeeva||Story, Dialogue|
- 2000, Best Dialogue Writer for Chiru Navvutho
- 2001, Best Dialogue Writer for Nuvvu Naaku Nachav
- 2002, Best Dialogue Writer for Nuvve Nuvve
- 2004, Best Dialogue Writer for Malliswari
- 2005, Best Dialogue Writer for Athadu
- 2005, Filmfare Award for Best Director – Telugu for Athadu
- 2013, Filmfare Award for Best Director – Telugu for Attarintiki Daredi
- Other awards
- "Trivikram Srinivas biography". Oneindia.in. Retrieved 2 March 2011.
- Sri Atluri (10 April 2008). "TC Exclusive Interview: Trivikram Srinivas". Telugucinema.com. pp. 1, 2, 3. Retrieved 2 March 2011.
- "Trivikram Srinivas bio". 16 Reels. Retrieved 2 March 2011.
- "'Athadu' gets ready!". Sify. 20 June 2005. Retrieved 2 March 2011.
- "Trivikram to direct Prince in Thums Up ad". Oneindia.in. 22 July 2010. Retrieved 3 March 2011.
- "Deepika Padukone to do item number in Teen Maar". Oneindia.in. 24 February 2011. Retrieved 3 March 2011.
- "Pawan Kalyan, Jayanth's movie will be released on March,28th..!". Telugmall. Retrieved 3 March 2011.
- Trivikram's next is Julayi
- "Nuvvu Naaku Nachchaav Movie Review". Fullhyderabad. 10 September 2001. Retrieved 2 March 2011.
- M.L. Narasimham (23 February 2004). "Action-packed thriller". The Hindu. Retrieved 2 March 2011.
- "Nandi Awards 2005 Winners". Ragalahari.com. Retrieved 3 March 2011.
- "Tollywood " Directors " Trivikram Srinivas". Telugucolours. Retrieved 3 March 2011.
- "Vamsee Awards to Mahesh Babu and Bhoomika". Indiaglitz. 28 February 2009. Retrieved 3 March 2011.
"Trivikram Srinivas bio". 16 Reels. Retrieved 2 March 2011.
1) Pepsi Commercial advertisement with Ram Charan Teja