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*[http://www.apple.com/iphone/ Apple iPhone website]
*[http://www.apple.com/iphone/ Apple iPhone website]
*[http://www.wireless.att.com/cell-phone-service/specials/iPhone.jsp AT&T iPhone website]
*[http://www.wireless.att.com/cell-phone-service/specials/iPhone.jsp AT&T iPhone website]
*[http://www.apple.com/iphone/usingiphone/guidedtour.html iPhone Guided Tour Video]
*[http://www.apple.com/iphone/usingiphone/guidedtour.html iPhone Guided Tour]
{{Apple hardware since 1998}}
{{Apple hardware since 1998}}

Revision as of 17:35, 27 June 2007

Template:Future product

For the line of Internet appliances, see Linksys iPhone.
iPhone
ManufacturerApple Inc.
Compatible networks2G GSM Quad band (850/900/1800/1900 MHz), GPRS/EDGE, data speed up to 384 kbit/s
Availability by regionUnited States June 29, 2007, 6:00pm local time
Canada Q4 2007 (Rumored November)
European Union Q4, 2007
Australia 2008
Japan 2008
Form factorCandybar
Dimensions115×61×11.6 mm (4.5×2.4×0.46 in)
Weight135 grams (4.8 ounces)
Memory4 GB, 8 GB, internal flash memory
Display3.5 in, 320x480 px at 160 ppi
Rear camera2.0 megapixel
ConnectivityComputer via 30-pin iPod dock connector, Wi-Fi (802.11b/g), Bluetooth 2.0

The iPhone is a multimedia and Internet-enabled mobile phone by Apple, announced by company CEO Steve Jobs during the keynote at the Macworld Conference & Expo on 9 January 2007, that is scheduled to be released on 29 June 2007[1][2][3] in the U.S. at 6 p.m "local time."[4][5][6]

The iPhone's functions include those of a camera phone, a multimedia player, mobile phone, and Internet services like e-mail, text messaging, web browsing, Visual Voicemail and wireless connectivity. iPhone input is accomplished via touchscreen with virtual keyboard and buttons. The iPhone is a 2G quad-band GSM phone, though Jobs mentioned in his keynote that Apple has a "plan to make 3G phones" in the future.[7]

The iPhone will be available from the Apple Store and from AT&T Mobility, formerly Cingular Wireless, with a price of US$499 for the 4 GB model and US$599 for the 8 GB model, based on a two-year service contract. Apple intends to make the phone available in Europe in Q4 2007 and in Asia in 2008.

History

The genesis of the iPhone was Jobs' direction that Apple engineers investigate touch-screens. At the time he had been considering having Apple work on tablet PCs.[8][9][10] Many have noted the device's similarities to Apple's previous touch-screen portable device, the Newton MessagePad[11][12][13][14]—like the Newton, the iPhone is nearly all screen. Its form factor is credited to Apple's head of design, Jonathan Ive.[8][15] Comments made by Jobs in April 2003 at the "D: All Things Digital" executive conference expressed his belief that tablet PCs and traditional PDAs were not good choices as high-demand markets for Apple to enter, despite many requests made to him that Apple create another PDA. He did believe that cell phones were going to become important devices for portable information access, and that what cell phones needed to have was excellent synchronization software. At the time, instead of focusing on a follow-up to their Newton PDA, Jobs had Apple put its energies into the iPod, and the iTunes software (which can be used to synchronize content with iPod devices), released January 2001.[16][17][18][19] On September 7 2005, Apple and Motorola released the ROKR E1, the first mobile phone to use iTunes. However Jobs was unhappy with the ROKR, feeling that having to compromise with a non-Apple designer (Motorola) prevented Apple from designing the phone he wanted to make.[20] In September 2006, Apple discontinued support for the ROKR and released a version of iTunes that included references to an as-yet unknown mobile phone that could display pictures and video.[21] On January 9 2007, Jobs announced the iPhone at the Macworld convention, receiving substantial media attention.[22] On June 11, 2007 Steve Jobs announced at Apple's World Wide Developer's Conference that the iPhone would support third-party applications using the Safari engine on the device. Third-parties would create the Web 2.0 applications and users would access them via the internet.[23] Such applications appeared even before the release of the iPhone; the first being "OneTrip", a program meant to keep track of the user's shopping list.[24]

Advertising

The first advertisement for iPhone, titled "Hello," aired during the 79th Academy Awards and took place on 25 February, 2007 on ABC. The ad features clips from several notable films and television shows over the last seventy years, showing iconic characters answering telephones and saying "hello" or a similar greeting. The iPhone is shown at the end with the caption "Hello. Coming in June."

The commercial was created by TBWA\Chiat\Day, Apple's ad agency since CEO Steve Jobs' return to the company in 1997. TBWA's Media Arts Lab will continue to handle all upcoming advertising for iPhone, much as it has for iPod.[25]

On June 3, 2007, Apple released four advertisements that announce a June 29, 2007 release date, and which concluded, "Use requires minimum new 2 year activation plan."; the footnote has since been removed from all four of the ads.[26] A fifth ad featuring YouTube was released on June 21, 2007. All five advertisements feature a voice over describing various iPhone features, demonstrated on-screen. The song "Perfect Timing (This Morning)" by a band called Orba Squara plays in the background[27].

An unofficial, yet professionally created, video featuring the song "Young Folks" by Peter Bjorn and John was released by iPhone New York increased anticipation for the iPhone through YouTube and the Slashdot effect.

Features

Apple has released a Guided Tour video explaining all of iPhone's features through a series of simple demonstrations.[28]

Touch screen

The 3.5 inch (8.9 cm) liquid crystal display (320×480 px at 160 ppi) HVGA touch screen topped with optical-quality glass[29] is specifically created for use with a finger, or multiple fingers for multi-touch sensing. No stylus is needed, nor can an ordinary one be used, as the touch screen requires touch by something with the physical properties of bare skin to operate.[30]

For text input, the device implements a virtual keyboard on the touchscreen. It has automatic spell checking, predictive word capabilities, and a dynamic dictionary that learns new words. Notably, the predictive word capabilities have been integrated with the dynamic virtual keyboard so that users will not have to be extremely accurate when typing — i.e. touching the edges of the desired letter or nearby letters on the keyboard will be predictively corrected when possible. Additionally, an optional landscape mode for text entry with the virtual keyboard has been mentioned by Apple executives as a possibility for iPhone, but Apple has not yet come to a final decision as to its inclusion in the shipping version of iPhone. A possible advantage of landscape text entry would be the availability of larger keys to ease text entry, especially for individuals with larger fingers.

The iPhone varies from common desktop interfaces by using a direct manipulation model of scrolling. Where a typical desktop GUI achieves scrolling by using a scroll-arrow to push a view-window down and thus the content itself up (or the reverse, clicking up to move content down), the iPhone interface enables the user to move the content itself up or down by a touch-drag-lift motion of the finger, much as one would slide a playing card across a table. Additionally, the speed desired for scrolling is computed based on the speed and acceleration with which the drag motion is performed.

Scrolling through a long list works as if the list is pasted on the surface of a wheel: the wheel can be "spun" by sliding a finger over the display. After the finger is lifted from the display the wheel continues to "spin" for a short moment before coasting down. In this way, the iPhone seems to simulate the physics of a real object, which, it is thought, should give a natural feel to the whole process.

The UI also features other visual effects, such as horizontally sliding sub-selections and co-selections from right and left, vertically sliding system menus from the bottom (e.g. favorites, keyboard), and menus and widgets that turn around to allow settings to be configured on their back sides.

The photo album and web page magnifications are examples of multi-touch sensing. It is possible to zoom in and out of objects such as web pages and photos by respectively "unpinching" and "pinching" them, that is, placing two fingers (usually thumb and forefinger) on the screen and moving them farther apart or closer together as if stretching or squeezing the image. This scaling is done uniformly and proportionally based on the image in question so there is no distortion of the image itself, as would be the case if the image were actually stretched or squeezed.

Other inputs

The display responds to three sensors: a proximity sensor that shuts off the display and touchscreen when the iPhone is brought near the face to save battery power and to prevent spurious inputs from the user's face and ears, an ambient light sensor that adjusts the display brightness which in turn saves battery power, and an accelerometer, which senses the orientation of the phone and changes the screen accordingly, albeit in only one 90 degree direction.

A single frontal hardware button brings up the main menu. Subselections are made via the touchscreen. The iPhone utilizes a full-paged display, with context-specific submenus at the top and/or bottom of each page, sometimes depending on screen orientation. Detail pages display the equivalent of a "Back" button to go up one menu.

The iPhone has three physical switches on its sides: sleep/wake, volume up/down, ringer on/off. All other multimedia and phone operations are done via the touch screen.

Phone

The iPhone allows conferencing, call holding, call merging, caller ID, and integration with other cellular network features and iPhone functions. For example, a playing song fades out when the user receives a call. Once the call is ended the music fades back in.

The iPhone will include a Visual Voicemail feature in conjunction with AT&T Mobility, formerly Cingular Wireless, which allows users to view a list of current voicemail messages onscreen, without having to call into their voicemail. Unlike most other systems, messages can be listened to in a non-chronological order, by choosing messages from an on-screen list. AT&T completely reworked their voicemail infrastructure to accommodate this new feature designed by Apple.

SMS messages are presented chronologically in a mailbox format similar to Mail, which places all text from recipients together with replies. Text messages are displayed in speech bubbles (similar to iChat) under each recipient's name.

Camera

The iPhone features a built in 2.0 megapixel camera located on the back, the camera cannot record video at this time. It also includes software that allows the user to upload, view, and e-mail photos. The user zooms in and out of photos by "unpinching" and "pinching" them through the Multi-touch interface. The software will interact with iPhoto on the Mac.

Multimedia

The layout of the music library differs from previous iPods, with the sections divided more clearly alphabetically, and with a larger font. The Cover Flow, like that on iTunes, shows the different album covers in a scroll-through photo library. Scrolling is achieved by swiping a finger across the screen.

Like the fifth generation iPods introduced in 2005, the iPhone can play video, allowing users to watch TV shows and films. Unlike other image-related content, video on the iPhone plays only in the landscape orientation, when the phone is turned sideways. A two-fingered tap is used to switch between the video's true wide-screen aspect ratio (with black bars on the top and bottom of the screen) and a zoomed mode (to fill the iPhone's screen).

Internet

Wikipedia on the iPhone's Safari web browser.

The iPhone has built-in Wi-Fi, with which it will be able to access the Internet (through a wireless network) via a modified version of the Safari web browser. The iPhone will also be able to connect to the Internet through AT&T's EDGE network but will not be able to utilize AT&T's 3G/HSDPA network, however Steve Jobs' mentioned at the Keynote presentation that 3G support would be a future feature.[30] The web browser displays full web pages as opposed to simplified pages as on most non-smartphones. However, as of WWDC 2007, the iPhone does not support Flash technology.[31] Web pages may be viewed in portrait or landscape mode and support automatic zooming by "pinching" or double-tapping images or text. The iPhone also has Bluetooth 2.x+EDR built in. It works with wireless earpieces that use Bluetooth 2.0 technology and allows file transfer.

An agreement between Apple and Google provides for access to a specially modified version of Google Maps — in map, local list, or satellite form, optimized for the iPhone. During the product's announcement, Jobs demonstrated this feature by searching for nearby Starbucks and then placing a prank call to one with a single tap.[7]

E-mail

The iPhone also features an HTML e-mail program, which enables the user to embed photos in an e-mail message. Yahoo! will be providing a free Push-IMAP e-mail service similar to that on a BlackBerry; IMAP and POP3 mail standards are also supported, including Microsoft Exchange. The iPhone will sync with e-mail programs such as Outlook, entourage and web based email accounts such as Gmail, .Mac mail and AOL.[32]

OS X

Apple has confirmed an optimized version of the Mac OS X operating system (without unnecessary components) will run on the iPhone, although differences between the operating system (OS X) running on Macs and the iPhone have not been officially explained.

It takes up around 700 MB.[33] It will be capable of supporting as-yet undetermined bundled and future applications from Apple.

Apple intends to offer a smooth method for updating the iPhone's operating system, in a similar fashion to the way that Mac OS X and iPods are updated, and touts this as an advantage compared to other cell phones.[34]

Widgets, similar to the ones available in Mac OS X v10.4's Dashboard, are included on the iPhone. They include Stocks and Weather widgets.

The iPhone's version of OS X includes the software component "Core Animation" which is responsible for the smooth animations used in its user interface. Core Animation has not yet been released for Macs, but will be part of Mac OS X v10.5.

Applications

The phone has several applications located at iPhone's "Home" Screen, including YouTube. It will stream the videos over Wi-Fi and/or EDGE after encoding them using QuickTime's H.264 codec, to which YouTube has converted about 10,000 videos. They are expected to convert the entire catalog by Fall 2007, implying that the YouTube application on iPhone will initially only be able to view a certain selection of videos from the site.[citation needed]

At the WWDC 2007 Conference on June 11th, 2007 Apple, Inc. announced that the iPhone will support third party applications via the Safari web browser. The applications must be created in Ajax or JavaScript to maintain device security.[35]

Other

The iPhone features a built-in battery that is not intended to be user-replaceable, similar to existing iPods. The battery is stated to be capable of providing up to seven hours of video, six hours of web browsing, or eight hours of talk time (depending on configuration). The battery life for music playing is stated to be 24 hours.[29] The battery will also allow for up to 250 hours of standby time.

There will be new headphones which are similar to those of current iPods, but which incorporate a microphone. Calls can be answered and ended by squeezing the microphone. The 3.5 mm TRS connector for the headphones is located on the top left corner (as seen from front upright). Wireless earpieces that use Bluetooth technology to communicate with the iPhone will be sold separately.

The loudspeaker is used both for handsfree operations and media playback.

The SIM card is located in a slot at the top of the device.[28]

Pricing and availability

In a deal concluded through secretive discussions which began in February 2005,[36] AT&T Mobility, formerly Cingular Wireless, will be the exclusive carrier of the iPhone in the United States and will remain so until 2009 or later.[37][38] The iPhone may be purchased only with a two-year service plan with AT&T.[39]

Apple received FCC approval for the iPhone on May 17, 2007.[40] Jobs announced that the iPhone will first be available in late June 2007 in the U.S.,[41] during the fourth quarter 2007 in Europe, and in 2008 for Asia, Mexico and probably the rest of Latin America[42]. Also, Mac OS X v10.5, which was originally planned for release on June 11 at the Worldwide Developers Conference, is now delayed until October 2007, due to the fact that engineers from the Mac OS X team were diverted to work on the iPhone.[43] New commercials for the iPhone began airing on television starting on June 3, confirming a release date of June 29, 2007.

The initial U.S. release will be offered in two configurations with two different prices: a 4 GB model for US$499 and an 8 GB model for US$599.

Apple also announced that its goal is to capture 1% of the global mobile phone market, which would be approximately 10 million units being sold in the first full calendar year of iPhone availability. For comparison, Jobs announced that the Apple iPod commands 62% of the U.S. market share for MP3 players.[44]

iPhone Pricing Plans
USD/month 59.99 79.99 99.99 119.99 169.99 219.99
Minutes 450 900 1350 2000 4000 6000

All plans include visual voicemail, unlimited data (Email/Web), 200 SMS text messages, unlimited nights/weekends (with the exception of the 59.99 plan, which only includes 5000 minutes), Rollover minutes, and unlimited mobile to mobile (AT&T customers only) minutes.[45]

Specifications

The specifications as listed on Apple's website are:[46]

  • Screen size: 8.9 cm (3.5 in)
  • Screen resolution: 320×480 pixels at 160 ppi
  • Input method: Multi-touch screen interface (the "Home" button is the iPhone's only physical front panel button)
  • Operating System: OS X
  • Storage: 4 or 8 GB Flash memory
  • Quad band GSM (GSM 850, GSM 900, GSM 1800, GSM 1900)
  • Wi-Fi (802.11b/802.11g), EDGE and Bluetooth 2.0 with EDR
  • 2 megapixel camera
  • Built-in rechargeable, non-removable battery with up to 8 hours of talk, 6 hours of internet use, 7 hours of video playback and up to 24 hours of audio playback, lasting over 250 hours on standby.[29]
  • Size: 115×61×11.6 mm (4.5×2.4×0.46 in)
  • Weight: 135 g (4.8 oz)

Apple has filed more than 200 patents related to the technology behind the iPhone.[47]

Processor(s)

It is not yet known what processors power the iPhone. However, on 24 January 2007, AppleInsider stated that Samsung will provide a unified CPU.[48] On 7 February 2007, EE Times Europe published a report that three ARM processors are used in iPhone, but did not confirm exactly what chips might be used.[49] Earlier, Intel Italy executive manager Dario Bucci claimed that one of Marvell's XScale series of ARM processors is to be found in iPhone.[50]

Controversies

File:LG PRADA.PNG
The iPhone allegedly copied the design of the LG Prada (above).

LG PRADA dispute

According to reports, LG Electronics is accusing Apple Inc. of stealing the concept of the iPhone from the LG Prada (KE850).

Woo-Young Kwak, head of LG Mobile Handset R&D Center, said at a press conference,

“We consider that Apple copied Prada phone after the design was unveiled when it was presented in the iF Design Award and won the prize in September 2006. We take that to mean 'Apple stole our idea'.”[51]

Though Apple’s iPhone and LG’s Prada were launched a few weeks apart, LG claims that "Apple has stolen the concept and ideas of the Prada phone".[52] Now LG has publicly stated that Apple copied theirs. There was reported speculation that Apple Inc. saw pictures of Prada around photo sharing websites, thus, launched their iPhone a week early. It has been reported that LG may file a lawsuit,[52] however, there is no case taking place yet.

Trademark dispute

On 3 September, 1993, Infogear filed for the U.S. trademark "I PHONE"[53] and on 20 March, 1996 applied for the trademark "IPhone".[54] "I Phone" was registered in March 1998,[53] and "IPhone" was registered in 1999.[54] Since then, the I PHONE mark has been abandoned.[53] Infogear's trademarks cover "communications terminals comprising computer hardware and software providing integrated telephone, data communications and personal computer functions" (1993 filing),[53] and "computer hardware and software for providing integrated telephone communication with computerized global information networks" (1996 filing).[55] Infogear released a telephone with an integrated web server under the name iPhone in 1998.[56] In 2000, Infogear won an infringement claim against the owners of the iphones.com domain name.[57] In June 2000, Cisco Systems acquired Infogear, including the iPhone trademark.[58] On 18 December 2006 they released a range of re-branded Voice over IP (VoIP) sets under the name iPhone.[59]

In October 2002, Apple applied for the "iPhone" trademark in the United Kingdom, Australia, Singapore and the European Union. A Canadian application followed in October 2004 and a New Zealand application in September 2006. As of October 2006 only the Singapore and Australian applications had been granted. In September 2006, a company called Ocean Telecom Services applied for an "iPhone" trademark in the United States, United Kingdom and Hong Kong, following a filing in Trinidad and Tobago.[60] As the Ocean Telecom trademark applications use exactly the same wording as Apple's New Zealand application, it is assumed that Ocean Telecom is applying on behalf of Apple.[61] The Canadian application was opposed in August 2005 by a Canadian company called Comwave who themselves applied for the trademark three months later. Comwave have been selling VoIP devices called iPhone since 2004.[58]

Shortly after Steve Jobs' 9 January, 2007 announcement that Apple would be selling a product called iPhone in June 2007, Cisco issued a statement that it had been negotiating trademark licensing with Apple and expected Apple to agree to the final documents that had been submitted the night before.[37] On January 10, 2007 Cisco announced it had filed a lawsuit against Apple over the infringement of the trademark iPhone, seeking an injunction in federal court to prohibit Apple from using the name.[62] More recently, Cisco claimed that the trademark lawsuit was a "minor skirmish" that was not about money, but about interoperability.[63]

On 2 February, 2007, Apple and Cisco announced that they had agreed to temporarily suspend litigation while they hold settlement talks,[64] and subsequently announced on 20 February, 2007 that they had reached an agreement. Both companies will be allowed to use the "iPhone" name[65] in exchange for "exploring interoperability" between Apple's products and Cisco's iPhone.[66]

Criticisms

Analysts have pointed out several potential weaknesses for the iPhone. The iPhone's virtual keyboard has been considered its chief weakness and considered a risk for Apple.[67]. The New York Times' David Pogue and and Wall Street Journal's Walt Mossberg, who both tested the iPhone for two weeks, found learning to use it initially difficult, although eventually usable, with Pogue stating "text entry is not the iPhone’s strong suit" and Mossberg considering the keyboard a "nonissue". Both found the typo-correcting feature of the iPhone was critical in using the virtual keyboard successfully. [68][69]

The iPhone will run on a slower 2G data connection, rather than on faster 3G phone networks. [70] David Pogue who reviewed the iPhone says AT&T’s "ancient" EDGE cellular network that the iPhone runs on is "excruciatingly slow." He found that the New York Times’s home page takes 55 seconds to appear; Amazon.com, 100 seconds; Yahoo.com, two minutes. Pogue also remarked that once the non-removable battery had completely depleted, the phone would need to be sent to Apple and have the battery replaced for a fee.[68] Walt Mossberg also named the EDGE network as a "major drawback". [71]

Gartner, an information and technology research group, has criticized the iPhone from a security standpoint, advising business and IT professionals to avoid the phone for its lack of a firewall.[72]

Technology reviewers have also criticized that consumers cannot get the iPhone without subscribing to a two-year AT&T plan. [73] Compared to other smartphones, iPhone offers no capacity to sync with corporate internal email systems [74]. Furthermore, the iPhone does not have voice dialing, instant messaging, a memory card slot,[75] MMS, A2DP (stereo bluetooth), or text copy and paste.[76]

It has also received criticism for its lack of Adobe Flash support, video recording with the built-in camera, and inability to use MP3 files as ringtones, among other things.[77]

See also

References

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