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All About That Bass

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"All About That Bass"
Song
B-side"Title"
"Dear Future Husband"
"Close Your Eyes"

"All About That Bass" is the debut single by American singer-songwriter Meghan Trainor. It was released on June 30, 2014 as the lead single from her debut extended play (EP), Title (2014), and unreleased[needs update] debut studio album Title (2015). The song was co-written by Trainor and Kevin Kadish, and produced by Kadish. Trainor and Kadish's body image issues during adolescence served as the inspiration for the song; it was also influenced by the songs "Just the Way You Are" by Bruno Mars and "Lollipop" by The Chordettes. Musically, "All About That Bass" is a bubblegum pop and a doo-wop song with elements from a wide range of genres, including R&B, hip hop, tropical, country, and rock and roll. Lyrically, the song serves as a callout to embrace one's appearance and promote a positive body image.

Music critics acclaimed "All About That Bass" and tipped it as a contender for 2014's "Song of the Summer". It has been nominated for one People's Choice Award, one MTV Europe Music Award, and two Grammy Awards for Record of the Year and Song of the Year. The song was also praised by several of Trainor's contemporaries and was included on the list of the year's best songs by various critics and publications. Commercially, the song became Trainor's breakthrough into mainstream success and one of the best-selling singles of all time with sales in excess of six million copies worldwide. It topped the national charts of 58 countries, including eight weeks at number one on the US Billboard Hot 100 and four weeks atop the UK Singles Chart. It is the longest-reigning number one on the Hot 100 by an Epic Records artist, surpassing Michael Jackson's seven-week record with "Billie Jean" (1983) and "Black or White" (1991). "All About That Bass" became the first single in British chart history to enter the chart's top 40 with no contributing physical or digital sales. The song was certified quintuple platinum by the Recording Industry Association of America (RIAA), and as of December 2014, has accumulated total sales of over four million copies in the United States.

The single was accompanied by a music video directed by Fatima Robinson and premiered on June 10, 2014. It features Trainor and several dancers performing choreography, afront of a pastel-colored backdrop, in uncharacteristic vintage attire. The video garnered acclaim from critics and went viral, becoming YouTube's most-streamed music video for most of September and October 2014. It has since accumulated more than 400 million views in total.

Writing and development

"All About That Bass" was originally offered to Beyoncé (pictured) before being reworked as Trainor's debut single.

"All About That Bass" was co-written by Meghan Trainor and the song's producer Kevin Kadish. At the time of its composition, Trainor had no recording deal and was writing tracks for other recording artists.[1] The song originated from Kadish's idea for a song entitled "All Bass, No Treble".[2] However, due to Kadish's co-producers being unable to create lyrics to relate to the title, progress on the song stalled until Trainor asked "What about booty?"[3] During the session, Trainor said, "Man, it's hard to picture yourself as Rihanna and try to write for her. Let's just write a really good fun song for the world."[1] In turn, Kadish developed the song's beat and Trainor began freestyling its lyrics.[1] Trainor and Kadish then agreed to develop "All About That Bass" as a song about embracing one's body image as both grew up having weight insecurities.[2][3] Trainor drew further lyrical inspiration from a personal experience where she and a friend of hers struggled with their own body image at a young age,[3] as well as American singer-songwriter Bruno Mars' "Just the Way You Are" (2010).[4] The singer incorporated doo-wop in the track because she felt that the genre "was the catchiest stuff". She wanted to write a song similar to The Chordettes' "Lollipop" (1958), "that the whole world is obsessed with" and "that won't leave".[5] Speaking to Glamour, she explained:

I grew up on Nantucket, in Massachusetts, and played football in school. My crowd was all the skinny, beautiful, popular girls, and I was their, like, thicker friend. This one dude I was in love with told me in seventh grade, 'You'd be so much hotter if you were 10 pounds lighter.' It crushed me. [But] whenever I said 'I'm fat,' my mom always told me—and still does—'You need to stop. You are beautiful. Enjoy this now before you get older and look back and wonder, Why didn't I love myself?'[6]

The pair then wrote the song as a joke in 40 minutes, believing it would not be successful and that it would not appeal to anyone.[2] Initially, Trainor and Kadish pitched "All About That Bass" to American singer Beyoncé and several other recording artists who declined recording the song. The artists' A&R teams felt that they could not make use of the track because they did not have an artist suitable for its lyrical message. Trainor later quipped, "That was the problem – there weren't any singers at the time [who fit the song]. Adele was the only one, but she wasn't rapping and singing sassy songs with swears in them."[7] The teams dismissed the song for not having a prominent enough chorus and hook, which Trainor and Kadish felt was their favorite part and decided against changing it.[3] It was requested[by whom?] that the song be re-produced with Auto-Tune and a more pop style. As a result, the track "floated around forever".[8] Kadish then suggested, "Meghan, why don't you sing it? You've got the voice and the stuff. This could be your song."[9] After hearing the final version of the song, Trainor's team convinced her to sing the song herself.[10]

Trainor then recorded a demo of "All About That Bass" and met with Epic Records chairman L.A. Reid's A&R, Paul Pontius, to sing it to him.[2][9] She text messaged Pontius a week later to attract his attention; Pontius replied, asking Trainor if she would like to play the song to Reid the following day. Upon meeting Reid, Trainor was "very nervous" and played the song using her ukelele.[2] Reid was however doing "shoo-wop-wops" and dancing with Trainor during her performance.[2] Trainor then waited upon Reid's decision for 20 minutes in a conference room, thinking she "screwed up her whole career".[2] However, Reid signed Trainor to Epic,[8] stating, "You're a pop star, and I'm going to sign you and you're gonna shake your butt".[3] He was responsible for championing the song's recording after it was written in 2013,[11] and decided that the final song should remain in its demo version with additional mastering.[8]

Production and release

"All About That Bass" (2014)
An 18-second sample of "All About That Bass", a bubblegum pop and doo-wop song.
Problems playing this file? See media help.

"All About That Bass" is a bubblegum pop and a doo-wop song which runs for a duration of three minutes and seven seconds (3:07).[12] It serves as a throwback to 1950s and 1960s music,[13][14] and contains elements from a complex mix of several genres: R&B,[3] hip hop,[13] tropical,[3] country and rock and roll.[14] Sonically, "All About That Bass" comprises an earworm hook,[12] early 1960s soul-pop groove,[15] scatting tempo and shimmying melody.[16] Trainor solicits playful swagger and a deadpan,[17] Caribbean reggae delivery.[9] Tuneful wordless ad-libs feature in the song's outro and the singer pitches down an echoing "bass, bass, bass" at the end of the chorus mark.[17] Its chorus consists of Trainor repeating "Because you know I'm all about that bass, 'bout that bass, no treble".[9]

Lyrically, "All About That Bass" serves as a callout to embrace one's appearance and promote a positive body image.[12] The song metaphorically refers to the appearance of a woman's bottom.[3] Larger women are described as "bass" and thinner women as "treble", which Trainor implies as a joke about "thick and thin".[7] The lyric "I'm bringing booty back" references Justin Timberlake's "SexyBack" (2006).[17] In the song, Trainor criticizes the fashion industry for creating unreachable standards of beauty, saying: "I see the magazines working that Photoshop / We know that shit ain't real, c'mon make it stop / You know I won't be no stick-figure, silicone Barbie doll."[18] Its lyrical message has been compared to Kesha's "We R Who We R" and Pink's "Fuckin' Perfect" (2010), Sara Bareilles' "Brave" and Robin Thicke's "Blurred Lines" (2013), among others.[19][20] Musically, the song has been likened to the works of Doris Day, Betty Everett, Rosemary Clooney and Eydie Gormé.[16]

"All About That Bass" is set in the time signature of common time, with a tempo of 134 beats per minute. It is composed in the key of A major with Trainor's vocals spanning the tonal nodes of E3 to C♯5. The song follows a basic sequence of A–Bm–E–A as its chord progression.[21] "All About That Bass" was recorded at The Carriage House in Nolensville, Tennessee. Trainor's vocals were recorded by Kadish, who was also responsible for the track's mixing, programming, sound design, mixing, and engineering. The song's instrumentation includes electric guitar, bass and drums by Kadish; and piano, baritone, saxophone and Hammond organ by David Baron. Trainor produced the track's clapping, percussion instrumentation and handled its executive production. The song was mastered by David Kutch at The Mastering Palace, New York City, New York.[22]

"All About That Bass" served as Trainor's debut single,[23] and was released as the lead single from her debut extended play (EP) Title (2014), and debut major-label studio album, Title (2015).[24] The single was first digitally released worldwide on June 30, 2014.[25] Epic solicited the song to contemporary hit radio in the United States on July 1, 2014.[26] In the United Kingdom, "All About That Bass" was made available to download on September 28, 2014.[27] An "All About That Bass" EP was released in Austria,[28] Germany and Switzerland on October 3, 2014.[29] The EP featured the songs "Title," "Dear Future Husband" and "Close Your Eyes" as its b-sides.[30] On the same day, a CD single of "All About That Bass" was released in Germany, with "Title" as its b-side.[31]

Critical reception

Music critics acclaimed "All About That Bass" and tipped it as a contender for 2014's "Song of the Summer".[10][13][14][15][32][33] It was later voted the "Song of the Summer" in a poll held by American television program Today.[34] "All About That Bass" was likened to 2014 songs "Anaconda" by Nicki Minaj and "Booty" by Jennifer Lopez for having similar body-positive themes.[5][16][35][36] All three songs have been noted to be responsible for what was deemed the "Dawn of the Butt" and the "Year of the Booty," by Vogue and Jenna Mullins of E!.[20][37] Gary Trust of Billboard opined that "All About That Bass" was "more than just a pop song with an infectious beat" and commended its self-acceptance message, in addition to its retro-R&B and Motown influences.[3] The Guardian journalist Caroline Sullivan stated that the song was "instrumental in overturning the media-propagated notion that the only sexy butt is a small one" and said the track had the "aura of a hard-won victory against self doubt".[4] Adam Markovitz of Entertainment Weekly called the song "irresistible".[38] Teen Vogue journalist Tehrene Firman wrote that the song was one of the best "summer jams" in a while,[32] while Yahoo! writer Paul Grein deemed it "one of the biggest and best 'message' songs of recent times".[39] Writing for The Atlantic, Kevin O'Keeffe deemed the song "fun" and "damn catchy," and shared Daw's view on its unique sound, calling its 1950s throwback sound a "rarity" on contemporary pop radio.[19] Popjustice's Peter Robinson described the song as a "pleasingly absurd arse anthem" and "brilliantly charismatic".[8] Stacy Lambe of Out wrote that Trainor "hits it out of the park with an addictive record" and honed the track as "delicious".[13] Stereogum's Chris DeVille commented, "As a pop song designed to infect your consciousness and delight the masses, it's great," adding, "You will dance to it at weddings, and you will love it."[17] DeVille further commended Trainor's delivery, describing the song as a "smart modern update on the doo-wop hits," and felt that lyrically it infused an existing idea with "fresh" perspective.[17] A correspondent for The Boston Globe, James Sullivan, praised the track's "happy-making" and "modernized doo-wop" qualities, and deemed it "contagious".[33] New York magazine writer Lindsey Weber called it "insanely catchy," "unstoppable" and a "true earworm," adding that it has been "placed on the workout playlists of Lululemon-wearing women across the country".[40] Emma Garland of Vice dubbed the track as "undeniably catchy" and the "Big Girl (You Are Beautiful)" of the Candy Crush generation".[20] Forbes journalist Hugh McIntyre described it as "insanely catchy," "easy-to-love" and "heartwarming," adding, "though it may sound like something you should play for your young children, there are a few choice lyrics that show Meghan is no child."[41]

Recognition and accolades

"All About That Bass" received additional acclaim from several of Trainor's contemporaries, including Beyoncé,[42] Becky G,[43] Colbie Caillat and Miranda Lambert.[3][44] Cosmopolitan listed the track at number 17 on their "Best Songs of 2014" publication.[45] Yahoo! revealed that the song was the eighth most-searched topic on their website for 2014.[46] PopMatters placed the song at number 73 in their list, "The 75 Best Songs of 2014", and wrote, "'All About That Bass' is sonic proof that simple pop will forever find ways to shine through any popular culture trend, any changing business landscape, and any type of apathy that forces snobs to turn their nose to such blatantly fun music."[47] However, Time named the track as the fifth worst song of 2014.[48]

Year Ceremony Award Result
2014 MTV Europe Music Awards[49] Best Song with a Social Message Nominated
2015 People's Choice Awards[50] Favorite Song Pending
Grammy Awards[51] Record of the Year Pending
Song of the Year Pending

Controversy

Anti-feminism claims

The song's lyrics became a subject of controversy among several music critics who felt that the song did not promote a positive body image as Trainor intended.[19][35] The singer was accused of anti-feminism and shaming thin women in the song, namely in the lyrics "bringing booty back / Go ahead and tell them skinny bitches that," and "Yeah my mama she told me don't worry about your size / She says, 'Boys like a little more booty to hold at night.'"[7][35] However, the former lyric was developed by Kadish and not Trainor.[2] In a publication by The Daily Telegraph, Olivia O'Niell analyzed, "If the song's 908,000 likes on YouTube and Meghan's 90,000 followers on Twitter are anything to go by, it would seem that the message most people are taking away from the hit is a positive one".[52] However, O'Niell went on to highlight that the lyrics "have outraged some listeners, with YouTube comments criticizing Trainor for her 'thinly veiled hypocrisy'".[52] Naomi Schaefer Riley of the New York Post dubbed the song as "faux empowerment" and wrote, "Meghan Trainor is trying to pull a fast one on impressionable adolescent girls, and feminists want her to know she's not going to get away with it."[53]

Kelsey McKinney of Vox felt that some verses in "All About That Bass" uplifted ideas of body positivity and self-worth while destroying those ideals in others by putting down other women.[35] Jezebel writer Hillary Crosley explained, "When you say that you're not a size two, but you're still desirable to men in a way that sounds like you're making up for the fact that you're not a size two, you're still adhering to the beauty standards your lyrics purport to be against".[54] Feministing's Chloe Angyal felt that what made "All About That Bass" problematic was its limited definition of loving one's body, and dismissed its body image promotional ideal of "You can love it as long as men love it, and you can love it by putting down other women's bodies".[55] L.V. Anderson of Slate wrote that Trainor negatively suggested in the song that not all bodies are worthy of pride and added, "Despite the girl-power packaging, 'All About That Bass' reinforces the idea that female bodies exist for men's pleasure, and that being desired by a man is crucial to a woman's self-worth."[56]

"Oh God man, I don't criticise skinny people! I would never shame a skinny person! I don't know who would want to. I guess they stop listening immediately after I say 'skinny bitches' and just turn it off. But I say, '...just kidding, I know even you think you are fat'. For instance, I have skinny friends and some of them will stand in front of the mirror and go, 'eugh, I'm just like so big'. And I'm standing there going, 'Jesus! If you’re big then what am I!?' That’s not right. So I was just saying that. There was a huge Twitter account that made a blog about 'this is a body shaming song'. I was like, 'oh my goodness, okaaay...' I don't get it. No, I would never shame a skinny person. It makes no sense."

—Trainor defending the concept of the song.[8]

In response, Trainor deemed the claims "ridiculous,"[9] and revealed that she was "a little hurt" by the negative commentary.[33] The singer stated "Skinny girls [also have junk in all the right places]. Any body type is beautiful. It's all about loving what you got and rocking it."[7] She opined, "People are always put off by something that's fresh and new,"[9] adding, "I didn't work this hard to hate on skinny people, I wrote the song to help my body confidence—and to help others".[5] In an interview with Jenna Marotta of Cosmopoltan, Trainor mentioned that she felt women should love themselves more than they do.[1] In the interview, she said, "I think—with all the social media stuff—we look at ourselves too much and we just destroy ourselves when we're way cooler than we know."[1] Trainor later revealed that the song's message had girls seeking advice from her on social media; one of them, who suffered from depression, quit self-harm upon hearing the track, while another commented, "Your music saves lives."[57] Regarding the lyric, "Boys want a little more booty to hold at night," the singer revealed that she personally has not related to the song in that aspect and instead used it to complete a call-and-response with the line, "My mama, she told me don't worry about your size".[7] Trainor continued, "I'm not saying this is how women should feel – I just wrote a song and funny, clever lyrics, and that's how I look at it. And if people can relate to it, that's awesome."[7] In an interview with Billboard magazine, she stated:

Even with some of the "hate" comments I've seen, they've gotten a conversation going. But, I'm not bashing skinny girls. Some girls have commented, "I'm a size zero, so you must hate me." But that's not it at all! There have been battles on my YouTube page, like, "You don't know what she's talking about. She's actually saying, 'I know even you skinny girls struggle'." And that's exactly how I feel.[3]

Allegations of plagiarism

In August 2014, "All About That Bass" was accused of plagiarising South Korean group Koyote's "Happy Mode" (2006).[58] Jed Ahern of Channel V Australia stated, "The two tracks share an almost identical melody, with Trainor's tune seemingly replacing some of the synth bursts with doo-wops."[58] When first alerted of the two tracks' similarities, composer of "Happy Mode," Joo Young-hoon brushed off the controversy by tweeting, "It must be [a] coincidence".[58] However, August 26, 2014, Young-hoon stated on Twitter that he was consulting a specialized lawyer regarding the matter, linking his tweet to an article by Naver which highlighted that the two songs are "shockingly similar" in melody, rhythm and tempo.[59] BuzzFeed writer Ryan Broderick wrote that both songs share a similar melody to Phish's "Contact" (1989),[59] and Stereogum's James Rettig wrote, "If anything, ['Happy Mode'] makes for a pretty good remix of ['All About That Bass']".[60]

Commercial performance

Every year pop music throws up a bop-along ditty that captures the public's affection. It's usually a song that slips on to the chart with little fanfare at first, before taking over the radio/internet/television/world with its feel-good attitude. For 2014, Meghan Trainor has taken the mantle with her infectious bubblegum doo-wop anthem 'All About That Bass', and its message has already resonated on a global scale, tallying up almost 70 Top 10 positions all around the world.

Lewis Corner, Digital Spy[12]

North America

Jacob Bernstein of The New York Times observed that the song's body positivity substantially attributed to its commercial success. He wrote, "Body-image issues are an endlessly renewable resource for pop stars and their teenage fans. Particularly in this Instagram and selfie-centered age".[61] In the United States, "All About That Bass" debuted at number 84 on the Billboard Hot 100 issued for July 26, 2014.[62] It ascended the chart for consecutive weeks before registering a 28-8 climb[jargon] on August 16, 2014,[63] and a 2-1 climb[jargon] on September 10, 2014, replacing Taylor Swift's "Shake It Off" at the top of the chart. Its rise to number one was aided by 312,000 digital sales, 13.1 million streams and 103 million all-format radio audience that week.[64]

The track was the chart's top digital gainer for four straight frames,[jargon] a feat last achieved by JoJo's "Leave (Get Out)" (2004).[10] It was the Hot 100's top airplay gainer[jargon] for five consecutive weeks,[65] becoming the first debut Hot 100 entry by a woman to do so since Ashanti's "Foolish" (2002).[64] "All About That Bass" became the longest-running Billboard Hot 100 number one by an Epic Records artist after it spent eight weeks atop the chart. The previous record was held by Michael Jackson's "Billie Jean" (1983) and "Black or White" (1991), both of which attained seven weeks at number one. The song marked the longest-running Billboard Hot 100 number one by a female artist in 2014, and the longest since Lorde's "Royals" (2013).[41] It also topped the Billboard Mainstream Top 40 chart for three consecutive weeks.[66] "All About That Bass", together with Swift's "Shake It Off" and "Blank Space", occupied the Hot 100's top two for 14 consecutive weeks, marking the longest top two reign by any two acts in the chart's history. The previous record was held by The Beatles and Lesley Gore in 1964.[65] "All About That Bass" ranked at number eight on Billboard's Hot 100 year-end chart for 2014,[67] and was certified quintuple platinum by the Recording Industry Association of America (RIAA) on December 10, 2014.[68] The song sold 1.8 million copies during its reign at number one and has since accumulated a total of 4 million units sold in the United States as of December 2014.[69][70]

In Canada, "All About That Bass" debuted at number 82 on the Canadian Hot 100 for the issue dated July 26, 2014.[71] The song peaked at number one on the issue dated September 20, 2014, before being replaced by Swift's "Shake It Off" the following week.[72] However, the track replaced "Shake It Off" the week after and went on to spend a total of eight non-consecutive weeks at number one.[73] It was certified quadruple platinum by Music Canada for sales of 320,000 copies,[74] and was the seventh most successful single on the Canadian Hot 100 for 2014.[75] In Mexico, the song peaked at number one for three consecutive weeks.[76]

Europe and Oceania

"All About That Bass" debuted at number 36 on the Australian Singles Chart on August 3, 2014. The song reached a peak of number one on August 17, 2014, spent a total of four non-consecutive weeks atop the chart.[77] It was certified quintuple platinum by the Australian Recording Industry Association (ARIA), indicating sales of 350,000 copies.[78] "All About That Bass" entered the New Zealand Singles Chart at number 14 on August 4, 2014. It climbed to number one two weeks later and went on to accumulate six non-consecutive weeks at the chart's summit.[79] The single received a double platinum certification from the Recording Industry Association of New Zealand (RIANZ), denoting sales of 30,000 units.[80]

In Ireland, "All About That Bass" debuted at number 76 on the Irish Singles Chart issued for August 14, 2014.[81] On October 2, 2014, the song replaced Lilly Wood and the Prick and Robin Schulz's "Prayer in C" at the top of the chart,[82] and went on to spend a total of four consecutive weeks at number one.[83] On September 13, 2014, "All About That Bass" debuted at number 75 on the UK Singles Chart. Its sales of 4,349 units that week were drawn solely from streaming points[jargon] as the song was not digitally released in the United Kingdom until October 5, 2014.[84] However, the song continued to ascend the chart based on streaming points[jargon] alone, and rose to number 67 in its second week and then to number 57 in its third.[85] "All About That Bass" then made British chart history when it climbed 20 places to number 33, becoming the first single to enter the chart's top 40 based on streaming alone, garnering a total of 1,170,000 streams that week.[86] Upon its digital release the following week, the song climbed 32 positions to number one.[87] It sold over 144,000 units that week, and became the second-fastest selling single of the year in the country, behind Clean Bandit's "Rather Be" which sold 163,000 copies in January.[87] It equaled "Rather Be" as the longest-running number one of 2014 in the United Kingdom.[88] On November 14, 2014, the song was certified platinum by the British Phonographic Industry (BPI).[89] As of 31 December 2014, "All About That Bass" had reached a total of 651,000 chart units (sales plus a factor for audio streams) in the United Kingdom.[90] Elsewhere in Europe, "All About That Bass" remained number one in Austria and Germany for six weeks,[91][92] Denmark and Switzerland for five,[93][94] Scotland for four,[95] Spain for three,[96] Poland for two,[97] and Hungary, Slovakia and Luxembourg for one.[98][99][100]

In total, the song topped the national charts of 58 countries internationally.[101] As of 6 December 2014, "All About That Bass" had sold in excess of 6 million copies worldwide, thus becoming one of the best-selling singles of all time.[102]

Music video

Background and concept

"I never danced in front of people, but I didn't know if I was good or not. I knew if I had one lesson, though, I would get through it, and I just wanted to know where to put my arms. But, Charm is [Fatima's] prodigy that she grew up with, and Charm made up most of those dance moves, and taught me how to perform and "make sure you smile!" Fatima would come in and be like, "Okay, fix this," or "It looks good."

—Trainor on the music video's dance routine.[43]

"All About That Bass" was accompanied by a music video directed by Fatima Robinson and choreographed by Charm La'Donna. It was shot on May 8, 2014,[103] and was premiered online by music website Idolator on June 10.[14] Robinson conceptualized the clip's look telling Trainor, "I want to set it up with pastel colors 'cause that's the new summer thing. And I think it would be cute if you're like a little innocent-looking girl doing, like, booty-bumping dance moves and just shaking it up", to which Trainor agreed.[1] Robinson and Trainor wanted to make the visual as fun as possible to co-relate with the song's lyrical themes.[1] When the video was first sent to Trainor, she felt as if she wanted to cancel its release altogether.[2] Trainor went on to request several edits to be done as she felt some of the shots did not compliment her and that they made her face look "weird".[2] However, she approved of the final video, deeming it "amazing" and felt that it made her look like a pop star.[2] The video was a departure from Trainor's personal, edgier style, and its "surprising popularity" typecast Trainor's appearance. She said, "I pictured it as a cartoon I'm going to play for the day, and it's gonna be adorable", but then the video became "bigger than anyone expected, it's like, crap, I have to kind of look like that now."[33] Social media played a key role in how the video was made and marketed.[61] Robinson discovered one of the video's dancers, Sione Maraschino, online through social media service Vine, where Maraschino rose to popularity. Maraschino later shared the "All About That Bass" with his following on Twitter and YouTube which became a contributing factor to the clip going viral.[61]

Synopsis

Five women are dancing. They wear colourful dresses surrounded by a pink backdrop.
The music video for "All About That Bass" featured a pink pastel backdrop and an intricate dance choreography. Stacy Lambe of Out opined that the visuals were "a retro pop world that makes you want to dance in your seat".

The video's wardrobe features Trainor and other characters all donning retro, uncharacteristic, light and pastel-colored clothing. It opens with Trainor dancing in front of a pink pastel backdrop. She sports a light blue collared shirt and pullover skirt and material bow head-piece. The clips then switches to a scene with Trainor wearing a head-piece made of roses and a light pink collared shirt and pullover skirt. It then returns to the original scene where the singer engages in a dance scene with four other female dancers who sport similar outfits to Trainor. The scene later sees the five women dancing while sitting on chairs. The routine is intercepted with Maraschino donning a white collared shirt and light blue shorts performing a dance sequence on his own, which includes him doing split acrobatics. Three women wearing platinum blonde wigs that cover their forehead and eyes are also pictured in their own dance routine. In another scene, Trainor, with her hair now loose, sports a yellow sweater and sings in front of several colorful balloons and on top of a wide range of colored material. The singer is also pictured at a dining table topped with candy, offering an unhappy man a cupcake and forcing him to smile with her hands. Two children, in a separate scene, are shown playing with dolls in a dollhouse, dancing in a bedroom and riding bicycles. Trainor is later seen posing next to the dollhouse, and while singing, "I won't be no stick-figure, silicone Barbie doll," tosses the doll across the room. Other women are pictured smiling while holding magazines with their faces on the front covers.

Reception

"All About That Bass" was YouTube's most-streamed music video for most of September and October in 2014,[16] and has attained over 400 million views as of January 2015.[104] Yahoo! writer Paul Grein opined that the clip was the leading candidate to win Best Song with a Social Message at the 2015 MTV Video Music Awards.[39] Jim Farber of the Daily News wrote, "Beneath the 'All About That Bass' video on YouTube, the comment-section 'debate' over her size—is she too big? Too small?—has taken on a life of its own".[5] Cosmopolitan editor Joanna Coles stated that her readers and staff saw Trainor as an ambassador for embracing creativity and individuality.[61] Billboard journalist Andrew Hampp described the video as "slyly satirical" and noted that it helped Trainor become "a breakthrough star virually overnight".[105] Idolator's Robbie Daw praised the clip's "memorable" dance routine and vintage aesthetic.[43] Kevin O'Keeffe of The Atlantic and A. Pawlowski from Today felt that the video was "fun,"[18][19] while Stacy Lambe of Out described it as "a retro pop world that makes you want to dance in your seat".[13] According to Erin Kean from Salon, the clip offered a hard sell for the song.[106] Stereogum's Chris DeVille commented, "the video, for all its foibles, is both cute and effective".[17] Lauren Valenti of Marie Claire felt that the video put an end to the unattainable standards of the beauty industry.[107] The Daily Beast's Marlow Stern called the visual "zesty,"[9] while USA Today writer Brian Mansfield described the clip as "'Baby Got Back'-meets-'Beauty School Dropout'".[15] Emma Garland of Vice opined that it was fun, safe and easily palatable. However, she felt that the clip did not require much thought and dismissed its choreography as the kind "year 2 schoolgirls would invent."[20]

Live performances

A young long-haired blonde woman singing into a microphone onstage. She sports a black skirt and black Bad Gal jacket. On her left and right are two brunette women dancing, each are wearing a sleeveless white top and leather shorts. A portraits of several bass speakers squared in pattern with background colors of neon green as the women's backdrop, as well as the iHeart Radio logo.
Trainor performing "All About That Bass" on the Jingle Ball Tour on December 10, 2014.

Trainor promoted "All About That Bass" with a series of public appearances and televised live performances. She first performed the track live in Nashville at an Emily West show on July 16, 2014, and on Live! with Kelly and Michael on August 7.[108] On September 2, Trainor performed an acoustic version of "All About That Bass" on the ukelele for Entertainment Tonight.[109] Trainor, Jimmy Fallon and The Roots performed the song together on The Tonight Show Starring Jimmy Fallon on September 4 using classroom instruments.[110] The rendition was deemed "light," "fun" and "the perfect kicky antidote to your Friday blues" by Kevin O'Keeffe of The Wire.[111] Samantha Grossman of Time felt the performance "took the song to a new level" and wrote that the use of a kazoo in the performance made the song "so much better".[112] Billboard journalist Gary Trust wrote that the performance helped stir publicity for the song and aided its 2-1 climb[jargon] on the Billboard Hot 100 the following week.[64] On September 11, Trainor performed the song on The Ellen DeGeneres Show.[113] She made her Australian television debut on September 15, performing the song on The X Factor Australia.[114]

Trainor performed the track in a duet with Miranda Lambert at the Country Music Association Awards on November 5.[44] Lambert previously covered the song live in concert.[115] The two sported 1950s-styled skirts, while Trainor wore a Nasty Gal jacket. Billboard reviewer Joe Lynch wrote, "it wasn't the most country-ish reimagining, but it added just enough fiddle and guitar twang to make it CMA Award appropriate."[116] Whitney Self of Country Music Television stated that the pair's rendition was "one of the most talked-about performances among the mainstream media".[44] Self went on to describe the showing as "electric" with a "certain swagger," and noted that "the approving crowd cheered, danced and sang along".[44] Natalie Finn of E! described the duet as "fierce" and said that Trainor and Lambert's voices synched perfectly. Following the performance at the ceremony, American singer Brad Paisley stepped into the audience and told Trainor that he felt she belonged in country music.[117] On November 26, Trainor performed a medley of "All About That Bass" and "Lips Are Movin" on the final of the nineteenth season of American series Dancing with the Stars.[118] The singer also performed the track as part of her set for the Jingle Ball Tour 2014.[119] On December 13, Trainor sung the song live on the finale of the eleventh series of The X Factor UK, with finalists Andrea Faustini, Fleur East and Ben Haenow. The performance received a standing ovation from the show's judges.[120]

Cover versions and parodies

On August 4, 2014, American boy band Emblem3 performed an acoustic cover of "All About That Bass".[121] The same month, Canadian singer Michael Bublé posted a cover version of the song on his Instagram account.[122] Fleur East performed "All About That Bass" on the first live show of the eleventh series of The X Factor UK.[120] American singer Mary Sarah released her cover of the song online on September 15.[123] Cover versions by Meghan Tonjes and Power Music Workout charted at numbers 70 and 13 respectively on the UK Singles Chart in September 2014.[124] On October 7, English music executive Simon Cowell released a rendition of the track online.[125] Canadian singer Justin Bieber posted a cover version of "All About That Bass" on his SoundCloud on October 15.[126] Bieber's version was produced by American record producer Maejor Ali and comprises the altered verses, "I'm all about that bass, no treble/ We gonna take it to a whole 'nother level," and "We know that sh–ain't real/ We know it's Photoshopped".[126] Prior to the release of Bieber's version, Ali posted a video on Instagram of Bieber dancing to Trainor's version.[126] Ali also previously developed his own "hood-yet-house" remix of "All About That Bass" in August 2014.[126] On October 24, American group Pentatonix's Avi Kaplan released his cover version of the song online. Spin writer James Grebey noted, "Meghan Trainor's tune sounds very different a few octaves lower".[127]

On December 1, in an episode of Canadian comedy series This Hour Has 22 Minutes, the cast made a parody music video of the song, releasing it as a Conservative political ad smearing the Federal Liberal Party leader Justin Trudeau, with the video entitled "Just a Pretty Face."[128] Nerdist Industries released a Star Wars-themed parody entitled "All About That Base" on December 7. The music video features dancing stormtroopers and cheerleaders dressed in Darth Vader-inspired attire.[129] On December 12, NASA released a parody music video of the track with adjusted lyrics that made it applicable to their work, entitled "All About That Space".[130]

Formats and track listing

  1. "All About That Bass" – 3:07
  2. "Title" – 2:54
  • Digital download[25]
  1. "All About That Bass" – 3:07
  1. "All About That Bass" – 3:07
  2. "Title" – 2:54
  3. "Dear Future Husband" – 3:04
  4. "Close Your Eyes" – 3:40

Credits and personnel

Credits adapted from the liner notes of Title.[131]

Recording
  • Recorded and engineered at The Carriage House, Nolensville, Tennessee
  • Mastered at The Mastering Palace, New York City, New York
  • Published by Year Of The Dog Music (ASCAP), a division of Big Yellow Dog, LLC / Over-Thought Under-Appreciated Songs (ASCAP)
Personnel

Charts

Certifications

Region Certification Certified units/sales
Australia (ARIA)[78] 5× Platinum 350,000^
Austria (IFPI Austria)[178] Gold 15,000*
Canada (Music Canada)[179] 4× Platinum 320,000*
Germany (BVMI)[180] Gold 0^
Italy (FIMI)[181] Platinum 30,000‡
New Zealand (RMNZ)[80] 2× Platinum 30,000*
Sweden (GLF)[182] Platinum 40,000‡
United Kingdom (BPI)[89] Platinum‡ 651,000[90]
United States (RIAA)[68] 5× Platinum† 4,360,000[70]
Streaming
Denmark (IFPI Danmark)[183] Platinum 2,600,000^
Spain (PROMUSICAE)[184] Platinum 8,000,000*

* Sales figures based on certification alone.
^ Shipments figures based on certification alone.

‡ From July 2014, BPI certifications for singles include on-demand audio streaming.[185]

† Since May 2013, RIAA certifications for digital singles include on-demand audio and/or video song streams in addition to downloads.[186]

Radio and release history

Region Date Format Label
Austria[25] June 30, 2014 Digital download Epic
Germany[187]
Switzerland[188]
United States[26] July 1, 2014 Contemporary hit radio
United Kingdom[27] September 28, 2014 Digital download
Austria[28] October 3, 2014 Digital extended play (EP)
Germany[29]
Switzerland[30]
Germany[31] CD single

See also

References

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