Television in Serbia

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Television in Serbia was introduced in 1958. It remains the most popular of the media in Serbia—according to 2009 survey, Serbian people watch on average 6 hours of television per day, making it the highest average in Europe.[1]

Free-to-air terrestrial television[edit]

Digital television transition has been completed in 2015 with MPEG-4 compression standard and DVB-T2 standard for signal transmission.[2][3]

National broadcasting[edit]

Serbia has a total of 7 national free-to-air channels, which can be viewed throughout the country. These are RTS1, RTS2 and RTS3 from the country’s public network Radio Television of Serbia, as well as private channels Prva, B92, Pink and Happy TV.

Regional and local broadcasting[edit]

There are 28 regional and 74 local television channels.[4] Serbia’s northern province, Vojvodina, has a public broadcaster, Radio Television of Vojvodina. It airs 2 channels throughout Vojvodina – RTV1 and RTV2. Via pay tv services those 2 channels can be viewed throughout Serbia, like many regional broadcasters. One of the largest and most watched regional broadcasters is Studio B, which airs across Belgrade’s metropolitan area.

Pay television[edit]

Some 64% of households are provided with pay television services (i.e. 37% cable television, 16% IPTV, and 11% satellite).[5] There are 90 pay television operators (cable, IPTV, DTH), largest of which are SBB (mainly cable) with 47% market share, Telekom Srbija (mts TV) with 25%, followed by PoštaNet with 5%, and Ikom and Kopernikus with 4% each.[6]

Cable television[edit]

Some 37% of households in Serbia have cable television. As a result there are many cable television companies, by far the largest of which is SBB.[7] Cable operators offer not only Serbian channels in their packages but also foreign channels - on average there are 90 channels in basic cable packages.[8]

Internet protocol television[edit]

About 16% of households have IPTV.[9] First IPTV was successfully launched in 2008 by Telekom Srbija and its IPTV service, called mts TV, is today by far the largest IPTV platform in terms of numbers of subscribers. In 2013 SBB has launched an OTT service called D3i.

Satellite television[edit]

There are 11% of households equipped with satellite dishes.[10] Three dominant DTH services are: SBB platform called Total TV, followed by Polaris (owned by Bulgarian Bulsatcom) and Digi TV (owned by Romanian RCS & RDS).

List of channels[edit]

Public channels broadcasting nationally[edit]

Channel Notes
RTS 1 First television channel in Serbia launched on 23 August 1958 as Televizija Beograd or TVB (Television Belgrade).
RTS 2 First colour channel in Serbia launched on the last day of 1971 as Televizija Beograd 2 (TVB2).
RTS 3 Channel began broadcasting on 26 November 2008 in DVB-T format in Belgrade and Novi Sad area, since 21 March 2012 it was available across Serbia over trial DVB-T2 network.
RTS HD The first high-definition channel in Serbia, launched on 9 September 2009. Since 21 March 2012 it was available across Serbia over trial DVB-T2 network.

Private channels broadcasting nationally[edit]

Channel Notes
O2.TV Launched as B92 on 6 October 2000, it was rebranded as O2.TV in 2017.
Happy Happy was started as Serbia's first children-only channel. It was launched in June 2002 as a local Belgrade television station. In a joint bid with Košava, the station received a national frequency in 2006. On 27 September 2010 at 7am it fused with Košava into a one television.
Pink RTV Pink launched on 16 September 1994 at 8pm. It has since become significant media group which owns several television networks across the Balkans.
Prva Prva is Serbia's youngest national broadcaster, launched on 31 December 2006 at 7pm as FOX. It is part of Greek Antenna Group since December 2009. On 20 September 2010 at 6pm it changed its name to Prva.

Public channels broadcasting regionally[edit]

Channel Notes
RTV 1 First launched as Radio Television Novi Sad (RTNS 1) the network was renamed to Radio Television of Vojvodina in 2006. It is broadcast across Serbia's province of Vojvodina. It can also be seen throughout Serbia via pay television services.
RTV 2 RTV 2 caters mostly for the minority groups living in the Serbian province of Vojvodina with a large number of foreign language content. It can only be seen in Vojvodina and is not broadcast via pay television services to the rest of Serbia.

Private channels broadcasting regionally[edit]

There are 28 private channels broadcasting with a regional licence.[11] Due to pay television services being widely used across the country, many local and regional channels can be viewed throughout the country.[12]

Channel Notes
Timočka TV Airs from Zaječar
Regionalna TV Airs from Novi Pazar
SAT TV Airs from Požarevac
TV Banat Airs from Vršac
TV Belle Amie Airs from Niš
TV Bor Airs from Bor
TV Enigma Airs from Prijepolje
Info Kanal Airs from Subotica
TV K 23 Airs from Subotica
TV Kanal 9 Airs from Kragujevac
RT Kragujevac Airs from Kragujevac
TV Kraljevo Airs from Kraljevo
TV Kruševac Airs from Kruševac
TV Lav plus Airs from Užice
TV Most Airs from Novi Sad
TV Palma Plus Airs from Jagodina
TV Panonija Airs from Novi Sad
Pannon RTV Airs from Subotica
TV Pirot Airs from Pirot
TV Podrinje Airs from Loznica
TV Raška Airs from Raška
TV Santos Airs from Zrenjanin
Sremska TV Airs from Šid
TV Studio B Airs from Belgrade
TV Šabac Airs from Šabac
TV Vranje Airs from Vranje
TV Vujić Airs from Valjevo
TV YU Eco Airs from Subotica

Domestic pay-tv channels[edit]

  • Arena Sport 1 (available in HD)
  • Arena Sport 2 (available in HD)
  • Arena Sport 3 (available in HD)
  • Arena Sport 4 (available in HD)
  • Arena Sport 5 (available in HD)
  • SK HD
  • SK 1 (available in HD)
  • SK 2 (available in HD)
  • SK 3 (available in HD)
  • SK 4
  • SK 5
  • SK 6
  • SK Golf (available in HD)
  • Lov i ribolov
  • SOS Kanal
  • N1 (available in HD)
  • Prva Plus
  • (available in HD)
  • Cinemania
  • Film Klub
  • K::CN
  • K::CN 2
  • K::CN 3
  • Naša
  • Naša Vremeplov
  • Naša Party
  • Grand
  • Grand 2
  • DM SAT
  • Melos
  • Pink 2
  • Pink 3 Info
  • Pink Premium
  • Pink Movies
  • Pink Romance
  • Pink Sci-Fi & Fantasy
  • Pink Action
  • Pink Thriller
  • Pink Crime & Mystery
  • Pink Classic
  • Pink Western
  • Pink Horror
  • Pink Comedy
  • Pink World Cinema
  • Pink Film
  • Pink Family
  • Pink Soap
  • Pink Serije
  • Pink Koncert
  • Pink Hits
  • Pink Hits 2
  • Pink N Roll
  • Pink Music
  • Pink Music 2
  • Pink Folk
  • Pink Folk 2
  • Pink Show
  • Pink Parada
  • Pink Pedia
  • Pink Fashion
  • Pink Style
  • Pink Kuvar
  • Pink Super Kids
  • Pink Kids
  • Pink Zabava
  • Pink Plus
  • Pink Extra
  • Pink World
  • Bravo Music
  • Pink Reality
  • Pink Erotic
  • Pink Erotic 2
  • Pink Erotic 3
  • Pink Erotic 4
  • Pink Erotic 5
  • Pink Erotic 6
  • Pink Erotic 7
  • Pink Erotic 8
  • Info na dlanu
  • Sve na dlanu
  • Srpska naučna televizija
  • Agro TV
  • Ženska TV
  • TV Hram

International pay-tv channels[edit]


Following is table of viewership for 7 national free-to-air channels:

Audience share % (4+)[13]
Channel 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
RTS1 19.5 20.1 22.4 27.4 26.5 26.2 26.0 25.1 23.6 23.6 19.9 21.7 18.5 19.2
RTS2 7.4 8.2 6.3 6.7 6.8 7.6 5.7 4.6 4.2 3.6 3.0 3.1 2.3 3.1
Pink 21.9 20.0 22.5 23.3 23.5 21.7 23.7 25.6 20.4 19.7 21.4 19.0 15.8 14.8
Fox / Prva N/A N/A N/A N/A 4.7 6.4 7.8 10.6 15.1 16.1 16.0 13.2 10.7 9.7
B92 3.4 5.3 6.8 9.1 9.3 8.7 8.0 6.3 7.6 8.2 7.7 7.3 6.8 5.8
Happy N/A N/A N/A N/A N/A N/A N/A N/A N/A 2.8 4.1 4.7 9.8 7.9

See also[edit]


Further reading[edit]

  • Miroslav Savićević (1995). "Television". The history of Serbian Culture. Rastko. 

External links[edit]