Kool-Aid: Difference between revisions
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[[Image:Kool-Aid_Logo.png|right]] |
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Kool-Aid was invented by [[Edwin Perkins]] in [[Hastings, Nebraska]]. Its predecessor was a liquid concentrate called Fruit-Smack. To reduce shipping costs, in [[1927]], Perkins discovered a way to remove the liquid from Fruit-Smack, leaving only a powder. This powder was named Cool-Ade (and a few years later, Cool-Aid). Perkins moved his production to [[Chicago]] in 1931, and Cool-Aid was sold to [[General Foods]] in 1953, who changed the name to Kool-Aid to associate it more with the [[Kraft]] brand. |
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Kool-Aid was invented by Edwin Perkins in Hastings, Nebraska. Perkins was always fascinated by chemistry and enjoyed inventing things. When his family moved to southwest Nebraska at the turn of the century, young Perkins experimented with home-made concoctions in his mother's kitchen. Kool-Aids predecessor was a liquid concentrate called Fruit-Smack. Fruit-Smack, like Jell-O, came in six delicious flavors. The four-ounce bottle made enough for a family to enjoy at an affordable price. The bottles were later proved to be costly, and breakage was becoming a problem. To reduce shipping costs, in 1927, Perkins discovered a way to remove the liquid from Fruit-Smack, leaving only a powder that could be pre-packaged in envelopes 1. This powder was named Kool-Ade (and a few years later, Kool-Aid). Kool-Aid sold for ten cents a packet and was first sold to wholesale grocery, candy and other suitable markets by mail order in six flavors; strawberry, cherry, lemon-lime, grape, orange, and raspberry 1. In 1929, Kool-Aid was distributed nation-wide to grocery stores by food brokers 1. It was a family project to package and ship the popular soft drink mix around the country. During the Great Depression, Perkins cut the price in half to just five cents a packet, so that families could afford this luxury 1. By 1950, 300 production workers produced nearly a million packets of Kool-Aid each Day 1. |
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| ⚫ | In 1953, Perkins sold his Kool-Aid to General Foods 1. In 1954 the popular "Smiling Face Pitcher" was introducted in print advertisements. The mascot of Kool-Aid, Kool-Aid Man (aka The Big Man), is a gigantic anthropomorphic frosty pitcher filled with Kool-Aid and marked with a fingerprinted smiley face on it, as seen in Kool-Aid's advertising. Besides the smiling face on the pitcher, it has also had the image of five cents drawn in the frost as well as another had a heart and an arrow 2. In TV and print ads, Kool-Aid Man was known for bursting suddenly through walls and adapted the catch phrase,"Oh,Yeah!!!" |
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| ⚫ | Because the Perkins Products Company had its origins in |
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| ⚫ | Because the Perkins Products Company had its origins in Nebraska, and the company's founder kept his ties to the state, Kool-Aid was dubbed the official soft drink of Nebraska. Kool-Aid Days, a summertime festival that includes the World's Largest Kool-Aid Stand, is held annually during the second weekend of August in Hastings, Nebraska 3. This festival is three days of fun during the summer and mugs are two dollars a piece with free refills all day 3. |
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| ⚫ | Kool-Aid's high concentration of |
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Contents hide |
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| ⚫ | In the |
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5 Flavors |
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6 External links |
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[[Llano Estacado Winery]] in Lubbock, Texas sells a chilled wine that is referred to as 'Texas Kool Aid'. |
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"Other Uses" |
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[[Image:Purple_punch.jpg|thumb|100px|left|Contrary to popular belief, Kool-Aid was not used in the infamous punch at Jonestown]] |
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The idiomatic expression ''drinking the Kool-Aid'' is a reference to the [[1978]] cult mass-suicide in [[Jonestown]], [[Guyana]]. [[Jim Jones]], the leader of the group, convinced his followers to move to Jonestown. Late in the year he then ordered his flock to commit suicide by drinking grape-flavored [[Flavor Aid]] laced with [[potassium cyanide]]. In what is now commonly called "the Jonestown Massacre", 913 of the 1100 Jonestown residents drank the brew and died. (The discrepancy between the idiom and the actual occurrence is likely due to Flavor Aid's relative obscurity versus the easily recognizable Kool-Aid.) |
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One lasting legacy of the Jonestown tragedy is the saying, “Don’t drink the Kool-Aid.” This has come to mean, "Don’t trust any group you find to be a little on the kooky side," or "Whatever they tell you, don't believe it too strongly." |
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There are several different methods that can be employed when using Kool-Aid to dye your hair 4. |
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Some of the most commonly Kool-Aid dyed materials include yarn and bed sheets 4. |
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Packets of Kool-Aid mix can be used to make several food recipes also. Some of the most popular include: Kool-Aid ice cubes, popsicles, colorful Rice Krispies Squares and frosting for holidays, and snow cones 4. |
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The phrase can also be used in the opposite sense to indicate that one has blindly embraced a particular philosophy or perspective (a "Kool-Aid drinker"). This usage is generally limited to those in or commenting on [[United States]] politics, but also appears in discussions on computer technology, where someone who is a staunch advocate for a particular technology is described as having "drunk the Kool-Aid". This is also frequently used in discussions about sports; when a fan makes an overly-optimistic prediction or hopeful statement, usually about a traditionally woeful team or franchise, others may comment that he is "drinking the Kool-Aid" |
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| ⚫ | In the 1960s, Ken Kesey and the Merry Pranksters were notorious for lacing Kool-Aid with LSD at gatherings. Publication of journalist Tom Wolfe's recollection of their mad tour, “The Electric Kool Aid Acid Test”, which captured this aspect of the decade, cannot have been greeted with pleasure at Kraft Foods 4. |
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This is the only usage of "Kool-Aid" that non-American speakers of English are likely to recognise. |
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Kool-Aid can also be used to clean your dishwasher, remove rust stains from concrete, make colorful paints, or watercolors, and make play lip gloss 5. |
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Another phrase used widely among African-Americans in urban areas is "all up in the Kool-Aid". This term is used for a nosy person. |
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"Drinking the Kool-Aid" |
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There were seven Kool-Aid Man comics made in the 80s. Each of them had two stories, each one involving the Kool-aid Man and a bunch of kids fighting off yellow spikey characters called thirsties. |
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The idiomatic expression "drinking the kool-aid" is a reference to the 1978 cult mass-suicide in Jonestown, Guyana. The cults name was Peoples Temple and the leader was Jim Jones 6. He convinced his followers to drink a punch laced with cyaninde on November 18, 1978 7. This event is now commonly called the Jonetown Massacre. Nine hundred and thirteen of the one thousand one hundred Jonestown residence who drank the brew died 8. |
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There are three sayings that have become the lasting legacies of the Jonestown Massacre. One is the saying "dont trust anyone you find to be a little on the kooky side" or "whatever they tell you dont believe too strongly". citation needed The phrase can also be used in the opposite sense when stated "drinking the kool-aid." This means "blindly jumping on the bandwagon" and "being a team player" 9. The last of these sayins is "kool-aid drinker." Meaning that you are a person who is part of the problem not part of the soulution 9. This phrase is common in sports, politics, and discussions about computer technology. |
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Kool-Aid Comics |
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Two [[video game]] versions of Kool-Aid Man were made for the [[Atari 2600]] and the [[Mattel Intellivision]], which were a [[tie-in]] with the comic books. Both were noted for being totaly differnet games, giving gamers two different experiences involving Kool-Aid Man on each system. It was a change from the norm, where most games that were ported were exactly the same on each system. It is debatable how good the games were, or which system had the better version game. But it was another use of popular marketing that was done at the time,using the famous pitcher icon that had been on TV commercials for so long in a fun and thrilling way in the new video game boom that was going on at the time in the early 1980's. They are considered to be amongst the more scarce (but not necessarily rare) games to find for those systems. |
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There were six Kool-Aid Man comics made in the 80’s. They were published by Marvel Comics and given away by the truckloads by General Foods. “The Adventures of Kool-Aid Man” ran between 1983 and 1989 10 The “stories” were used strictly for promotion. Each of them had two stories, each one involving the Kool-Aid Man and a bunch of kids fighting off yellow spiky characters called Thiristies. There were even two video games made for the Atari 2600 and the Mattel Intellivision, which were a tie-in with the comics. The Atari 2600 version, the concept is to eliminate all the Thirsties. In the Intellivision version, the goal is to make a pitcher of Kool-Aid11. These are more of the scarce games to find for those systems. |
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Kool-Aid in Pop Culture |
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| ⚫ | Recently, Kool-Aid and the Kool-Aid Man have made a comeback in the mainstream. Spurred by the popularity of comedian Dane Cook’s the “Kool-Aid Man” sketch, which featured Cook talking about a nightmare involving the talking bowl of punch, phrases such as the pharse “Oh Yeah” and Kool-Aid references are becoming widely used again. Kool-Aid was also mentioned in a part of Dane Cook’s comedy album “Harmful if Swallowed." In the First episode of the cartoon series The Family Guy, the Kool-Aid Man made a cameo appearance. Peter gets sentenced to prison causing a series of reactions in the crowd yelling “No”, and then the Kool-Aid Man accidentally burst through the wall shouting “Oh Yeah" 12. |
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Sources |
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1. History of Kool-Aid (http://www.hastingsmuseum.org/koolaid/history.htm) |
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2. Official Kool-Aid website (http://www.kraftfoods.com/Koolaid/) |
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3. Official Kool-Aid Days website http:/www.kool-aiddays.com/ |
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4. Kraft Foods FAQ’s section http://www.faqs.org/faqs/food/kool-aid-faq/ |
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5. Extraordinary Uses For Ordinary Things http://www.readersdigest.ca/mag/2006/04/Ordinary_Things.php |
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6. http://religiousmovements.lib.virginia.edu/nrms/jonestwn.html |
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7. www.owlnet.rice.edu/~reli291/Jonestown/Jonestown.html |
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8. www.crimelibrary.com/serial4/Jonestown |
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9. www.mepc.org/journal_vol11/0406_lang.asp |
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10. http://www.x-entertainment.com/articles/0861/ |
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11. www.classicgaming.com/2600ce/gotw/koolaidman.html |
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12. http://www.devilducky.com/media/33802/ |
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Kool-Aid is a name of an album and a song by British band [[Big Audio Dynamite II]]. |
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Because of its supposed role in past [[cult]] activities, Kool-Aid has also come to acquire a dark reference to the [[occult]], though often in a whimsically humorous context. |
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==Flavors== |
==Flavors== |
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Revision as of 12:22, 21 April 2006
Kool-Aid is an artificially-flavored soft drink concentrate which is made by Kraft Foods. Kool-Aid is sold as a powder to be mixed with water, and versions are made with sugar as well as with an artificial sweetener.
Kool-Aid was invented by Edwin Perkins in Hastings, Nebraska. Perkins was always fascinated by chemistry and enjoyed inventing things. When his family moved to southwest Nebraska at the turn of the century, young Perkins experimented with home-made concoctions in his mother's kitchen. Kool-Aids predecessor was a liquid concentrate called Fruit-Smack. Fruit-Smack, like Jell-O, came in six delicious flavors. The four-ounce bottle made enough for a family to enjoy at an affordable price. The bottles were later proved to be costly, and breakage was becoming a problem. To reduce shipping costs, in 1927, Perkins discovered a way to remove the liquid from Fruit-Smack, leaving only a powder that could be pre-packaged in envelopes 1. This powder was named Kool-Ade (and a few years later, Kool-Aid). Kool-Aid sold for ten cents a packet and was first sold to wholesale grocery, candy and other suitable markets by mail order in six flavors; strawberry, cherry, lemon-lime, grape, orange, and raspberry 1. In 1929, Kool-Aid was distributed nation-wide to grocery stores by food brokers 1. It was a family project to package and ship the popular soft drink mix around the country. During the Great Depression, Perkins cut the price in half to just five cents a packet, so that families could afford this luxury 1. By 1950, 300 production workers produced nearly a million packets of Kool-Aid each Day 1.
In 1953, Perkins sold his Kool-Aid to General Foods 1. In 1954 the popular "Smiling Face Pitcher" was introducted in print advertisements. The mascot of Kool-Aid, Kool-Aid Man (aka The Big Man), is a gigantic anthropomorphic frosty pitcher filled with Kool-Aid and marked with a fingerprinted smiley face on it, as seen in Kool-Aid's advertising. Besides the smiling face on the pitcher, it has also had the image of five cents drawn in the frost as well as another had a heart and an arrow 2. In TV and print ads, Kool-Aid Man was known for bursting suddenly through walls and adapted the catch phrase,"Oh,Yeah!!!"
Because the Perkins Products Company had its origins in Nebraska, and the company's founder kept his ties to the state, Kool-Aid was dubbed the official soft drink of Nebraska. Kool-Aid Days, a summertime festival that includes the World's Largest Kool-Aid Stand, is held annually during the second weekend of August in Hastings, Nebraska 3. This festival is three days of fun during the summer and mugs are two dollars a piece with free refills all day 3.
Contents hide 1 Other uses 2 "Drinking the Kool-Aid" 3 Kool-Aid Comics 4 Kool-Aid in Pop Culture 5 Flavors 6 External links
"Other Uses"
Kool-Aid's high concentration of food coloring and its low retail cost (US$0.20 a packet as of 2004) has led some to use Kool-Aid to dye fabric and hair 4. Kurt Cobain, of the band Nirvana had his hair dyed with red Kool-Aid before a performance on Saturday Night Live. There are several different methods that can be employed when using Kool-Aid to dye your hair 4. Some of the most commonly Kool-Aid dyed materials include yarn and bed sheets 4.
Packets of Kool-Aid mix can be used to make several food recipes also. Some of the most popular include: Kool-Aid ice cubes, popsicles, colorful Rice Krispies Squares and frosting for holidays, and snow cones 4.
In the 1960s, Ken Kesey and the Merry Pranksters were notorious for lacing Kool-Aid with LSD at gatherings. Publication of journalist Tom Wolfe's recollection of their mad tour, “The Electric Kool Aid Acid Test”, which captured this aspect of the decade, cannot have been greeted with pleasure at Kraft Foods 4. Kool-Aid can also be used to clean your dishwasher, remove rust stains from concrete, make colorful paints, or watercolors, and make play lip gloss 5.
"Drinking the Kool-Aid"
The idiomatic expression "drinking the kool-aid" is a reference to the 1978 cult mass-suicide in Jonestown, Guyana. The cults name was Peoples Temple and the leader was Jim Jones 6. He convinced his followers to drink a punch laced with cyaninde on November 18, 1978 7. This event is now commonly called the Jonetown Massacre. Nine hundred and thirteen of the one thousand one hundred Jonestown residence who drank the brew died 8.
There are three sayings that have become the lasting legacies of the Jonestown Massacre. One is the saying "dont trust anyone you find to be a little on the kooky side" or "whatever they tell you dont believe too strongly". citation needed The phrase can also be used in the opposite sense when stated "drinking the kool-aid." This means "blindly jumping on the bandwagon" and "being a team player" 9. The last of these sayins is "kool-aid drinker." Meaning that you are a person who is part of the problem not part of the soulution 9. This phrase is common in sports, politics, and discussions about computer technology.
Kool-Aid Comics
There were six Kool-Aid Man comics made in the 80’s. They were published by Marvel Comics and given away by the truckloads by General Foods. “The Adventures of Kool-Aid Man” ran between 1983 and 1989 10 The “stories” were used strictly for promotion. Each of them had two stories, each one involving the Kool-Aid Man and a bunch of kids fighting off yellow spiky characters called Thiristies. There were even two video games made for the Atari 2600 and the Mattel Intellivision, which were a tie-in with the comics. The Atari 2600 version, the concept is to eliminate all the Thirsties. In the Intellivision version, the goal is to make a pitcher of Kool-Aid11. These are more of the scarce games to find for those systems.
Kool-Aid in Pop Culture
Recently, Kool-Aid and the Kool-Aid Man have made a comeback in the mainstream. Spurred by the popularity of comedian Dane Cook’s the “Kool-Aid Man” sketch, which featured Cook talking about a nightmare involving the talking bowl of punch, phrases such as the pharse “Oh Yeah” and Kool-Aid references are becoming widely used again. Kool-Aid was also mentioned in a part of Dane Cook’s comedy album “Harmful if Swallowed." In the First episode of the cartoon series The Family Guy, the Kool-Aid Man made a cameo appearance. Peter gets sentenced to prison causing a series of reactions in the crowd yelling “No”, and then the Kool-Aid Man accidentally burst through the wall shouting “Oh Yeah" 12.
Sources 1. History of Kool-Aid (http://www.hastingsmuseum.org/koolaid/history.htm)
2. Official Kool-Aid website (http://www.kraftfoods.com/Koolaid/)
3. Official Kool-Aid Days website http:/www.kool-aiddays.com/
4. Kraft Foods FAQ’s section http://www.faqs.org/faqs/food/kool-aid-faq/
5. Extraordinary Uses For Ordinary Things http://www.readersdigest.ca/mag/2006/04/Ordinary_Things.php
6. http://religiousmovements.lib.virginia.edu/nrms/jonestwn.html
7. www.owlnet.rice.edu/~reli291/Jonestown/Jonestown.html
8. www.crimelibrary.com/serial4/Jonestown
9. www.mepc.org/journal_vol11/0406_lang.asp
10. http://www.x-entertainment.com/articles/0861/
11. www.classicgaming.com/2600ce/gotw/koolaidman.html
12. http://www.devilducky.com/media/33802/
[[Image:Koolaidmancart.jpg|thumb|125px|left|Kool-Aid Man video game for the Atari 2600. circa 1983 M Network.]
Flavors
There are many different flavors and types of Kool-Aid.
| Cherry | Grape | Lemon-Lime |
| Orange | Raspberry | Strawberry |
| Apple | Arctic Green Apple | Bedrock Orange | Berry Blue | Black Cherry |
| Blastin' Berry Cherry | Blastin' Berry Cherry (sugar free) | Blue Moon Berry | Blue Raspberry | Bunch Berry |
| Candy Apple | Changin' Cherry (color-changing mix) | Cherry | Cherry (sugar-free) | Cherry Cracker |
| Cherry Lime | Cherry Subway | Cola | Eerie Orange (Halloween edition) | Golden Nectar |
| Grape | Grape (sugar free) | Grape Berry Splash | Grape Illusion (color-changing mix) | Great Bluedini |
| Ice Blue Island Twist | Ice Blue Raspberry Lemonade | Incrediberry | Jamaica (hibiscus flavored) | Kickin' Kiwi-Lime |
| Kiwi Strawberry | Lemonade | Lemonade (sugar free) | Lemonade Tea | Lemon-Grape |
| Lemon Ice | Lemon-Lime | Mandarina-Tangerine | Mango | Man-O-Mango-Berry |
| Mountain Berry Punch | Oh-Yeah Orange-Pineapple | Orange | Piña-Pineapple | Pineapple-Grapefruit |
| Pink Lemonade | Pink Swimmingo | Punch | Purplesaurus Rex | Rainbow Punch |
| Raspberry | Red Fruit | Mountain Spring | Rock-A-Dile Red | Root Beer |
| Scary Blackberry (Halloween edition) | Scary Black Cherry (Halloween edition) | Sharkleberry Fin | Slammin' Strawberry Kiwi | Soarin' Strawberry-Lemonade |
| Soarin' Strawberry-Lemonade (sugar free) | Starry Strawberry Star Fruit | Strawberry | Strawberry Falls Punch | Strawberry Split |
| Strawberry Tea | Sunshine Punch | Surfin' Berry Punch | Swirlin' Strawberry Starfruit | Switchin' Secret |
| Tamarindo | Tangerine | Tropical Punch | Tropical Punch (sugar free) | Watermelon Kiwi |
| Wildberry Tea | Yabba Dabba Doo Berry |
Note: that some flavors appear under different names.
| Cola | Frutas (fruit punch) | Frutas Vermilhas | Grape Blackberry | Grosella (gooseberry/currant) |
| Guarana | Kolita | Lemon | Lemonade Sparkle | Orange Enerjooz |
| Berry Blue | Cherry | Grape |
| Lime | Strawberry Kiwi | Tropical Punch |
| Cherry | Cherry (sugar free) | Grape | Kiwi Strawberry |
| Kiwi Strawberry (sugar free) | Orange | Tropical Punch | Tropical Punch (sugar free) |
| Cherry | Grape | Tropical Punch |
External links
- Official Kool-Aid website
- In-depth reviews of many Kool-Aid flavors, past and present
- History of Kool-Aid, from a museum in Hastings, Nebraska
- Kool-Aid FAQs
- Official Kool-Aid Days website
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