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The Facebook Effect

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The Facebook Effect: The Inside Story of the Company That Is Connecting the World is a book by David Kirkpatrick and published by Simon & Schuster. It describes the history of Facebook and its social implications.

The Facebook Effect
Cover
AuthorDavid Kirkpatrick
LanguageEnglish
GenreTechnology
PublishedJune 8th 2010
PublisherSimon & Schuster
Pages384
ISBN1-439-10211-2

The Facebook Effect is a book by David Kirkpatrick and published by Simon & Schuster. It describes the history of Facebook and its social implications.

The book was shortlisted for the 2010 Financial Times and Goldman Sachs Business Book of the Year Award.

Synopsis

In The Facebook Effect, David Kirkpatrick narrates a history of how Facebook went from a dorm-room novelty to a company with 500 million users, and how Mark Zuckerberg stayed focused on growth even when it meant to raise money from investors selling the company equity.

Chapters

  1. Prolog
  2. The Beginnings
  3. Palo Alto
  4. Social Networks and the Internet
  5. Autumn 2004
  6. Investors
  7. A company is growing
  8. Autumn 20045
  9. The CEO
  10. 2006
  11. Privacy - You have one identity
  12. The Platform
  13. 15 Billion Dollars
  14. Earn Money
  15. Facebook and the world
  16. Societal Impact
  17. Facebook's development
  18. The Future
  19. Epilogue

https://www.goodreads.com/book/show/7518289-the-facebook-effect#bookDetails