Bayfair Center

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Bayfair Center
Bayfairmallentrancesanleandro.jpg
LocationSan Leandro, California, U.S.
Opening dateNovember 8, 1957
OwnerMadison Marquette
No. of stores and services100+
No. of anchor tenants9
Total retail floor area820,000 square feet (76,000 m2)
No. of floors2 (3 in Macy's)
Websitewww.shopbayfair.com

Bayfair Center (orig. Bay-Fair, later Bay Fair, Bayfair Mall) is a regional shopping mall and power center in San Leandro, California. It was among the first malls in the East Bay of the San Francisco Bay Area. Anchor stores are Macy's, Target, Kohl's, Staples, Old Navy, PetSmart, Bed Bath & Beyond, Cinemark, and 24 Hour Fitness.

History[edit]

Launch (1950s)[edit]

Announced in April 1953, the shopping center was built on the 48-acre site of the former Oakland Speedway automobile racing stadium, and cost $25 million to build, and an additional $6 million to build the anchor department store, a 200,000-square-foot (19,000 m2), three-story Macy's.[1] The mall construction did not begin until 1956.

The architect (including for the interior) for the Macy's store was John Savage Bolles, who had designed Candlestick Park and also designed interiors for Macy's Hilltop Mall in Richmond, Hillsdale Shopping Center in San Mateo, and Valley Fair in San Jose, and interiors for the renovation of the Macy's Union Square San Francisco flagship store.[2]

Macy's was the first unit to open, on August 8, 1957, with mall shops opening in the months following. On November 8, 1957, 19 new stores (besides Macy's), including a supermarket, celebrated their grand opening.[3][4]

The mall shop area (outside Macy's) was open-air and in an L-shape, split-level (i.e. on two levels, but not two stories one on top of another). It claimed to be the first shopping center in the Western United States to be built across two stories.[5][6][7]

Expansion (1960s–1990s)[edit]

The mall continued to expand, and a new department store anchor, Montgomery Ward opened a two-story, 159,000 sq ft (14,800 m2) store and auto center on August 4, 1971. With Ward's the mall had grown to 600,000 sq ft (56,000 m2) in size and had 62 stores.[8]

In 1972, Bay Area Rapid Transit opened Bay Fair station adjacent to the mall to the south, providing access via rapid rail transit.

In 1977, owner Macy's announced a major renovation of the mall. It was enclosed and added escalators, air conditioning and carpeting. On the ground level, 18,000 sq ft (1,700 m2) of retail space was added on and a further 4,000 sq ft (370 m2) atrium and "specialty court" for boutiques and restaurants. On the new second level, 16,200 sq ft (1,510 m2) of retail space was added. In a second pase, 12,000 sq ft (1,100 m2) of retail space was adjacent to Macy's and 32,000 sq ft (3,000 m2) elsewhere. In total, 82,000 sq ft (7,600 m2) of space was added for about 40 additional shops, for a total of about 100 shops.[9]

A T.J. Maxx anchor opened April 28, 1994.[10]

Hybrid power center (2000s–present)[edit]

In 2001, Montgomery Ward went bankrupt and closed its stores nationwide. The abandoned Ward's store was demolished and in October 2002, a 145,000 sq ft (13,500 m2) Target Greatland opened on the site.[11]

Also In late 2002, the mall was acquired by Chicago-based M & J Wilkow Ltd. The updated shopping center measured 820,000 sq ft (76,000 m2). Bayfair's owner planned to remodel the ailing center into an open-air power center, renamed "Bayfair/580," which would have several big-box tenants and upscale "lifestyle-oriented" stores. The plan never came to fruition, however, and the mall was sold to Madison Marquette in late 2003.[12]

The Macy's continues to operate and the mall is enclosed, but by 2012, the other anchors were more typical of those in a power center: big box stores Kohl's, Staples, Old Navy, PetSmart, Bed Bath & Beyond, and 24 Hour Fitness. There was also a Cinemark cinema multiplex.[13] According to the city of San Leandro in a 2016 study, Bayfair has been successful in transforming itself to a tenant mix that meets with current needs.[14]

Plans for transit-oriented village[edit]

In 2018, the city of San Leandro adopted a plan to transform the Bay Fair neighborhood, including the mall and areas around it, into a transit-oriented "village", a high-density, mixed-use neighborhood with a street grid of small blocks to encourage walking and cycling, and including small parks and space for community events.[15][16]

References[edit]

  1. ^ "E. Bay Macy's Store To Be In New Center". Daily Independent-Journal (San Rafael, CA). April 7, 1953.
  2. ^ "Top Artists Create Store's Special Effects: Team of Craftsmen Designs New Macy's Colorful Interiors". Oakland Tribune. August 7, 1957.
  3. ^ "Cookies or Cotton? Here's Guide to Bay Fair Stores". Oakland Tribune. November 6, 1957.
  4. ^ "Edit Share Print Download Save to Ancestry Bay Fair Answers Shopping Needs - Show article text (OCR)". Oakland Tribune. November 6, 1957.
  5. ^ "Macy's Branch Opens Today in San Leandro". San Francisco Examiner. August 8, 1957.
  6. ^ "Opening of Macy's Store Draws Bumper Crowd". Oakland Tribune. August 9, 1957.
  7. ^ "Macy's to Open San Leandro Bay Fair Store August 8". Oakland Tribune. July 31, 1957.
  8. ^ "New Ward's Store Opens in Bayfair". Oakland Tribune. August 3, 1971.
  9. ^ "What's New Around the Bay: San Leandro". San Francisco Examiner. July 21, 1977.
  10. ^ "We've Maxx-imized Bayfair Mall". San Francisco Examiner. April 20, 1994.
  11. ^ Goll, David (October 13, 2002). "Mall Has Sights on Target Shoppers". San Francisco Business Times.
  12. ^ Goll, Dave (September 30, 2003). "Bay Street Owners Buy Bayfair Mall". San Francisco Business Times.
  13. ^ Avalos, George (July 24, 2012). "Bayfair lands $50 million". San Jose Mercury News.
  14. ^ "Market Analysis, Bay Fair BART TOD Specific Plan", City of San Leandro, 2016
  15. ^ Moriki, Darin (February 2, 2018). "San Leandro: Concept plan OK'd for development around BART station, Bayfair Center Close to new 2,450 housing units, 300,000 square feet of office space projected in south San Leandro". East Bay Times.
  16. ^ "Bay Fair: A vibrant transit village is born". San Francisco Business Times. June 28, 2019.

External links[edit]

Coordinates: 37°42′02″N 122°07′40″W / 37.7005°N 122.1277°W / 37.7005; -122.1277