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{{Multiple issues|
{{notability|1=Companies|date=April 2023}}
{{one source|date=April 2023}}
}}

{{Short description|Italian mass media company}}
{{Use dmy dates|date=December 2022}}
{{Use dmy dates|date=December 2022}}
{{About|Mediaset Italia S.p.A., the company in charge of Italian domestic businesses|the international television service|Mediaset Italia}}
{{Short description|Italian mass media company}}
{{About|Mediaset Italia S.p.A., the company in charge of Italian domestic businesses|its parent company, formerly known as Mediaset N.V.|MFE - MediaForEurope|the international television service|Mediaset Italia}}
{{Infobox company
{{Infobox company
| name = Mediaset Italia S.p.A.
| name = Mediaset S.p.A.
| logo = Mediaset Logo.png
| logo =
| logo_upright = <!-- default = 1 -->
| logo_size = 250px
| logo_alt =
| logo_caption =
| image = Mediaset production center, Cologno Monzese, metropolitan city of Milan, Italy.jpg
| image = Mediaset production center, Cologno Monzese, metropolitan city of Milan, Italy.jpg
| image_caption = Mediaset headquarters in [[Cologno Monzese]] ([[Milan]])
| image_caption = Mediaset [[headquarters]] in [[Cologno Monzese|Cologno Monzese, Milan]]
| former_name = Mediaset Italia S.p.A. (2019-2022)
| type = [[Subsidiary]]
| type = [[S.p.A.]]
| traded_as =
| traded_as =
| ISIN =
| founder = [[Silvio Berlusconi]]
| industry = [[Media industry]]
| foundation = {{start date and age|1980|02|10|df=y}}
| predecessor =
| predecessor = <!-- or: | predecessors = -->
| founded = {{Start date and age|2019|07}}
| location = [[Cologno Monzese]], [[Milan]], Italy
| founder = [[Mediaset Group|Mediaset]]
| key_people = [[Pier Silvio Berlusconi]] <small>'''CEO'''</small>
| defunct = <!-- {{End date|YYYY|MM|DD}} -->
| industry = [[Mass media]]
| fate =
| products = [[Free-to-air]] and<br> [[Pay television|subscription]]<br> [[television]] [[broadcasting]]<br> Radio<br> [[Production company|Television Production]]
| successor = <!-- or: | successors = -->
| revenue = {{increase}} €3.401 billion
| hq_location_city = [[Cologno Monzese|Cologno Monzese, Milan]]
| revenue_year = 2018
| hq_location_country = [[Italy]]
| operating_income =
| area_served = [[Italy]]
| income_year =
| key_people = [[Fedele Confalonieri]] ([[Chairman]])<br />[[Pier Silvio Berlusconi]] ([[Chief executive officer|CEO]])
| net_income = {{Increase}} €0.471 billion
| products = [[Mass media|Media services]]
| net_income_year = 2018
| revenue =
| num_employees = {{increase}} 9,312
| revenue_year =
| num_employees_year = 2017
| subsid =
| net_income =
| net_income_year =
| owner = [[Fininvest]]
| owner = [[MFE - MediaForEurope]] (100%)
| num_employees =
| num_employees_year =
| parent = [[MFE - MediaForEurope]]
| parent = [[MFE - MediaForEurope]]
| subsid = {{Unbulleted list
| homepage = {{url|www.mediaset.it}}
|[[R.T.I. - Mediaset|R.T.I.]] (100%)
|Publitalia '80 (100%)
}}
}}
| website = {{URL|www.mediaset.it}}
}}'''Mediaset [[Società per azioni|S.p.A.]]''' (formerly '''Mediaset Italia S.p.A.''') is an [[Italy|Italian]]-based [[mass media company]] [[Wholly-owned subsidiary|wholly-owned]] by [[MFE - MediaForEurope|MFE - MediaForEurope N.V.]],<ref>{{Cite web |date= |title=Mediaset Group - groupstructure |url=https://corporate.mediaset.it/en/group/group-structure/ |access-date=2021-11-14 |website=corporate.mediaset.it}}</ref> which is the largest [[commercial broadcaster]] in the country.


Founded in 2019 to split the "Italy" [[Business branch|branch]] from the [[parent company]] in view of the "MediaForEurope" project, is [[Headquarters|headquartered]] in [[Cologno Monzese]] ([[Province of Milan|MI]]), [[Lombardy]].
'''Mediaset Italia S.p.A.''', also known as '''Mediaset''', is an Italian-based [[mass media]] company which is the largest [[commercial broadcasting|commercial broadcaster]] in the country. The company is controlled by the [[holding company]] [[MFE - MediaForEurope]]. Founded in 1987 by former Italian prime minister [[Silvio Berlusconi]], the group competes primarily against the public broadcaster [[RAI]], the privately owned [[La7]] and (through [[Sky Group|Sky Group Limited]]) [[Comcast]]'s [[Sky Italia]].

Mediaset's headquarters are in [[Milan]], [[Lombardy]]. Many of its studios are located in the Milano 2 area of [[Segrate]], a municipality bordering Milan, where broadcasts of local station TeleMilano (now airing nationally as Mediaset's [[Canale 5]]) began in 1978. After merging with various local broadcaster to form the Canale 5 syndication, much production was moved to [[Cologno Monzese]], where the infrastructure of the former Telealtomilanese was present. The company currently has three main television production centres, in [[Milan]] (Segrate, Cologno Monzese) and [[Rome]].<ref>{{cite web|url=http://www.mediaset.it/corporate/sedi_en.shtml|title=Offices|publisher=Mediaset|access-date=31 December 2009|archive-date=21 December 2009|archive-url=https://web.archive.org/web/20091221003857/http://www.mediaset.it/corporate/sedi_en.shtml|url-status=live}}</ref>

Due to their proximity to [[Italy]], other countries including [[France]], [[Croatia]], [[Switzerland]], [[Spain]], [[Greece]], [[Albania]], [[Malta]], [[Monaco]], [[Montenegro]] and [[Slovenia]] also receive Mediaset broadcasts. In addition to its domestic television interests, Mediaset also operates a series of [[news]], [[entertainment]] and [[sport]] websites; owns the film production company Medusa Film.


==History==
==History==
{{unreferenced section|date= April 2023}}
{{Split portions|MFE - MediaForEurope#History|date=March 2023|discuss=Talk:MFE - MediaForEurope#MFE ≠ Mediaset (Italia S.p.A.)|section=y|existing=y}}
''Mediaset Italia S.p.A.'' was created in July 2019 after approval by the [[Mediaset Group|Mediaset S.p.A.]] [[shareholders' meeting]] of the "MediaForEurope" project for the creation of a [[holding company]] that would control all the group's activities in [[Europe]]. The [[Italy|Italian]] activities were therefore [[Demerger|demerged]] from Mediaset in favor of the [[NewCo]], to which the [[Share (finance)|shares]] held in [[R.T.I. - Mediaset|R.T.I.]] (100%) and Publitalia '80 (100%) were also transferred.
===Beginnings in late 70s===
Mediaset's story began in 1978, with '''Telemilano''', a local [[Milan]]-based broadcaster that became [[Canale 5]] two years later and began broadcasting nationally. Canale 5 was subsequently joined by [[Italia 1]] (bought from the publishing group Rusconi in 1982) and [[Rete 4]] (acquired from [[Arnoldo Mondadori Editore]] in 1984). Television area was called '''RTI''' and became established with three national analogue networks, supported by an advertising sales company, '''Publitalia '80''', that exclusively collects advertising for all three channels, and two other companies, '''Videotime''', that manages TV technology and production activities, and '''Elettronica Industriale''' that guarantees signal distribution through the management of the broadcasting infrastructure. In 1987, it bought out Italian's leading home video distributor Domovideo, in a seesaw contest with Vincenzo Romangoli.<ref>{{Cite news |date=29 April 1987 |title=Berlusconi Buys Italian Distributor |pages=39–40 |work=[[Variety (magazine)|Variety]]}}</ref> In 1990, Silvio Berlusconi Communications entered into a partnership with [[DIC Entertainment|DIC Enterprises]] and having SBC subsidiaries Reteitalia, S.p.A. and [[Telecinco]] to co-produce shows, a relationship that lasted until 1994.<ref>{{Cite news|date=14 May 1990|title=DiC Enterprises gets animated with new tour|work=[[Broadcasting & Cable|Broadcasting]]|url=https://worldradiohistory.com/hd2/IDX-Business/Magazines/Archive-BC-IDX/90-OCR/BC-1990-05-14-OCR-Page-0038.pdf|access-date=16 October 2021|archive-date=16 October 2021|archive-url=https://web.archive.org/web/20211016001915/https://worldradiohistory.com/hd2/IDX-Business/Magazines/Archive-BC-IDX/90-OCR/BC-1990-05-14-OCR-Page-0038.pdf|url-status=live}}</ref>

===From late 90s to early 2000: the evolution===
Branding the company under his own image and having prior experience with the cable broadcasting industry during his time in Milan, Berlusconi expanded into many media ventures such as television, film and radio industries; and in 1996, RTI, Videotime, Publitalia and Elettronica Industriale were brought together in a single group, Mediaset, which was then listed on the [[Borsa Italiana|Milan stock exchange]], opening up the company to both important institutional investors and private investors (around 300,000). In 1997, Mediaset expands outside [[Italy]] with the acquisition of a 25% stake in the Spanish broadcaster, [[Telecinco]]. In 1999, Mediaset Group expands its web-based activities with a television portal dedicated to Canale 5, Italia 1 and Retequattro and a daily online news service, is accessible from a range of media ([[internet]], [[TV]], [[radio]], Mediavideo [[teletext]] and [[mobile phones]]).

In 2003, Mediaset increases its stake in Telecinco and becomes the major shareholder with 50.1% of the shares. The following year the [[Mediaset España Comunicación|Spanish TV company]] was listed on the [[Madrid]] stock exchange. In 2004, with the debut in Italy of [[Digital terrestrial television in Italy|digital terrestrial television]], an innovative signal broadcasting system that uses standard aerials and a small set-top box. Mediaset launches '''Mediashopping''', a [[shopping]] channel.

===2005-2007: Pay-TV and Acquisitions===
In 2005, the group launched [[Mediaset Premium]], a [[Pay-TV|pay]] [[digital terrestrial television]] service which offered live [[Serie A]] [[association football|football]], with a pre-paid card and without a subscription. Mediaset Premium also had a pay-per-view offer including [[films]] (including first TV-screenings), [[theatre]] and live events. In 2006, Mediaset launched [[Europe]]'s first digital terrestrial Mobile TV network using [[DVB-H]] (Digital Video Broadcast Handheld) technology.

In 2007, Mediaset became a major network due to its international expansion and new acquisitions. In a consortium with Cyrte Fund and [[Goldman Sachs]], they acquired from [[Telefonica]] a controlling interest in [[Endemol]]. The Dutch production company buys '''Medusa''', Italy's leading film production and distribution company. In 2008, they reached an agreement regarding the acquisition of [[Taodue]].{{Citation needed|date=September 2017}}

Mediaset decides to enter the Chinese market by obtaining the licence to sell advertisements for China Global Media which in October launched the [[sports]] channel China Sport Network, a consortium of seven regional broadcasters with an audience reach of 400 million viewers. Publieurope which sells international advertising for the channel; launching a new free Italian digital terrestrial channel, [[Iris (TV channel)|Iris]], featuring auteur [[Film|cinema]], [[music]], [[literature]] and [[theatre]].

===2008-2009: Expansion===
In 2008, the creation of '''Premium Gallery''', a new digital terrestrial premium content offer available with a pre-paid card. Three new channels, [[Joi (TV channel)|Joi]], [[Mya (TV channel)|Mya]], [[Steel (TV channel)|Steel]], where viewers can see exclusive previews of the best [[TV series]] and [[films]] from [[Time Warner]] and [[NBC-Universal]]. In July, the Gallery family was joined by the [[Disney Channel (Italy)|Disney Channel]] and '''Premium Calcio 24''' kicks off. At 2008 end, the Premium Gallery offering further improved with the launch of '''Premium Fantasy''', including four proposals dedicated to [[children]] and [[teenagers]]. In addition to Disney Channel and '''Disney Channel +1''', the expanded offering includes: [[Playhouse Disney]], [[Cartoon Network]], [[Hiro (TV channel)|Hiro]].

In the same year, [[Telecinco]] entered the [[North American]] market with the acquisition of a 29.2% stake in [[Caribevision]] - a US broadcaster for the country's Spanish-speaking population - while a joint venture was established between Medusa Film and Taodue, leader in the production of quality TV dramas. The union of these two companies will lead to the creation of an Italian production unit which will compete with the main international majors.

In 2009, Mediaset launched a new website.

[[Mediaset Premium]] doubled its offer of cinema with the launch of '''Premium Cinema''' and the much anticipated re-launch of [[Studio Universal]]. On 20 November Mediaset Premium launched a new feature: '''Premium-On-Demand''', a digital library with 50 films, updated daily, and American TV series. Also 20 November Premium also launched two features dedicated to the cinema: '''Premium Cinema Emotion''' and '''Premium Cinema Energy'''.

'''Publitalia'80''' and [[Arnoldo Mondadori Editore|Mondadori]] Pubblicità, stipulated an agreement for the realisation of a joint initiative aiming at gathering advertising on line. On the basis of this agreement, a new company was founded on 30 July owned jointly by '''Mediamond'''.

On 31 July Mediaset sees the launch of [[Tivù Sat]], [[Italy]]'s first free digital satellite platform, built by a company jointly owned by [[RAI]] (48.25%), Mediaset (48.25%) and Telecom Italia Media (3.5%). TivùSat is a complementary platform to the existing digital terrestrial platform, and is able to reach areas of the country not covered by the terrestrial networks.

On 18 December 2009 Mediaset S.p.A., the subsidiary Telecinco and Gruppo Prisa approved and signed an agreement that foresees, conditional upon determined conditions being met, the acquisition by Telecinco of a newly founded company which will include the company part of [[Cuatro (TV channel)|Cuatro]] and its shareholding of 22% in [[Digital Plus]].

===2010===
In 2010, the title '''News Mediaset''' is operational: an internal press agency that will provide images, news and services for all of Mediaset's news structures. Two free-to-air channels were launched: [[La5]], dedicated to a mainly female audience; [[Mediaset Extra]], dedicated to Mediaset channels' entertainment programmes from yesterday and today.

Mediaset Premium see the launch of '''Premium Cinema HD''': previews of films in HD. From October, Premium will broadcast, using the on demand system films in 3D. To watch the films, viewers will need a 3D TV and a normal Premium On Demand HD decoder which, as well as providing a high definition signal, is also equipped to carry 3D.

The Comisión Nacional de la Competencia (the Spanish antitrust commission), with a resolution dated 28 October 2010, authorised the acquisition by Gestevision Telecinco S.A. of exclusive control of Sociedad General De Television Cuatro S.A.U. through the purchase of 100% of its share capital, subordinate to certain conditions. Telecinco, having met the suspension conditions to which it was subjected, today acquired a 22% stake in "DTS Distribuidora de Televisión Digital SA" ("Digital+") and 100% of the share capital of "Four Television SAU" ("Sogecuatro"), holder, among other things, of the free-to-air channel "Cuatro". This operation resulted in the Mediaset Group becoming Spain?s biggest television operator.

===2011===
Mediaset launched a new service called '''Premium Net TV''', a new non-linear "over-the-top" TV system that offers films, TV series, cartoons, documentaries, football; in addition to all of the Mediaset channels' programmes of the last seven days and the entire offer can be seen also on a PC with the same quality as on TV. Premium Net TV is a completely open, independent network system, viewable with any Gold Stamp digital decoder and a broadband connection from any telephone carrier and it is included in the standard Mediaset Premium subscription, without any additional cost.

Mediaset launched four new channels on its digital terrestrial platform: [[BBC Knowledge (international)|BBC Knowledge]] and [[Discovery World (European TV channel)|Discovery World]] that broadcast [[documentaries]]; while '''Premium Crime''' dedicated to enthusiasts of thrillers and detective stories and '''Premium Cinema Comedy''' to those who love both Italian and American light comedy.

Mediaset launched new three free-to-air channels: '''Me''', in which Mediaset will reinforce its presence in the mail order sales sector with a new brand and a new approach; [[TgCom24]], a new, live, free-to-air, all news channel, also available online in live streaming on the TgCom24 website, and on [[smartphones]] and [[tablet computer|tablets]].

In November, Italian viewers can access '''Premium Play''', a new TV service.

===2013===
Mediaset launched a new service called '''Infinity''', a new non-linear "over-the-top" TV system that offers films, TV series, cartoons, anime; in addition to all of the Mediaset channels' programmes.

Mediaset launched a new free-to-air channel: [[Top Crime (TV channel)|Top Crime]].

===2018===
Mediaset launched a two new free-to-air channel: '''20''' and '''Focus'''. Mediaset removed Mediaset HD Premium channels on 1 June 2018.

===2019===
Mediaset bought Sony Pictures Television Italia's terrestrial frequences and replaced Pop and [[Cine Sony (Italian TV channel)|Cine Sony]] by '''Boing Plus''' (owned by [[Boing (Italy)|Boing S.p.A.]]) and '''Mediaset Extra 2''', later replaced with '''Cine 34'''.

===2021===
In January 2021 Mediaset signs a collaborative contract with the Romanian IT and telecommunications company DeltaLab S.A. for the construction of fiber optic network infrastructures around the world €196,000,000,000 (euro) project that will bring the high-speed line even in areas where there is no connection. the construction will take about 3 years with the help of construction companies in the various territories. When the works are finished it will be the largest infrastructure in the world, the infrastructures will be owned 30% by Mediaset and 70% by DeltaLab which will provide the connection as a direct supplier.{{Citation needed|date=February 2022}}

In November 2021, Mediaset announced a major restructuring, under which it would form a new parent company, [[MFE - MediaForEurope|MFE–MediaForEurope N.V.]], which would be domiciled in the Netherlands.<ref>{{Cite web|date=26 November 2021|title=Mediaset becomes MFE-MediaForEurope|url=https://www.digitaltveurope.com/2021/11/26/mediaset-becomes-mfe-mediaforeurope/|access-date=15 February 2022|website=Digital TV Europe|language=en-GB|archive-date=15 February 2022|archive-url=https://web.archive.org/web/20220215232301/https://www.digitaltveurope.com/2021/11/26/mediaset-becomes-mfe-mediaforeurope/|url-status=live}}</ref>

===2022===
In January 2022, Mediaset closed '''Premium Action''', '''Premium Crime''', '''Premium Stories''' and '''Premium Cinema'''. Mediaset later bought [[Paramount Networks EMEAA|ViacomCBS]]' terrestrial frequencies and launched '''Twentyseven 27'''.

==Holdings==

=== Free-to-air channels ===
{| class="wikitable"; text-align:center"
|-
! Channel
! LCN on [[DVB-T]]
! LCN on [[Tivùsat]]
! Launched
! Description
|-
| '''[[Rete 4]]'''
| 4 ([[High-definition television|HD]])
|4 (HD)
| 4 January 1982
| Generalist
|-
|'''[[Canale 5]]'''
| 5 (HD)
|5 (HD)
| 11 November 1980
| Generalist
|-
|'''[[Italia 1]]'''
| 6 (HD)
|6 (HD)
| 3 January 1982
| Generalist
|-
|'''[[20 (television channel)|20]]'''
| 20 (HD)
|20 (HD)
| 3 April 2018
| TV series, movies, and sports
|-
|'''[[Iris (TV channel)|Iris]]'''
| 22 ([[Standard-definition television|SD]])
|11 (HD)
| 30 November 2007
| TV series and movies
|-
|'''Twentyseven'''
| 27 (SD)
|27 (HD)
| 17 January 2022
| TV series and movies
|-
|'''[[La5]]'''
| 30 (SD)
|12 (HD)
| 12 May 2010
| Female-oriented
|-
|'''Cine34'''
| 34 (SD)
|34 (HD)
| 20 January 2020
| Italian movies of all times
|-
|'''[[Focus (TV channel)|Focus]]'''
| 35 (SD)
|60 (HD)
| 17 May 2018
| Documentaries
|-
|'''[[Top Crime (TV channel)|Top Crime]]'''
| 39 (SD)
|39 (HD)
| 1 June 2013
| Crime TV series and crime movies
|-
|'''[[Boing (Italian TV channel)|Boing]]'''
| 40 (SD)
|40 (SD)
| 20 November 2004
| Child-oriented
|-
|'''Boing Plus'''
|45 (SD)
| -
|11 July 2019
|Child-oriented
|-
|'''[[Cartoonito]]'''
| 46 (SD)
|41 (SD)
| 22 August 2011
| Toddler-oriented
|-
|'''[[Italia 2]]'''
| 49 (SD)
|16 (HD)
| 4 July 2011
| Young male-oriented
|-
|'''[[TgCom24]]'''
| 51 (SD)
|25 (HD)
| 11 November 2011
| All news
|-
|'''[[Mediaset Extra]]'''
| 55 (SD)
|17 (HD)
| 26 November 2010
| Best Mediaset's series TV and shows
|-
|'''Radio 105 TV'''
| 66 (SD)
| -
| 23 December 2019
| rowspan="4" | Radio broadcast and news
|-
|'''R101 TV'''
| 67 (SD)
| -
| 4 June 2014
|-
|'''Virgin Radio TV'''
| -
| 68 (SD)
| 6 November 2018
|-
|'''Radio Monte Carlo TV'''
| -
| 67 (SD)
| 10 April 2020
|}

=== Pay television channels ===
{| class="wikitable" ; text-align:center"
!Channel
!LCN on [[DVB-T]]
!LCN on [[Sky Italia|Sky]]
!Launched
!Closed
!Description
|-
|'''Premium Action'''
|459
| -
|1 April 2013
| rowspan="13" |10 January 2022
| rowspan="6" |Series TV
|-
|'''Premium Action HD'''
| -
|125
|23 June 2015
|-
|'''Premium Crime'''
|503
| -
|1 July 2011
|-
|'''Premium Crime HD'''
| -
|10
| rowspan="2" |23 June 2015
|-
|'''Premium Stories'''
|462
| -
|-
|'''Premium Stories HD'''
| -
|14
|4 June 2018
|-
|'''Premium Cinema 1'''
|463
| -
| rowspan="7" |1 July 2020
| rowspan="7" |Movies
|-
|'''Premium Cinema 1 HD'''
| -
|313
|-
|'''Premium Cinema 1 +24 HD'''
| -
|314
|-
|'''Premium Cinema 2'''
|464
| -
|-
|'''Premium Cinema 2 HD'''
| -
|315
|-
|'''Premium Cinema 3'''
|465
| -
|-
|'''Premium Cinema 3 HD'''
| -
|316
|}

===Radio channels===
{| class="wikitable"; text-align:center"
|-
! Channel
! Format
! Launch
|-
|'''[[Radio 105]]'''
| CHR/Urban music
| 16 February 1976
|-
|'''[[R101 (Italy)|R101]]'''
| Hot AC
| 10 March 1976 (as Radio Milano International)
|-
| '''[[Virgin Radio Italia|Virgin Radio]]'''
| Rock
| 12 July 2007
|-
|'''[[Radio Monte Carlo]]'''
| Adult contemporary/World music
| 6 March 1966
|-
|'''Radio Subasio'''
| Easy listening/Italian music
| 7 February 1976
|}

===Pay TV OTT (Italy)===
*[[Mediaset Infinity]]

===Other foreign channels===
*[[Nessma TV]] ([[Maghreb]]) 25%

===Film Studio===
*Medusa Film

===External broadcasting services (outside Italy)===
*[[Mediaset Italia]]

==Production centres==
[[File:Torre Mediaset, 2013.jpg|alt=|thumb|Mediaset Tower in [[Cologno Monzese]] ([[Milan]])]]
'''[[Milan]]'''
* TV production centre Cologno Monzese
* TV production centre Segrate

'''[[Rome]]'''
* TV production centre Palatino
* TV production centre Helios
* Drama Department - Via Aurelia Antica

==Impact==
A 2019 study in ''[[The American Economic Review]]'' examined the impact of Mediaset on Italy during its rollout in the 1980s. The study compared voting habits of people who grew up in towns and regions that got early access to Mediaset against ones that only got late access to Mediaset. The study noted that Mediaset's programming, especially during the 80s & 90s, was far more slanted toward entertainment and contained far less news and educational content than its competitor, the [[RAI]]. It also concluded that "individuals with early access to Mediaset all-entertainment content were more likely to vote for Berlusconi's party in 1994, when he first ran for office... we find that individuals exposed to entertainment TV as children were less cognitively sophisticated and civic-minded as adults, and ultimately more vulnerable to Berlusconi's populist rhetoric."<ref>{{Cite journal|last=Tesei|first=Andrea|last2=Pinotti|first2=Paolo|last3=Durante|first3=Ruben|date=2019|title=The Political Legacy of Entertainment TV|journal=American Economic Review|language=en|volume=109|issue=7|pages=2497–2530|doi=10.1257/aer.20150958|issn=0002-8282|doi-access=free}}</ref> The study said the effect included populist parties in general that offered simple slogans and easy cure-alls, including non-Berlusconi populist parties such as the [[Five Star Movement]].<ref>{{Cite web |url=https://www.washingtonpost.com/business/2019/07/20/how-trashy-tv-made-children-dumber-enabled-wave-populist-leaders/ |title=How trashy TV made children dumber and enabled a wave of populist leaders |access-date=21 July 2019 |archive-date=21 July 2019 |archive-url=https://web.archive.org/web/20190721083622/https://www.washingtonpost.com/business/2019/07/20/how-trashy-tv-made-children-dumber-enabled-wave-populist-leaders/ |url-status=live }}</ref>

==Lawsuits==
===Europa 7===
In January 2008, the European Court of Justice ruled that the TV frequencies used by Mediaset to broadcast Rete 4 were shared out unfairly. They should have been given to [[Europa 7]], a competitor channel, the judges maintain, and Rete 4 should be broadcast via satellite instead. Although the Italian Council of State, the highest court on administrative matters, has confirmed that the Italian government should abide by this European ruling, Rete 4 continues its operation on analog frequencies and on [[DVB-T]].<ref>{{cite news|url=https://www.reuters.com/article/rbssTechMediaTelecomNews/idUSL3142399220080531|title=Italy court rejects Mediaset appeal to EU ruling|date=31 May 2008|work=[[Reuters]]|first=Giuseppe|last=Fonte|access-date=2 July 2017|archive-date=13 September 2020|archive-url=https://web.archive.org/web/20200913112211/https://www.reuters.com/article/rbssTechMediaTelecomNews/idUSL3142399220080531|url-status=live}}</ref>

===Google===
On 30 July 2008, Mediaset filed a lawsuit against [[Google]] for €500 million (US$779 million) charging copyright infringement. The company stated that 325 hours worth of material was uploaded to [[YouTube]] and the result was the loss of 315,672 viewing days and ad revenue.<ref>{{cite news|url=https://www.nytimes.com/idg/IDG_852573C400693880002574960063ABD7.html|title=Mediaset Files EUR500 Million Suit Vs Google's YouTube|date=30 July 2008|work=[[International Data Group|IDG]]|first1=Stephen|last1=Lawson|access-date=12 May 2010|archive-date=10 January 2016|archive-url=https://web.archive.org/web/20160110135112/http://www.nytimes.com/idg/IDG_852573C400693880002574960063ABD7.html|url-status=live}}</ref><ref>{{cite news|url=https://money.cnn.com/news/newsfeeds/articles/djf500/200807301025DOWJONESDJONLINE000654_FORTUNE5.htm|title=Italian Media Company Sues YouTube|date=30 July 2008|access-date=13 September 2008|work=[[Dow Jones Newswires]]|publisher=[[CNNMoney.com]]|archive-date=8 September 2008|archive-url=https://web.archive.org/web/20080908122120/http://money.cnn.com/news/newsfeeds/articles/djf500/200807301025DOWJONESDJONLINE000654_FORTUNE5.htm|url-status=live}}</ref>

===Sky Italia===
On 16 September 2009, [[SKY Italia]] (fully owned by [[News Corporation (1980–2013)|News Corporation]]) filed a lawsuit to the Court of [[Milan, Italy]], against Reti Televisive Italiane and Publitalia '80 for a violation of [http://ec.europa.eu/competition/consumers/legislation_dominance_en.html Article 82] of European Treaty that regulates free economic competition between companies, in particular for refusing to allow SKY Italia to purchase advertising on the three main Mediaset television channels (Canale 5, Italia 1 and Rete 4),<ref>{{cite press release|url=http://www.newscorp.com/news/news_427.html|title=News Corporation's Sky Italia Files Lawsuit Against Mediaset Companies For Antitrust Violations|date=16 September 2009|publisher=News Corporation|access-date=16 September 2009|archive-date=24 September 2009|archive-url=https://web.archive.org/web/20090924000954/http://www.newscorp.com/news/news_427.html|url-status=live}}</ref> exercising [http://studiocelentano.it/codici/cpc/codicedpc004.htm Article 700] of the Italian Civil Procedural Code who permit to require an urgent action.<ref>{{cite news|url=http://www.ilsole24ore.com/art/SoleOnLine4/dossier/Tecnologia%20e%20Business/digitale-terrestre/copertura-broadcasting/Sky-Mediaset-tribunale.shtml?uuid=79bf94d0-a356-11de-9cb7-ea7a81dfc3bd&DocRulesView=Libero|title=Sky porta Mediaset in tribunale|language=it|date=17 September 2009|newspaper=[[Il Sole 24 Ore]]|access-date=17 September 2009|archive-date=16 July 2011|archive-url=https://web.archive.org/web/20110716175153/http://www.ilsole24ore.com/art/SoleOnLine4/dossier/Tecnologia%20e%20Business/digitale-terrestre/copertura-broadcasting/Sky-Mediaset-tribunale.shtml?uuid=79bf94d0-a356-11de-9cb7-ea7a81dfc3bd&DocRulesView=Libero|url-status=live}}</ref> Mediaset has rejected the charge of antitrust violations, stating that in 2009 it had broadcast SKY Italia commercials 3107 times on its channels, whereas SKY Italia has always refused to broadcast Mediaset commercials.<ref>{{cite news|url=http://www.mediaset.it/corporate/salastampa/2009/comunicatostampa_5162_en.shtml|title=Mediaset respinge accuse infondate del concorrente SKY|date=16 September 2009|publisher=Mediaset Group press release|access-date=16 September 2009|archive-date=18 July 2011|archive-url=https://web.archive.org/web/20110718182952/http://www.mediaset.it/corporate/salastampa/2009/comunicatostampa_5162_en.shtml|url-status=live}}</ref>


Completed the transfer of Mediaset S.p.A. to the [[Netherlands]], which became Mediaset N.V. and then MFE - MediaForEurope N.V., in 2022 the [[company]] is renamed ''Mediaset S.p.A.'', the same name previously adopted by the [[parent company]].
==See also==
{{Portal|Companies}}
* [[TGCOM]], an Italian news website owned by Mediaset
*[[Television in Italy]]


== Logo history ==
<gallery>
File:Mediaset Italia Logo.png|2019-2022
File:Mediaset Logo.png|2022-
</gallery>{{Portal|Companies}}
==References==
==References==
{{Reflist}}
{{Reflist}}


==External links==
==External links==
*{{Official website|www.mediaset.it}}
* {{Official website|}}


{{Mediaset}}
{{Mediaset}}
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[[Category:Mediaset| ]]
[[Category:1996 initial public offerings]]
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[[Category:Mass media companies of Italy]]
[[Category:Italian-language television networks]]
[[Category:Mass media in Milan]]
[[Category:Mass media in Milan]]
[[Category:Mass media companies established in 1978]]
[[Category:Mass media companies established in 2019]]
[[Category:Italian companies established in 1978]]
[[Category:Italian companies established in 2019]]
[[Category:European Broadcasting Union members]]
[[Category:Fininvest]]
[[Category:Silvio Berlusconi]]
[[Category:Silvio Berlusconi]]
[[Category:Italian brands]]

Revision as of 14:44, 5 April 2023

This article is about Mediaset Italia S.p.A., the company in charge of Italian domestic businesses. For the international television service, see Mediaset Italia.
Mediaset S.p.A.
FormerlyMediaset Italia S.p.A. (2019-2022)
Company typeS.p.A.
IndustryMedia industry
FoundedJuly 2019; 5 years ago (2019-07)
FounderMediaset
Headquarters
Cologno Monzese, Milan
,
Italy
Area served
Italy
Key people
Fedele Confalonieri (Chairman)
Pier Silvio Berlusconi (CEO)
ProductsMedia services
OwnerMFE - MediaForEurope (100%)
ParentMFE - MediaForEurope
Subsidiaries
  • R.T.I. (100%)
  • Publitalia '80 (100%)
Websitewww.mediaset.it

Mediaset S.p.A. (formerly Mediaset Italia S.p.A.) is an Italian-based mass media company wholly-owned by MFE - MediaForEurope N.V.,[1] which is the largest commercial broadcaster in the country.

Founded in 2019 to split the "Italy" branch from the parent company in view of the "MediaForEurope" project, is headquartered in Cologno Monzese (MI), Lombardy.

History

Mediaset Italia S.p.A. was created in July 2019 after approval by the Mediaset S.p.A. shareholders' meeting of the "MediaForEurope" project for the creation of a holding company that would control all the group's activities in Europe. The Italian activities were therefore demerged from Mediaset in favor of the NewCo, to which the shares held in R.T.I. (100%) and Publitalia '80 (100%) were also transferred.

Completed the transfer of Mediaset S.p.A. to the Netherlands, which became Mediaset N.V. and then MFE - MediaForEurope N.V., in 2022 the company is renamed Mediaset S.p.A., the same name previously adopted by the parent company.

Logo history

  • 2019-2022
    2019-2022
  • 2022-
    2022-

References

  1. ^ "Mediaset Group - groupstructure". corporate.mediaset.it. Retrieved 14 November 2021.
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