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===1990s deregulations===
===1990s deregulations===
Consumers' change in taste towards milder and higher quality coffee triggered a disagreement over export quotas of the [[International Coffee Agreement]] in the end of the 1980s.<ref name="sun" /> With the retained quotas from the 1983 agreement, the change increased the value of milder coffee at the expense of more traditional varieties.<ref name="latimes" /> Brazil in particular refused to reduce its quotas believing it would lower their market share.<ref name="sun" /><ref name="apn87" /> The consumers, led by the United States, demanded higher quality coffee and the end of selling coffee to non-members at reduced rates.<ref name="apn89" /><ref name="ny89" /> US officials criticized Brazil for not being willing to accept a reduction of the country's quotas despite falling share of the world market since 1980.<ref name="apn87" /> Jorio Dauster, head of the state-controlled Brazilian Coffee Institute, believed Brazil could survive without help from the agreement.<ref name="sun" /><ref name="apn87" /> Not being able to reach an agreement in a timely manner, the agreement broke down in 1989.<ref name="apn89" /> As a result, the Brazilian Coffee Institute, previously controlling the price of coffee by regulating the amount grown and sold,<ref name="Dicks32" /> was abolished to limit government interference in favor of free markets.<ref name="nytimes99">{{cite news |title=Good Fortune by the Cupful; Brazil Coffee Producers Turn to the High-End Market |author=Simon Romero |url=http://www.nytimes.com/1999/09/25/business/good-fortune-by-the-cupful-brazil-coffee-producers-turn-to-the-high-end-market.html?pagewanted=all&src=pm |newspaper=[[The New York Times]] |date= 25 September 1999 }}</ref> Up to this point the industry had simply neglected quality control management because government [[regulation]]s favored [[Economies of scale|scale economies]], but now coffee processors begun exploring higher quality segments in contrast to the traditionally lower quality.<ref name="Furquim de Azevedo31-32">{{harvnb|Azevedo|Chaddad|Farina|2004|pp=31&ndash;32}}</ref>
Consumers' change in taste towards milder and higher quality coffee triggered a disagreement over export quotas of the [[International Coffee Agreement]] in the end of the 1980s.<ref name="sun" /> With the retained quotas from the 1983 agreement, the change increased the value of milder coffee at the expense of more traditional varieties.<ref name="latimes" /> Brazil in particular refused to reduce its quotas believing it would lower their market share.<ref name="sun" /><ref name="apn87" /> The consumers, led by the United States, demanded higher coffee quality and the end of selling coffee to non-members at reduced rates.<ref name="apn89" /><ref name="ny89" /> US officials criticized Brazil for not being willing to accept a reduction of the country's quotas despite falling share of the world market since 1980.<ref name="apn87" /> Jorio Dauster, head of the state-controlled Brazilian Coffee Institute, believed Brazil could survive without help from the agreement.<ref name="sun" /><ref name="apn87" /> Not being able to reach an agreement in a timely manner, the agreement broke down in 1989.<ref name="apn89" /> As a result, the Brazilian Coffee Institute, previously controlling the price of coffee by regulating the amount grown and sold,<ref name="Dicks32" /> was abolished to limit government interference in favor of free markets.<ref name="nytimes99">{{cite news |title=Good Fortune by the Cupful; Brazil Coffee Producers Turn to the High-End Market |author=Simon Romero |url=http://www.nytimes.com/1999/09/25/business/good-fortune-by-the-cupful-brazil-coffee-producers-turn-to-the-high-end-market.html?pagewanted=all&src=pm |newspaper=[[The New York Times]] |date= 25 September 1999 }}</ref> Up to this point the industry had simply neglected quality control management because government [[regulation]]s favored [[Economies of scale|scale economies]], but now coffee processors begun exploring higher quality segments in contrast to the traditionally lower quality.<ref name="Furquim de Azevedo31-32">{{harvnb|Azevedo|Chaddad|Farina|2004|pp=31&ndash;32}}</ref>


==Production==
==Production==

Revision as of 15:16, 12 October 2013

Template:Infobox coffee producer

Coffee production in Brazil is responsible for about a third of all coffee, making Brazil by far the world's largest producer, a position the country has held for the last 150 years. Coffee plantations, covering some 27,000 km2 (10,000 sq mi), are mainly located in the southeastern states of Minas Gerais, São Paulo and Paraná where the environment and climate provide ideal growing conditions.

The crop first arrived in Brazil in the 18th century and the country had become the dominant producer by the 1840s. Production as a share of world production peaked in the 1920s, with the country supplying 80% of the world's coffee, but has declined since the 1950s due to increased global production.

History

Slaves on a fazenda (coffee farm), c. 1885

Coffee is not native to the Americas and had to be planted in the country. The first coffee bush in Brazil was planted by Francisco de Melo Palheta in the state of Pará in 1727.[1] According to the legend, the Portuguese was looking for a cut of the coffee market, but could not obtain seeds from bordering French Guiana due to the governor's unwillingness to export the seeds. Palheta was sent to French Guiana on a diplomatic mission to resolve a border dispute. On his way back home, he managed to smuggle the seeds into Brazil by seducing the governor's wife who secretly gave him a bouquet spiked with seeds.[2][3]

Share of major Brazilian exports of total exports 1821–1850 (%)
Sugar Cotton Coffee Others
1821–1830 30.1 20.6 18.4 30.9
1831–1840 24.0 10.8 43.8 21.4
1841–1850 26.7 7.5 41.4 24.4
Source: Bethell 1985, p. 86

Coffee spread from Pará and reached Rio de Janeiro in 1770, but was only produced for domestic consumption until the early 19th century when American and European demand increased,[4] creating the first of two coffee booms.[5] The cycle ran from the 1830s to 1850s, contributing to the decline of slavery and increased industrialization.[6] Coffee plantations in Rio de Janeiro, São Paulo and Minas Gerais quickly grew in size in the 1820s,[4] accounting for 20% of worlds production.[7] By the 1830s, coffee had become Brazil's largest export and accounted for 30% of the world's production. In the 1840s, both the share of total exports and of world production reached 40%, making Brazil the largest coffee producer.[8] The early coffee industry was dependent on slaves; in the first half of the 19th century 1.5 million slaves were imported to work on the plantations.[9] When the foreign slave trade was closed off by the British in 1850, plantation owners began turning more and more to European immigrants to meet the demand of labor.[10] However, internal slave trade with the north continued until slavery was finally abolished in Brazil in 1888.[11]

Coffee being embarked in the Port of Santos, São Paulo, 1880

The second boom ran from the 1880s to the 1930s, corresponding to a period in Brazilian politics called café com leite ("coffee with milk"). The name refers to the largest states' dominating industries: coffee in São Paulo and dairy in Minas Gerais.[12] The growing coffee industry attracted millions of immigrants and transformed São Paulo from a small town to the largest industrial center in the developing world.[6] The city's population of 30,000 in the 1850s grew to 70,000 in 1890 and 240,000 in 1900. With one million inhabitants in the 1930s São Paulo surpassed Rio de Janeiro as the country's largest city and most important industrial center.[13] The February 1906 "valorization" is a clear example of the high influence on federal politics São Paulo gained from the coffee production. Overproduction had decreased the price of coffee and to protect the coffee industry – and the interests of the local coffee elite –[14] the government was to control the price by buying abundant harvests and sell it at the international market at a better opportunity.[15] The scheme sparked a temporary rise in the price and promoted the continued expansion of the coffee production.[16] The valorization scheme was successful from the perspective of the planters and the Brazilian state,[17] but led to a global oversupply and increased the damages from the crash during the Great Depression in the 1930s.[16]

In the 1920s, Brazil was a nearly monopolist of the international coffee market and supplied 80% of the world's coffee.[18] Since the 1950s, the country's market share steadily declined due to increased global production.[19] Despite a falling share and attempts by the government to decrease the export sector's dependency on a single crop, coffee still accounted for 60% of Brazil's total exports as late as 1960.[20]

1990s deregulations

Consumers' change in taste towards milder and higher quality coffee triggered a disagreement over export quotas of the International Coffee Agreement in the end of the 1980s.[21] With the retained quotas from the 1983 agreement, the change increased the value of milder coffee at the expense of more traditional varieties.[22] Brazil in particular refused to reduce its quotas believing it would lower their market share.[21][23] The consumers, led by the United States, demanded higher coffee quality and the end of selling coffee to non-members at reduced rates.[24][25] US officials criticized Brazil for not being willing to accept a reduction of the country's quotas despite falling share of the world market since 1980.[23] Jorio Dauster, head of the state-controlled Brazilian Coffee Institute, believed Brazil could survive without help from the agreement.[21][23] Not being able to reach an agreement in a timely manner, the agreement broke down in 1989.[24] As a result, the Brazilian Coffee Institute, previously controlling the price of coffee by regulating the amount grown and sold,[26] was abolished to limit government interference in favor of free markets.[27] Up to this point the industry had simply neglected quality control management because government regulations favored scale economies, but now coffee processors begun exploring higher quality segments in contrast to the traditionally lower quality.[28]

Production

A coffee plantation in Minas Gerais

Brazil has been the world's largest producer of coffee for the last 150 years,[29] currently producing about a third of all coffee. In 2011 Brazil was the world leader in production of green coffee, followed by Vietnam, Indonesia and Colombia.[30] The country is unrivaled in total production of green coffee, arabica coffee and instant coffee.[31] In 2011, total production was 2.7 million tonnes, more than twice the amount of Vietnam, the second largest producer.[32] Some 3.5 million people are involved in the industry, mostly in rural areas.[33]

Coffee beans drying in the sun, Alto Jequitibá, Minas Gerais

Cultivation

There are about 220,000 coffee farms involved in the industry,[34] with plantations covering about 27,000 km2 (10,000 sq mi) of the country.[33]

Plantations are mainly located in the southeastern states of Minas Gerais, São Paulo and Paraná where the environment and climate provide ideal growing conditions.[26] Minas Gerais alone accounts for about half of the country's production.[35] Most plantations are harvested in the dry seasons of June through September,[36] usually in one huge annual crop when most berries are ripe. In most countries, arabica beans are processed using the wet process (also called washed coffee), but virtually all coffee in Brazil is processed using the dry process (also called unwashed or natural coffee).[37] The entire cherries are cleaned and placed in the sun to dry for 8–10 days (or up to four weeks during unfavorable conditions).[38] The outer layer of the dried berry is then removed in a hulling process before the beans are sorted, graded and packed in 60 kg bags.[39]

Varieties

Map of Brazilian coffee growing regions
  Arabica   Robusta
Source: Souza 2008, p. 226

Several species in the coffee genus (Coffea) can be grow for their beans, but two species, arabica (Coffea arabica) and robusta (Coffea canephora) accounts for virtually all production. Arabica dominates both Brazil and the world as a whole with about 70% of the production; robusta accounts for the remaining 30%. In Brazil, arabica production is located in the main coffee-growing cluster of states led by Minas Gerais where arabica is produced almost exclusively.[35] Robusta is primarily grown in the southeastern much smaller state of Espírito Santo where about 80% of the coffee is robusta.[35] More recently, the northwestern state of Rondônia entered the market and produces large shares of robusta.[34]

Frost and droughts

The coffee plant can tolerate low temperatures, but not frost. Milder frosts, called "white frosts", kill the flowers that grow into the harvested cherries, but new flowers are regrown by the tree the next season. White frosts only affect the following year's harvest, but more severe frosts, "black frosts", kill the entire tree and have more long-term consequences.[40] New plants have to be planted after a black frost, and it takes years before the tree begins to bear fruit, typically 3–4 years. Brazil is the only major producer vulnerable to frost,[41] and harsh frosts may drive up the world price of coffee due to Brazil's large share of the market. Frosts of this severity affect harvests every five or six years, causing volatility on the market.[42][note 1] The devastating black frost[43] of 1975 struck on 18 July, hitting hardest in Paraná, Minas Gerais and São Paulo. The immediately following 1975/76 harvest was not severely affected as two-thirds of the harvest was already completed,[40] but the 1976/77 harvest was hit harder with 73.5% of the crops affected.[44] The price of coffee doubled in 1976–1977 and did not fall again until the successful harvest in August 1977.[45] The last[46] severe frost took place in 1994 when two particularly harsh frosts hit in June and July in the span of two weeks.[47] While not as severe as in 1975, the frosts reduced the following year's harvest by 50–80% some states like São Paulo and Paraná and raised worldwide prices the following years.[48]

Processing industry

The processing industry is divided in two distinct groups, ground/roasted coffee and instant coffee.[49] The ground/roasted coffee market is highly competitive and had over 1000 companies in 2001. In contrast, the instant coffee market is highly concentrated with four major firms accounting for 75% of the market.[49] Brazil is the world's largest exporter of instant coffee, with instant coffee constituting 10–20% of total coffee exports.[50] Both types of coffee are mainly exported to the US, the world's largest coffee consumer.[51]

Export

Bags of coffee in São Paulo

Coffee remains an important export,[11] but its importance has declined in the last 50 years. Coffee exports as a percentage of total exports was over 50% between the 1850s and 1960s,[52] peaking in 1950 with 63.9%.[53] The percentage began to decline in the 1960s when other export-heavy sectors expanded. In 1980, coffee export was down to 12.3% of the total,[53] and by 2006 accounted for only to 2.5%.[33] Brazil itself is the second largest consumer of coffee and is predicted to surpass the United States in the mid-2010s.[54] Per capita, Brazil is the 14th largest consumer and is together with Ethiopia the only coffee producer with a large domestic consumption.[55]

Tariffs

There are no taxes on coffee exports from Brazil, but importing green and roasted coffee into the country is taxed by 10% and soluble coffee by 16%.[56] Unprocessed coffee can be exported duty-free into the three largest markets: the United States, the European Union and Japan,[57] but processed coffee such as roasted beans, instant coffee and decaffeinated coffee is taxed 7.5% into the EU and 10% into Japan. Exports to the United States are tariff-free.[57]

See also

Notes

  1. ^ See "Frosts And Droughts In Coffee Areas In Brazil" on ICO's website for a full list of frosts and droughts

References

  1. ^ Fausto 1999, p. 103
  2. ^ Pendergrast 2010, p. 16
  3. ^ Dean 2002, p. 23
  4. ^ a b Crocitti & Vallance 2011, p. 237
  5. ^ Baronov 2000, p. 183
  6. ^ a b Eakin 1998, p. 214
  7. ^ Bethell 1985, p. 85
  8. ^ Bethell 1985, pp. 85–86
  9. ^ Eakin 1998, p. 33
  10. ^ Eakin 1998, pp. 33–34
  11. ^ a b Crocitti & Vallance 2011, p. 238
  12. ^ Meade 2010, p. 123
  13. ^ Eakin 1998, p. 218
  14. ^ Fridell 2007, p. 118
  15. ^ Fausto 1999, pp. 160–161
  16. ^ a b Fridell 2007, p. 121
  17. ^ Fridell 2007, p. 119
  18. ^ "Brazil: The High Cost of Coffee". Time. 28 August 1964.
  19. ^ Mulder & Oliveira-Martins 2004, p. 180
  20. ^ Eakin 1998, p. 216
  21. ^ a b c "Grounds For Fear Brazil`s Clout Over Price Of Coffee Gives Small Growers The Jitters". Chicago Tribune. 21 July 1989.
  22. ^ "International Talks Over Coffee Prices at an Impasse". Los Angeles Times. 1 December 1989.
  23. ^ a b c "Brazil coffee chief says too much pessimism over prices". Associated Press. 21 April 1987.
  24. ^ a b David Dishneau (7 Octpber 1989). "Brazil pours more cold water on coffee market". Associated Press. {{cite news}}: Check date values in: |date= (help)
  25. ^ "FUTURES/OPTIONS; Coffee Prices Slump Again; Corn and Soybeans Also Off". The New York Times. 7 October 1989.
  26. ^ a b Dicks 2005, p. 32
  27. ^ Simon Romero (25 September 1999). "Good Fortune by the Cupful; Brazil Coffee Producers Turn to the High-End Market". The New York Times.
  28. ^ Azevedo, Chaddad & Farina 2004, pp. 31–32
  29. ^ Neilson & Pritchard 2009, p. 102
  30. ^ "Coffee: World Markets and Trade" (PDF). Foreign Agricultural Service Office of Global Analysis. United States Department of Agriculture. December 2009. Retrieved 26 March 2010.
  31. ^ "World trade of soluble coffee" (PDF). International Coffee Organization. 28 February 2013. Retrieved 29 April 2013.
  32. ^ "Food and Agricultural commodities production". Food and Agriculture Organization. Retrieved 28 April 2013.
  33. ^ a b c Souza 2008, p. 225
  34. ^ a b Waller, Bigger & Hillocks 2007, p. 22
  35. ^ a b c Crocitti & Vallance 2011, p. 22
  36. ^ Souza 2008, p. 13
  37. ^ Varnam & Sutherland 1994, p. 212
  38. ^ Varnam & Sutherland 1994, p. 214
  39. ^ Belitz, Grosch & Schieberle 2009, p. 939
  40. ^ a b Talbot 2004, p. 68
  41. ^ Herrington 1998, p. 22
  42. ^ Aksoy & Beghin 2004, p. 300
  43. ^ Isis Almeida; Debarati Royn (29 April 2011). "Coffee May Surge 40% on Frost After Kraft Raises Prices". Bloomberg L.P.
  44. ^ Roz Liston; Robert E. Sullivan (7 January 1977). "Natural disasters, political turmoil reduce the world's supply of coffee". The Bryan Times.
  45. ^ García & Jayasuriya 1997, p. 52
  46. ^ Peter Murphy; Marcy Nicholson (3 June 2011). "ANALYSIS-Coffee faces greatest Brazil frost threat since 2000". Reuters.
  47. ^ Talbot 2004, p. 121
  48. ^ Markgraf 2001, p. 45
  49. ^ a b Azevedo, Chaddad & Farina 2004, p. 31
  50. ^ Talbot 2004, p. 150
  51. ^ Talbot 2004, p. 141
  52. ^ Abreu 2004, p. 10
  53. ^ a b Fausto 1999, p. 324
  54. ^ Isis Almeida (6 March 2012). "Brazil May Become World's Biggest Coffee Consumer in Three Years". Bloomberg L.P.
  55. ^ Daviron & Ponte 2005, p. 74
  56. ^ "Statistics on coffee: Brazil (2011)" (PDF). International Coffee Organization. Retrieved 23 April 2013.
  57. ^ a b OECD 2005, pp. 168–9