Brock Pierce

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Brock Pierce
Born (1980-11-14) November 14, 1980 (age 34)
Minnesota, U.S.
Occupation Entrepreneur
Director of the Bitcoin Foundation
Years active Acting: 1992–1997
Business: 2001–present

Brock Pierce (born November 14, 1980 in Minnesota) is an American entrepreneur and former child actor. As a child actor, he was in Disney films The Mighty Ducks (1992), D2: The Mighty Ducks (1994) and First Kid (1996).

Pierce has been involved in the establishment of digital currencies and virtual goods.[1] He "played an early role in the development of virtual goods, founding Internet Gaming Entertainment (IGE) in 2001 and Zam in 2003".[2] Many of Pierce's companies have operated in this virtual space.

In May 2014, Pierce was elected Director of the Bitcoin Foundation.[3]

Acting career[edit]

Pierce had appeared in commercials as a toddler.[4] His first major role was playing a young Emilio Estevez in The Mighty Ducks (1992). Pierce reprised the role again in D2: The Mighty Ducks. He also starred as Luke Davenport in First Kid (1996).

From 1994, Pierce had small roles in Little Big League (1994), Ripper Man (1995), Problem Child 3: Junior in Love (1995), Three Wishes (1995), and Earth Minus Zero (1996).


Digital Entertainment Network[edit]

In 1999, Pierce was listed as an executive vice-president of the Digital Entertainment Network, a company that created four- to six-minute streaming-video series, having raised $88m dollars from blue chip investors. As an 18-year-old, Pierce was making $250,000 a year and held 1% of the company's shares, a board member describing him as "the guy who could tell us what Gen Yers were likely to think".[5] Pierce resigned from DEN in October 1999, along with the site's founders, after a scandal in which those associated with the company were accused of sex trafficking.[4]

IMI Exchange[edit]

Pierce founded IMI Exchange (originally Internet Gaming Entertainment) in 2001 and resigned from his CEO position on June 26, 2007, but remained an adviser and vice-chairman of the board of the company.[6] Under Pierce’s leadership, IMI Exchange nurtured DAX, the largest virtual goods exchanges in South Korea and the US/Europe market with sites, such as ItemMania and Player Auctions, respectively. IMI Exchange raised over $100 million from investors such as Goldman Sachs and Oak Investment Partners.

Pierce worked at ZAM, a network of websites oriented around massively multi-player online role-playing games (MMORPG), such as World of Warcraft, Star Wars: The Old Republic, Rift, EverQuest, etc.[7] The network included gaming websites such as, Wowhead, Thottbot, Torhead, and D3DB.

Internet Gaming Entertainment[edit]

In 2001, Pierce founded Internet Gaming Entertainment (IGE), a company which pioneered the MMORPG currency-selling services industry that link virtual economies with the real one. In 2004, CNN Money reported that IGE brought in more than $1 million USD each month.[full citation needed] Between 2004 and 2005, IGE spent more than $25 million buying out seven smaller competitors, including four auction platforms and a number of fan and content sites.[8] In 2005, Pierce estimated that IGE accounted for about 50% of this online market in the U.S., which has about $500 million in annual volume.[8][9]

Titan Gaming/Playsino[edit]

In 2010, Titan Gaming recruited Pierce to sit on its board along with EA Executive Keith McCurdy.[10] Pierce joined other Southern California angel investors, including’s Michael Robertson, SOA Software’s Eric Pulier and William Quigley and Jim Armstrong of Clearstone Ventures.[11] During the same summer, Titan Gaming purchased the rising online gaming network, Xfire from Viacom.[12] In October 2011, after Xfire received over $4 million in fresh funding from Intel Capital, Titan Gaming and Xfire cut ties and went their own ways. Titan Gaming and Xfire now operate independently from each other.[13] In late April 2012, Titan Gaming announced that it would be rebranded as Playsino to embark in a complete makeover, with Pierce as the new CEO and $1.5 million of new funding.[14]


  1. ^ "Interview with Brock Pierce," Bitcoin Knowledge Podcast, December 21, 2014.
  2. ^ TechCrunch - Playsino Funding
  3. ^ [1]
  4. ^ a b Dibbell, Julian (2008-11-24). "The Decline and Fall of an Ultra-Rich Online Gaming Empire". Wired. Retrieved 2008-12-08. 
  5. ^ "DEN Teaser". 
  6. ^ "Affinity Media Announces New CEO" (Text). Affinity Media. 2007-06-26. Retrieved 2007-06-27. [dead link]
  7. ^ "Affinity Media Properties". 2007. Archived from the original on 2007-03-14. Retrieved 2007-03-24. 
  8. ^ a b Boorstin, Julia (2005-11-28). "Yield of Dreams" (Text). Forbes Magazine. Retrieved 2007-02-22. 
  9. ^ Lu Stout, Kristie (2004-10-24). "Material gains from virtual world". CNN. 
  10. ^ "Titan Gaming Taps Pierce, McCurdy For Board". July 8, 2010. 
  11. ^ Alexander, Leigh (August 3, 2010). "Competitive Gaming Heats Up With Titan's Xfire Acquisition". 
  12. ^ DeCarlo, Matthew (August 3, 2010). "Xfire purchased by Titan Gaming, developers leaving". 
  13. ^ Wauters, Robin. "Xfire To Fly Solo Again, Raises $4 Million From Intel Capital". Retrieved October 6, 2011. 
  14. ^ Playsino. "Playsino Raises $1.5 Million, Doubles Down on Social Casino Gaming". Retrieved April 20, 2012. [dead link]

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