Byte (service)

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Byte logo.png
Original author(s)Dom Hofmann
Developer(s)Byte Inc.
Initial releaseJanuary 24, 2020; 23 days ago (2020-01-24)
Stable release
0.2.2 (iOS), 1.0.9 (Android)
Operating systemiOS, Android
Size50.9 MB
Available in41[1] languages
TypeVideo sharing

Byte (stylized as byte) is a short-form video hosting service where users post 6-second looping videos. It was created by a development team led by Dom Hofmann as a successor to a now-defunct service that he co-founded, named Vine. Byte was referred to as "v2" during its development stages[2], before it was indefinitely postponed in 2018[3], and later resumed as the "Byte" project. After a closed beta period, it was launched for the iOS and Android platforms on January 24, 2020.[4]



Byte's predecessor, Vine, was founded in June 2012. It was acquired by Twitter in October 2012. It underwent a staggered launch on iOS[5], Android[6] and Windows Phone[7] throughout 2013. It was eventually shut down as a standalone platform by Twitter in early 2017[8][9], disallowing new videos to be uploaded, but maintaining the service with the ability for users to view previously uploaded content.

v2 and Byte[edit]

Vine co-founder Dom Hofmann announced in the December of 2017 via a Tweet that he intended to launch a successor to Vine. At the time, he called it "v2".[10] In the May of 2018, Hofmann posted an update on the v2 community forum titled "Taking a step back", announcing that the project was being put on hold. Among other things, he said that the biggest reason for this was "financial and legal hurdles". He described that his intention was to fund the new service himself as a personal project, but the attention that the announcement generated suggested that the cost to build and run a service that was sustainable at launch would be too high.[11] In November 2018, Hofmann announced that the project was moving forward once again with new funding and a team, under the new "Byte" branding. At the time, the Byte website invited users to sign up for updates and for content creators to join its "creator program".[12]

Byte's logo during beta, 2018.

Byte was officially launched to the public on the iOS and Android platforms in over 40 countries on January 24, 2020,[4] with the tagline "creativity first". This date also happened to be the 7th anniversary of Vine’s launch.

Additionally, the company has promised a program that intends to compensate creators for their work[13], saying "byte celebrates creativity and community, and compensating creators is one important way we can support both."[14]


Byte allows users to publish videos from 2 up to 6.5 seconds long either captured through the app or previously recorded and stored on their devices.

Similarly to other social media platforms, Byte allows users to follow other accounts. New accounts automatically follow Byte's official account on their service. The main home screen features a scrollable feed of content from accounts that the user is following. The platform also supports the ability to "like" and "rebyte" videos.

The app also features a search screen with tiles for popular and latest content along with video categories like Comedy, Animation and others.[13]

See also[edit]


  1. ^ "When will byte become available in my country?". Retrieved 2020-02-01.
  2. ^ Blumenthal, Eli. "Ready for Vine 2.0? Co-founder teases new app". USA TODAY. Retrieved 2020-01-25.
  3. ^ Chang, Lulu (May 6, 2018). "Don't hold your breath for Vine 2 — it's on hold indefinitely, co-founder says". Digital Trends. Retrieved January 25, 2020.
  4. ^ a b Business, Shannon Liao, CNN. "Byte, the sequel to Vine and potential competitor to TikTok, launches on mobile". CNN. Retrieved 2020-01-25.
  5. ^ "Vine: A new way to share video". Retrieved 2020-01-25.
  6. ^ Dredge, Stuart (2013-06-04). "Twitter Vine app launches on Android after attracting 13m iPhone users". The Guardian. ISSN 0261-3077. Retrieved 2020-01-25.
  7. ^ "Twitter Launches Vine for Windows Phone". PCMAG. Retrieved 2020-01-25.
  8. ^ Roettgers, Janko; Roettgers, Janko (2016-10-27). "Twitter Is Shutting Down Vine". Variety. Retrieved 2020-01-25.
  9. ^ Roettgers, Janko; Roettgers, Janko (2017-01-17). "It's Official: Twitter Has Shut Down Vine". Variety. Retrieved 2020-01-25.
  10. ^ "Is Vine Making A Comeback? Vine 2.0 Teased By Vine Co-Founder". Retrieved 2020-01-25.
  11. ^ "Vine co-founder halts development of its replacement, v2". TechCrunch. Retrieved 2020-01-25.
  12. ^ Browne, Ryan (2018-11-09). "Vine's co-founder says he's launching a new video-looping app called Byte next year". CNBC. Retrieved 2020-01-25.
  13. ^ a b Li, Abner (2020-01-25). "'Byte' brings back Vine, launches on Android and iOS". 9to5Google. Retrieved 2020-01-25.
  14. ^ byte (2020-01-24). "very soon, we'll introduce a pilot version of our partner program which we will use to pay creators. byte celebrates creativity and community, and compensating creators is one important way we can support both. stay tuned for more info". @byte_app. Retrieved 2020-01-25.

External links[edit]