Centra

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Centra
franchising
IndustryRetail
Headquarters,
Ireland
Number of locations
Over 450
Area served
Ireland
OwnerMusgrave Group
WebsiteCentra
Centra store in Stranmills Road, Belfast

Centra is a convenience shop chain that operates throughout the island of Ireland.[1][2] The chain operates as a symbol group and is run by Musgrave, the Irish food wholesaler meaning the stores are all owned by individual franchisees.[3]

The chain has three different formats available to franchisees — smaller Quick Stop outlets, mid-sized Foodmarkets, and larger Supermarkets.[4] The majority of the stores however follow the Quick Stop format (or are simply branded Centra), as Musgrave also offers the SuperValu format, which is geared towards larger supermarkets. There are currently over 450 Centra stores in the Republic of Ireland and 120 in Northern Ireland. In 2016, Centra posted a 3% increase in sales to €1.59bn.[5] Centra's main competitors are Gala, Spar and Londis, as well as a number of smaller groups such as Costcutter.

History[edit]

The chain was originally launched in the Republic of Ireland as "VG" in 1960. In 1979, the VG chain was rebranded SuperValu with the smaller outlets subsequently rebranded as Centra. The company brought both of these stores to Northern Ireland, the latter through the acquisition and subsequent rebranding of Wellworths stores.[6]

Stores[edit]

There are over 450 stores.[7] In 2018, plans were announced to open 30 new stores and redevelop 100 others.[8] Centra employs over 11,000 people and serves over three million customers per week.[9]

See also[edit]

References[edit]

  1. ^ "Centra to create 400 jobs as part of €30m investment". Irish Independent. Retrieved 14 January 2019.
  2. ^ "Musgrave trebles its profits in the North". Irish Times. Retrieved 14 January 2019.
  3. ^ "Musgrave pushes 'Food Island' plan as it targets growth". Irish Times. Retrieved 16 January 2019.
  4. ^ "Centra eyes 20 new stores as sales near €1.6bn". Irish Times. Retrieved 14 January 2019.
  5. ^ "Centra in €30m expansion as sales stall". Irish Examiner. Retrieved 16 January 2019.
  6. ^ "Seamus Scally". Irish Independent. Retrieved 14 January 2019.
  7. ^ "Centra in €30m expansion as sales stall". Irish Examiner. Retrieved 16 January 2019.
  8. ^ "Centra to create 400 news jobs with 30 new store openings". Irish Examiner. Retrieved 16 January 2019.
  9. ^ "Centra to open 30 new stores, and introduce a Beat the Queue app". RTÉ. Retrieved 16 January 2019.