Europcar

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Europcar
Industry Car rental
Founded Paris, France (1949)
Founder Raoul-Louis Mattei
Area served
Worldwide
Key people
Philippe Germond
(Chairman) & (CEO)
Revenue 1,949,000,000 € (2014)
Owner Eurazeo
Number of employees
6,000
Slogan Moving your way.
Website Europcar-group.com
Europcar head office in Voisins-le-Bretonneux, France
Europcar counters at Munich Airport-Franz Josef Strauß.

Europcar is a French car rental company founded in 1949 in Paris.The head office of the holding company, Europcar Group S.A., is in the business park of Val Saint-Quentin at Voisins-le-Bretonneux (Saint Quentin en Yvelines), France.[1]

Today Europcar operates in 140 different countries covering Europe, North America, The Middle East, Africa, Latin America, the Indian Ocean, the Caribbean and Asia Pacific and is the owner of InterRent®, its low cost brand.[2]

Since May 2006, Europcar has been owned by Eurazeo, one of the top listed investment companies in Europe.

History[edit]

Early stages[edit]

Europcar was founded in 1949 in Paris by Raoul-Louis Mattei under the name of "The Automobile Subscription". The "Europcars" brand was created in 1951. After 20 years of growth, the company was then owned from 1970 to 1988 by Renault, the Compagnie Internationale des Wagons-Lits and Accor.[3]

Volkswagen subsidiary[edit]

From 1998, Europcar had progressively been acquired by the Volkswagen group, until it eventually became a subsidiary 100% owned by the car constructor in 1999.[2]

Buy-back by Eurazeo[edit]

In 2006, Eurazeo, the investment company, bought Europcar from Volkswagen group. The amount of the transaction was worth 2.4 times Europcar's turnover in 2005. The chairman of the Board of Eurazeo, Patrick Sayer, said: "We are thrilled by the acquisition of Europcar. With an initial participation of 900 million euros, it is due to become of the most significant investments for Eurazeo." [4]

In 2010, the group partnered with Daimler to launch the Car2Go service in Hamburg, Germany.[5]

Philippe Germond, who had been CEO of PMU since 2009, was named CEO of Europcar from October 1, 2015.[6]

In January 2015, Europcar acquired Ubeego, a startup that specialises in corporate carsharing.[7]

In May 2015, Europcar announced its intention to go public.[8]

Corporate affairs[edit]

Europcar's head office was formerly in the Immeuble Les Quadrants in Saint Quentin en Yvelines, France.[9][10]

Committments[edit]

Sport Sponsoring[edit]

Europcar began sponsoring sport teams in 1980. The group sponsored a Formula One Renault team and the Paris-Dakar rally. The company was also involved in other sports such as golf, horse racing and marathons.

Europcar has sponsored 2009 ICC Champions Trophy organised by ICC which was held in South Africa, although it was not a major sponsor.

Since 2011, Europcar has been sponsoring the French professional road cycling team managed by Jean-René Bernaudeau, names after the brand: Team Europcar. The group received the "Sponsor of the year" title for its involvement in cycling, awarded by Sporsora.[11]

Europcar garage in Hampshire

In August 2014, Arsenal F.C. announced that Europcar UK had become the club's official car and van rental partner over a three-year deal.[12]

Corporate Citizenship[edit]

Europcar joined the United Nations Global Compact in 2005 and adopted the ten fundamental principles of the pact.[13]

The company is invested in the "Green Charter" programme, certified by Bureau Veritas and is also a partner of WeForest, an international non-profit organisation whose goal is to foster reforestation.[14] · [15]

Legal[edit]

In June 2014, the Australian Federal Court ruled that a Europcar franchisee in Tasmania had engaged in unconscionable conduct and made false or misleading representations when charging customers for damage to hire vehicles"[16] and fined the car hire company $264,000. A warning was made by the Tasmanian Justice Minister that customers need 'to read the fine print of their rental car products.'[16]

References[edit]

External links[edit]