Ritz Crackers

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Ritz Crackers
Brand
Industry Food
Headquarters East Hanover, New Jersey, United States
Parent Leo Corp (Mondelēz International)
Website ritzcrackers.com

Ritz Crackers are a brand of snack cracker introduced by Nabisco in 1934. Outside the United States, the Ritz Cracker brand is made by a subsidiary of Mondelēz International.[1] They are circular in shape, salted lightly on one side, and have a small scalloped edge. A single serving (about 5 crackers) contains 79 calories, 1 gram of protein and 4 grams of fat, or 70 calories and 2.5 grams of fat for the whole-wheat variety.

Advertising[edit]

The late Andy Griffith appeared in Ritz Cracker commercials from the mid-1970s to 1982.

United States[edit]

Boxes of Ritz Crackers

Ritz Crackers varieties are: Original Ritz, Low Sodium Ritz, Reduced Fat Ritz, Whole Wheat Ritz, Roasted Vegetable Ritz, Bacon Ritz, Garlic Butter Ritz, Honey Butter Ritz, Hint of Salt Ritz, and Ritz Fresh Stacks.[2] Decades-old internal memos showed Nabisco executives mulling referring to the snacks simply as "Ritz" in the United States market due to sensitivity about the racial baggage associated with the word "cracker". Nabisco never publicly acknowledged considering the change.

United Kingdom[edit]

Ritz Crackers are available in the United Kingdom in three varieties. Original and Cheese flavor are sold in 200-g boxes, and Ritz Cheese Sandwich (a cheesy filling sandwiched between two Ritz Crackers) is available in 125-g roll packs and 33-g snack packs.

Ritz Crackers are also available as the dippers for Dairylea Dunkers and Philadelphia Snack.

Ritz Crackers are also available as part of a confectionery product made by Cadbury with the Crackers forming a sandwich either side of Cadbury Dairy Milk.

See also[edit]

References[edit]

  1. ^ Bowers, Simon (July 11, 2006). "Shake-up in ownership of food brands". The Guardian. London. Retrieved May 22, 2010. 
  2. ^ RITZ IT UP! - NabiscoWorld

External links[edit]