WPAW

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WPAW
WPAW 93.1TheWolf logo.png
CityGreensboro, North Carolina
Broadcast areaPiedmont Triad
Branding93.1 The Wolf
SloganCarolina's Number One For Country
Frequency93.1 MHz (HD Radio)
First air date1947 (as WAIR-FM)
FormatFM/HD1: Country
HD2: Oldies "Oldies 93 HD2"
ERP99,000 watts
HAAT335 meters
ClassC
Facility ID40752
Transmitter coordinates36°16′33″N 79°56′26″W / 36.27583°N 79.94056°W / 36.27583; -79.94056
Call sign meaningWolf's PAW
Former call signsWMQX-FM (until 11/20/2006)
WSEZ (until 02/23/1987)[1]
OwnerEntercom
(Entercom License, LLC)
Sister stationsWJMH, WQMG-FM, WSMW
WebcastListen Live
Website931wolfcountry.radio.com

WPAW ("93.1 the Wolf") is a country music radio station licensed to Winston-Salem, North Carolina, and serving the Piedmont Triad region, which includes Greensboro and High Point. The Entercom outlet broadcasts at 93.1 MHz with an ERP of 100 kW. The station's studios are located near the Piedmont Triad International Airport, and a transmitter site is near Stokesdale, North Carolina.

History[edit]

The station's original calls were WAIR-FM (sister station and simulcast partner to current WPOL). The station was known as "Fresh Air 93".[2] In the late-1960s[citation needed] the station began separate programming with religious during the day and beautiful music at night, with the call letters WGPL.[3]

In 1979, the station returned to a partial simulcast of a Top-40 format with WAIR, but the 93.1 station took on the calls WSEZ and the combination was collectively known as Z-93.

In the 1980s WSEZ completely separated from WAIR, playing Top 40 and later album-oriented rock.[citation needed] In 1985, one-fourth of WAIR programming was a simulcast of WSEZ.[4] On March 6, 1987, the station became WMQX "93-Mix", an adult contemporary station playing hits of the 1960s, 1970s and 1980s with "less talk, more variety".[5] The WMQX letters stayed during the station's entire tenure as an Oldies station, which began in 1990.[citation needed] The format change, along with a name change to Oldies 93-Point-Fun, boosted the station's popularity. Later the name changed to simply, Oldies 93. [6]

In 1997, a man named Kris Abrams became program director of the station & billed it as "The Triad's '60s Specialists". The station's slogan became "All Oldies, All The Time". Features on the station were "Waking Up with Jack Armstrong, "The All-request Lunch", and "The Top 5 at 5". DJs on the Station at this time were Jack Armstrong, Kris Abrams, Dave Solomon, Gary Ross and Max McGann. In January 1999, Kris Abrams left for Milwaukie to program Oldies 95.7 WZTR (now WRIT) and Solomon became program director. That's when the music started to change leaning to more 1970s music. The Station's slogan then became "Good Times & Great Oldies". A year later Solomon left to program Oldies 100.7 WTRG in Raleigh. Randle C. Bliss came in as program director about 4 months later in 2000. The station's slogan changed one last time to "Rock 'N Roll Favorites". Later Jack Armstrong left and Max Mcgann returned to do mornings. News Director, Ed Snow was gone and the traffic reporters, Lane Closure & Rhoda Block were removed as well.

On October 3, 2006, the station began stunting with a "Wheel of Formats". The following day, WMQX flipped to country as "93.1 The Wolf". The move now gives the region three country outlets as they take on heritage rival WTQR and market fringe country stations WBRF and WAKG.

As of the week ending November 25, 2006, WMQX officially changed its call letters to WPAW. The call letters were formerly assigned to 99.7 FM in Vero Beach, Florida which were in use from 1995, until March 5, 2001. The call letters WPAW also were assigned to WPAW-AM in the Syracuse, NY area during the late-1960s. The Syracuse station now has the call sign of WSIV and broadcasts on AM 1540. They currently air Black Gospel programming.

The Rebirth of Oldies 93[edit]

In January 2007 WPAW signed on a hybrid analog/digital transmitter, allowing the radio station to transmit an HD2 signal, with an expanded, commercial-free version of then off-air Oldies 93 format. The Oldies 93HD runs an expanded playlist with no jocks. Listeners in the Triad can listen to Oldies 93HD if they purchase an HD Radio. The Oldies 93 HD plays more 1970s and 1980s music.

References[edit]

  1. ^ "Call Sign History (WPAW)". Retrieved 2010-04-27.
  2. ^ "Raleigh-Durham FM Dial". Archived from the original on 2003-02-01. Retrieved 2010-04-27.
  3. ^ Sid Bost, "New Radio Voice Coming Into Triad," Twin City Sentinel, Feb. 14, 1976.
  4. ^ Robin Adams, "Black-Oriented Radio Stations Make Gains," Winston-Salem Chronicle, August 8, 1985.
  5. ^ Bradley Johnson, "Aiming for an Audience," Greensboro News & Record, July 20, 1987.
  6. ^ Leigh Preslley, "WMQX Changes Name, Attracts Listeners," Greensboro News & Record, August 18, 1991.

External links[edit]