Acqua Panna

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Acqua Panna
Acqua Panna logo.svg
Introduced1880; 142 years ago (1880)
SourceAcqua Panna
TypeStill (Uncarbonated)
pH8.2 [1][2]
Calcium (Ca)30.2
Chloride (Cl)7.1
Bicarbonate (HCO3)100
Fluoride (F)0.1
Magnesium (Mg)6.9
Nitrate (NO3)5.7
Potassium (K)0.9
Silica (SiO2)8.2
Sodium (Na)6.5
Strontium (Sr)0.2
Sulfate (SO4)21.4
All concentrations in milligrams per liter (mg/L); pH without units
Bottle of Acqua Panna (2014)

Acqua Panna is an Italian brand of bottled water and one of the world's largest bottled water brands.[1][3][4] Acqua Panna takes its name from Villa Panna in the hills of Tuscany, where the natural spring was first discovered. The water was first bottled in 1880, and was subsequently the first still (uncarbonated) water to be produced in plastic bottles within the boundaries of Italy.[5]


The Acqua Panna source is located 1,100 m (3,700 feet) high in the Apennine Mountains of Tuscany, to the north of Florence.[5]


In the 16th century the powerful ruling family of the Medicis in Florence owned the spring, and it was fenced off as their private property.[6] The family had fresh drinking water from this preserved natural spring,[7] whereas many other unclaimed springs were contaminated with animal waste.[citation needed]

This brand now belongs to San Pellegrino, which is owned by Nestlé,[8] which distributes it into Europe and North America.


  1. ^ a b Dickson, Rebecca (February 28, 2017). "Water: A comparison of bottle brands". The Puyallup Post. Retrieved November 24, 2017.
  2. ^ "Water Quality Report" (PDF). Acqua Panna. Archived from the original (PDF) on 1 December 2017. Retrieved 24 November 2017.
  3. ^ George, Neil (February 24, 2017). "Time is catching up with Coca-Cola". TheStreet. Retrieved November 24, 2017.
  4. ^ Lamb, C.W.; Hair, J.F.; McDaniel, C. (2008). Essentials of Marketing. Cengage Learning. p. 284. ISBN 978-0-324-65620-6. Retrieved November 24, 2017.
  5. ^ a b LaMoreaux, P.E.; Tanner, J.T. (2012). Springs and Bottled Waters of the World: Ancient History, Source, Occurrence, Quality and Use. Springer Berlin Heidelberg. p. 109. ISBN 978-3-642-56414-7. Retrieved November 24, 2017.
  6. ^ Danesi, S. (2009). Occasione commercio. Il commercio come fattore strategico per lo sviluppo del territorio e dell'occupazione: Il commercio come fattore strategico per lo sviluppo del territorio e dell'occupazione. Economia - Ricerche (in Italian). Franco Angeli Edizioni. p. 148. ISBN 978-88-568-2051-5. Retrieved November 24, 2017.
  7. ^ Salamone, Gina. "Tuscany is the spot for food and wine lovers". NY Daily News. Retrieved 2017-11-24.
  8. ^ Fioroni, M.; Titterton, G. (2016). Brand Storming: Managing Brands in the Era of Complexity. Palgrave Macmillan UK. p. 256. ISBN 978-0-230-23351-5. Retrieved November 24, 2017.

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