Tang (drink mix)
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![]() Tang drink mix packets in grape, orange and hibiscus tea flavors. | |
Product type | Drink mix |
---|---|
Owner | Mondelēz International |
Introduced | 1963 |
Markets | worldwide |
Previous owners | General Foods Kraft Foods |
Tang is a fruit-flavored drink. Originally formulated by General Foods Corporation food scientist William A. Mitchell[1] in 1957, it was first marketed in powdered form in 1959.[2][3] The Tang brand is owned by Mondelēz International.
Sales of Tang were poor until NASA used it on John Glenn's Mercury flight in February 1962,[4] and subsequent Gemini missions.[5] Since then, it was closely associated with the U.S. manned spaceflight program, leading to the misconception that Tang was invented for the space program.[6][7]
History
Tang was used by early NASA manned space flights.[8] In 1962, when Mercury astronaut John Glenn conducted eating experiments in orbit, Tang was selected for the menu;[2] it was also used during some Gemini flights. In 2013 Buzz Aldrin said: "Tang sucks."[9]
The creator of Tang, William A. Mitchell, also invented Pop Rocks, Cool Whip, a form of instant-set Jell-O, and other convenience foods.[10]
Original Tang
Tang is sold both in powdered and ready-to-drink form; they have similar tastes. The recommended usage of original powdered Tang is two tablespoons per 8 US fluid ounces (240 ml) of water. A single 8 US fl oz (240 ml) serving of Tang provides 9 grams (0.32 oz) of sugar; 40 calories (167 kJ); 100% RDA of vitamin C; 10% RDA of vitamin A, calcium, vitamin E, riboflavin, niacin, and vitamin B6, and no caffeine.[citation needed]
A sugar-free version of Tang, containing aspartame, which comes in individually measured packets, was introduced in March 1985.[citation needed]
Other versions
In 2007, Kraft introduced a new version of Tang which replaced half of the sugar with artificial sweeteners. The new packaging advertises "1/2 the sugar of 100% juice".[11] The artificial sweeteners used in the new formulation are sucralose, acesulfame potassium, and neotame. The new formula is more concentrated and distributed in smaller containers, with a 12.3 US fl oz (360 ml) (348 g (12.3 oz)) making 8 US quarts (7,600 ml).
The recommended usage is two and one-half teaspoons per 8 US fluid ounces (240 ml) of water. The lid on the new smaller plastic container acts as a measuring cup which may be used to make one or two quart quantities, the same as the original Tang.[citation needed]
As of December 2009, the 12.3 US fl oz (360 ml) lower calorie Tang has been discontinued and is no longer available from Kraft.[citation needed]
In 2009, another version of Tang emerged in 20 US fl oz (590 ml) containers making only 6 US quarts (5,700 ml).
See also
References
- ^ Steyn, Mark (November 2004). "Tastemaker With a Sweet Tooth". Atlantic Monthly.
- ^ a b "Spinoff Frequently Asked Questions". NASA.gov.
- ^ "Tang breakfast drink". Spokesman-Review. (Spokane, Washington). (advertisement). February 12, 1960. p. 27.
- ^ Courter, Barry (May 13, 2007). "Boomers collect artifacts, memories of NASA's heyday". Times Free Press.
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(help) - ^ "From Gemini to Apollo-Soyuz:". Washington Afro-American. (advertisement). August 9, 1975. p. 7.
- ^ Olver, Lynne (2000). "Food Timeline : popular American foods by decade : Tang, The "Space Age" Drink". foodtimeline.org.
- ^ Pearlman, Robert Z. (November 23, 2006). "Space Food: From Squeeze Tubes To Celebrity Chefs". Space.com.
- ^ "Space Food Hall of Fame". NASA.gov.
- ^ "Now He Tells Us: 'Tang Sucks,' Says Apollo 11's Buzz Aldrin". The Two-Way. NPR.
- ^ Muir, David (April 19, 2006). "Candy Celebrates 50 Years of Popping". ABC News. (Video.)
- ^ Turner, M. (April 13, 2001). "Tang Ingredients". Everything2.com.