Dog Chow is a name brand of dog food marketed and manufactured by Nestlé Purina PetCare. The brand's dry dog food is offered worldwide, in numerous formulas. For example, there is a Dog Chow product for young dogs, called "Puppy Chow", one for elderly dogs, called "Senior 7+", and a weight maintenance formula called "Light and healthy". Dog Chow was first introduced in 1957, and only took two years to become the leading brand sold in the United States.[1]
The "Chow" brand has been extended to other types of pet food, including Puppy Chow, Cat Chow, and Kitten Chow.
A series of animated cartoons beginning in 1962-63 television season marked the earliest known appearance of puppet character Rowlf the Dog by Jim Henson.
1 Currently manufactured by General Mills in the U.S. and Canada. Produced by Cereal Partners under the Nestlé brand elsewhere. 2 Brand owned by General Mills; U.S. and Canadian production rights controlled by Nestlé under license. 3 U.S. production rights owned by The Hershey Company. 4 U.S. rights and production owned by the Smarties Candy Company with a different product. 5 U.S. rights and specific trade dress owned by Nestlé; rights elsewhere owned by Associated British Foods. 6 Produced by Cereal Partners, branded as Nestlé. 7 Produced by Cereal Partners and branded as Nestlé in the U.K. and Ireland. Produced by Post Foods elsewhere. 8 Philippine production rights owned by Alaska Milk Corporation. 9 Singaporean, Malaysian and Thai production rights owned by Fraser and Neave. 10 Used only in Indonesia, Thailand, and Cambodia. 11 Used only in the Philippines. 12 U.S. production rights owned by the Ferrara Candy Company. 13NA rights and specific trade dress to all packaged coffee and other products under the Starbucks brand owned by Nestlé since 2019. 14 Brand owned by Mars, sold by Nestlé in Canada. 15 Produced by Froneri in the U.S. since 2020.