El Ahorro Supermarket
El Ahorro Supermarket is a supermarket chain in Texas. It caters to Hispanic Americans. As of 2010[update] Rafael Ortega heads the chain. Ortega also owns the La Michoacana Meat Markets chain. The Spanish word "ahorro" means "saving." 
As of 2010[update] El Ahorro had 15 regular stores in Texas. During that year the company entered an agreement with Supervalu, owner of the Save-A-Lot chain. The companies agreed to convert six former Save-A-Lot stores into co-branded Supervalu El Ahorro stores. The partnership that operates the co-branded stores is named Adventure Supermarkets LLC. Of the co-branded stores, three are in Houston, one is in Brownsville, one is in Harlingen, and one is in Victoria. Operations as "Save-A-Lot El Ahorro" began at the end of May 2011. After the Davis Food City chain of stores closed in 2007, some locations were acquired by El Ahorro in 2008.
- "Save-A-Lot enters Hispanic supermarket venture." Drug Store News. July 20, 2010. Retrieved on August 18, 2011.
- Hall, Christine. "El Ahorro, Save-A-Lot form new Hispanic market." Houston Business Journal. Wednesday July 21, 2010. Retrieved on August 18, 2011.
- "Save-A-Lot targets Hispanics with new company, branding." St. Louis Business Journal. Wednesday July 21, 2010. Retrieved on August 17, 2011.
- Duff, Mike. "Supervalu Arranges Save-A-Lot Joint Venture To Gain a Lot with Latinos Archived 2010-10-16 at the Wayback Machine." BNET. July 26, 2010. Retrieved on August 18, 2011.
- El Ahorro Supermarket
- Hall, Christine. "El Ahorro, Save-A-Lot check out new grocery concept." Houston Business Journal. Sunday August 8, 2010.
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