Unilever Pakistan Limited

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Unilever Pakistan
Traded as KSEULEVER Delisted in 2013
Industry Fast-moving consumer goods
Founded 1948
Headquarters Karachi, Pakistan
Key people
Sheikh Mansoor Ali (G.M Operations)
Products Home & Personal Care, Food & Beverages
Revenue Increase 69976 million (US$670 million) (2015)[1]
Increase 7766 million (US$74 million) (2015)[1]
Parent Unilever Plc (70.4%) [2]
Website Unilever Pakistan

The Unilever Pakistan Limited (UPL), formerly Lever Brothers Pakistan Limited was established in Pakistan in 1948. The town of Rahim Yar Khan was the site chosen for setting up a vegetable oil factory. Unilever Pakistan is the largest fast-moving consumer goods (FMCG) company in Pakistan, as well as one of the largest multinationals operating in the country. Now operating six factories at different locations around the country. The Unilever's head office was shifted to Karachi from the Rahim Yar Khan site in the mid 1960s.


Food and drinks[edit]

Personal care[edit]

  • Clear - Anti-dandruff shampoo range.
  • Close Up - Toothpaste
  • Fair & Lovely - Fairness products.
  • Lifebuoy shampoo
  • Lifebuoy soap - Soap & handwash range.
  • Lux - Soap, hand & bodywash.
  • Pond's - Talcs & beauty creams.
  • Rexona - Deos and Anti-perspirants.
  • Sunsilk - Shampoo range.
  • Dove
  • Pepsodent
  • Toni & Guy

Home care[edit]

  • Comfort - fabric softeners
  • Rin - detergent
  • Surf Excel - detergent and gentle wash.
  • Domex
  • Vim


In 2004, Unilever Pakistan sold its vanaspati & oil business (other than margarine products) to M/s Dalda Foods (Pvt) Ltd (Dalda). But later both the companies also made another agreement of non-competition, under which, Dalda Foods was restricted to compete in vanaspati and oil businesses for the period of five years, in return of Rs 250 million.[3] Monopoly Control Authority of Pakistan issued a show-cause notice to Unilever Pakistan Limited and termed this agreement as violation of monopoly laws but Unilever Pakistan ignored this order and filed an appeal in the High Court of Sindh. Appeal is still pending for hearing.[4]

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