Italdesign Giugiaro

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Italdesign Giugiaro S.p.A
Industry Design
Fate Controlling interest acquired by Lamborghini Holding S.p.A. (August 09, 2010)[1][2]
Founded Turin, Italy February 13, 1968 (1968-02-13) as Studi Italiani Realizzazione Prototipi S.p.A[3]
  • Giorgetto Giugiaro
  • Aldo Mantovani
Area served
Key people
  • Giorgetto Giugiaro Chairman of the Executive Committee
  • Fabrizio Giugiaro Vice President
  • Enzo Pacella Managing Director
  • Project Management
  • Styling
  • Packaging
  • Engineering
  • Modeling
  • Prototyping
  • Testing
Revenue €100 million (2010)[2][5]
Profit €1 million (2011)[6]
Total equity €120 million (2011)[6]
Number of employees
800 (2010)[5]
Footnotes / references

Italdesign Giugiaro S.p.A is a design and engineering company based in Moncalieri, Italy, that traces its roots to the 1968 foundation of Studi Italiani Realizzazione Prototipi S.p.A by Giorgetto Giugiaro and Aldo Mantovani.[3][7] Best known for its automobile design work, Italdesign also offers product design, project management, styling, packaging, engineering, modeling, prototyping and testing services to manufacturers worldwide.[4] As of 2010, Italdesign employs 800 people.[2][3][8]

On August 09, 2010, AUDI AG subsidiary Lamborghini Holding S.p.A acquired 90.1% of the shares of Italdesign Giugiaro S.p.A, including the brand name rights and patents.[1][2]



Giorgetto Giugiaro and Aldo Mantovani founded Studi Italiani Realizzazione Prototipi S.p.A, the company that would eventually become Italdesign, on February 13, 1968, in Moncalieri, Italy.[3][7]


Volkswagen and Italdesign have a history of working together that dates back to the early 1970s.[2]

Former Volkswagen AG Chairman Ferdinand Piëch apprenticed at Italdesign during the summer of 1972, learning about engineering and design.[9] Italdesign is responsible for the design of several notable Volkswagen vehicles including the first generation Volkswagen Golf (1974), Volkswagen Scirocco (1974) and Volkswagen Passat (1973) and the Audi 80 (1974).[10]

In May 2010, Italdesign agreed to transfer 90.1% of its shares to AUDI AG subsidiary Lamborghini Holding S.p.A. in order to keep Volkswagen's Italian holdings bundled together. The purchase price was not disclosed. The Giugiaro family retained ownership of the remaining shares. Both Giorgetto Guigiaro and his son, Fabrizio Guigiaro, continue to have active roles in the company.[1][3][5][9]

A Ferrari concept car on display in the Italdesign-Giugiaro showroom in Moncalieri, Italy


Italdesign created a new firm, Diseño Industrial Italdesign Srl, in Barcelona, Spain, in 1992 to design and construct models, master models and prototypes for the Spanish manufacturing industry. This subsidiary is known today as Italdesign Giugiaro Barcelona SL.[7][11]


Italdesign acquired SALLIG, a company founded in 1960 that designs and builds acrylic, cast iron and zamak matrices for automotive, auronautical and household appliance prototypes.[7]

Italdesign acquired ETM (Engineering Technologies Methods), a company founded in 1984 that creates silicone prototypes, allowing the transition from an acrylic prototype to a more refined prototype with characteristics similar to the finished product.[7]


Italdesign-Giugiaro S.p.A is headquartered 10 km south of Turin, Italy, in Moncalieri.[8] Best known for its automobile design work, Italdesign also offers project management, styling, packaging, engineering, modeling, prototyping and testing services.[4]

Italdesign has 800 employees and generates over €100 million revenue annually.[3]

Under Volkswagen Group ownership, Giorgetto Giugiaro is Chairman of the Executive Committee, Fabrizio Giugiaro is Vice President and Enzo Pacella is Managing Director.[1]

Automotive design work[edit]

Italdesign has been credited for the design of a wide variety of concept and production cars since the firm's founding in 1968.



External links[edit]