Shanghai Maple: Difference between revisions

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==History==
==History==
Shanghai Maple was established in 2000.<ref>[http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=11868676 Business Week]</ref> Geely acquired a strategic holding in Shanghai Maple in 2002, and in 2008 Shanghai Maple was fully consolidated into Geely as their budget brand.<ref>[http://www.automotiveworld.com/news/emerging-markets/69286-china-industry-consolidation-picks-up-speed-as-geely-takes-over-shanghai-maple Automotive World 3 July 2008]</ref>
Originally [[Shanghai Maple]] (SMA, Shanghai Maple Automobiles), the brand was established in 2000, producing Huapu (Maple) branded vehicles.<ref>{{cite web|url=http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=11868676 |title=Shanghai Maple Automobile Co. Ltd.|website=Investing.businessweek.com|access-date=16 February 2022}}{{dead link|date=April 2023|bot=medic}}{{cbignore|bot=medic}}</ref> The vehicles are listed under the Langfeng (朗风) brand while being sold as Huapu (华普) products. Geely acquired a strategic holding in Shanghai Maple in 2002, and in 2008, Shanghai Maple was fully consolidated into Geely as their budget brand before phasing it out in 2010.<ref>{{Cite web|url=http://www.automotiveworld.com/news/emerging-markets/69286-china-industry-consolidation-picks-up-speed-as-geely-takes-over-shanghai-maple|title=Automotive World|website=Automotiveworld.com|date=3 July 2008|access-date=16 February 2022}}</ref>


The first Shanghai Maple vehicle was produced in the summer of 2003, based on the 1990s-era [[Citroën ZX]].<ref>[http://www.chinacartimes.com/2008/09/25/shanghai-maple-nearly-makes-good-looking-car/ China Car Times 25 September 2008]</ref>
The first Shanghai Maple vehicle was produced in the summer of 2003, based on the 1990s-era [[Citroën ZX]].<ref>{{Cite web|url=http://www.chinacartimes.com/2008/09/25/shanghai-maple-nearly-makes-good-looking-car/|title=9968,com-【用心服务】-9499,com_9499,com|website=Chinacartimes.com|access-date=16 February 2022}}</ref>


The [[Maple Marindo]] was displayed at the 2005 [[Frankfurt Motor Show]].<ref>[http://www.auto-motor-und-sport.de/news/maple-marindo-die-neue-chinesische-mittelklasse-654350.html Auto Motor und Sport 15 September 2005]</ref>
The [[Maple Marindo]], a revised version still on Citroën basis, was displayed at the 2005 [[Frankfurt Motor Show]].<ref>[http://www.auto-motor-und-sport.de/news/maple-marindo-die-neue-chinesische-mittelklasse-654350.html Auto Motor und Sport 15 September 2005]</ref>


The export of Shanghai Maple vehicles to Egypt began in 2007, where were marketed as the C51 (saloon) and C52 (saloon with Audi style grille).<ref>[http://www.smg.com.eg/Vehicles/Maple.aspx SMG Egypt]</ref> A sportier R80 hatchback<ref>[http://www.geely.com/brands/international/SMA_R80.html Geely website] {{webarchive|url=https://web.archive.org/web/20121018011441/http://www.geely.com/brands/international/SMA_R80.html |date=2012-10-18 }}</ref> and R81 saloon were exported to markets including Russia and Chile. In 2010 Geely partially phased-out the Shanghai Maple marque, replacing it with the [[Englon]] budget brand.<ref>{{cite web | url = http://www.chinacartimes.com/2010/11/29/englon-brand-to-get-major-boost-in-2011/ | title = Englon brand to get major boost in 2011 | publisher = ChinaCarTimes | author = Ash | date = 2010-10-29 }}</ref>
The export of Shanghai Maple vehicles to Egypt began in 2007, where they were marketed as the C51 (saloon) and C52 (saloon with Audi style grille).<ref>{{Cite web|url=http://www.smgeac.com/|title=SMG Engineering Automotive Company|website=Smgeac.com|access-date=16 February 2022}}</ref> A sportier R80 hatchback<ref>{{Cite web|url=https://www.geely.com/404.html?item=%2fbrands%2finternational%2fsma_r80&user=extranet%5cAnonymous&site=DM30_GEELY_PORTAL|archiveurl=https://web.archive.org/web/20121018011441/http://www.geely.com/brands/international/SMA_R80.html|url-status=dead|title=浙江吉利汽车有限公司|archive-date=18 October 2012|website=Geely.com|access-date=16 February 2022}}</ref> and R81 saloon were exported to markets including Russia and Chile. In 2010, Geely partially phased out the Shanghai Maple marque, replacing it with the [[Englon]] budget brand.<ref>{{cite web | url = http://www.chinacartimes.com/2010/11/29/englon-brand-to-get-major-boost-in-2011/ | title = Englon brand to get major boost in 2011 | publisher = ChinaCarTimes | author = Ash | date = 2010-10-29 }}</ref>


In February 2013, Shanghai Maple and [[Kandi Technologies]] announced that they had agreed to establish a 50:50 joint venture, Zhejiang Kandi Electric Vehicles Investment, with an initial registered capital of 1 billion yuan (US$160 million), focused on the research and development, production, marketing and sale of electric vehicles in the Chinese mainland.<ref name=cp6213>{{cite news|url=http://www.chinapost.com.tw/business/global-markets/2013/02/06/369773/Geely-subsidiary.htm|title=Geely subsidiary signs joint EV venture deal|accessdate=17 February 2013|publisher=The China Post|date=6 February 2013}}</ref> The joint venture agreement was signed on 22 March 2013.<ref name=reut25313>{{cite news|url=https://www.reuters.com/finance/stocks/KNDI.O/key-developments/article/2720181|title=Kandi Technologies Corp's Zhejiang Kandi Vehicles Co Ltd Enters Into Joint Venture Agreement With Geely Automobile Holdings Ltd's Guorun Automobile Co Ltd|accessdate=1 April 2013|publisher=Reuters|date=25 March 2013}}</ref>
In February 2013, Shanghai Maple and [[Kandi Technologies]] announced that they had agreed to establish a 50:50 joint venture, Zhejiang Kandi Electric Vehicles Investment, with an initial registered capital of 1 billion yuan (US$160 million), focused on the research and development, production, marketing, and sale of electric vehicles in the Chinese mainland.<ref name=cp6213>{{cite news|url=http://www.chinapost.com.tw/business/global-markets/2013/02/06/369773/Geely-subsidiary.htm|title=Geely subsidiary signs joint EV venture deal|access-date=17 February 2013|newspaper=[[The China Post]]|date=6 February 2013}}</ref> The joint venture agreement was signed on 22 March 2013.<ref name=reut25313>{{cite news|url=https://www.reuters.com/finance/stocks/KNDI.O/key-developments/article/2720181|title=Kandi Technologies Corp's Zhejiang Kandi Vehicles Co Ltd Enters Into Joint Venture Agreement With Geely Automobile Holdings Ltd's Guorun Automobile Co Ltd|access-date=1 April 2013|publisher=Reuters|date=25 March 2013}}</ref>

[[File:Shanghai Maple Automobile Logo and Maple Automobile Logo.jpeg|thumb|Left: Shanghai Maple Automobile Logo (2000-2010) Right: Maple Automobile Logo (2019-2022)]]
As of 2020, the Maple brand was revived as a result of the partnership between Geely and Kandi Technologies. Geely holds 78 percent of Fengsheng Automotive Technology Group while the remaining 22 percent is owned by Zhejiang Kandi Vehicle or Kandi Technologies. The business purpose is officially stated as research, development, and sales of electric vehicles and vehicle parts, [[vehicle leasing]] services, and relevant after-sales services. The revived Maple brand was to make a series of affordable electric cars based on existing Geely petrol cars. The first Maple product was the [[Maple 30X]], based on the Geely Vision X3. According to the Maple product launch plan, a mid-size SUV, a mini hatchback, and an ultra-mini hatchback are planned for 2021. The Chinese manufacturer also announced that an electric pickup and an electric roadster is in the pipeline.<ref>{{cite web|url=https://www.electrive.com/2020/04/20/maple-30x-is-a-new-low-cost-ev-from-china/|title=Maple 30x is a new low-cost EV from China|website=Electrive.com|date=20 April 2020}}</ref>


==Products==
==Products==

Revision as of 01:21, 4 July 2023

Shanghai Maple Guorun Automobile Co., Ltd.
上海華普汽車
Company typeSubsidiary
IndustryAutomotive
Founded2000 (Fengjing)
Defunct2010
SuccessorRevived in 2019 or 2020 as Maple Automobile
Headquarters
Fengjing, Shanghai
,
China
ProductsAutomobiles
ParentZhejiang Geely Holding Group

Shanghai Maple Guorun Automobile Co., Ltd. (Shanghai Maple) is a Chinese automobile manufacturing company based in Fengjing, Shanghai, and a subsidiary of Zhejiang Geely Holding Group.[1]

History

Originally Shanghai Maple (SMA, Shanghai Maple Automobiles), the brand was established in 2000, producing Huapu (Maple) branded vehicles.[2] The vehicles are listed under the Langfeng (朗风) brand while being sold as Huapu (华普) products. Geely acquired a strategic holding in Shanghai Maple in 2002, and in 2008, Shanghai Maple was fully consolidated into Geely as their budget brand before phasing it out in 2010.[3]

The first Shanghai Maple vehicle was produced in the summer of 2003, based on the 1990s-era Citroën ZX.[4]

The Maple Marindo, a revised version still on Citroën basis, was displayed at the 2005 Frankfurt Motor Show.[5]

The export of Shanghai Maple vehicles to Egypt began in 2007, where they were marketed as the C51 (saloon) and C52 (saloon with Audi style grille).[6] A sportier R80 hatchback[7] and R81 saloon were exported to markets including Russia and Chile. In 2010, Geely partially phased out the Shanghai Maple marque, replacing it with the Englon budget brand.[8]

In February 2013, Shanghai Maple and Kandi Technologies announced that they had agreed to establish a 50:50 joint venture, Zhejiang Kandi Electric Vehicles Investment, with an initial registered capital of 1 billion yuan (US$160 million), focused on the research and development, production, marketing, and sale of electric vehicles in the Chinese mainland.[9] The joint venture agreement was signed on 22 March 2013.[10]

File:Shanghai Maple Automobile Logo and Maple Automobile Logo.jpeg
Left: Shanghai Maple Automobile Logo (2000-2010) Right: Maple Automobile Logo (2019-2022)

As of 2020, the Maple brand was revived as a result of the partnership between Geely and Kandi Technologies. Geely holds 78 percent of Fengsheng Automotive Technology Group while the remaining 22 percent is owned by Zhejiang Kandi Vehicle or Kandi Technologies. The business purpose is officially stated as research, development, and sales of electric vehicles and vehicle parts, vehicle leasing services, and relevant after-sales services. The revived Maple brand was to make a series of affordable electric cars based on existing Geely petrol cars. The first Maple product was the Maple 30X, based on the Geely Vision X3. According to the Maple product launch plan, a mid-size SUV, a mini hatchback, and an ultra-mini hatchback are planned for 2021. The Chinese manufacturer also announced that an electric pickup and an electric roadster is in the pipeline.[11]

Products

  • Maple Whirlwind (Biaofeng)
    Maple Whirlwind (Biaofeng)
  • Maple Marindo hatch
    Maple Marindo hatch
  • Maple Marindo sedan
    Maple Marindo sedan
  • Maple Hisoon hatch
    Maple Hisoon hatch
  • Maple Hisoon sedan
    Maple Hisoon sedan
  • Maple Hysoul (Haishang)
    Maple Hysoul (Haishang)
  • Maple Haifeng
    Maple Haifeng

References

  1. ^ He, Xiyou (2011). "Interaction between transnational corporations and local government on industry clusters in China: the case of the automobile industry". In Kuchiki, Akifumi; Tsuji, Masatsugu (eds.). Industrial Clusters, Upgrading and Innovation in East Asia. Cheltenham: Edward Elgar Publishing. p. 206. ISBN 978-0-85793-512-0.
  2. ^ "Shanghai Maple Automobile Co. Ltd". Investing.businessweek.com. Retrieved 16 February 2022.[dead link]
  3. ^ "Automotive World". Automotiveworld.com. 3 July 2008. Retrieved 16 February 2022.
  4. ^ "9968,com-【用心服务】-9499,com_9499,com". Chinacartimes.com. Retrieved 16 February 2022.
  5. ^ Auto Motor und Sport 15 September 2005
  6. ^ "SMG Engineering Automotive Company". Smgeac.com. Retrieved 16 February 2022.
  7. ^ "浙江吉利汽车有限公司". Geely.com. Archived from the original on 18 October 2012. Retrieved 16 February 2022.
  8. ^ Ash (2010-10-29). "Englon brand to get major boost in 2011". ChinaCarTimes.
  9. ^ "Geely subsidiary signs joint EV venture deal". The China Post. 6 February 2013. Retrieved 17 February 2013.
  10. ^ "Kandi Technologies Corp's Zhejiang Kandi Vehicles Co Ltd Enters Into Joint Venture Agreement With Geely Automobile Holdings Ltd's Guorun Automobile Co Ltd". Reuters. 25 March 2013. Retrieved 1 April 2013.
  11. ^ "Maple 30x is a new low-cost EV from China". Electrive.com. 20 April 2020.

External Links

Retrieved from "https://en.wikipedia.org/w/index.php?title=Shanghai_Maple&oldid=1163290789"