|Product type||Automobile marque|
|Owner||Dongfeng Motor Company|
|Literal meaning||Beginning of a new day|
Venucia (启辰, Qi Chen in Chinese) is an automobile marque owned by Dongfeng Nissan Passenger Vehicle, itself a subsidiary of Dongfeng Motor Company. It was launched in September 2010.
In November 2011 Dongfeng Nissan announced that the first car to be sold under the Venucia marque would be the D50 mid-class sedan, and that it would go on sale in the first half of 2012.
Dongfeng Nissan unveiled a production version of the Venucia e30 electric car at the 2012 Auto Guangzhou motor show. An earlier version, the Venucia E-Concept was unveiled at the 2012 Beijing Auto Show. Initially, the electric car was scheduled for production in China by 2015, and it has the same bodywork, dimensions, electric-drive specifications and shares other features of the Nissan Leaf. Dongfeng Nissan plans to start a pilot projects in 15 Chinese cities to promote Venucia e30 jointly with local governments. A total of 216 units were delivered through December 2013. These units are being marketed as Venucia Morning Wind and they are badged Leafs since local production has not begun yet. In April 2014 Dongfeng Nissan announced that retail sales of the Venucia e30 are scheduled to begin in September 2014.
The Venucia Viwa concept car was unveiled at the Shanghai Auto Show in April 2013, previewing a new production car based on the platform of the Nissan March. The R30 was subsequently launched in 2014.
In its first two years of sales (2012-2014), Nissan claimed 200,000 Venicia cars had been sold.
The following Venucia vehicles are currently available in China:
- R30, five-door supermini (2014-)
- R50, five-door compact hatchback car (2012-)
- D50, four-door mid-size saloon car (2012-)
- T70, five-door SUV (2015-)
Dongfeng Nissan plans to launch two new mid-sized sedans and an SUV under the Venucia brand by 2015.
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- John Voelcker (2012-11-27). "What Do You Call A Nissan Leaf In China? How About Venucia E30?". Green Car Reports. Retrieved 2012-11-27.
- Mat Gasnier (2014-01-14). "China December 2013: Focus on the all-new models". Best Selling Cars Blog. Retrieved 2014-01-16.
- Sebastian Blanco (2014-04-21). "Chinese Nissan Leaf goes on sale in September as Venucia e30". Autoblog Green. Retrieved 2014-04-21.
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- "DONGFENG NISSAN KICKS OFF 2015 WITH VENUCIA T70". Nissan. 10 January 2015. Retrieved 16 February 2015.
- "China: Venucia to launch SUV, new sedans". Automotive World. 18 September 2012. Retrieved 20 September 2012.
- Official site (Chinese)