The program is a film loop of a wood fire burning in a fireplace. It airs free of charge, without commercial interruption.
Burning Log was shot in 1999 by a Shaw Cable staffer named John. It was conceived as a means by which Shaw employees could stay home with their families, instead of working over the holidays.
The original film was shot by John at his home near Victoria, British Columbia.
The video became famous when university students in Victoria staged a mock protest after Shaw took it off the air in 2000. The program was both a critical and ratings success, and by popular demand, it has been rebroadcast ever since.
The program is a Canadian counterpart to the older (unrelated) WPIX Yule Log.
- Cooper, Sam (December 23, 2010). "The long arm of the log: How the 'burning log video' became a Christmas tradition". The Vancouver Sun. Vancouver. Retrieved 28 December 2010.
- Lazaruk, Susan (December 26, 2010). "Origin of 'burning log' video ignites debate". The Province. Retrieved 28 December 2010.
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