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'''The Bountiful Company''' is an American [[Dietary supplement|dietary supplements]] company. It is owned by [[Kohlberg Kravis Roberts]], which has agreed to sell most of the company's brands to [[Nestlé]] during 2021.<ref>{{Cite news|date=2021-04-30|title=Nestle buys vitamin maker Bountiful's main brands for $5.75 billion|language=en|work=Reuters|url=https://www.reuters.com/article/us-bountiful-m-a-nestle-idCAKBN2CH0G4|access-date=2021-06-19}}</ref>
'''The Bountiful Company''' is an American [[Dietary supplement|dietary supplements]] company. It is owned by [[Kohlberg Kravis Roberts]], which sold most of the company's brands to [[Nestlé]] in 2021.<ref>{{Cite news|date=2021-04-30|title=Nestle buys vitamin maker Bountiful's main brands for $5.75 billion|language=en|work=Reuters|url=https://www.reuters.com/article/us-bountiful-m-a-nestle-idCAKBN2CH0G4|access-date=2021-06-19}}</ref>


It was original known as '''Nature's Bounty, Inc.''' but changed its name to '''NBTY, Inc.''' in 1995.{{Citation needed|date=June 2021}} It then changed its name back to '''Nature's Bounty Co.''' in 2016.<ref>{{Cite web|date=2017-11-21|title=NBTY Debuts New Moniker, Updates on Refocusing Initiatives|url=https://www.naturalproductsinsider.com/sports-nutrition/nbty-debuts-new-moniker-updates-refocusing-initiatives|access-date=2021-06-19|website=Natural Products INSIDER|language=en}}</ref> It changed to its current name, the Bountiful Company, in January 2021.<ref>{{Cite web|title=Nature's Bounty becomes The Bountiful Company|url=https://drugstorenews.com/natures-bounty-becomes-bountiful-company|access-date=2021-06-19|website=Drug Store News|language=en}}</ref>
It was originally known as '''Nature's Bounty, Inc.''' but changed its name to '''NBTY, Inc.''' in 1995.{{Citation needed|date=June 2021}} It then changed its name back to '''Nature's Bounty Co.''' in 2016.<ref>{{Cite web|date=2017-11-21|title=NBTY Debuts New Moniker, Updates on Refocusing Initiatives|url=https://www.naturalproductsinsider.com/sports-nutrition/nbty-debuts-new-moniker-updates-refocusing-initiatives|access-date=2021-06-19|website=Natural Products INSIDER|language=en}}</ref> It changed to its current name, the Bountiful Company, in January 2021.<ref>{{Cite web|title=Nature's Bounty becomes The Bountiful Company|url=https://drugstorenews.com/natures-bounty-becomes-bountiful-company|access-date=2021-06-19|website=Drug Store News|language=en}}</ref>


== History ==
== History ==
The company was founded in 1971 by Arthur Rudolph, as a [[mail order]] company named Nature's Bounty.
The company was founded in 1971 by Arthur Rudolph, as a [[mail order]] company named Nature's Bounty.


The company was publicly traded until 2010, when [[the Carlyle Group]] acquired it in for $3.8 billion.
The company was publicly traded until 2010, when [[the Carlyle Group]] acquired it for $3.8 billion.


As of 2015, the company reported total sales of $3 billion, with $1.9 billion Consumer Products Group, $891 million Holland & Barrett International and $247 million Direct-to-Consumer.<ref>{{Cite web|url=https://images.vitaminimages.com/Corp/NBTY/TheNaturesBountyCo_Fast_Facts.pdf|title=The Nature's Bounty Co. Fact Sheet}}</ref> It considered selling the company amid growing interests from China,<ref>{{Cite news|url=https://www.reuters.com/article/us-nature-s-bounty-m-a-carlyle-group-idUSKBN14Q0YI|title=Carlyle hires Goldman Sachs to help sell Nature's Bounty: sources|date=2017-01-07|work=Reuters|access-date=2017-06-18}}</ref> or an IPO early 2017.<ref>{{Cite news|url=http://www.newsday.com/business/carlyle-group-weighs-ipo-for-nature-s-bounty-report-1.13276399|title=Report: IPO weighed for Nature's Bounty|work=Newsday|accessdate=2017-06-18}}</ref>
As of 2015, the company reported total sales of $3 billion, with $1.9 billion Consumer Products Group, $891 million Holland & Barrett International and $247 million Direct-to-Consumer.<ref>{{Cite web|url=https://images.vitaminimages.com/Corp/NBTY/TheNaturesBountyCo_Fast_Facts.pdf|title=The Nature's Bounty Co. Fact Sheet}}</ref> It considered selling the company amid growing interests from China,<ref>{{Cite news|url=https://www.reuters.com/article/us-nature-s-bounty-m-a-carlyle-group-idUSKBN14Q0YI|title=Carlyle hires Goldman Sachs to help sell Nature's Bounty: sources|date=2017-01-07|work=Reuters|access-date=2017-06-18}}</ref> or an IPO early 2017.<ref>{{Cite news|url=http://www.newsday.com/business/carlyle-group-weighs-ipo-for-nature-s-bounty-report-1.13276399|title=Report: IPO weighed for Nature's Bounty|work=Newsday|accessdate=2017-06-18}}</ref>
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== The 2011 Consumer Reports investigation controversy ==
== The 2011 Consumer Reports investigation controversy ==
A 2011 Consumer Reports investigation<ref>{{Cite news|url=http://www.consumerreports.org/cro/magazine/2012/01/fish-oil-pills-vs-claims/index.htm|title=Fish Oil & Omega 3 Supplements Reviewed & Claim Checked - Consumer Reports|access-date=2017-06-18}}</ref> found that in fish-oil supplements, "total PCBs in amounts that could require warning labels under California’s Proposition 65, a consumer right-to-know law, in one sample of the CVS, GNC, and Sundown products, and in two samples of Nature’s Bounty".
A 2011 Consumer Reports investigation<ref>{{Cite news|url=http://www.consumerreports.org/cro/magazine/2012/01/fish-oil-pills-vs-claims/index.htm|title=Fish Oil & Omega 3 Supplements Reviewed & Claim Checked - Consumer Reports|access-date=2017-06-18}}</ref> found that in fish-oil supplements, there were "total PCBs in amounts that could require warning labels under California’s Proposition 65, a consumer right-to-know law, in one sample of the CVS, GNC, and Sundown products, and in two samples of Nature’s Bounty."


==See also==
==See also==

Revision as of 05:47, 19 September 2023

The Bountiful Company
Company typePrivate
IndustryRetail
Founded1971
HeadquartersRonkonkoma, New York, U.S.
Key people
Paul Sturman, CEO
ProductsNutritional supplements
RevenueIncrease $3 billion (2013)
OwnerNestlé
Number of employees
13,000[1]
Websitewww.bountifulcompany.com

The Bountiful Company is an American dietary supplements company. It is owned by Kohlberg Kravis Roberts, which sold most of the company's brands to Nestlé in 2021.[2]

It was originally known as Nature's Bounty, Inc. but changed its name to NBTY, Inc. in 1995.[citation needed] It then changed its name back to Nature's Bounty Co. in 2016.[3] It changed to its current name, the Bountiful Company, in January 2021.[4]

History

The company was founded in 1971 by Arthur Rudolph, as a mail order company named Nature's Bounty.

The company was publicly traded until 2010, when the Carlyle Group acquired it for $3.8 billion.

As of 2015, the company reported total sales of $3 billion, with $1.9 billion Consumer Products Group, $891 million Holland & Barrett International and $247 million Direct-to-Consumer.[5] It considered selling the company amid growing interests from China,[6] or an IPO early 2017.[7]

In 2017, the Carlyle Group sold a majority stake in the company to Kohlberg Kravis Roberts.[8]

In 2021, the company was acquired by Nestlé for $5.75 billion.[9][10][11]

Brands

The Bountiful Company owns a wide variety of brands including:

  • American Health
  • Balance Bar
  • Best Bar Ever, Inc.[12]
  • Body Fortress
  • DeTuinen
  • Dr.Organic (Organic Doctor in the U.S.) [13]
  • Ester-C
  • Good 'n Natural
  • Home Health
  • MET-Rx
  • Natural Wealth
  • Nature's Bounty
  • Osteo Bi-Flex
  • Physiologics
  • Pure Protein
  • Puritan's Pride
  • Rexall
  • SiSU
  • Solgar
  • Sundown Naturals

The 2011 Consumer Reports investigation controversy

A 2011 Consumer Reports investigation[14] found that in fish-oil supplements, there were "total PCBs in amounts that could require warning labels under California’s Proposition 65, a consumer right-to-know law, in one sample of the CVS, GNC, and Sundown products, and in two samples of Nature’s Bounty."

See also

References

  1. ^ "The Nature's Bounty Co".
  2. ^ "Nestle buys vitamin maker Bountiful's main brands for $5.75 billion". Reuters. 2021-04-30. Retrieved 2021-06-19.
  3. ^ "NBTY Debuts New Moniker, Updates on Refocusing Initiatives". Natural Products INSIDER. 2017-11-21. Retrieved 2021-06-19.
  4. ^ "Nature's Bounty becomes The Bountiful Company". Drug Store News. Retrieved 2021-06-19.
  5. ^ "The Nature's Bounty Co. Fact Sheet" (PDF).
  6. ^ "Carlyle hires Goldman Sachs to help sell Nature's Bounty: sources". Reuters. 2017-01-07. Retrieved 2017-06-18.
  7. ^ "Report: IPO weighed for Nature's Bounty". Newsday. Retrieved 2017-06-18.
  8. ^ Noto, Anthony (24 July 2017). "After WebMD, KKR buys majority stake in vitamin and food supplement maker". New York Business Journal. Retrieved 2021-06-19.{{cite web}}: CS1 maint: url-status (link)
  9. ^ Kostov, Nick (30 April 2021). "Nestlé Expands in Vitamins With $5.75 Billion Nature's Bounty Deal". Wall Street Journal.
  10. ^ "Nestle buys vitamin maker Bountiful's main brands for $5.75 billion". CNBC. 30 April 2021.
  11. ^ "Nestle to Buy Vitamin Brands From KKR for $5.75 Billion". Bloomberg.com. 30 April 2021.
  12. ^ "The Natures Bounty Company acquires The Best Bar Ever". FoodBev Media Ltd. 24 January 2018. Retrieved 30 January 2018.
  13. ^ "NBTY™ Acquires Dr. Organic®".
  14. ^ "Fish Oil & Omega 3 Supplements Reviewed & Claim Checked - Consumer Reports". Retrieved 2017-06-18.

External links