Coca-Cola Fiber+

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Coca-Cola Fiber+
TypeDiet functional beverage
ManufacturerThe Coca-Cola Company
Country of origin Japan
Introduced2017 March
Related productsPepsi Special

Coca-Cola Fiber+ or "Coca-Cola plus" is a diet variant of the soft drink Coca-Cola with added dietary fiber in the form of dextrin.[1][2] It was developed by Coca-Cola Asia Pacific and launched locally in Japan during March 2017. The soft drink has been approved by the Japanese FOSHU as a functional beverage[1] and is meant to serve as an option for health-conscious consumers who have varying desires when it comes to beverages, such as sweetened/non-sweetened, more/less caffeinated, or in the case of Coca-Cola Fiber+ more fiber.[2]

Drinking one Coca-Cola Plus per day with food will help suppress fat absorption and help moderate the levels of triglycerides in the blood after eating. … so we hope people will drink it with meals.[1]

— Dr. David Machiels, product development director at Coca-Cola Asia Pacific

These health claims are disputed as exaggerating the positive effects of consuming dextrin.[3][4][5]

Production and distribution

Coca-Cola Fiber+ is available in:[2]

  • Japan
  • Taiwan
  • China
  • Hong Kong[6]
  • Vietnam
  • Mongolia

References

  1. ^ a b c Staff, Journey (10 February 2017). "Coca-Cola With Dietary Fiber to Launch in Japan". Business Insider. Business Insider. Retrieved 22 February 2019.
  2. ^ a b c Taylor, Kate (25 April 2017). "Coke is now adding fiber to drinks to try and convince people to buy soda again". Business Insider. Business Insider. Retrieved 22 February 2019.
  3. ^ Letzter, Rafi (8 January 2018). "Coca-Cola Plus … Laxatives? What's in Coke's 'Healthy' Japanese Drink?". Live Science. Live Science. Retrieved 22 February 2019.
  4. ^ Sass, Cynthia (27 April 2017). "Coca-Cola Is Adding Fiber to Coke. Is That Even Helpful?". Health. Health. Retrieved 22 February 2019.
  5. ^ Walansky, Aly (12 January 2018). "Japan's Coca-Cola Plus has an unexpected (and stimulating) ingredient". Today. Today. Retrieved 22 February 2019.
  6. ^ "「加系可口可樂」膳食纖維(無糖)汽水". Coca-Cola HK. Retrieved 2 July 2019.